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India Breakfast Cereal Market By Product Type (Hot Cereal & Ready to Eat Cereal), By Pricing (USD0.30, USD0.30-0.75, etc.), By Pack Size (251-500gm, 101-250gm, etc.), By Distribution Channel, By City, Competition, Forecast & Opportunities, 2013-2023

India Breakfast Cereal Market By Product Type (Hot Cereal & Ready to Eat Cereal), By Pricing (USD0.30, USD0.30-0.75, etc.), By Pack Size (251-500gm, 101-250gm, etc.), By Distribution Channel, By City, Competition, Forecast & Opportunities, 2013-2023

According to “India Breakfast Cereal Market By Product Type, By Pricing, By Pack Size, By Distribution Channel, By City, Competition, Forecast & Opportunities, 2013-2023” breakfast cereal market stood at $ 283 million in 2017 and is projected to grow at a CAGR of more than 17% to reach $ 751 million by 2023. Anticipated growth in the market can be attributed to increasing urban population and growing corporate culture, resulting in rising demand for breakfast cereals. Moreover, rising demand for convenient food options due to busy lifestyle and increasing disposable income is further pushing demand for breakfast cereals. Further, manufacturers are offering a large variety of breakfast cereals in different flavors like tangy tomato, curry & spice, etc., to suit the taste of consumers, which is expected to fuel growth in India breakfast cereal market over the coming years. India breakfast cereal market is controlled by these major players, namely– Kellogg India Pvt. Ltd., PepsiCo India Holdings Private Limited, Marico Ltd, Bagrry's India Limited, GlaxoSmithKline Consumer Healthcare Ltd, Avesta Good Earth Foods Pvt Ltd, Mohan Meakin Limited, Express Foods Private Limited, Patanjali Ayurved Limited, and Kottaram Agro Foods Pvt Ltd. “India Breakfast Cereal Market By Product Type, By Pricing, By Pack Size, By Distribution Channel, By City, Competition, Forecast & Opportunities, 2013-2023” discusses the following aspects of Breakfast Cereal market in India:

  • Breakfast Cereal Market Size, Share & Forecast
  • Segmental Analysis – By Product Type (Hot Cereal & Ready to Eat Cereal), By Pricing (USD0.30, USD0.30-0.75, etc.), By Pack Size (251-500gm, 101-250gm, etc.), By Distribution Channel, By City
  • Competitive Analysis
  • Changing Market Trends & Emerging Opportunities
Why You Should Buy This Report?
  • To gain an in-depth understanding of Breakfast Cereal in India
  • To identify the on-going trends and anticipated growth in the next five years
  • To help industry consultants, Breakfast Cereal distributors and other stakeholders align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interaction with Breakfast Cereal distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.


1. Product Overview
2. Research Methodology
3. Executive Summary
4. Voice of Customer
4.1. Brand Recall & Brand Awareness
4.2. Average Consumption of Breakfast Cereal Per Month
4.3. Factors Influencing Purchase Decisions
4.4. Source of Information
4.5. Preferred Point of Purchase
5. India Breakfast Cereal Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value & Volume
5.2. Market Share & Forecast
5.2.1. By Product Type (Hot Cereal and Ready To Eat Cereal)
5.2.2. By Pricing (INR500 (USD7.46) )
5.2.3. By Pack Size (Less than 100 gm, 101-250 gm, 251-500 gm, 501 gm-1 KG, More than 1 KG)
5.2.4. By Distribution Channel (E-Commerce, Modern Grocery Store, Traditional Grocery Stores)
5.2.5. By Region (North, South, West and East)
5.2.6. By Company
5.2.7. By City
5.3. Market Attractiveness Index (By Product Type, by Distribution Channel and by Region)
6. Delhi-NCR Breakfast Cereal Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Product Type
6.2.2. By Pricing
6.2.3. By Pack Size
7. Mumbai Breakfast Cereal Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Product Type
7.2.2. By Pricing
7.2.3. By Pack Size
8. Bengaluru Breakfast Cereal Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Product Type
8.2.2. By Pricing
8.2.3. By Pack Size
9. Hyderabad Breakfast Cereal Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
9.2. Market Share & Forecast
9.2.1. By Product Type
9.2.2. By Pricing
9.2.3. By Pack Size
10. Chennai Breakfast Cereal Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value & Volume
10.2. Market Share & Forecast
10.2.1. By Product Type
10.2.2. By Pricing
10.2.3. By Pack Size
11. Kolkata Breakfast Cereal Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value & Volume
11.2. Market Share & Forecast
11.2.1. By Product Type
11.2.2. By Pricing
11.2.3. By Pack Size
12. Pune Breakfast Cereal Market Outlook
12.1. Market Size & Forecast
12.1.1. By Value & Volume
12.2. Market Share & Forecast
12.2.1. By Product Type
12.2.2. By Pricing
12.2.3. By Pack Size
13. Import-Export Analysis
14. Market Dynamics
14.1. Drivers
14.2. Challenges
15. Market Trends & Developments
16. Policy and Regulatory Landscape
17. India Economic Profile
18. Competitive Landscape
18.1. Company Profiles
18.1.1. Kellogg India Pvt. Ltd.
18.1.2. PepsiCo India Holdings Private Limited
18.1.3. Marico Ltd.
18.1.4. Bagrrys India Limited
18.1.5. GlaxoSmithKline Consumer Healthcare Ltd.
18.1.6. Avesta Good Earth Foods Pvt Ltd
18.1.7. Express Foods Private Limited
18.1.8. Mohan Meakin Limited
18.1.9. Patanjali Ayurved Limited
18.1.10. Kottaram Agro Foods Pvt Ltd
19. Strategic Recommendations
List Of Figures
Figure 1: Brand Awareness, (Unaided) 2018 (Base=200)
Figure 2: Brand Recall, (Aided) 2018 (Base= 200)
Figure 3: Average Consumption of Breakfast Cereal Per Month, 2018 (Base= 200)
Figure 4: Factors Influencing Purchase Decisions, 2018 (Base= 200)
Figure 5: Source of Information, 2018 (Base= 200)
Figure 6: Preferred Point of Purchase, 2018 (Base= 200)
Figure 7: India Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 8: India Urban Population (% of total), 2013-2017
Figure 9: India Breakfast Cereal Market Share, By Product Type, By Value, 2013–2023F
Figure 10: India Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 11: India Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 12: India Breakfast Cereal Market Share, By Distribution Channel, By Value, 2013-2023F
Figure 13: India Breakfast Cereal Market Share, By Region, By Value, 2017 & 2023F
Figure 14: India Breakfast Cereal Market Share, By Region, By Value, 2013-2023F
Figure 15: India Breakfast Cereal Market Share, By Company, By Value, 2017 & 2023F
Figure 16: India Breakfast Cereal Market Share, By City, By Value, 2017 & 2023F
Figure 17: India Breakfast Cereal Market Attractiveness Index, By Product Type, By Value, 2017-2023F
Figure 18: India Breakfast Cereal Market Attractiveness Index, By Distribution Channel, By Value, 2017-2023F
Figure 19: India Breakfast Cereal Market Attractiveness Index, By Region, By Value, 2017-2023F
Figure 20: Delhi-NCR Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 21: Delhi Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 22: Delhi-NCR Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 23: Delhi-NCR Breakfast Cereal Share, By Pricing, By Value, 2013-2023F
Figure 24: Delhi-NCR Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 25: Mumbai Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 26: Maharashtra NSDP Per Capita at Current Prices, (USD), 2012-13 to 2017-18
Figure 27: Mumbai Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 28: Mumbai Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 29: Mumbai Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 30: Bengaluru Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 31: Karnataka Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 32: Bengaluru Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 33: Bengaluru Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 34: Bengaluru Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 35: Hyderabad Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 36: Telangana Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 37: Hyderabad Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 38: Hyderabad Breakfast Cereal Share, By Pricing, By Value, 2013-2023F
Figure 39: Hyderabad Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 40: Chennai Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 41: Tamil Nadu Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 42: Chennai Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 43: Chennai Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 44: Chennai Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 45: Kolkata Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 46: West Bengal Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 47: Kolkata Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 48: Kolkata Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 49: Kolkata Breakfast cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 50: Pune Breakfast Cereal Market Size, By Value (USD Million), By Volume (Million KG), 2013–2023F
Figure 51: Maharashtra Growth Rate of GSDP at 2011-12 Prices, (%age), 2012-13 to 2017-18
Figure 52: Pune Breakfast Cereal Market Share, By Product Type, By Value, 2013-2023F
Figure 53: Pune Breakfast Cereal Market Share, By Pricing, By Value, 2013-2023F
Figure 54: Pune Breakfast Cereal Market Share, By Pack Size, By Value, 2013-2023F
Figure 55: India Prepared Foods Obtained by Swelling Or Roasting Of Cereals Or Cereal Products Import, By Value, 2013-2017 (USD Million)
Figure 56: India Prepared Foods Obtained by Swelling Or Roasting Of Cereals Or Cereal Products Export, By Value, 2013-2017 (USD Million)

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