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Water sports apparel: product developments and innovations buoy prospects for growth

Water sports apparel: product developments and innovations buoy prospects for growth

Water sports apparel plays a crucial role in allowing people to pursue a variety of water sports activities—including sailing, scuba diving, snorkelling, surfing and water skiing—for as long as possible, safely and comfortably. In order to perform this role, it needs to possess a broad range of performance properties, including thermal insulation, waterproofness and breathability. A key driver of the market for water sports apparel is innovation, and there is a particular focus on the development of wetsuits which are lightweight, facilitate high levels of stretch, and incorporate advanced safety features. In the case of sailing wear, product development efforts have been focused on enhancing protection against the elements and providing comfort features such as articulated elbows and fleece linings in pockets and collars. Some innovations have focused on the development of environmentally sustainable alternatives to neoprene—a material which is used extensively in the manufacture of wetsuits. Looking to the future, sales of water sports equipment are expected to grow substantially over the next five years, and it is likely that sales of water sports apparel will follow suit. This report provides a wealth of information on recent innovations in water sports apparel. Furthermore, it examines: the functions of water sports apparel; the development of the wetsuit industry; participation rates in water sports; markets for water sports apparel; fabrics and materials used for water sports apparel; garments and accessories worn for water sports; footwear and accessories worn for water sports; key suppliers in the water sports apparel market; and environmental sustainability in the water sports industry. Also, it provides an outlook for the future.


SUMMARY
INTRODUCTION
FUNCTIONS OF WATER SPORTS APPAREL
Fashion aspects of water sports apparel
DEVELOPMENT OF THE WETSUIT INDUSTRY
PARTICIPATION IN WATER SPORTS
MARKETS FOR WATER SPORTS APPAREL
FABRICS AND MATERIALS USED FOR WATER SPORTS APPAREL
Neoprene (polychloroprene)
Other materials used for water sports apparel
GARMENTS AND ACCESSORIES WORN FOR WATER SPORTS
Wetsuits
Wetsuit styles
Key requirements of a wetsuit
Features which enhance thermal insulation
Wetsuit entry systems
Semi-dry suits
Drysuits
Body suits
Rash vests and insulated vests
Boardshorts
T-shirts
Spray tops
Hard wearing sailing jackets
Cagoules
FOOTWEAR AND ACCESSORIES USED FOR WATER SPORTS
Footwear
Accessories
KEY SUPPLIERS IN THE WATER SPORTS APPAREL MARKET
Surfwear
Wetsuits
Sailing apparel
Competition
INNOVATIONS IN WATER SPORTS APPAREL
Ballop: AQUA-LANDER
Bare: Progressive Full-Stretch (PFS) wetsuit technology
Bare: Velocity Ultra
Billabong: Furnace Carbon Ultra wetsuit
Musto: BR2 Offshore Jacket
Norrøna: unstad collection
O’Neill: Psycho Tech series
O’Neill: Technobutter 3
Patagonia: Yulex wetsuits
Patagonia: PSI (Personal Surf Inflation) Vest
Patagonia: scallop hem stretch Wavefarer Boardshorts
Quiksilver: Highline boardshorts
Rip Curl: Flashbomb
Sheico: Ventiprene
Smart Marine Systems (SMS): Shark Attack Mitigation Systems (SAMS)
Vissla: Eco Seas wetsuit
Vissla: boardshorts made from coconut husks
Waterproof Diving International: W50
Zhik: Isotak
ENVIRONMENTAL SUSTAINABILITY IN THE WATER SPORTS
INDUSTRY
OUTLOOK
List of tables
Table 1: Sports and leisure activities pursued on or under the surface of water
Table 2: UK: participation in water sports, 2005-17
Table 3: UK: leading outdoor water sport activities, 2016 and 2017
Table 4: UK: participation in water sports by season, 2015
Table 5: Key suppliers of water sports apparel and accessories, Jan 2019
List of figures
Figure 1: Global kitesurfing market by product type, 2016
Figure 2: Conventional wetsuit
Figure 3: Full wetsuit
Figure 4: Shorty
Figure 5: Jacket
Figure 6: Sealed and taped seam
Figure 7: Boardshorts
Figure 8: Wetsuit boots
Figure 9: Wetsuit hood
Figure 10: Wetsuit gloves
Figure 11: Shark repellent wetsuits

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