North America Health Economics and Outcomes Research (HEOR) Services Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Service (Economic Modelling/Evaluation, Real-world Data Analysis and Information Systems, Clinical Outcome, and Market

North America Health Economics and Outcomes Research (HEOR) Services Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Service (Economic Modelling/Evaluation, Real-world Data Analysis and Information Systems, Clinical Outcome, and Market Access Solutions and Reimbursement); Service Provider (Consultancy, and Contract Research Organizations); End User (Healthcare Providers, Healthcare Payers, Biotech/Pharma Companies, and Government Organizations)

The health economics and outcomes research (HEOR) services market in North America is expected to reach US$ 1,253.4 million by 2027 from US$ 548.8 million in 2020; it is estimated to grow at a CAGR of 12.5% from 2020 to 2027. The HEOR plays a vital role in providing comparative account for choosing products and services. Selecting appropriate products or services assists healthcare facilities in assuring improved health outcomes in patients, with justified healthcare spending. The research also provides valuable insights that lead to reduced waste of resources, including products, services, and money. HEOR services are essential to identify the best deployment policies that would benefit patients as well as justify the healthcare budgets. They would also help healthcare service providers to pay attention to uncertain spending on unnecessary surgeries and clinical procedures. The HEOR consultation is likely to encourage the use of generic drugs; drive the focus toward updating the skills of nurses, especially to manage chronic conditions; and disallow hospital stays for patients who do not require hospital care and can be treated through primary care.

The North America health economics and outcomes research (HEOR) services market is segmented on the bases of service, service provider, and end user. Based on service, the clinical outcome segment held the largest share of the market in 2019, whereas the real-world data analysis and information systems segment is expected register the highest CAGR during the forecast period. The projected growth of the segment can be attributed to increasing awareness regarding real-world data analysis and information systems.

At present, the majority of pharmaceutical companies and research institutes in North America are engaged in the development of COVID-19 vaccines. The COVID-19 crisis has highlighted the use of real-world evidence (RWE) in the pharmaceutical industry. Moreover, the FDA has acknowledged the value of using RWE to understand this disease and to assess potential re-purposed treatments being used in practice. A prominent example of RWE data is Pfizer’s Ibrance, which is used for breast cancer and had undergone trials only for women. Governments can rely on the HEOR to obtain economic data on the burden of disease, cost-effectiveness of vaccines, and projected implementation costs of immunization programs to reach universal health coverage. Evidence regarding the evaluation of infectious disease and economic impact of vaccination is critical in informing national decision-makers about the allocation of limited resources and in prioritizing interventions in the health sector.

The overall North America Health economics and outcomes research (HEOR) services market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining overview and forecast for the North America Health economics and outcomes research (HEOR) services market with respect to all the segments. Also, multiple primary interviews have been conducted with industry participants to validate the data as well as to gain more analytical insights into the topic. The participants typically involved in the process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the North America Health economics and outcomes research (HEOR) services market. Axtria, Inc., Avalon Health Economics LLC, MEDLIOR, PHARMALEX GMBH, Analysis Group, ICON PLC, IQVIA Inc., McKESSON CORPORATION, Syneos Health, and Optum, Inc. are among the players operating in the market in this region.

Reason To Buy

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the North America Health economics and outcomes research (HEOR) services market.
Highlights key business priorities in order to assist companies to realign their business strategies
The key findings and recommendations highlight crucial progressive industry trends in the North America Health economics and outcomes research (HEOR) services market, thereby allowing players across the value chain to develop effective long-term strategies
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
Scrutinize in-depth North America market trends and outlook coupled with the factors driving the Health economics and outcomes research (HEOR) services market, as well as those hindering it
Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution


1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Health Economics and Outcomes Research (HEOR) Services Market – By Service
1.3.2 Health Economics and Outcomes Research (HEOR) Services Market – By Service Provider
1.3.3 Health Economics and Outcomes Research (HEOR) Services Market – By End User
1.3.4 North America Health Economics and Outcomes Research (HEOR) Services Market – By Country
2. North America Health Economics and Outcomes Research (HEOR) Services Market – Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. North America Health Economics and Outcomes Research (HEOR) Services Market – Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 Health Economics and Outcomes Research (HEOR) Services Market- North America PEST Analysis
4.3 Expert Opinion
5. North America Health Economics and Outcomes Research (HEOR) Services Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Increasing Product Development
5.1.2 Growing Healthcare Spending
5.2 Market Restraints
5.2.1 Restrictions on Access to Real-World Data (RWD)
5.3 Market Opportunities
5.3.1 Emergence of Precision Medicines
5.4 Future Trends
5.4.1 Digitalization in Healthcare
5.5 Impact Analysis
6. Health Economics and Outcomes Research (HEOR) Services Market – North America Analysis
6.1 North America Health Economics and Outcomes Research (HEOR) Services Market Revenue Forecasts and Analysis
7. North America Health Economics and Outcomes Research (HEOR) Services Market Analysis and Forecasts To 2027 – By Service
7.1 Overview
7.2 Health Economics and Outcomes Research (HEOR) Services Market Share, by Service, 2019 and 2027 (%)
7.3 Economic Modelling/Evaluation
7.3.1 Overview
7.3.2 Economic Modelling/Evaluation: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
7.4 Real-World Data Analysis and Information Systems
7.4.1 Overview
7.4.2 Real-World Data Analysis and Information Systems: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
7.5 Clinical Outcome
7.5.1 Overview
7.5.2 Clinical Outcome: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
7.6 Market Access Solutions and Reimbursement
7.6.1 Overview
7.6.2 Market Access Solutions and Reimbursement: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
8. North America Health Economics and Outcomes Research (HEOR) Services Market Analysis and Forecasts to 2027– By Service Provider
8.1 Overview
8.2 Health Economics and Outcomes Research (HEOR) Services Market Share, by Service Provider, 2019 and 2027, (%)
8.3 Consultancy
8.3.1 Overview
8.3.2 Consultancy: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
8.4 Contract Research Organizations
8.4.1 Overview
8.4.2 Contract Research Organizations: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
9. North America Health Economics and Outcomes Research (HEOR) Services Market Analysis and Forecasts to 2027– By End User
9.1 Overview
9.2 Health Economics and Outcomes Research (HEOR) Services Market Share, by End User, 2019 and 2027, (%)
9.3 Healthcare Providers
9.3.1 Overview
9.3.2 Healthcare Providers: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
9.4 Healthcare Payers
9.4.1 Overview
9.4.2 Healthcare Payers: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
9.5 Biotech/Pharma Companies
9.5.1 Overview
9.5.2 Biotech/Pharma Companies: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
9.6 Government Organization
9.6.1 Overview
9.6.2 Government Organization: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
10. Health Economics and Outcomes Research (HEOR) Services Market Revenue and Forecasts to 2027 – Geographical Analysis
10.1 North America: Health Economics and Outcomes Research (HEOR) Services Market
10.1.1 Overview
10.1.2 North America: Health Economics and Outcomes Research (HEOR) Services Market, by Country, 2019 & 2027 (%)
10.1.3 US: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.3.1 US: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.3.2 US: Health Economics and Outcomes Research (HEOR) Services Market, by Service, 2018–2027 (USD Million)
10.1.3.3 US: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider, 2018–2027 (USD Million)
10.1.3.4 US: Health Economics and Outcomes Research (HEOR) Services Market, by End User, 2018–2027 (Million Units)
10.1.4 Canada: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.4.1 Canada: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.4.2 Canada: Health Economics and Outcomes Research (HEOR) Services Market, by Service, 2018–2027 (USD Million)
10.1.4.3 Canada: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider, 2018–2027 (USD Million)
10.1.4.4 Canada: Health Economics and Outcomes Research (HEOR) Services Market, by End User, 2018–2027 (Million Units)
10.1.5 Mexico: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.5.1 Mexico: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
10.1.5.2 Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by Service, 2018–2027 (USD Million)
10.1.5.3 Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider, 2018–2027 (USD Million)
10.1.5.4 Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by End User, 2018–2027 (Million Units)
11. Impact Of COVID-19 Pandemic on North America Health Economics and Outcomes Research (HEOR) Services Market
11.1 North America: Impact Assessment of COVID-19 Pandemic
12. Industry Landscape
12.1 Overview
12.2 Inorganic Growth Strategies
12.2.1 Overview
12.3 Organic Growth Strategies
12.3.1 Overview
13. COMPANY PROFILES
13.1 Axtria, Inc.
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Avalon Health Economics LLC
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 MEDLIOR
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 PHARMALEX GMBH
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Analysis Group
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 ICON PLC
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 IQVIA Inc.
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 McKESSON CORPORATION
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Syneos Health
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Optum, Inc. (UnitedHealth Group Incorporated)
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About the Insight Partners
14.2 Glossary of Terms
List of Tables
Table 1. US: Health Economics and Outcomes Research (HEOR) Services Market, by Service– Revenue and Forecast to 2027 (USD Million)
Table 2. US: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider – Revenue and Forecast to 2027 (USD Million)
Table 3. US: Health Economics and Outcomes Research (HEOR) Services Market, by End User– Revenue and Forecast to 2027 (Million Units)
Table 4. Canada: Health Economics and Outcomes Research (HEOR) Services Market, by Service– Revenue and Forecast to 2027 (USD Million)
Table 5. Canada: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider– Revenue and Forecast to 2027 (USD Million)
Table 6. Canada: Health Economics and Outcomes Research (HEOR) Services Market, by End User– Revenue and Forecast to 2027 (Million Units)
Table 7. Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by Service– Revenue and Forecast to 2027 (USD Million)
Table 8. Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by Service Provider – Revenue and Forecast to 2027 (USD Million)
Table 9. Mexico: Health Economics and Outcomes Research (HEOR) Services Market, by End User– Revenue and Forecast to 2027 (Million Units)
Table 10. Recent Inorganic Growth Strategies in The Health Economics and Outcomes Research Services Market
Table 11. Recent Organic Growth Strategies in The Health Economics and Outcomes Research Services Market
Table 12. Glossary of Terms, Health Economics and Outcomes Research (HEOR) Services Market
List of Figures
Figure 1. Health Economics and Outcomes Research (HEOR) Services Market Segmentation
Figure 2. North America Health Economics and Outcomes Research (HEOR) Services Market Overview
Figure 3. Clinical Outcome Segment Held Largest Share of Service in Health Economics and Outcomes Research (HEOR) Services Market
Figure 4. US is Expected to Show Remarkable Growth During the Forecast Period
Figure 5. Health Economics and Outcomes Research (HEOR) Services Market - North America PEST Analysis
Figure 6. Health Economics and Outcomes Research (HEOR) Services Market Impact Analysis of Driver and Restraints
Figure 7. North America Health Economics and Outcomes Research (HEOR) Services Market – Revenue Forecasts and Analysis – 2019- 2027
Figure 8. Health Economics and Outcomes Research (HEOR) Services Market Share, by Service, 2019 and 2027 (%)
Figure 9. Economic Modelling/Evaluation: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
Figure 10. Real-World Data Analysis and Information Systems: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
Figure 11. Clinical Outcome: Health Economics and Outcomes Research (HEOR) Services Market– Revenue and Forecast to 2027 (US$ Million)
Figure 12. Market Access Solutions and Reimbursement: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 13. Health Economics and Outcomes Research (HEOR) Services Market Share, by Service Provider, 2019 and 2027 (%)
Figure 14. Consultancy: Hospitals Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 15. Contract Research Organizations: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 16. Health Economics and Outcomes Research (HEOR) Services Market Share, by End User, 2019 and 2027 (%)
Figure 17. Healthcare Providers: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 18. Healthcare Payers: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 19. Biotech/Pharma Companies: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 20. Government Organization: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (US$ Million)
Figure 21. North America: Health Economics and Outcomes Research (HEOR) Services Market, by Key Country – Revenue (2019) (USD Million)
Figure 22. North America: Health Economics and Outcomes Research (HEOR) Services Market, by Country, 2019 & 2027 (%)
Figure 23. US: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
Figure 24. Canada: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
Figure 25. Mexico: Health Economics and Outcomes Research (HEOR) Services Market – Revenue and Forecast to 2027 (USD Million)
Figure 26. Impact of COVID-19 Pandemic in North American Country Markets
Figure 27. Growth Strategies Done by the Companies in the Market, (%)

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook