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The U.S. Market for Windows and Doors

SBI estimates the market for windows and doors at $29.16 billion in 2004. Several factors have affected the industry. Energy efficiency, new materials and value-added products have been major influencers in the windows and doors market, along with recent strengthening of government influence over the industry (such as the introduction of new hurricane safety codes affecting the East Coast and stricter energy codes throughout the country).

Although SBI predicts a housing slowdown due to the rise in interest rates, any negative impact on the windows and doors market will be partially offset by a growing remodeling market. With that in mind, SBI estimated that the doors and window market will reach $39.05 billion by 2009.

The U.S. Market for Windows and Doors presents an in-depth analysis of products, manufacturers and remodelers in the market. The report covers windows and doors based on structure, functionality, utility and framing material with comprehensive data on U.S. shipments, imports and exports, end-use markets, replacement market, purchaser demographics and the competitive environment. Marketing environmental factors such as interest rates, new housing and commercial construction statistics, homeowner remodeling and repair spending and regulations and trends affecting the marketplace are also analyzed. Competitive profiles of major marketers, along with manufacturer and retailer strategies used to maximize growth and profitability are also included.

Report Methodology The information in The U.S. Market for Windows and Door is based on both primary and secondary research. Simmons Market Research Bureau provides the primary research data on consumer buying habits. Shipment Data on wood, vinyl and metal windows and doors are compiled from U.S. Department of Commerce surveys and private data sources. Import data by major country of origin is derived from U.S. Customs records and rounds out the total U.S. supply. The Bureau of Labor Statistics’ Producer Price Index has been used to compare price changes for the competing window and door materials markets. Secondary research data has been obtained from government sources, trade association publications, business journals, company literature and investment reports.

What You’ll Get in this Report
The U.S. Market for Windows and Doors makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The U.S. Market for Windows and Doors offers. The report addresses the following segments:

  • The Market (including market size and composition, and projected market growth)
  • The Marketers (including discussions of specific marketer brand and market shares)
  • Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
  • The Consumer
  • The Products
  • Trends and Opportunities

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the windows and doors market, or is considering making the leap, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market, as well as projected sales and trends through 2009.

This report will help:

  • Marketing Managers identify market opportunities and develop targeted promotion plans for window and door products
  • Research and development professionals stay on top of competitor initiatives and explore demand for window and door products.
  • Advertising agencies working with clients in related industries understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.


Chapter 1 Executive Summary

  • Windows And Doors Classification
  • Methodology
  • The Market
    • Table 1-1 Value Of U.S. Shipments Of Windows And Doors, 1997-2009
    • (In Billion $)
    • Windows
    • Table 1-2 Value Of U.S. Window Shipments By Material, 1992-2009
    • (In Billion $)
    • Wooden Windows
    • Metal Windows
    • Vinyl Windows
    • Other Windows
    • Doors
    • Table 1-3 Value Of U.S. Door Shipments By Material, 1992-2009 (In Billion $)
    • Wooden Doors
    • Metal Doors
    • Vinyl Doors
    • Other Doors
    • Storm Windows And Doors

  • Marketers
    • Doors
    • Windows

  • Marketing Dynamics
    • Product Trends
    • Material Trends
    • Lifestyle Trends
    • Retailing
    • Advertising And Promotions

  • End-User Analysis
    • New Construction Market
    • Remodeling Market
    • Simmons Consumer Survey Analysis

  • Outlook
    • Economic Outlook
    • Remodeling Outlook
    • Industry Outlook
    • Technological Outlook
    • Projected Market Growth

Chapter 2 The Products

  • Overview
  • Classifications
  • Product Definitions: Windows
  • Product Definition: Doors
  • Product Definition: Glazing Materials
  • Product Definition: Frame Materials
  • Table 2-1 Characteristic Comparisons Of Vinyl, Aluminum And Wood Frames
  • Definition: Labeling And Standards
  • Structural Stability Labeling
  • Aama
  • Table 2-2 Aama Codes For Window Product Types
  • Table 2-3 Aama Codes For Glass Door Product Types
  • Table 2-4 Aama Codes For Glass Window And Door Performance Class
  • Table 2-5 Aama’s Minimum Performance Grade For Glass Windows And Doors
  • Wdma
  • Nami
  • Fire Rating Labeling
  • Energy Efficiency Labeling And Outreach
  • Table 2-6 Commercial Building Component Energy Losses/Gains
  • Table 2-7 Residential Building Component Energy Losses/Gains
  • Energy Star Label
  • Nfrc Labels
  • Table 2-8 Selected Nfrc Industry Standard And Energy Performance Characteristics
  • Energy Efficiency Of Frame Materials
  • Table 2-9 U-Value Comparison For Framing Materials
  • Efficient Windows Collaborative
  • Tax Credits
  • Definition: Climate Zones
  • Eia Climate Zones
  • Figure 2-1 U.S. Department Of Energy Climate Zones
  • Table 2-10 Iecc Code For Fenestration Products, By Hdd
  • Table 2-11 Iecc Code For Replacement And Remodeling Fenestration Products,
  • By Hdd
  • Energy Star Climate Zones
  • Figure 2-2 Climate Zones For Energy Star Qualification Criteria
  • Table 2-12 Energy Star Qualification Criteria For U-Factor And Shgc
  • Definition: State Codes

Chapter 3 The Market

  • Market Overview
    • Market Size And Growth
    • Table 3-1 Value Of U.S. Window And Door Shipments By Material, 1992-2009
    • (In Billion $)
    • Category Performance
    • Figure 3-1 U.S. Window And Door Product Shipments’ Share By Material, 1992-2004
    • Import Of Windows & Doors
    • Table 3-2 U.S. Imports Of Wood Windows & Doors From All Countries As Of December 2004 (In Thousand $)
    • Table 3-3 U.S. Imports Of Metal Windows & Doors From All Countries As Of December 2004 (In Thousand $)
    • Growing Share Of Chinese Products
    • Table 3-4 Major U.S. Imports Of Windows And Doors By Framing Material Used, 2004

  • Windows
    • Table 3-5 Value Of U.S. Window Shipments By Material, 1992-2009 (In Billion $)
    • Figure 3-2 U.S. Window Product Shipments’ Share By Material, 1992-2004
    • Wooden Windows
    • Table 3-6 U.S. Wooden Window Products Shipments By Category, 1992-2009
    • (In Million $)
    • Figure 3-3 U.S. Wooden Window Product Shipments’ Share By Category, 2004(E)
    • Wooden Window Units
    • Table 3-7 U.S. Shipment Of Wooden Window Units By Category, 1992-2004
    • (In Million $)
    • Wood Window Sash
    • Table 3-8 U.S. Wooden Sashes Shipments By Category, 1992-2004
    • (In Thousands Dollars)
    • Import Of Wooden Windows And Frames
    • Table 3-9 U.S. Imports Of Wooden Windows, French-Windows And Their Frames,
    • Year-To-Date As Of November 2004
    • Metal Windows
    • Table 3-10 U.S. Metal Window Shipments By Category, 1992-2009 (In Million $)
    • Residential Metal Windows
    • Table 3-11 U.S. Residential Metal Window Shipments, 1992-2004 (In Million $)
    • Non-Residential Metal Windows
    • Table 3-12 U.S. Shipments Of Non-Residential Metal Windows, 1992-2004
    • (In Million $)
    • Import Of Metal Windows
    • Table 3-13 U.S. Imports Of Aluminum Windows And Their Frames, Year-To-Date
    • As Of November 2004
    • Table 3-14 U.S. Imports Of Iron Or Steel Windows And Their Frames (Except Stainless), Year-To-Date As Of November 2004
    • Table 3-15 U.S. Imports Of Stainless Steel Doors, Windows And Their Frames And Thresholds For Doors, Year-To-Date As Of November 2004
    • Vinyl Windows
    • Fiberglass And Other Windows

  • Doors
    • Table 3-16 Value Of U.S. Door Shipments By Material, 1992-2009 (In Billion $)
    • Figure 3-5 U.S. Door Products’ Shipment Share By Material, 1992-2004
    • Wooden Doors
    • Table 3-17 Value Of U.S. Wooden Door Products’ Shipments By Category, 1992-2009 (In Million $)
    • Figure 3-6 U.S. Wooden Door Product Shipments’ Share By Category, 2004 (E)
    • Wooden Panel, Flush, And Molded Face Door
    • Table 3-18 Value Of U.S. Wooden Panel, Flush, And Molded Face Door Products Shipments, 1992-2004 (In Million $)
    • Other Wooden Door Products
    • Table 3-19 Value Of U.S. Shipments Of Other Wooden Door Products, 1992-2004
    • (In Million $)
    • Metal Doors
    • Table 3-20 Value Of U.S. Metal Door Products Shipments By Category, 1992-2009
    • (In Million $)
    • Figure 3-7 U.S. Metal Door Product Shipments’ Share By Category, 2004 (E)
    • Residential Metal Door
    • Table 3-21 Value Of U.S. Residential And Garage Metal Door Products Shipments, 1992-2004 (In Million $)
    • Non-Residential Metal Door
    • Table 3-22 Value Of U.S. Non-Residential Metal Door Product Shipments, 1992-2004
    • (In Million $)
    • Other Metal Doors
    • Table 3-23 Value Of U.S. Shipments Of Other Metal Door Products, 1992-2004
    • (In Million $)
    • Import Of Metal Doors
    • Table 3-24 U.S. Imports Of Aluminum Doors, 2004
    • Table 3-25 U.S. Imports Of Iron And Steel Doors (Except Stainless Steel), 2004
    • Table 3-26 U.S. Imports Of Thresholds For Doors (Except Stainless Steel), 2004
    • Vinyl Doors
    • Other Doors
    • Table 3-27 Reason For Installing Fiberglass Front Doors
    • Storm Windows And Doors
    • Table 3-28 Value Of U.S. Storm Window And Door Shipments, 1992-2004
    • (In Thousands Dollars)
    • Projected Market Growth
    • Overall Market To Reach $39.05 Billion By 2009
    • Figure 3-8 Projected Market Growth For U.S. Windows And Doors, 2005-2009

Chapter 4 The Marketers

  • Overview
    • Industry Structure
    • Table 4-1 Windows And Doors (Wood And Metal) Industry Statistics By Employment Size, 1997-2002
    • Acquisition-Characterized Industry
    • Table 4-2 Major Acquisition In The Industry, 2001-2004

  • Marketers
    • Overview
    • Table 4-3 Preferred Material For Windows And Doors In Single- And Multi-Family Units, 2001
    • Entry Doors
    • Figure 4-1 Most Preferred Entry Door Brands, 2004
    • Figure 4-2 Quality Ratings For Major Entry Door Brands, 2001- 2004
    • Figure 4-3 Quality Ratings For Major Entry Door Brands By Region, 2004
    • Patio Doors
    • Figure 4-4 Most Preferred Patio Door Brands, 2004
    • Figure 4-5 Quality Ratings For Major Patio Door Brands, 2001- 2004
    • Figure 4-6 Quality Ratings For Major Patio Door Brands By Region, 2004
    • Vinyl Windows
    • Figure 4-7 Most Preferred Vinyl Window Brands, 2004
    • Figure 4-8 Quality Ratings For Major Vinyl Window Brands, 2001- 2004
    • Figure 4-9 Quality Ratings For Major Vinyl Window Brands By Region, 2004
    • Wood Windows
    • Table 4-4 Criteria For Choosing Wood Window Supplier
    • Figure 4-10 Most Preferred Wood Window Brands, 2004
    • Figure 4-11 Quality Rating For Major Wood Window Brands, 2001-2004
    • Figure 4-12 Quality Rating For Major Wood Window By Region, 2004

  • Corporate Profiles
    • JELD-WEN
    • Overview
    • Product Line
    • New Innovations
    • Future Strategies
    • Andersen Corporation
    • Overview
    • Product Line
    • World’s Largest Manufacturer Of Windows And Doors
    • Distribution
    • Masonite International Corporation
    • Overview
    • Product Line
    • Future Strategy
    • Pella
    • Overview
    • Product Line
    • Acquisitions
    • Target Market And Distribution
    • Atrium Cos. Inc.
    • Overview
    • Product Line
    • Mergers And Acquisition
    • Milgard Windows
    • Overview
    • Product Line
    • Targeting Primarily Western U.S.
    • Silver Line Building Products Corp.
    • Overview
    • Product Line
    • Weather Shield Manufacturing Inc.
    • Overview
    • Product Line
    • Mi Windows & Doors
    • Overview
    • Product Line
    • Strategy
    • Other Major Marketers
    • Marvin Windows And Doors
    • Overview
    • Product Line
    • Pioneering Achievements
    • Sales And Distribution
    • Simonton Windows/Sbr Inc.
    • Overview
    • Product Line
    • ThermaTru Doors
    • Overview
    • Product Line
    • Kolbe & Kolbe Millwork Co. Inc.
    • Overview
    • Product Line
    • Eagle Window & Door, Inc.
    • Overview
    • Product Line
    • Certainteed Corp., Window Product Group
    • Overview
    • Product Line
    • Woodgrain Millwork Inc.
    • Overview
    • Product Line
    • Acquisitions
    • International Aluminum Corporation
    • Overview
    • Product Line
    • Elixir Industries
    • Overview
    • Product Line
    • Pgt Industries, Inc.
    • Overview
    • Product Line
    • Outlook For 2005
    • Mw Windows
    • Overview
    • Product Line
    • Velux
    • Overview
    • Product Line

Chapter 5 The Marketing Environment

  • Overview
  • Economic Factors
  • A Recovering U.S. Economy
  • Figure 5-1 Quarterly Change Of Real GDP And Personal Consumption Expenditures, 2001-2004
  • Table 5-1 Quarterly U.S. GDP And Consumption Expenditures On Housing
  • (In Billion $), 2004
  • Rise In Interest Rates
  • Table 5-2 The U.S. Economy And Interest Rates, (%) 2003-2005
  • Figure 5-2 Monthly Federal Fund And Mortgage Rates (In %), 1999-2005
  • …But Mortgage Rates Continue To Drop
  • Disposable Income
  • Table 5-3 U.S. Population’s Personal Income And Its Disposition, 2003-2004
  • Demographics
  • West Leads The Population Growth
  • Table 5-4 U.S. Population By Region, 2000-2004
  • Table 5-5 U.S. Population By Race/Ethnicty (In ‘000), 2000-2004
  • Table 5-6 Demographics For The Hispanic Market, 2000-2004
  • Purchasing Power
  • Table 5-7 Hispanic Buying Power (In Billion $), 2000-2004
  • Table 5-8 U.S. Consumers’ Buying Power By Race/Ethnicity (In Billion $), 2000-2004
  • Table 5-9 Largest Minority Markets, By Purchasing Power (In Billion $), 2004
  • Household Formation
  • Table 5-10 American Household Structure (1980-2020)
  • Figure 5-3 Percentage Share Of Homebuyers By Marital Status, 2003
  • Age Structure
  • Table 5-11 U.S. Population By Age (In ‘000), 2000-2003
  • Figure 5-4 Percentage Share Of Homebuyers By Age, 2001- 2003
  • New Construction Market
  • Table 5-12 Annual Value Of Constructions In The U.S. (In Million $), 2002-2004
  • Best New Residential Starts In 26 Years
  • Table 5-13 Yearly Housing Starts, By Region And Family Units
  • (Thousands Of Units), 1999-2004
  • Figure 5-5 Quarterly Housing Starts For Single And Multi-Family Units
  • (In Thousand Units), 1999-2004
  • Single Family Unit Starts
  • Figure 5-6 Quarterly Housing Starts Of Single Unit, By Region
  • (In Thousand Units), 1999-2004
  • Multi-Family Unit Starts
  • Figure 5-7 Quarterly Housing Starts Of Multi-Family Unit, By Region
  • (In Thousand Units), 1999-2004
  • Windows New Residential Construction Market
  • Table 5-14 New Residential Construction Window Sales By Type
  • (In Million Units), 1995-2004
  • Non-Residential Construction
  • Table 5-15 Annual Value Of Non-Residential Construction (In Million $), 2002-2004
  • Table 5-16 Non-Residential Window Usage In The New Construction Market
  • (In Million Sq Ft Of Vision Area), By Type And Region, 1995-2004
  • Remodeling Market
  • Table 5-17 Residential Improvement And Repair Expenditure By Region
  • (In Million $), 1999-2003
  • Remodeling Market Index
  • Remodeling By Region
  • Figure 5-8 Remodeling Market Index By Region, 2001-2004
  • Windows Take The Lead
  • Table 5-18 Expenditures On Windows And Doors, By Type (In Million $), 1997-2002
  • Window And Door Remodeling Reaches $7.9 Billion In 2003
  • The Do-It-Yourself (DIY) Market
  • Table 5-19 Homeowners Reasons To Opt For DIY
  • Vinyl Leads The Remodeling Market
  • Table 5-20 Remodeling Work On Windows And Doors, By Number Of Households
  • And Material, 1999-2003
  • Vinyl Window Remodeling Market Share Tops
  • Table 5-21 Prime Window Sales By Type In The Residential Remodeling Market
  • (In Million Units), 1995-2004
  • Table 5-22 Non-Residential Window Usage In The Remodeling Market
  • (In Million Sq. Ft. Of Vision Area), By Region, 1995-2004
  • Remodeling Drivers
  • Baby Boomers
  • Figure 5-9 Home Improvement Spending Share By Generation, 2003
  • Table 5-23 Baby Boomer Populations By Age, 2004
  • High-End Marketplace
  • Ethnic Populations

Chapter 6 Marketing Dynamics

  • Overview
  • Product Trends
    • Code-Driven Trends
    • Patio Doors Gain, Windows Lose
    • Sliding Loses To Swinging
    • Table 6-1 Growth Rate For Sliding And Swinging Window And Door Products,
    • 1992-2004
    • Customization
    • Retractable Screen
    • Removable Storm Windows
    • Retrofit Windows

  • Material Trends
    • Fiberglass Gaining Popularity
    • Composites
    • Vinyl Turns To The High-End Market
    • Copper Garage Doors
    • Green Building Movement

  • Lifestyle Trends
    • Updating Personal Styles
    • Table 6-2 U.S. Residents’ Reasons For Home Remodeling
    • More Rooms, More Doors
    • Color Trends
    • Combining Old Craftsmanship And Modern Technology
    • Grand Entry Doors
    • Block Windows

  • Retailing
    • Table 6-3 Top Home Improvement Retail Center Sales, 2002
    • Remodeling Market Overview
    • Figure 6-1 Sales Share For Top 100 Home Improvement Companies, 2003
    • Referrals: The Major Lead Source
    • Figure 6-2 Marketers’ Sources For Generating Business
    • Geographical Imbalance
    • Relationships To Reduce Purchase Complexities
    • Company-Owned Logistics Systems
    • Energy Efficiency And Retailers
    • Retailers Targeting The 50+ Year Age Group
    • Do-It-Herself
    • Table 6-4 Gender Comparison Of Preference For DIY And Professional Remodeling Service, Index
    • Outsourcing Installations
    • Strategies Adopted By Small Stores
    • Warranty

  • E-Commerce
    • E-Tailing
    • Technology And Sales Personnel

  • Advertising And Promotion
    • Sponsorships And Contests

  • Distribution
    • Figure 6-3 Percentage Share Of Wholesalers’ Window And Door Sales, 2003
    • Figure 6-4 Percentage Share Of Retailers’ Window And Door Sales, 2003

  • Price Index
    • Figure 6-5 Price Index For Wooden Windows And Doors, 1999-2004
    • Figure 6-6 Price Index For Metal Windows And Doors, 1999-2004

  • New Product Developments
    • Table 6-5 Selected New Window And Door Product Introductions, 2004

Chapter 7 The Consumer

  • Introduction
    • Note On The Simmons Survey
    • Home Improvement Spending
      • Figure 7-1 Total Home Improvement Spending Pattern By Percentage Of U.S. Adults
      • Northeast Leads Home Improvement Spending
      • Baby Boomers Rebuilding Their Nests
      • Higher Incomes, Higher Spending
      • Table 7-1 Percentage Of Home Improvement Spending Out Of Total Spending By Income Group, 1995 Versus 2003
      • Higher Income, Higher Value Improvements
      • Other Demographic Trends
      • Table 7-2 Demographic Profile Of U.S. Adult Based On Home Improvement Spend,
      • Total Expenditures
      • Overview Of Window And Door Improvements
        • More Than 7% Of U.S. Adults Bought Doors
        • Figure 7-2 Total Home Improvement Spending Pattern On Windows And Doors,
        • % Of U.S. Adults
        • Table 7-3 Total Home Improvement Spends On Windows And Doors,
        • % Of U.S. Adults
        • DIY Versus Professional
        • Table 7-4 Percentage Comparison Of Average Home Improvement Expenditures (Professional And DIY), By Generation, 2003
        • Doors
          • Door Demographics: Household Size, Region, And Ownership
          • Table 7-5 Demographic Profile Of U.S. Adults Who Purchased Doors In Past 12 Months
          • Household Income
          • Exterior Door Improvement Represent 63.6%
          • Table 7-6 Number Of Households Remodeling Exterior & Interior Doors By Spend, 1999-2003 (In Thousands)
          • Other Demographic Indicators
          • Table 7-7 Demographic Profile Of U.S. Adults Undertaking House Door Improvements, By Spending Level
          • Amount Spent On Garage Door Improvements
          • Table 7-8 Number Of Households Remodeling Garage Doors, By Spending Category, 1999-2003 (In Thousands)
          • Brief Profile Of Garage Door Consumer
          • Table 7-9 Demographic Profile Of U.S. Adults Undertaking Garage Door Improvement, By Spending Level
          • DIY And Professional Demographic Comparison
          • Table 7-10 Number Of Households Involved In DIY And Professional Door Improvement Activities, 1999-2003 (In Thousands)
          • Consumer Interest In DIY Market For House Doors
          • Table 7-11 Demographic Profile Of U.S. Adults Interested In DIY Door Improvement
          • Table 7-12 Demographic Profile Of U.S. Adults Interested In Professional Door Improvement
          • Windows
            • Thermal Windows Popular In Midwest And Northeast
            • Wood-Framed Windows And Higher Income
            • Other Major Demographic Indicators
            • Table 7-13 Demographic Profile Of U.S. Adults Who Purchased Windows And Skylights In The Past 12 Months
            • Amount Spent On Windows And Skylights
            • Vinyl Windows Lead Window Remodeling In 2003
            • Table 7-14 Value Of Remodeling Work On Windows By Number Of Households,
            • 1999-2003 (In Thousands)
            • Top Indicators For Amount Spent On Vinyl Windows
            • Table 7-15 Demographic Profile Of U.S. Adults Undertaking Vinyl Window Improvements, By Spending Category
            • Top Indicators For Amount Spent On Thermal Windows
            • Table 7-16 Demographic Profile Of U.S. Adults Undertaking Thermal Window Improvement, By Spending Category
            • Top Indicators For Amount Spent On Wood-Framed Windows
            • Table 7-17 Demographic Profile Of U.S. Adults Undertaking Wooden Window Improvements, By Spending Category
            • A Few Words On Skylights
            • DIY And Professional Demographic Comparison
            • Table 7-19 Number Of Households Involved In DIY And Professional Window And Skylight Improvement Activities, 1999-2003 (In Thousands)
            • Major Indicators For DIY And Professional
            • Table 7-20 DIY Window And Skylight Improvement Demographics
            • Table 7-21 Professional Window And Skylight Improvement Demographics

Chapter 8 Future Outlook

  • Economic Outlook
  • Table 8-1 Forecast Of Economic Indicators, 2004-2010
  • Figure 8-1 Projected Interest Rates (In %), 2004-2007
  • Housing Activities To Slow Down
  • Figure 8-2 Projected Housing Starts (In Thousands), 2004-2007
  • The Housing Bubble
  • Figure 8-3 Projected House Sales (In Thousands), 2004-2007
  • Non-Residential Construction Back On Track
  • A Growing Remodeling Industry
  • Figure 8-4 U.S. Home Improvement Product Market (In Billion $), 2004-2009
  • Demographics
    • Table 8-2 Residential Population Share By Age Group, 2000-2015
    • Baby Boomers And Elderly Population
    • Minorities
    • Table 8-3 Projections Of U.S. Population By Race And Hispanic Origin (In Million),
    • 2000-2015
    • Table 8-4 Ethnic Purchasing Power 2004-2009 (In $ Billion)
    • Industry Outlook
      • Vinyl To Dominate The Window Market
      • Fiberglass: The Future Door Material
      • Energy Efficiency To Take Center-Stage
      • Table 8-5 Selected Doe Initiatives For Energy-Efficient Windows And Glass Doors
      • Technological Outlook

Appendix: Addresses of Selected Marketers

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