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Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition

Food and beverage packaging is one of the most significant components of the packaging market, for which the U.S. is the largest global market. Growth of food and beverage packaging is approximately 3% annually, with the market is being driven by important innovations and technological developments. Packaging for foods and beverages is primarily designed to preserve and protect the contents; secondarily, it serves as a marketing tool to attract consumers. Today’s innovations add a new dimension-environmental concern.

Once thought of as only recycling, sustainability refers the entire life cycle of products. Considerations of packaging’s sustainability include analysis of source materials, the manufacturing/production processes and technologies, transportation and distribution, and end-of-life scenarios.

Sustainability is a relatively new issue for the industry, in which key players acknowledge being in the early stages of the learning curve. At the same time sustainability policies are nearly universal among packaging companies, which are sensitive to the environmental, economic, regulatory, and public image aspects of the issue.

Methodology

The information in this report is based on both primary and secondary research. Primary research entailed in-depth interviews with industry executives and analysts to obtain information on new product trends, industry influences, marketing programs, and technological innovations.

Secondary research entailed data gathering from government sources, trade associations, business journals, transcripts, company literature and websites, and research reports. Shipment statistics were derived from the U.S. Census of Manufacturers and the Annual Survey of Manufactures, estimated and forecasted by SBI. Price trends were tracked from the Bureau of Labor Statistics Producer Price Index. Additional information was derived from data provided by Datamonitor’s Productscan. The consumer demographics analysis was developed using data from Simmons Market Research Bureau’s (New York, NY) summer 2008 consumer survey.

What You’ll Get in This Report

Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition offers.

Sustainable ("Green") Packaging Market for Food and Beverage Worldwide, 2nd Edition includes the following five packaging material categories:

  • Paper
  • Plastic
  • Metal
  • Glass
  • Flexible

The report presents industry historical statistics (2003-2008) and forecasts to 2013 for sustainable food and beverage packaging production for both the U.S. and international markets. It also includes data on global municipal waste production and recovery data. The report identifies key drivers of and trends affecting the marketplace, discusses marketing and distribution challenges, profiles major manufacturers, and examines end user attitudes and behaviors.

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You’ll Benefit From This Report

If your company is involved with the packaging industry, you will find this report invaluable as it provides or uses these products, you will find this report invaluable, as it provides a comprehensive package of information and insight about sustainability issues not offered in any other single source. You will gain a thorough understanding of the current market for sustainable packaging in the food and beverage industry, as well as projected market demand and trends through 2013.

This report will help:

  • Marketing managers identify market opportunities and develop targeted promotion plans that address and incorporate sustainable packaging.

  • Research and development professionals stay on top of competitor initiatives and explore demand for sustainable packaging.

  • Advertising agencies working with clients in the food and beverage industry understand the product buyer to develop messages and images that compel consumers to purchase these products.

  • Business development executives understand the dynamics of the market and identify possible partnerships.

  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.

About the Author

Mary Hopkins (Berwyn, PA) has been in market research for more than 25 years, as analyst, instructor, and manager. She has written several bestselling reports for SBI.


Market Insights: A Selection From The Report


The Sustainable Packaging Coalition uses the following criteria to describe sustainable packaging:

  • Is beneficial, safe, and healthy for individuals and communities throughout its life cycle;
  • Meets market criteria for performance and cost;
  • Is sourced, manufactured, transported, and recycled using renewable energy;
  • Maximizes the use of renewable or recycled source materials;
  • Is manufactured using clean production technologies and best practices;
  • Is made from materials healthy in all probable end-of-life scenarios;
  • Is physically designed to optimize materials and energy;
  • Is effectively recovered and utilized in biological and/or industrial cradle-to-cradle cycles.

Sustainability Issues
On its most basic level, sustainability stems from the “Three R’s”:  Reduce, Reuse, Recycle. 
Reduce
Ideally, waste reduction is accomplished by “pre-cycling” - preventing waste by producing less.  “Lightweighting,” “thinwalling,” and “down-gauging” are methods used by packaging manufacturers to reduce the raw materials used to make cans, cartons, bags, and bottles. 
These methods reduce the overall weight of the packaging, thereby reducing the energy and associated costs of shipping and transport.  Reduction in packaging must be done carefully so that the products/contents are still protected from loss or damage.
Reuse
The concept of “cradle to cradle” or “C2C” design is gaining attention and driving packagers to design with the idea of reusing the packaging and/or materials.  Thus, everything is either returned to its original components or is “up-cycled” into other products.
Recycle
Packaging can be both recycled and recyclable.  That is, it can be cleaned and reused or processed to be used again, either as packaging or for other purposes.  It can also be made from recycled materials.  Recycling aluminum cans into new cans uses 95% less energy than making cans from new materials.  Making glass and plastic containers from recycled content uses 30% less energy.

In the News


All-New Report from SBI Examines Gains in Worldwide Food and Beverage Sustainable Packaging Market

New York, April 7, 2009 - New SBI market research report Sustainable (“Green”) Packaging Market for Food and Beverage Worldwide, 2nd Edition examines the many gains that have been made in the food and beverage sustainable packaging markets since SBI reported on it in 2006. Completely updated, this new report’s features include international and U.S. market data history (2004-2008) and forecasts 2009-2013 and valuable primary research including interviews with corporate representatives, association executives, and editors of industry publications, which adds insight and intelligence unavailable in any other report.

This new SBI report presents total market size and growth, shipments, imports and exports of food and beverage packaging by category (paper, plastic, metal, glass, and flexible); economic trends; industry trends and factors for growth; overview of marketing and promotion opportunities; profiles of leading manufacturers/marketers in each packaging category; data on global municipal waste production and recovery data; and marketing and distribution challenges. The extensive data is augmented by practical, easy-to-read charts, tables and graphs.

Demand for sustainability is one of the most significant drivers for environmental efforts and innovations in the food and beverage packaging industry, particularly during this economic downturn due to economic benefits to companies. Wal-Mart and other major retailers have developed standards and requirements for their suppliers which not only highlight environmental concerns, help control product, energy, and waste disposal costs.

Sustainable (“Green”) Packaging Market for Food and Beverage Worldwide, 2nd Edition details activity involving one of the most important innovations in the sustainable packaging industry today: biodegradable plastics; analyzes the fastest growing food and beverage packaging material, flexible, which is projected to grow 6% (CAGR) over the next five years; and examines how foreign regulations are significantly influencing U.S. companies’ adoption of sustainable policies and practices.

About SBI
SBI (Specialists in Business Information) publishes research reports in the industrial, energy, building/construction, automotive/transportation and packaging markets. SBI also offers a full range of custom research services.

 

  • Executive Summary
    • Scope of the Report
    • Methodology
    • Definition of Sustainability
    • Sustainability Issues
      • Reduce
      • Reuse
      • Recycle
      • Life Cycle Analysis
    • Packaging Materials
      • Table Sustainability Comparison of Food & Beverage Packaging Materials
    • Packaging is a Mature Market
      • Composition of the Food & Beverage Packaging Market
      • Paper - Renewable and Recyclable
      • Shipments of Paper Packaging
      • Paper Imports and Exports
      • Sustainability of Paper - Renewable and Recyclable
      • Paper and Paperboard Packaging Waste and Recycling
      • Imports and Exports of Recycled Paper
      • International Aspects
      • The Outlook for Paper
      • Plastic - Where the Growth Is
        • Table Plastic Resins Used for Food & Beverage Packaging
      • Shipments of Plastic Packaging
      • Plastic Imports and Exports
      • The Sustainability of Plastic Packaging
      • Recycling Plastics
      • A Variety of Uses for Recycled Plastics
        • Table Uses for Recycled Plastics
      • Exports of Recyclables
      • International Aspects of Plastic Packaging
      • Outlook for Plastic
      • Metal Packaging - Rigid and Flexible
        • Table Beverage Can Variations
      • Shipments of Metal Packaging
      • Can Imports and Exports
      • Sustainability of Metal Packaging
      • Can Recycling
      • Reuse of Aluminum
      • International Markets for Metal Packaging
      • Outlook for Cans
      • Glass - The Smallest Category
      • Shipments of Glass Packaging
      • Glass Imports and Exports
      • Sustainability of Glass
      • Recycling Glass
      • Reusing Glass
      • Imports and Exports of Waste and Scrap Glass
      • International Markets for Glass Packaging
      • The Outlook for Glass
      • Flexible - The Next Big Thing
      • Shipments of Flexible Packaging
      • U.S. Imports and Exports of Flexible Packaging
      • Sustainability of Flexible Packaging
      • The Outlook for Flexible Packaging
    • Recycling
      • Recycling is Not Accessible Everywhere
      • Containers and Packaging in Municipal Solid Waste
      • Food Packaging Market Projections
    • Trends and Factors to Growth
      • The Economy
      • Producer Price Indices - Paper Packaging
      • Producer Price Indices - Plastic Packaging
      • Producer Price Indices - Metal Packaging
      • Producer Price Index for Glass Containers
      • Producer Price Indices - Flexible Packaging
      • Recycling Costs
      • Regulation
      • Regulation of Packaging Claims
      • Deposit Laws/Bottle Bills
      • Extended Producer Responsibility
    • Consumer Attitudes and Behaviors
      • Sustainable
      • International Consumer Perspectives
      • Consumer Behavior
      • Greenwashing
    • Technology/Innovation
      • Lightweighting
      • Advances in Design
      • Bio-based Materials
    • The Wal-Mart Effect
      • Alcan Sustainability and Stewardship Evaluation Tool (ASSET(™))
    • International Aspects
      • International Differences Affect Package Design and Use
      • International Comparisons of Municipal Waste
    • Company Information
      • Paper Food & Beverage Packaging Companies
      • Plastic Food & Beverage Packaging Companies
      • Metal Food & Beverage Packaging Companies
      • Glass Food & Beverage Packaging Companies
      • Flexible Food & Beverage Packaging Companies
      • Bio-Based Materials Producers and Packaging Manufacturers
    • Marketing & Promotion
      • The Sustainability Learning Curve
      • The Message Within the Company
      • Industry Conferences and Trade Shows Promote Sustainability
      • Schooling for Sustainability
      • The Message for Consumers
      • The Message to Investors
      • Federal Trade Commission
      • Better Business Bureau
      • Setting Environmental Standards
      • Environmental Labels
    • Marketing Resources for Food & Beverage Packaging
      • Food Packaging Resources
      • Environmental Packaging Resources
    • End Users
      • Demographic Profile of U.S. Adults Who Recycle
      • Ethnic Differences Among Those Who Recycle Very Often
      • Consumers on the Coasts Recycle Very Often
      • More Affluent Means More Recycling
    • Attitudes Toward Recycling
      • Older Population Feel More Strongly About Duty for the Environment
      • Hispanics and Asians Feel a Duty to Recycle
      • Regional Differences in Attitudes Toward Recycling
      • Affluence and Attitudes Toward Recycling
  • The Market
    • Scope of the Report
    • Methodology
    • Definition of Sustainability
    • Sustainability Issues
      • Reduce
      • Reuse
      • Recycle
      • Life Cycle Analysis
    • Packaging Materials
      • Table Sustainability Comparison of Food & Beverage Packaging Materials
    • A Mature Market
      • Composition of the Food & Beverage Packaging Market
        • Table U.S. Market Supply for Food & Beverage Packaging by Material, 2004-2008 (in billions of dollars)
    • Paper - Renewable and Recyclable
      • Table U.S. Food & Beverage Paperboard Grades
      • Popularity of Folding Boxes
      • Milk Cartons and Aseptic Packaging
      • Shipments of Paper Packaging
        • Table U.S. Shipments of Paper-Based Packaging, 2004-2008(E) (in thousands of dollars)
      • Paper Imports and Exports
        • Table U.S. Imports and Exports of Paper Packaging, 2004-2008 (in thousands of dollars)
      • Sustainability of Paper - Renewable and Recyclable
      • Paper and Paperboard Packaging Waste and Recycling
        • Table Paper and Paperboard Containers and Packaging Waste, 2007 (in thousands of tons)
      • Recycled Paperboard
      • Imports and Exports of Recycled Paper
        • Table U.S. Imports and Exports of Recovered Paper Packaging Materials, 2004-2008 (in thousands of dollars)
      • Sustainability of Beverage Cartons and Aseptic Packaging
      • International Aspects
      • The Outlook for Paper
    • Plastic - Where the Growth Is
      • Table Plastic Resins Used for Food & Beverage Packaging
      • Shipments of Plastic Packaging
        • Table U.S. Shipments of Plastic Packaging, 2004-2008(E) (in thousands of dollars)
    • Plastic Imports and Exports
      • Table U.S. Imports and Exports of Plastic Bottles, 2004-2008 (in thousands of dollars)
      • The Sustainability of Plastic Packaging
      • Recycling Plastics
        • Table Plastic Containers and Packaging in U.S. Municipal Solid Waste, 2007 (in thousand tons)
        • Table U.S. PET Bottle Recycling (in millions of pounds)
      • A Variety of Uses for Recycled Plastics
        • Table Uses for Recycled Plastics
        • Table U.S. Use of Reprocessed PET (RPET), 2003-2007 (in millions of pounds)
      • Exports of Recyclables
        • Table U.S. Imports and Exports of PET Bottles (in millions of pounds)
        • Table U.S. Imports and Exports of Recovered PET
      • International Aspects
      • Outlook for Plastic
    • Metal Packaging - Rigid and Flexible
      • Table Beverage Can Variations
      • Shipments of Metal Packaging
        • Table U.S. Value of Product Shipments of Metal Packaging, 2004-2008(E) (in thousands of dollars)
      • Can Imports and Exports
        • Table U.S. Imports and Exports of Metal Packaging, 2004-2008 (in thousands of dollars)
      • Sustainability of Metal Packaging
      • Can Recycling
        • Table Metal Containers and Packaging in U.S. Municipal Solid Waste, 2007 (thousand tons)
      • Reuse of Aluminum
        • Table U.S. Imports and Exports of Metal Packaging, 2004-2008 (in thousands of dollars)
      • International Markets for Metal Packaging
      • Outlook for Cans
    • Glass - The Smallest Category
      • Shipments of Glass Packaging
        • Table U.S. Shipments of Glass Containers by End Use, 2004-2008 (thousand gross)
        • Table U.S. Value of Product Shipments of Glass Containers, 2004-2008(E) (in thousands of dollars)
    • Glass Imports and Exports
      • Table U.S. Imports and Exports of Glass Packaging, 2004-2008 (in thousands of dollars)
      • Sustainability of Glass
      • Recycling Glass
        • Table Glass Containers in U.S. Municipal Solid Waste, 2007 (thousand tons)
      • Reusing Glass
      • Imports and Exports of Waste and Scrap Glass
        • Table U.S. Imports and Exports of Glass Packaging, 2004-2008 (in thousands of dollars)
      • International Markets
      • The Outlook for Glass
    • Flexible - The Next Big Thing
      • Shipments of Flexible Packaging
        • Table U.S. Shipments of Flexible Packaging, 2004-2008(E) (in thousands of dollars)
      • U.S. Imports and Exports of Flexible Packaging
        • Table U.S. Imports and Exports of Flexible Packaging, 2004-2008 (in thousands of dollars)
      • Sustainability of Flexible Packaging
      • The Outlook for Flexible Packaging
    • RECYCLING
      • Recycling is Not Accessible Everywhere
      • Containers and Packaging in Municipal Solid Waste
    • Food Packaging Market Projections
      • Table Projected U.S. Market for Food & Beverage Packaging by Segment, 2009-2013 (in billions of dollars)
  • Trends and Factors to Growth
    • The Economy
      • Producer Price Indices - Paper Packaging
      • Producer Price Indices - Plastic Packaging
      • Producer Price Indices - Metal Packaging
      • Producer Price Index for Glass Containers
      • Producer Price Indices - Flexible Packaging
      • Recycling Costs
    • Regulation
      • Regulation of Packaging Claims
      • Deposit Laws/Bottle Bills
        • Table State Bottle Bills
      • Extended Producer Responsibility
    • Consumer Attitudes and Behaviors
      • Sustainable
      • Consumer Surveys
      • International Consumer Perspectives
      • Consumer Behavior
      • Greenwashing
    • Technology/Innovation
      • Lightweighting
      • Advances in Design
      • Bio-based Materials
    • The Wal-Mart Effect
      • Alcan Sustainability and Stewardship Evaluation Tool (ASSET(™))
    • International Aspects
      • International Differences Affect Package Design and Use
      • International Comparisons of Municipal Waste
        • Table Disposition of Municipal Waste Collected, by Country (percent)
  • Company Profiles
    • Alcan Packaging Food
      • Table Alcan Packaging Food
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Amcor Limited
      • Table Amcor Limited
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Ball Corp.
      • Table Ball Corp.
      • Overview
      • Corporate Performance
      • Product Portfolio
        • Table Ball Corp.'s Food Packaging Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Bemis Co. Inc.
      • Table Bemis Co. Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Caraustar Industries, Inc.
      • Table Caraustar Industries, Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Constar International Inc.
      • Table Constar International Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Consolidated Container Company
      • Table Consolidated Container Company
      • Overview
      • Corporate Performance
      • Product Portfolio
    • Crown Holdings, Inc.
      • Table Crown Holdings, Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Graham Packaging Company, L.P.
      • Table Graham Packaging Company, L.P.
      • Overview
      • Product Portfolio
        • Table Graham Packaging's Food Packaging Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Graphic Packaging International
      • Table Graphic Packaging International
      • Overview
      • Corporate Performance
      • Product Portfolio
        • Table Graphic Packaging's Packaging Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • MeadWestvaco
      • Table MeadWestvaco
      • Overview
      • Corporate Performance
      • Product Portfolio
        • Table MeadWestvaco's Food & Beverage Packaging Products Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Owens-Illinois, Inc.
      • Table Owens-Illinois, Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Sustainability
    • Plastipak Holdings, Inc.
      • Table Plastipak Holdings, Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Significant Developments
      • Sustainability
    • Printpack, Inc.
      • Table Printpack, Inc.
      • Overview
      • Performance
      • Product Portfolio
      • Recent Developments
      • Sustainability
    • Rexam PLC
      • Table Rexam PLC
      • Overview
      • Performance
      • Product Portfolio
        • Table Rexam's Food & Beverage Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Rock-Tenn Company
      • Table Rock-Tenn Company
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Compagnie de Saint-Gobain
      • Table Compagnie de Saint-Gobain
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Sealed Air Corporation
      • Table Sealed Air Corporation
      • Overview
      • Corporate Performance
      • Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Silgan Holdings Inc.
      • Table Silgan Holdings Inc.
      • Overview
      • Corporate Performance
      • Product Portfolio
        • Table Silgan Holdings Food & Beverage Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Sonoco Products Company
      • Table Sonoco Products Company
      • Overview
      • Corporate Performance
      • Product Portfolio
        • Table Sonoco Products Company's Food & Beverage Packaging Product Portfolio
      • Recent Developments
      • Environmental Sustainability
    • Other Companies
      • Companies Noted for Their Sustainability Focus in Food & Beverage Packaging
  • Marketing & Promotion
    • The Sustainability Learning Curve
    • The Message of Sustainability
      • The Message Within the Company
      • Industry Conferences and Trade Shows Promote Sustainability
      • Schooling for Sustainability
      • The Message for Consumers
      • The Message to Investors
    • Managing the Message
      • Federal Trade Commission
      • Better Business Bureau
      • Setting Environmental Standards
      • Environmental Labels
    • Package Tags
      • Table New Food & Beverage Product Selling Points, by Select Package Tag, 2008
      • Recyclable
      • Reusable
      • Recycled Material
      • Reduced Packaging
      • Refill
      • Biodegradable
    • Marketing Resources for Food & Beverage Packaging
      • Food Packaging Resources
        • Table Food Packaging Resources
      • Environmental Packaging Resources
        • Table Environment-Related Packaging Resources
      • Paper Packaging Resources
        • Table Paper Packaging Resources
      • Plastic Packaging Resources
        • Table Paper Packaging Resources
      • Metal Packaging Organizations
        • Table Metal Packaging Resources
      • Glass Packaging Organizations
        • Table Glass Packaging Resources
      • Flexible Packaging Organizations
        • Table Flexible Packaging Resources
  • End Users
    • Food Packaging - A Stable Market
    • Value of Retail Food & Beverage Shipments
      • Table Value of Shipments (in thousands of dollars)
    • Largest Food & Beverage Packagers
      • Table Largest Food and Beverage Companies
    • Packaging Materials Used for New Products
    • Demographic Profile of U.S. Adults Who Recycle
      • Ethnic Differences Among Those Who Recycle Very Often
        • Table Indices for "Recycle Very Often" by Ethnic Group, 2008
      • Consumers on the Coasts Recycle Very Often
        • Table Indices for "Recycle Very Often" by Geographic Region, 2008
      • More Affluent Means More Recycling
        • Table Indices for "Recycle Very Often" by Household Income, 2008
    • Attitudes Toward Recycling
      • Older Population Feel More Strongly About Duty for the Environment
        • Table Attitudes/Opinions About Recycling (agree a lot), by Age, 2008
      • Hispanics and Asians Feel a Duty to Recycle
        • Table Attitudes/Opinions About Recycling (agree a lot), by Ethnic Group, 2008
      • Regional Differences in Attitudes Toward Recycling
        • Table Attitudes/Opinions About Recycling (agree a lot), by Region, 2008
      • Affluence and Attitudes Toward Recycling
        • Table Attitudes/Opinions About Recycling (agree a lot), by Region, 2008
  • Addresses of Selected Marketers

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