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Worldwide Yellow Pages 2007: Americas


Attention: There is an updated edition available for this report.

Publishers looking for growth opportunities in markets abroad know that the single most trusted source of data and analysis about the global Yellow Pages and Internet Directory industry is Simba’s Worldwide Yellow Pages. Simba’s Worldwide Yellow Pages will provide you with:

  • 2-year forecast of directory revenues
  • Historical revenues from 2003
  • Competitive profiles by region and country, including publishers, vendors and Internet Yellow Pages directories
  • In-depth company profiles of major competitors
  • The most up-to-date information from our analysts dedicated throughout the year to tracking market developments
  • Market- and company-level information, such as directory revenue per capita and distribution, essential for benchmarking your concern.
Simba’s Worldwide Yellow Pages 2007: Americas covers the major markets in the Americas, including:
  • Argentina
  • Brazil
  • Canada
  • Chile
  • Mexico
  • Peru
  • United States
Nearly 70 tables and charts illuminate the numbers that matter to you most, including:
  • Size comparison to the entire telecommunications segment
  • Telephone revenues by country - per capita and GDP
  • Statistics on directory advertising in relation to local economic factors
  • Directory revenue forecasts through 2008
  • Data on directory advertising versus other media
  • Key contact information on each publisher, including key personnel with e-mail


  • Methodology
  • Executive Summary
  • Worldwide Yellow Pages Market Overview
    • Introduction
      • Table Directory Revenue vs. Other Financial Measurements of 30 Leading Countries, 2006 (all figures in millions; U.S. $)
      • Table Directory Revenue by Country, 2005 vs. 2006 (in millions of U.S. $)
    • Exchange Rates
    • The World Market for Telephone Directory Advertising
      • Table Worldwide Yellow Pages Revenue Growth, 2005-2006 (in millions of U.S. $)
      • Table Telephone Directory Revenue in 30 Leading Countries, 2006 (in billions of U.S. $)
      • Table Yellow Pages Revenue Market Share, 30 Leading Countries, 2006 (in millions of U.S. $)
    • Telephone Directory Revenue per Capita
      • Table Telephone Directory Revenue per Capita, 30 Leading Countries, 2006 (in U.S. $)
    • Telephone Directory Revenue as a Percentage of GDP
    • Telephone Directory Revenue in Relation to the Telephone Industry
    • Telephone Directory Revenue in Relation to the Cell Phone Industry
      • Table Telephone Directory Revenue as a Percentage of GDP, 30 Leading Countries, 2006
      • Table Telephone Directory Revenue per Access Line, 30 Leading Countries, 2006 (in U.S. $)
      • Table Telephone Directory Revenue per Cell Phone, 30 Leading Countries, 2006 (in U.S. $)
    • Telephone Directory Advertising in Relation to All Advertising
    • Telephone Directory Advertising Growth
      • Table Telephone Directory Revenue as a Percentage of Overall Ad Spending, 2006
      • Table Telephone Directory Revenue Growth Rates, 2006
      • Table Telephone Directory Revenue Growth Rates, 2007P
      • Table Telephone Directory Revenue Growth Rates, 2008P
      • Table Worldwide Yellow Pages Revenue, 2006-2008P (in U.S. $ millions)
  • North American Region Overview
    • Introduction: The Telephone Directory Market in North America
      • Table Directory Revenue in North America, 2005-2007P (in millions of U.S. $)
      • Table North American Market Overview, 2006 (all figures in millions; U.S. $)
      • Table The Advertising Industry in North America, 2006 (in millions of U.S. $)
    • Telephone Directory Revenue per Capita
    • Telephone Directory Advertising in Relation to All Advertising
  • Canada
    • Introduction: The Telephone Directory Market in Canada
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Canada
      • Table Directory Market in Canada, 2003-2007P (in millions of C$)
      • Table Telephone Directory Publishing in Canada, 2005-2007P
      • Table Growth in Canada's Telephone Industry, 2004-2006 (in millions of C$)
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - Canada
    • Telephone Directory Market in Relation to the Telephone Industry
    • Telephone Directory Market in Relation to the Advertising Industry
      • Table The Advertising Industry in Canada, 2005-2006 (in millions of C$)
    • Directory Publishing in Canada
      • Yellow Pages Group
      • SaskTel/DirectWest
      • Canadian Phone Directories
      • ypOne Publishing
    • Summary and Conclusions
    • Profiles of Leading Publishers in Canada
      • Canadian Phone Directories
        • Table At a Glance: Canadian Phone Directories
      • SaskTel
        • Table At a Glance: DirectWest Publishers
      • Yellow Pages Income Fund
        • Table At a Glance: Yellow Pages Group
  • Mexico
    • Introduction: The Telephone Directory Market in Mexico
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Mexico
      • Table Directory Market in Mexico, 2003-2007P (in millions of pesos)
      • Table Telephone Directory Publishing in Mexico, 2004-2006
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - Mexico
    • Telephone Directory Market in Relation to the Telephone Industry
      • Table Growth in Mexico's Telephone Industry, 2004-2006 (in millions of pesos)
      • Table The Advertising Industry in the Mexico, 2005-2006 (in millions of pesos)
    • Telephone Directory Market in Relation to the Advertising Industry
    • Directory Publishing in Mexico
    • Summary and Conclusions
    • Profile of the Leading Publisher in Mexico
      • Telefonos de Mexico S.A. (TelMex)
        • Table At a Glance: Anuncios en Directorios
  • United States
    • Introduction: The Telephone Directory Market in the U.S.
      • Table Telephone Directory Market in Relation to the Economy, 2006 - United States
      • Table Directory Market in the U.S., 2003-2007P (in millions of U.S. $)
      • Table Telephone Directory Publishing in the U.S., 2004-2006
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - United States
      • Table Growth in Telephone Industry in the U.S., 2004-2006 (in millions of U.S. $)
      • Table The Advertising Industry in the U.S., 2004-2006 (in millions of U.S. $)
      • Table Select Telephone Directory Publishers in the U.S., 2006
    • Telephone Directory Market in Relation to the Telephone Industry
    • Telephone Directory Market in Relation to the Advertising Industry
    • Directory Publishing in the U.S.
    • The Consolidation of the RBOC World
      • AT&T Yellow Pages
      • Idearc Media
      • R.H. Donnelley
    • The Changing Face of the Industry
    • Independent Non-Telco and Telco Publishers
      • Yellow Book USA
      • White Directory Publishers
      • Valley Yellow Pages
    • Leading Independent Telco Publishers
      • Windstream Yellow Pages
      • CBD Media
      • CenturyTel
    • Online Yellow Pages
    • Suppliers to the Directory Market in the U.S.
    • Summary and Conclusions
    • Profiles of Leading Publishers in the United States
      • AT&T Communications
        • Table At a Glance: AT&T Communications
      • CBD Media
        • Table At a Glance: CBD Media
      • R.H. Donnelley
        • Table At a Glance: R.H. Donnelley
      • Idearc Media
        • Table At a Glance: Idearc Media
      • Valley Yellow Pages
        • Table At a Glance: Valley Yellow Pages
      • White Directory Publishers
        • Table At a Glance: White Directory Publishers
      • Windstream Yellow Pages
        • Table At a Glance: Windstream YP
      • Yellow Book USA
        • Table At a Glance: Yellow Book USA
  • South American Region Overview
    • Introduction: The Telephone Directory Market in South America
      • Table Directory Revenue in South America, 2005-2007P (in millions of U.S. $)
      • Table South American Region Market Overview, 2006 (all figures in millions; U.S. $)
      • Table The Advertising Industry in South America, 2006 (in millions of U.S. $)
    • Telephone Directory Revenue per Capita
    • Telephone Directory Advertising in Relation to All Advertising
  • Argentina
    • Introduction: The Telephone Directory Market in Argentina
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Argentina
    • Telephone Directory Market in Relation to the Telephone Industry
      • Table Directory Market in Argentina, 2003-2007P (in millions of Argentine pesos)
    • Telephone Directory Market in Relation to the Advertising Industry
      • Table Telephone Directory Publishing in Argentina, 2005-2007P
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - Argentina
      • Table Growth in Argentina's Telephone Industry, 2005-2006
      • Table The Advertising Industry in Argentina, 2005-2006 (in millions of Argentine pesos)
    • Directory Publishing in Argentina
    • Summary and Conclusions
    • Profile of the Leading Publisher in Argentina
      • Yell Group
        • Table At a Glance: Yell Argentina/Publicom
  • Brazil
    • Introduction: The Telephone Directory Market in Brazil
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Brazil
      • Table Directory Market in Brazil, 2003-2007P (in millions of Brazilian Real)
    • Telephone Directory Market in Relation to the Telephone Industry
    • Telephone Directory Market in Relation to the Advertising Industry
      • Table Telephone Directory Publishing in Brazil, 2005-2007P
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - Brazil
    • Directory Publishing in Brazil
      • Table Growth in Brazil's Telephone Industry, 2005-2006
      • Table The Advertising Industry in Brazil, 2005-2006 (in millions of BRL)
      • Editora Paginas Amarelas (EBID)
      • Listel Listas Telefonicas
      • OESP Midia
      • TeleListas Editora
    • Summary and Conclusions
    • Profiles of Leading Publishers in Brazil
      • Editora Paginas Amarelas Ltda. (EBID)
        • Table At a Glance: Editora Paginas Amarelas (EBID)
      • Publicar
        • Table At a Glance: Listel Listas Telefonics
      • OESP Midia Ltda.
        • Table At a Glance: OESP Midia Ltda.
      • TeleListas Editora
        • Table At a Glance: TeleListas Editora
  • Chile
    • Introduction: The Telephone Directory Market in Chile
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Chile
    • Telephone Directory Market in Relation to the Telephone Industry
      • Table Directory Market in Chile, 2003-2007P (in millions of Chilean pesos)
    • Telephone Directory Market in Relation to the Advertising Industry
      • Table Telephone Directory Publishing in Chile, 2005-2007P
    • Directory Publishing in Chile
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 -Chile
      • Table Growth in Chile's Telephone Industry, 2005-2006
      • Table The Advertising Industry in Chile, 2005-2006 (in millions of Chilean pesos)
    • Summary and Conclusions
    • Profile of the Leading Publisher in Chile
      • Yell Group
        • Table At a Glance: Yell Publiguias
  • Peru
    • Introduction: The Telephone Directory Market in Peru
      • Table Telephone Directory Market in Relation to the Economy, 2006 - Peru
    • Telephone Directory Market in Relation to the Telephone Industry
      • Table Directory Market in Peru, 2003-2007P (in millions of nuevo sol)
      • Table Telephone Directory Publishing in Peru, 2005-2007P
      • Table Directory Publishing in Relation to the Telephone Industry, 2006 - Peru
    • Telephone Directory Market in Relation to the Advertising Industry
      • Table Growth in Peru's Telephone Industry, 2005-2006
      • Table The Advertising Industry in Peru, 2005-2006 (in millions of NS)
    • Directory Publishing in Peru
    • Summary and Conclusions
    • Profile of the Leading Publisher in Peru
      • Yell Group
        • Table At a Glance: Yell Paginas Amarillas de Telefonica del Peru

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