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Wireless Information in Professional Markets 2009-2010

The market for critical business and professional information delivered via cell phone or PDA might be the most exciting application to spring out of the technology revolution. Adoption of these services has already taken hold in the fields of law, health care and finance, but its full potential has not yet been met. Wireless Information in Professional Markets 2009-2010 focuses on market penetration, usage patterns, pricing, end-user segment profiles, major players, emerging technologies and the challenges this market will face as it continues to evolve.

Wireless Information examines wireless technology in the context of its ability to deliver information to professionals and how that will impact the companies that develop and sell information aimed at professionals. The report provides:

  • An overview of the size of the market broken down by the law, business and health care industries;
  • Includes a discussion of industry, business and technology forces impacting wireless information;
  • Profiles the leading professional wireless information providers;
  • Identifies and analyzes the key networks that carry or provide wireless communication services in the following regions: North America, Europe and Asia; and Examines the core technologies (cellular, 3G, satellite, bluetooth, WiFi ) and devices (smartphones, PDAs, e-readers, media players, mobile computing) used in wireless information markets.


Stamford, CT—October 21, 2009—The health care sector and small businesses will prosper the most from widespread implementation and use of wireless broadband, according to Wireless Information in Professional Markets 2009-2010 the latest strategic market report released today from Simba Information, a leading media industry forecast and analysis firm.

By 2012, the percentage of U.S. physicians using smartphones will increase to 81%. The current rate of penetration is 64%. Productivity improvements due to use of mobile broadband solutions across the U.S. health care industry are valued at almost $7 billion. That number is expected to triple by 2016 to $27.2 billion.

The professional segment within the wireless industry is growing, but has been losing its share of total revenue due to the explosive growth of sales to consumers. Due to this loss in share, Simba estimates approximately 33% of the wireless industry, including all service and device sales, is generated by the professional market.

The market for critical business and professional information delivered via cell phone or PDA might be the most exciting application to spring out of the technology revolution. Adoption of these services has already taken hold in the fields of law, health care and finance, but its full potential has not yet been met. This report focuses on market penetration, usage patterns, pricing, end-user segment profiles, major players, emerging technologies and the challenges this market will face as it continues to evolve. Report sections include:

  • Overview and Market Size
  • Core Technology and Devices
  • Wireless Information in Professional Markets
  • Global Networks & Carriers
  • Outlook and Market Projections

For additional information please visit www.simbainformation.com or contact Dan Strempel at 203-325-8193 x103.

About Simba Information:

Simba Information is widely recognized as the leading authority for market intelligence in the media and publishing industry. Simba's extensive information network delivers top quality, independent perspective on the people, events and alliances shaping the media and information industry. Simba provides consulting and reports that provide key decision-makers at more than 15,000 client companies around the globe with timely analysis, exclusive statistics and proprietary industry forecasts. For more information, please visit www.simbainformation.com.

  • Methodology
  • Executive Summary
  • Overview
    • Introduction
    • Market Size
      • Law
      • Health Care
      • Business
    • Trends
      • Bluetooth Connects Everything as Cell Phones Evolve
      • 3G's Subscriber List Grows as 4G Looms
      • Wi-Fi and WiMAX Usage Advances
      • Text Messages Lead the Way
      • Security Issues on the Mind
  • Core Technolog and Devices
    • Introduction
    • Core Technology
      • Cellular, 3G and Beyond
        • Table Operators Committed to LTE 4G
      • Satellite
      • Wi-Fi and WiMAX
      • Bluetooth
    • Devices
      • Mobile Computing
      • Personal Digital Assistants
      • Smartphones
        • Table Global Smartphone Unit Sales to End Users by Vendor, 2007-2008 (in 000)
        • Table Global Smartphone Unit Sales to End Users by Operating System, 2007-2008 (in000)
      • E-Readers and Media Players
  • Wireless in Professiona Information Markets
    • Introduction
      • Table Selected Wireless Providers
    • Market Size
      • Law
      • Health Care
        • Table Revenue from Wireless Information Products by Segment, 2007-2009P ($ in millions)
      • Business
    • Leading Wireless Information Providers in Law
      • Microsoft Windows Mobile
      • Reed Elsevier
      • Thomson Reuters
        • Table Revenue Growth, Leading Professional Wireless Information Products in Law, 2008-2009P (Ranked by 2008 revenue; $ in millions)
      • Wolters Kluwer
      • Google
    • Leading Wireless Information Providers in Health Care
      • Wolters Kluwer Health
      • Epocrates
        • Table Revenue Growth, Leading Professional Wireless Information Products in Health Care, 2008-2009P (Ranked by 2008 revenue; $ in millions)
      • Thomson Reuters
      • WebMD Health
      • Skyscape (Physicians Interactive)
      • McGraw-Hill
      • Elsevier
      • Unbound Medicine
      • CMPMedica
    • Leading Wireless Information Providers in Business
      • Bloomberg
      • Turning Studios
      • Thomson Reuters
        • Table Revenue Growth, Leading Professional Wireless Information Products in Business, 2008-2009P (Ranked by revenue; $ in millions)
      • CRM Solutions
      • Dow Jones
      • FactSet Research
      • Yahoo! Finance
    • Trends in Professional Wireless Information
      • Smartphone Apps Get Serious
      • Pediatricians View of PDAs Changing
      • U.S. Government Encouraging EMR Use
      • New Methods of Mobile Use Being Developed for Nurses
      • Internet Use Can Help Patients Understand Their Health
      • Medical Device Makers Team with Cell-Phone Industry
      • Health Care: Disseminating an Abundance of Information
      • Critics Say Current Administration's Plans Won't Bring Savings
      • Future Physicians Weigh in on Importance of Technology in Medicine
      • Will Legal Professionals Find Use in the Internet Age?
      • The Economic Crunch Forces Legal Professionals to Embrace Mobile
      • BlackBerry vs. iPhone in Legal Community
  • Global Networks and Carriers
    • Introduction
    • Global Networks and Carriers
    • Leading Wireless Carriers in North America
      • Verizon Wireless
        • Table Leading Wireless Carriers in North America, 2008
      • AT&T
      • Sprint Nextel
      • T-Mobile
      • U.S. Cellular
    • Leading Wireless Carriers in Europe
      • Vodafone
        • Table Leading Wireless Carriers in Europe, 2008
      • Telefonica
      • Telenor
      • TeliaSonera
      • Orange/France Telecom
    • Leading Wireless Carriers in Asia
      • China Mobile Communications Corp.
      • China Unicom
      • Bharti Airtel
        • Table Leading Wireless Carriers in Asia, 2008
      • MTN Group
      • Mobile TeleSystems (MTS)
      • NTT docomo
    • Leading Wireless Carriers in Rest of the World
      • America Movil
        • Table Leading Wireless Carriers in Rest of the World, 2008
      • Etisalat
      • Orascom Telecom
      • SK Telecom
      • Telecom New Zealand
    • Trends Affecting Global Networks and Carriers
      • The Competitive Mobile Landscape
      • Wireless Broadband Adoption to Yield Huge Productivity Gains
        • Table Wireless Data Penetration Among Wireless Business Users
      • Health Care Efficiency Enhancements
        • Table Health Care Efficiency Achieved
  • Outlook
    • Introduction
    • Long Term Trends
      • Sluggish Economy Hurts Major Players
      • FCC Probes
      • Wireless Broadband Use to Grow 20% by 2016
      • Broadband Wireless to Expand in the Middle East, Asia
      • Mobile Broadband Users to Overcome Fixed Broadband Users by 2013
      • Business Strategies Forced to Change Due to Portable Market Explosion
      • Fierce Competition Equals Greater Opportunities for Information Providers
      • Search Providers Enter the Market
      • Smartphone Growth to Set Industry Pace
      • Numbers Show Wireless Has Broad Potential in Health Care
      • Google Enters Device OS Market
      • The Dawn of e-Health Records
      • Success of Mobile Web Could Be Linked to Creation of an Open Environment
    • Market Projections
      • Table Wireless Professional Market Totals, 2009-2012P ($ in millions)

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