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Getting Ready for the Common Core 2013-2014

Getting Ready for the Common Core 2013-2014

The state-led Common Core State Standards movement spread throughout almost all of the states in 2010, and implementing the standards to make sure children graduate from high school academically prepared for college and work has been a major focus of those states and K-12 instructional materials and services providers ever since.

Implementation of new Common Core-aligned assessments is due to take place in 2014-2015 across the country.

With the focus on standards in English and mathematics of greater rigor than in the past and an emphasis on the integration of technology in learning and for assessment, Simba Information committed to research the readiness of school districts to implement the new standards and tests and what types of instructional materials are most in demand among teachers.

Partnering with MCH Strategic Data, Simba launched a survey of elementary, middle- and high-school teachers in early May. The results form the basis of the new report Getting Ready for the Common Core 2013-2014.

Topics in the report include:

  • Current use and planned purchases of core and supplemental English language arts and math programs according to grade levels: K-5, 6-8, 9-12;
  • Current and planned use of formative assessment, according to grade levels: K-5, 6-8, 9-12;
  • Role of open education resources;
  • Changing patterns of use for print and digital materials;
  • Relation of district size and geographical area to the progress in moving to Common Core Standards.
The report is designed to help decision-makers, strategic marketers and product developers at educational materials, software and services providers as they make decisions for seizing opportunities in the U.S. school market.


  • METHODOLOGY
  • Executive Summary
  • K-12 Market Landscape
    • Introduction
      • Table Key Points in Common Core Standards
      • Focus: Clarity, Language Arts & Math
      • Broad Adoption
    • CC Offers Opportunities for Instructional Materials, Ed Tech
      • Table Common Core Adoption
      • Slow-Moving Market
      • Adoptions Target Common Core
      • School Picks Show Variety
    • Challenges to Common Core Implementation
      • Cost Estimates for Common Core Implementation Vary
      • Funding the Common Core Taps Multiple Sources
      • Pace of Implementation Slows in Some States
  • Changing Landscape: English Language Arts & Literacy Survey Results
    • Introduction
    • Commercial Publishers Dominate Current Programs in Use
      • Table Source of Current Core Instructional Reading/Literature/Language Arts Programs
    • Print Format Is Current Choice for Core Instruction
      • Table Format Current Program Used Most Often
    • Big Three Publishers Provide Core Elementary Reading/ELA
      • Table Current Core Elementary Reading/Language Arts Programs
    • Tradition Holds in Middle School Reading/ELA
      • Table Current Core Middle School Literature/Language Arts Programs
    • Online Shows Foothold in High School Literature/ELA Courses
      • Table Current Core High School Literature/Language Arts Programs
      • Table Program Implemented Since 2010 to Align with New Standards
      • Table When Will Purchase if Core Not Aligned
    • Schools Have Embarked on Common Core ELA Implementation
      • Table If Planning New Core, Which Format
    • In-District Development Challenges Commercial Dominance
      • Table Source Planned for Expected Core Implementation
    • Variety among Commercially Published Programs Expected
      • Table Plan to Acquire Elementary Core Reading/Language Arts Math, Expect to Choose
      • Table Plan to Acquire Core Middle School Literature/Language Arts, Expect to Choose
      • Table Plan to Acquire Core High School, Expect to Choose
    • Teachers Explore Options for Sourcing Supplemental Materials
      • Table Source Planned for Supplemental Purchase
    • Print Persists for Planned Supplemental Acquisitions
      • Table If Planning New Supplemental, Which Format
    • Supplementals & Test Prep Will Come from Varied Providers
      • Table Plan to Acquire Elementary Supplemental Reading/Language Arts, Expect to Choose
      • Table Plan to Acquire Supplemental Middle School Literature/Language Arts, Expect to Choose
      • Table Plan to Acquire Supplemental High School Literature/Language Arts, Expect to Choose
  • Changing Landscape: Math Survey Results
    • Introduction
      • Table Source of Current Core Instructional Mathematics Programs
    • Commercially Published Programs Widely Used Now
      • Table Format Current Program Used Most Often
      • Table Current Core Elementary Math Programs
    • Print Format Used Now for Core Instruction
    • Big Three Publishers Provide Core Elementary Math
      • Table Current Core Middle School Math Programs
    • More Publishers Provide Core Middle School Math
      • Table Current Core High School Math Programs
    • Online and Blended Included in Core High School Math Choices
      • Table Program Implemented Since 2010 to Align with New Standards
    • Implementing New Core for Standards is Under Way
      • Table When Will Purchase if Core Not Aligned
      • Table If Planning New, Which Format
      • Table Source Planned for Expected Core Purchase
    • Future Plans Mirror Current Implementations
    • Big Publishers an Expected Part of Future Plans
      • Table Plan to Acquire Elementary Core Math, Expect to Choose
      • Table Plan to Acquire Core Middle School Math, Expect to Choose
      • Table Plan to Acquire Core High School, Expect to Choose
      • Table Source Planned for Supplemental Purchase
    • Supplemental Choices to Come from Varied Sources
      • Table If Planning New Supplemental, Which Format
    • Use of Print-Based Supplementals Expected to Continue
    • Supplementals & Test Prep Will Come from Varied Providers
      • Table Plan to Acquire Elementary Supplemental Math, Expect to Choose
      • Table Plan to Acquire Supplemental Middle School Math, Expect to Choose
      • Table Plan to Acquire Supplemental High School, Expect to Choose
  • Changing Landscape: Formative Assessment Survey Results
    • Introduction
    • Formative Assessment Widely Used
      • Table Currently Using Formative Assessment to Guide Instruction
    • Districts Develop Formative Assessments
      • Table Schools Use of Formative Assessment in Reading/English Language Arts and Mathematics
    • Formative Assessment Administration Varies
    • Future Plans for Formative Assessment
      • Table How Formative Assessments Are Administered
      • Table Plans Implement New Formative Assessment in Next Year or Two
      • Table How Schools Will Obtain New Formative Assessments
      • Table Formative Assessment Expected to be Purchased
  • Conclusions & Outlook
    • Introduction
    • Implementation Comes in Stages
    • For New Materials, Schools Look to Commercial Providers and in-House
    • Technology Clearly Advances
      • Surprising Persistence of Print Supplementals
      • OER Gets Bigger Response as Supplemental Resource
    • Online Testing Success Will Be Significant Factor
  • Survey Results: Identifying Characteristics
  • Survey Results: Elementary Schools
  • Survey Results: Middle Schools
  • Survey Results: High Schools

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