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Corporate Training Market 2009: Forecast & Analysis

Corporate Training Market 2009: Forecast & Analysis covers the worldwide market for U.S.-based training vendor firms targeting corporate and government clients. The report examines revenue growth and market share for leading firms, as well as market forces that are shaping the world of training among business professionals today.

This report is the premier source of market intelligence for executives, analysts and business strategists who want analysis of the technology and trends currently driving corporate training, including:

  • Comprehensive analysis of the major market segments -- IT content, soft skills content and e-learning, including infrastructure systems and live virtual classrooms
  • Simba’s exclusive revenue and market share rankings of leading providers of corporate training programs and services
  • 4-year forecasts for market growth through 2012
  • And more

Drawing on interviews and surveys with corporate training directors, business analysts and industry associations, Simba Information presents detailed profiles of 25+ leading training software and LMS vendors competing for corporate training dollars, including analysis of key strategic moves and financial performance.


Stamford, CT—July 30, 2009—Growth for U.S.-based corporate training vendors over the next few years is expected to be modest at best, a conservative 1.4% projected compound annual growth rate between 2007 and 2012, according to new research from media industry forecast and analysis firm Simba Information.

Simba’s most recent strategic report, Corporate Training Market 2009: Forecast & Analysis, examines the global market for U.S.-based training vendors targeting corporate and government firms, including the market forces shaping opportunities for IT and soft skills content and e-learning, and how training vendors are adapting offerings to clients’ changing needs.

“The recession has changed the landscape for corporate training considerably,” said Kathy Mickey, senior analyst/managing editor of Simba’s Education Group. “Vendors need to stay focused on aligning offerings to clients’ mission-critical strategies and demonstrate that training can result in revenue generation.

“One of the most attractive areas is the continued investment in training to improve sales performance,” Mickey said. “One of the greatest challenges is providing offerings to meet client needs for training for a younger generation of new workers balanced with programs for the baby-boom generation that is postponing retirement.”

Training executives, marketing, sales and business development professionals, as well as industry analysts and consultants, looking to tap into the estimated $11.74 billion global corporate training market of U.S. vendors will gain insights into:

  • Growth opportunities in each of the major market segments—IT content, soft skills content and e-learning, including infrastructure systems and live virtual classrooms;
  • How training vendors are adopting offerings to address the economic downturn;
  • Simba’s exclusive market share and revenue rankings of leading training vendors;
  • Gaming strategies at work in training offerings;
  • How training vendors are meeting demand when client travel budgets have been slashed or eliminated;
  • Market segment forecasts through 2012.

Additionally, Simba presents detailed strategic profiles of more than 25 of the leading corporate training vendors.

For more information please visit www.simbainformation.com or contact Kathy Mickey at 203-325-8193 x102.

About Simba Information:

Simba Information is widely recognized as the leading authority for market intelligence in the media and publishing industry. Simba's extensive information network delivers top quality, independent perspective on the people, events and alliances shaping the media and information industry. Simba provides consulting and reports that provide key decision-makers at more than 15,000 client companies around the globe with timely analysis, exclusive statistics and proprietary industry forecasts. For more information, please visit www.simbainformation.com.

  • Methodology
  • Executive Summary
  • Overview of the Corporate Training Market
    • Introduction
    • M&A Activity in Training Market Falls Off Sharply in 2008 and Early 2009
      • Table Corporate Training Mergers and Acquisitions, 2008-March 2009
    • Executive Salaries, Compensation Spike Upward in 2008
      • Table Corporate Training Vendors Executive Compensation Survey, 2008 (ranked by 2008 total compensation)
      • Table Growth of Global Corporate Training Sales for U.S.-Based Firms, 2007-2009P ($ in millions)
    • U.S. Corporate Training Market Projected to Shrink 8.3% in 2009
      • Table Breakdown of Corporate Training Market by Sector, 2009P
    • Training Stocks Hit Along With Rest of Market, Down 46.6% in 2008
      • Table Performance of Public Training Company Stocks, 2008
    • New Horizons Tops Simba Operating Margin Index at 16%, Up 100%
      • Table Corporate Training Operating Margin Index, 2008 vs. 2007 ($ in 000)
  • Trends in the Corporate Training Market
    • Economy Affects Everything in Training Market During 2008, 2009
      • Table Gross Domestic Product, 2006-2008 (seasonally adjusted annual rates, in billions of current dollars)
      • Table Employment Changes, Q1 2007-2009 (non-farm employment, numbers in thousands, seasonally adjusted)
    • Vendors Adapt with Offerings Designed to Address Economic Woes
      • Table Personnel Cuts at Training Vendor Firms, 2008-2009
    • Vendors Look to Address Needs Amid a War for Talent
    • Training Outsourcing Still Strong, But Expected to Drop 4% in 2009
      • Table Selected Major Training Outsourcing Contracts, 2008
      • Table Retirement Savings, U.S. Workers Over Age 55
    • Economy Delays Boomer Retirements; Impacts HR, Training
  • IT Training
    • Introduction
    • Vendors Pin Hopes on Windows 7, But Adoption Should Be Slow in 2009
      • Table Projected Windows 7 Adoption Plans
    • Desktop Support, Network Administration Tops in IT Skills Demand
      • Table IT Skills in Demand, Second Quarter 2009
      • Table Specialties Experiencing the Most Growth Projections for Second Quarter 2008
      • Table Fastest-Growing U.S. IT Occupations, 2006-2016 (employment, in 000)
    • Certification Market Heats Up-IT Pros Seek Marketability
      • Table Salaries by Popular IT Certifications, 2009
    • New Horizons Takes a Hit Like Everyone, But Tops List Again in 2009
      • Table Worldwide Sales of Top U.S. IT Training Leaders, 2007-2009P ($ in 000)
  • Soft Skills Training
    • Introduction
      • Table Nonfarm Job Losses, 2008-2009 (Decline from previous month; in 000)
    • In Economic Recovery, Jobs May Not Return Quickly
    • Providers Put More Emphasis on Greater Opportunities Overseas
    • "Nice to Haves" Go by the Board as Companies Focus on Critical Needs
    • Sales Training Remains Strong as Companies Invest to Grow Top Line
    • Vendors Increasingly Provide On-Site Options for Pinched Clients
      • Table Worldwide Sales of Top U.S. Soft Skills Leaders, 2007-2009P ($ in 000)
    • In a Challenging Market, Informa Still Top Soft Skills Trainer in 2009
  • E-Learning
    • Introduction: Infrastructure Systems
      • Table Comparison of Revenue Shift, Saba and SumTotal
    • HR Applications Everywhere in E-Learning - But Are They Being Used?
    • Web 2.0 Learning Taken Seriously, But Broad Adoption a Few Years Off
      • Table Increased Use of Online Media, U.S. (combined work and home)
      • Training via Wikis
      • Engagement in Virtual Worlds
    • SumTotal Systems Remains Leading Infrastructure Vendor in 2009
      • Table Worldwide Sales of E-Learning Infrastructure Leaders, 2007-2009P ($ in 000)
    • Challengers Try to Knock WebEx Off the Top of Live E-Learning
      • Table Sales of Live E-Learning Leaders, 2007-2009P ($ in 000)
    • Live E-Learning Growing Along with Unified Communication Space
    • Leading Live E-Learning Vendors Represent 42% of Total Market
  • Forecasts and Conclusions
    • Collaborative Learning Is the Wave of the Future - Now
    • Simulations and Gaming Will Become More Than Just Diversions
    • $4.6 Billion in Stimulus Funds for Training May Elude Vendors
    • Market for Corporate Training to Reach $13.9 Billion by 2012
      • Table Growth of Global Corporate Training Market for U.S. Firms, 2007-2012 ($ in millions)
  • Company Profiles
    • American Management Association
      • Table Financial Overview: AMA, 2007-2009P ($ in 000)
    • AT&T Connect
      • Table Financial Overview: AT&T Connect, 2007-2009P ($ in 000)
    • BlessingWhite
      • Table Financial Overview: BlessingWhite, 2007-2009P ($ in 000)
    • Center for Creative Leadership
      • Table Financial Overview: CCL, Fiscal 2007-2009P ($ in 000)
    • Convergys Learning Solutions
      • Table Financial Overview: Convergys Learning Solutions, 2007-2009P ($ in 000)
    • Dale Carnegie & Associates
      • Table Financial Overview: Dale Carnegie, Fiscal 2007-2009P ($ in 000)
    • Development Dimensions International
      • Table Financial Overview: DDI, Fiscal 2007-2009P ($ in 000)
    • Element K Corp.
      • Table Financial Overview: Element K, 2007-2009P ($ in 000)
    • ExecuTrain
      • Table Financial Overview: ExecuTrain, 2007-2009P ($ in 000)
    • Franklin Covey
      • Table Financial Overview: Franklin Covey, Fiscal 2007-2009P ($ in 000)
    • GeoLearning
      • Table Financial Overview: GeoLearning, 2007-2009P ($ in 000)
    • Global Knowledge
      • Table Financial Overview: Global Knowledge, 2007-2009P ($ in 000)
    • Informa (owner of The Institute for International Research)
      • Table Financial Overview: Informa, 2007-2009P ($ in 000)
    • The Ken Blanchard Cos.
      • Table Financial Overview: Ken Blanchard Cos., 2007-2009P ($ in 000)
    • Learning Tree International
      • Table Financial Overview: Learning Tree Int'l., Fiscal 2007-2009P ($ in 000)
    • Microsoft Office Live Meeting
      • Table Financial Overview: Microsoft Office Live Meeting, Fiscal 2007-2009P ($ in 000)
    • Mzinga
      • Table Financial Overview: Mzinga, 2007-2009 ($ in 000)
    • New Horizons Worldwide
      • Table Financial Overview: New Horizons, 2007-2009P ($ in 000)
    • Novations Group Inc.
      • Table Financial Overview: Novations Group, 2007-2009P ($ in 000)
    • OutStart
      • Table Financial Overview: OutStart, 2007-2009P ($ in 000)
    • Plateau Systems Ltd.
      • Table Financial Overview: Plateau Systems, Fiscal 2007-2009P ($ in 000)
    • Saba Software Inc.
      • Table Financial Overview: Saba Software, Fiscal 2007-2009P ($ in 000)
    • SkillSoft
      • Table Financial Overview: SkillSoft, Fiscal 2008-2010P ($ in 000)
    • SumTotal Systems
      • Table Financial Overview: SumTotal Systems, 2007-2009P ($ in 000)
    • Cisco WebEx
      • Table Financial Overview: WebEx, 2007-2009P ($ in 000)
    • Wilson Learning
      • Table Financial Overview: Wilson Learning, Fiscal 2007-2009P ($ in 000)

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