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Worldwide Yellow Pages: Asia 2006


Attention: There is an updated edition available for this report.

Simba's Worldwide Yellow Pages is your guide to the world of Yellow Pages markets, from market size to growth rates to unique Simba insights into the dynamics of Yellow Pages and Internet Directory publishing activities around the world.

Individual regional volumes drill down into activity in key regions. Each regional volume includes:

  • Size comparison to the entire telecommunications segment
  • Telephone revenues by region/country - per capita and GDP
  • Statistics on directory advertising in relation to local economic factors
  • Directory revenue forecasts for the next three years
  • Data on directory advertising versus other media
  • Key contact information on each publisher, including key personnel with e-mail


Countries/Company Profiles Included

China
Shanghai Telephone Directory Corp., ChinaBIG

Hong Kong
Pacific Century Cyberworks (Telecom Directories Ltd.)

India
Getit Infomediary, Infomedia India

South Korea
Korea Telephone Directory Co.

Methodology
Executive Summary
Chapter 1: Region Overview
Introduction: The Telephone Directory Market in Asia
Exchange Rates
Telephone Directory Revenue per Capita
Telephone Directory Advertising in Relation to All Advertising
Table 1.1: Directory Revenue in Asia, 2005 vs. 2004
Table 1.2: Breakdown of Directory Revenue, Asia, 2005
Table 1.3: Asian Market Overview, 2005
Table 1.4: Directory Revenue, Asia vs. Rest of World, 2005
Table 1.5: The Advertising Industry in Asia, 2005
Chapter 2: China
Introduction: The Telephone Directory Market in China
Telephone Directory Market in Relation to the Telephone Industry
Telephone Directory Market in Relation to the Advertising Industry
Directory Publishing in China
China Telecom Yellow Pages
ChinaBIG
Internet Directories
Profiles of Leading Yellow Pages Publishers in China
Shanghai Yellow Pages Advertising
ChinaBIG
Table 2.1: Telephone Directory Market in Relation to the Economy, 2005
Table 2.2: Directory Market Revenue Growth, China, 2003-2005, Projected 2006-2007
Table 2.3: Telephone Directory Publishing in China, 2004-2005
Table 2.4: Directory Publishing in Relation to the Telephone Industry, 2005
Table 2.5: Growth in China’s Telephone Industry, 2003-2005
Table 2.6: The Advertising Industry in China, 2005
Table 2.7: Telephone Directory Publishers in China, 2005
Chapter 3: Hong Kong
Introduction: The Telephone Directory Market in Hong Kong
Telephone Directory Market in Relation to the Telephone Industry
Telephone Directory Market in Relation to the Advertising Industry
Directory Publishing in Hong Kong
Internet Directories
Profile of Leading Yellow Pages Publisher in Hong Kong
Pacific Century CyberWorks (Telecom Directories Ltd.)
Table 3.1: Telephone Directory Market in Relation to the Economy, 2005
Table 3.2: Directory Market Revenue Growth, Hong Kong, 2003-2005, Projected 2006-2007
Table 3.3: Telephone Directory Publishing in Hong Kong, 2002-2005
Table 3.4: Directory Publishing in Relation to the Telephone Industry, 2005
Table 3.5: Growth in Hong Kong’s Telephone Industry, 2004-2005
Table 3.6: The Advertising Industry in Hong Kong, 2004-2005
Chapter 4: India
Introduction: The Telephone Directory Market in India
Telephone Directory Market in Relation to the Telephone Industry
Telephone Directory Market in Relation to the Advertising Industry
Directory Publishing in India
Getit Infomediary
Infomedia India
Internet Directories
Profiles of Leading Publishers in India
Getit Infomediary
Infomedia India
Table 4.1: Telephone Directory Market in Relation to the Economy, 2005
Table 4.2: Directory Market Revenue Growth, India, 2003-2005, Projected 2006-2007
Table 4.3: Telephone Directory Publishing in India, 2004-2005
Table 4.4: Directory Publishing in Relation to the Telephone Industry, 2005
Table 4.5: Growth in India’s Telephone Industry, 2004-2005
Table 4.6: The Advertising Industry in India, 2004-2005
Table 4.7: Telephone Directory Publishers in India, 2005
Chapter 5: South Korea
Introduction: The Telephone Directory Market in South Korea
Telephone Directory Market in Relation to the Telephone Industry
Telephone Directory Market in Relation to the Advertising Industry
Directory Publishing in South Korea
Internet Directories
Profile of the Leading Yellow Pages Publisher in South Korea
Korean Telephone Directory Co.
Table 5.1: Telephone Directory Market in Relation to the Economy, 2005
Table 5.2: Directory Market Revenue Growth, South Korea, 2003-2005, Projected 2006-2007
Table 5.3: Telephone Directory Publishing in South Korea, 2002-2005
Table 5.4: Directory Publishing in Relation to the Telephone Industry, 2005
Table 5.5: Growth in South Korea’s Telephone Industry, 2003-2005
Table 5.6: The Advertising Industry in South Korea, 2005

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