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The Sustainable ("Green") Market for Food and Beverage Packaging


Attention: There is an updated edition available for this report.

The U.S. packaging market is currently the largest and most stable market for packaging products globally, and is expected to experience growth of 3% annually. The market is generally unaffected by economic cycles and grows through product innovation and expansion into geographic markets.

The market also produces a considerable amount of refuse. Because we as consumers use so much packaging for our food and drink, manufacturers of packaging and its contents are conscious of the impact it can have on the environment. Using “sustainable” components, in whole or part, for packaging has become a real opportunity for manufacturers to showcase their awareness of environmental issues, and win points with consumers who are concerned with the impact packaging has on the ecosystem.

The Sustainable (“Green”) Market for Food and Beverage Packaging focuses on the market for sustainable packaging for the food and beverage industry in the United States. SBI defines sustainable packaging as environment friendly/green packaging used in the food and beverage industry (excluding foodservice) and includes the following five packaging material categories:

  • Paper
  • Plastic
  • Metal
  • Glass
  • Flexible

In addition to presenting industry statistics, this report identifies key trends affecting the marketplace and profiles major manufacturers and end users.

Scope and Methodology
Report data were obtained from government sources, trade associations, business journals, company literature and websites, and research reports. Shipment statistics were derived from the U.S. Census of Manufacturers and the Annual Survey of Manufactures, estimated and forecasted by SBI. Price trends were tracked from the Bureau of Labor Statistics Producer Price Index. Additional information was derived from data provided by Datamonitor’s Productscan. The consumer demographics analysis was developed using data from Simmons Market Research Bureau’s (New York, NY) spring 2006 consumer survey.

The sustainable packaging in food and beverage market size is defined as the amount of sustainable packaging products supplied to the total U.S. marketplace. In other words, market size is determined by supply rather than demand. The U.S. sustainable packaging for food and beverage market supply was calculated using Department of Commerce statistics on domestic plants shipments.

Also, note that the values are in net selling values, i.e., free on board (f.o.b.) from the manufacturing plants, and not the retail/wholesale price sold to the end consumer.

What You’ll Get in this Report
The Sustainable (“Green”) Market for Food and Beverage Packaging makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The Sustainable (“Green”) Market for Food and Beverage Packaging offers. The report addresses the following segments:

  • The Market (including market size and composition, and projected market growth)
  • Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
  • End-Users
  • The Products

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the sustainable packaging industry, or uses these products, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for sustainable packaging in the food and beverage industry, as well as projected market demand and trends through 2010.

This report will help:

  • Marketing Managers identify market opportunities and develop targeted promotion plans for sustainable packaging.
  • Research and development professionals stay on top of competitor initiatives and explore demand for sustainable packaging.
  • Advertising agencies working with clients in the packaging industry understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.


  • Executive Summary
    • Scope of the Report
      • Methodology
      • Definitions
    • Market Size and Growth
      • Table U.S. Shipments of Food & Beverage Packaging, 2005
      • Table U.S. Market Supply for Green Food & Beverage Packaging, by Material, 2000-2005 (in billion $)
      • Flexible Packaging Will Drive Growth
        • Table Projected U.S. Market Supply for Sustainable Food & Beverage Packaging, by Segment, 2006-2010 (in billion $)
      • Recycling is Lucrative
      • Bio-based and Biodegradable Materials
      • Characteristics of Municipal Solid Waste (MSW)
        • Table Value of U.S. Shipments of Paper-Based Food & Beverage Packaging, 2001-2005 ($ billions)
        • Table U.S. Imports and Exports of Paper Packaging, 2001-2005 ($ thousands)
      • The Outlook for Paper
        • Table Projected U.S. Market Supply for Paper-Based Sustainable Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Plastic Bottles - Where the Growth Is
        • Table U.S. Shipments of Plastic Bottles, 2001-2005(E) ($ billions)
        • Table U.S. Plastics Recycling, 2005 (thousand tons)
        • Table Projected U.S. Market Supply for Sustainable Plastic Bottles in Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Metal Cans
        • Table U.S. Shipments of Metal Cans, 2001-2005 ($ thousands)
        • Table Projected U.S. Market Supply for Sustainable Metal Cans in Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Glass - The Smallest Category
        • Table U.S. Market Supply for Green Glass Food & Beverage Packaging, 2001-2005 ($ in billions)
      • The Outlook for Glass
        • Table Projected U.S. Market Supply for Sustainable Glass Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Flexible - Food is the Largest Market
        • Table U.S. Shipments of Various Flexible Packaging Materials, 2001-2005 ($ thousands)
        • Table Projected U.S. Market Supply for Sustainable Flexible Food & Beverage Packaging, 2006-2010 ($ in billions)
    • Trends and Factors to Growth
      • Market Drivers
        • Table Demographic Indices for Adults Who Recycle Very Often, 2006
        • Table Percentage of Households that Recycle Very Often, by Material Recycled, 2006
  • The Market
    • Scope of the Report
      • Methodology
      • Definitions
      • A Stagnant Market
      • Composition of the Sustainable Packaging Market
        • Table U.S Market Supply for All Food and Beverage Packaging, 2005
        • Table U.S. Market Supply for Green Food & Beverage Packaging, by Material, 2000-2005 (in billion $)
        • Table Projected U.S. Market Supply for Green Food & Beverage Packaging, by Segment, 2006-2010 (in billion $)
      • Recycling is Lucrative
        • Table U.S. Market Values for Pre-processed Recyclable Materials, 2003 ($/ton)4
        • Table Share of U.S. Municipal Solid Waste Disposition, 2000 (%)
        • Table Projected U.S. Municipal Solid Waste Recycling Rates, 2005-2020
    • Shipments - Category Comparisons
      • Paper - Renewable and Recyclable
        • Table U.S. Shipments of Paper-Based Sustainable Packaging, 2001-2005 ($ thousands)
      • Paper Capacity
        • Table U.S. Paper Grades Manufacturing Capacity, 2004-2005 (%)
        • Table U.S. Imports and Exports of Paper Packaging, 2001-2005 ($ thousands)
      • Paper Production is Energy-Intensive
        • Table Paper and Paperboard Packaging Waste, 2005 (thousands of tons)
      • The Outlook for Paper
        • Table Projected U.S. Market Supply of Paper-Based Sustainable Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Plastic Bottles - Where the Growth Is
        • Table U.S. Shipments of Plastic Bottles, 2001-2005 ($ thousands)
        • Table U.S. Exports of Plastic Packaging, 2001-2005 ($ thousands)
        • Table U.S. PET Bottle Recycling, 2004 (millions of pounds)
        • Table U.S. Plastics Recycling, 2005 (thousand tons)
        • Table Uses for Recycled PET, 2005 (%)
        • Table Projected U.S. Market Supply for Sustainable Plastic Food & Beverage Bottles, 2006-2010 ($ in billions)
      • Metal Cans- Steel for Food and Aluminum for Beverages
        • Table Share of U.S. Shipments of Metal Can Packaging, 2005 (%)
        • Table U.S. Shipments of Metal Cans, 2001-2005 ($ thousands)
        • Table U.S. Imports and Exports of Metal Cans, 2001-2005 ($ thousands)
        • Table U.S. Metal Can Recycling, 2005 (thousand tons)
        • Table Projected U.S. Market Supply for Sustainable Metal Food & Beverage Cans, 2006-2010 ($ in billions)
      • Glass - The Smallest Category
        • Table U.S. Market Supply for Green Glass Food & Beverage Packaging, 2001-2005 ($ in billions)
        • Table U.S. Shipments of Glass Containers by End Use, 2002-2005 (thousand gross)
        • Table U.S. Imports and Exports of Glass Packaging, 2001-2005 ($ thousands)
        • Table U.S. Glass Container Recycling, 2005 (thousand tons)
      • The Outlook for Glass
        • Table Projected U.S. Market Supply for Green Glass Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Flexible - The Next Big Thing
        • Table U.S. Shipments of Various Flexible Packaging Materials, 2001-2005 ($ thousands)
        • Table Projected U.S. Market Supply for Sustainable Flexible Food & Beverage Packaging, 2006-2010 ($ in billions)
      • Bio-based and Biodegradable Materials
    • Trends and Factors to Growth
      • Raw Materials
      • Preservation of the Ecosystem
      • Regulation
      • Consumer Attitudes and Behaviors
        • Table Pounds of Aluminum Needed to Manufacture 1,000 Cans, 1960s-2000s
        • Table Average Annual Producer Price Index - Folding Paperboard Boxes (NAICS 322212), 2001-2005
        • Table Average Annual Producer Price Index - Setup Paperboard Boxes (NAICS 322213), 2001-2005
        • Table Average Annual Producer Price Index - Non-Folding Sanitary Food Containers (NAICS 322215), 2001-2005
        • Table Producer Price Index - Coated & Laminated Paper Packaging and Plastic Film (NAICS 322221), 2004-2005
        • Table Producer Price Index - Laminated Aluminum Foil Manufacturing for Flexible Packaging (NAICS 322225), 2004-2005
        • Table Producer Price Index - Surface Coated Paperboard (NAICS 322226), 2004-2005
        • Table Producer Price Index - Plastics Packaging Film and Sheet (NAICS 326112), 2004-2005
        • Table Average Annual Producer Price Index - Plastic Bottles (NAICS 326160), 2001-2005
        • Table Average Annual Producer Price Index - Metal Cans (NAICS 332431), 2001-2005
        • Table Average Annual Producer Price Index - Glass Containers (NAICS 327213), 2001-2005
    • Market Projections
      • The Overall Outlook for Food and Beverage Packaging
        • Table Projected U.S. Market Supply for Food and Beverage Packaging Materials, 2006-2010 ($ in billions)
  • Company Profiles
    • Alcan Inc.
      • Table Annual Revenues of Alcan, Inc., 2001-2005 (in billion $)
      • Table Annual Revenues of Alcan, Inc.'s Packaging Business, 2003-2005 (in billion $)
      • Table Alcan, Inc.'s Packaging Revenue by End Use Market, 2005 (%)
    • Amcor Limited
      • Table Annual Revenues of Amcor Ltd., 2001-2005 (in billion $)
      • Table Annual Revenues of Amcor Ltd. from Flexible Packaging Operations, 2003-2005 (in billion $)
      • Table Amcor Ltd. Packaging Product Mix, 2005
      • Table Amcor's Flexible Packaging Brand/Product Portfolio
    • Ball Corp.
      • Table Annual Revenues of Ball Corp., 2001-2005 (in billion $)
      • Table Annual Revenues of Ball Corp. from the U.S., 2003-2005 (in billion $)
      • Table Ball Corp. Product Mix, 2005
      • Table Ball Corp.'s Food Packaging Product Portfolio
    • Bemis Company, Inc.
      • Table Annual Revenues of Bemis Company, Inc., 2001-2005 (in billion $)
      • Table Annual Revenues of Bemis Company, Inc. from Flexible Packaging Operations, 2003-2005 (in billion $)
    • Crown Holdings, Inc.
      • Table Annual Revenues of Crown Holdings, 2001-2005 (in billion $)
      • Table Annual Revenues of Crown Holdings from the U.S., 2003-2005 (in billion $)
      • Table Crown Holdings Product Mix, 2005
    • International Paper Company
      • Table International Paper Company's Product and Brand Portfolio for Boxes/Paperboard Containers
      • Table Annual Revenues of International Paper Company, 2001-2005 (in billion $)
      • Table Annual Revenues of International Paper's Consumer Packaging Segment, 2001-2005 (in billion $)
    • Owens-Illinois, Inc.
      • Table Annual Revenues of O-I, 2001-2005 (in billion $)
      • Table Annual Revenues of O-I from the U.S., 2003-2005 (in billion $)
      • Table O-I Product Mix, 2005
      • Table O-I's Product and Brand Portfolio for Glass Containers
    • Printpack, Inc.
      • Table Annual Revenues of Printpack, Inc., 2001-2005 (in billion $)
      • Table Printpack's Product Portfolio
    • Rexam Plc.
      • Table Annual Revenues of Rexam Plc, 2001-2005 (in billion $)
      • Table Annual Revenues of Rexam Plc, 2001-2005 (in billion £)
      • Table Rexam's North American Product and Brand Portfolio
      • Table U.S. Annual Revenues of Rexam Plc, 2003-2005 (in billion £)
      • Table Rexam Plc Product Mix, 2005
    • Sealed Air Corporation
      • Table Annual Revenues of Sealed Air, Inc., 2001-2005 (in billion $)
      • Table Annual Revenues of Sealed Air from Food Packaging, 2003-2005 (in billion $)
      • Table Annual Revenues of Sealed Air from the U.S., 2003-2005 (in billion $)
      • Table Sealed Air's Food Packaging Brand/Product Portfolio
    • Silgan Holdings, Inc.
      • Table Annual Revenues of Silgan Holdings Inc., 2001-2005 (in billion $)
      • Table Annual Revenues of Silgan Holdings Inc. from Metal Food Container Operations, 2003-2005 (in billion $)
      • Table Sealed Air's Food Packaging Brand/Product Portfolio
    • Smurfit-Stone Container Corporation
      • Table Annual Revenues of Smurfit-Stone Container Corp., 2001-2005 (in billion $)
      • Table Annual Revenues of Smurfit-Stone Container from the U.S., 2003-2005 (in billion $)
      • Table Smurfit-Stone Container Product Mix, 2005
      • Table Smurfit-Stone Container's 2005 Consumer Packaging Products
    • Sonoco Products Company
      • Table Annual Revenues of Sonoco Products Company, 2001-2005 (in billion $)
      • Table Sonoco Products Company's Flexible Packaging Product Portfolio
      • Table Annual Revenues of Tetra Pak International, 2004-2005 (in billion €)
      • Table Tetra Pak's Packaging Product and Brand Portfolio
    • Other Companies
      • Table Other Notable Food & Beverage Packaging Companies
  • End Users
    • Food Packaging - A Stable Market
      • Table Value of Shipments ($ in thousands)
      • Table Largest Food Packagers
      • Table Largest Beverage Packagers
      • PAPER - Beverages Use It Too
        • Table New Product Introductions by Cardboard Packaging Material, January 2005-October 2006
        • Table New Product Introductions by Paperboard Packaging Material, January 2005-October 2006
      • PLASTIC - Increasingly Popular With Consumers
        • Table New Product Introductions by Plastic Packaging Material, January 2005-October 2006
        • Table Domestic Recycled PET Bottle End Use
      • METAL - It Stacks Up
        • Table New Product Introductions by Metal Package Material, January 2005-October 2006
        • Table New Product Introductions by Glass Package Material, January 2005-October 2006
      • FLEXIBLE - In Demand
        • Table New Product Selling Points, by Select Package Tag, January 2005-October 2006
        • Table New Product Selling Points, by "Reusable" Package Tag, January 2005-October 2006
        • Table New Product Selling Points, by "Recyclable" Package Tag, January 2005-October 2006
        • Table New Product Selling Points, by "Biodegradable" Package Tag, January 2005-October 2006
        • Table New Product Selling Points, by "Recycled Material" Package Tag, January 2005-October 2006
        • Table Indices for "Recycle Very Often," 2006
        • Table Percentage of Households that Recycle Very Often, by Material Recycled, 2006
        • Table Attitudes of U.S. Adults toward Recycling, 2006
        • Table Demographic Characteristics of U.S. Adults by Attitudes toward Recycling (Index = 100), 2006

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