Retail Business Market Research Handbook 2019-2020
Retail Business Market Research Handbook 2019-2020 provides the most
comprehensive retail market data and analyses available in any reference.
Retail Business Market Research Handbook 2019-2020 presents the f ollowing:
• Year-end and historical market data by sector
• Trends and current business activities
• Discussion of emerging e-commerce and mobile commerce markets
• Review of the financial performance of market leaders
• Retail brand valuations
• Assessment of retail shopper satisfaction
• Profile of malls and shopping centers
• Assessment of consumer packaged goods, health/beauty/cosmetics, home furnishings, licensed merchandise, and luxury brands
• Holiday, back-to-school, and back-to-college spending data
• In-depth analysis of supermarket and drugstore segments
• Analysis of the bridal and wedding market
Over 800 website links - directly embedded into the electronic edition - provide access to additional market research and other useful resource
- 1 THE U.S. LEISURE MARKET
- 1.1 Expenditures on Leisure Activities
- 1.2 Time Spent With Leisure
- 1.3 Top 10 Leisure Activities
- 1.4 Favorite Leisure Activities
- 1.5 Leisure Activities For Millennials
- 1.6 The Quality of Leisure Time
- 1.7 Market Resources
- 2 AMUSEMENT PARKS
- 2.1 Market Assessment
- 2.2 City-by-City Survey
- 2.3 Most-Visited Amusement Parks
- 2.4 Market Resources
- 3 ARTS & CRAFTS
- 3.1 Market Assessment
- 3.2 Crafters
- 3.3 Online Marketplace
- 3.4 Crafts Supply Stores
- 3.5 Crafts Fairs and Festivals
- 3.6 Adult Coloring
- 3.7 Market Resources
- 4 AUTOMOTIVE-FOCUSED ACTIVITIES
- 4.1 America’s Love Affair With The Automobile
- 4.2 Auto Customizing
- 4.3 Auto Shows
- 4.4 Vintage Car Shows
- 4.5 Auto Museums
- 5 AVIATION-FOCUSED ACTIVITIES
- 5.1 Private Aviation
- 5.2 Air Shows
- 5.3 Aviation and Aerospace Museums
- 5.4 Market Resources
- 6 BICYCLING
- 6.1 Overview
- 6.2 Top Bicycle-Friendly Cities
- 6.3 Bicycle-Friendly Communities
- 6.4 Bicycle-Friendly States
- 6.5 Bike-Sharing Programs
- 6.6 Bicycle Commuting
- 6.7 Bicycle Trails
- 6.8 Market Resources
- 7 CASINOS
- 7.1 Market Assessment
- 7.2 Casino Census
- 7.3 State-by-State
- 7.4 Largest Casino Gaming Markets
- 7.5 Market Resources
- 8 CHALLENGE COURSES
- 8.1 Adventure Races and Obstacle Races
- 8.2 Major Races
- 8.3 Parkour and Freerunning
- 8.4 Zipline Courses
- 8.5 Market Resources
- 9 CIRCUSES
- 9.1 Overview
- 9.2 National Circuses
- 9.3 Local Circuses and Traveling Troupes
- 9.4 Circus Schools
- 9.5 Market Resources
- 10 CITIZEN SCIENCE
- 10.1 Overview
- 10.2 Interest In Science And Technology
- 10.3 Science News And Information
- 10.4 Astronomy
- 10.5 Gem Hunting and Rock Collecting
- 10.6 Raising Birds, Fish and Reptiles
- 10.7 Satellite Spotting
- 10.8 Science Centers
- 10.9 Market Resources
- 11 CLIMBING
- 11.1 Participation
- 11.2 Climbing Gyms
- 11.3 Mountaineering
- 11.4 Market Resources
- 12 COLLECTING
- 12.1 Participation and Spending
- 12.2 Scope of Collecting
- 12.3 Art Collecting
- 12.4 Classic Cars
- 12.5 Commemorative Coins
- 12.6 Sports Cards
- 13 COMEDY CLUBS
- 13.1 Market Assessment
- 13.2 Top Cities For Comedy
- 13.3 Market Resources
- 14 COMPUTER & VIDEO GAMES
- 14.1 Market Assessment
- 14.2 Participation
- 14.3 Types of Games
- 14.4 Game Genres
- 14.5 Casual and Social Games
- 14.6 Mobile Gaming
- 14.7 Gaming Networks
- 14.8 Market Resources
- 15 COMMUNITY & RECREATION CENTERS
- 15.1 Community Centers
- 15.2 Recreation Centers
- 15.3 Senior Centers
- 15.4 Market Resources
- 16 CRAFTSMAN HOBBIES
- 16.1 DIYers
- 16.2 Woodworking
- 17 CULINARY ARTS
- 17.1 Cooking for Enjoyment
- 17.2 Farmers’ Markets
- 17.3 Food & Wine Festivals
- 17.4 Cooking Schools
- 17.5 Culinary Media
- 17.6 Winery Tours and Events
- 18 CULTURAL & PERFORMING ARTS
- 18.1 Public Participation in the Arts
- 18.2 Performing Arts Activities
- 18.3 Survey of Metropolitan Areas
- 18.4 Market Resources
- 19 CULTURAL DISTRICTS
- 19.1 Overview
- 19.2 Metropolitan Cultural Districts
- 19.3 State Programs
- 19.4 Museum Districts
- 19.5 Market Resources
- 20 DRONES
- 20.1 Market Assessment
- 20.2 Activities and Applications
- 20.3 Drone Races
- 20.4 Academic Programs
- 21 ENTERTAINMENT DISTRICTS
- 21.1 Entertainment Districts
- 21.2 Live Music Centers
- 22 EQUESTRIAN
- 22.1 Equestrian Activities
- 22.2 Participation
- 22.3 Horse Shows
- 22.4 Polo
- 22.5 Rodeos
- 22.6 Market Resources
- 23 ESCAPE ROOMS & HAUNTED HOUSES
- 23.1 Escape Rooms
- 23.2 Haunted Houses
- 24 EXPERIENTIAL ACTIVITIES
- 24.1 Overview
- 24.2 Extreme Adventures
- 24.3 Fantasy Adventure Camps
- 24.4 Racing Schools and Driving Experiences
- 24.5 Sports Adventures
- 24.6 Sensory Experiences
- 24.7 Immersive Theater
- 24.8 Experiential Restaurants
- 25 FANDOM
- 25.1 Overview
- 25.2 Activities
- 25.3 Most Popular Fandom
- 25.4 Conventions and Events
- 26 FANTASY SPORTS
- 26.1 Overview
- 26.2 Market Assessment
- 26.3 Legality
- 26.4 Demographics
- 26.5 Season-Long Fantasy Sports
- 26.6 Daily Fantasy Sports
- 26.7 Market Resources
- 27 FASHION
- 27.1 Overview
- 27.2 Fashion Museums and Exhibitions
- 27.3 Fashion Shows
- 27.4 Fashion Media
- 27.5 Academic Programs
- 27.6 Market Resources
- 28 FESTIVALS, FAIRS & EVENTS
- 28.1 Market Assessment
- 28.2 Top 50 Fairs and Carnivals
- 28.3 State Fairs
- 28.4 Arts Fairs and Events
- 28.5 Film Festivals
- 28.6 Market Resources
- 29 FISHING
- 29.1 RBFF Assessment
- 29.2 SFIA Report
- 29.3 FWS Survey
- 29.4 Bass Fishing
- 29.5 Top Places For Family Fishing
- 29.6 Market Resources
- 30 FITNESS & HEALTH CLUBS
- 30.1 Fitness Activities
- 30.2 Fitness and Health Clubs
- 30.3 Market Leaders
- 30.4 Market Resources
- 31 GAMES
- 31.1 Board Games
- 31.2 Chess
- 31.3 Contact Bridge
- 31.4 Poker
- 31.5 Market Resources
- 32 GARDENING
- 32.1 Market Assessment
- 32.2 Food Gardening
- 32.3 Assessment By Metropolitan Area
- 32.4 Community Gardens
- 32.5 Botanical Gardens
- 32.6 Gardening Blogs
- 32.7 Market Resources
- 33 GENEALOGY
- 33.1 Market Assessment
- 33.2 Genealogy Research Websites
- 33.3 Genetic Genealogy
- 33.4 Market Resources
- 34 GOLF
- 34.1 Participation
- 34.2 Spending
- 34.3 Golf Courses
- 34.4 Top Golf Courses
- 34.5 Market Resources
- 35 HIKING
- 35.1 Overview
- 35.2 Hiking Trails
- 36 HISTORICAL REENACTING
- 36.1 Overview
- 36.2 Living History
- 36.3 Military Reenactments
- 36.4 World War Reenactments
- 36.5 Market Resources
- 37 HISTORY BUFFS
- 37.1 Overview
- 37.2 Historical Societies
- 37.3 Historic Sites
- 37.4 Best Cities For History Buffs
- 37.5 Civil War History
- 37.6 Market Resources
- 38 HOBBY FARMING
- 38.1 Hobby Farmers
- 38.2 Farm Visits
- 38.3 Beekeeping
- 38.4 Backyard Chickens
- 39 HOLIDAY FESTIVITIES
- 39.1 Overview
- 39.2 New Year’s
- 39.3 Martin Luther King Jr. Day
- 39.4 Valentine’s Day
- 39.5 Mardi Gras
- 39.6 St. Patrick’s Day
- 39.7 Easter
- 39.8 Cinco de Mayo
- 39.9 Memorial Day
- 39.10 Independence Day
- 39.11 Labor Day
- 39.12 Oktoberfest
- 39.13 Halloween
- 39.14 Thanksgiving
- 39.15 Christmas
- 40 HOMEBREWING
- 40.1 Overview
- 40.2 Profile Of Homebrewers
- 40.3 Homebrew Clubs
- 40.4 Automatic Brewing Machines
- 40.5 Market Resources
- 41 HUNTING
- 41.1 Participation
- 41.2 Demographics
- 41.3 FWS Survey
- 41.4 Market Resources
- 42 INDOOR RECREATION
- 42.1 Billiards/Pool
- 42.2 Bowling
- 42.3 Darts
- 42.4 Family Entertainment Centers
- 42.5 Indoor Trampoline Parks
- 42.6 Table Tennis
- 42.7 Market Resources
- 43 LIFESTYLE COMMUNITIES
- 43.1 Golf Communities
- 43.2 Retirement Communities
- 43.3 Spa Communities
- 44 LOTTERIES
- 44.1 Market Assessment
- 44.2 Types of Games
- 44.3 State-by-State Assessment
- 44.4 Market Resources
- 45 MODEL RAILROADS
- 45.1 Overview
- 45.2 Model Railroad Clubs
- 45.3 Model Railroad Museums
- 45.4 The National Train Show
- 45.5 Market Resources
- 46 MOTORCYCLING
- 46.1 Motorcycle Ownership and Spending
- 46.2 Demographics
- 46.3 The Motorcyclist Lifestyle
- 46.4 Best Motorcycle Rides
- 46.5 Motorcycle Rallies
- 46.6 Market Resources
- 47 MOUNTAIN BIKING
- 47.1 Participation
- 47.2 Mountain Biking Trails
- 47.3 Market Resources
- 48 MOVIES
- 48.1 Market Assessment
- 48.2 Cinema Patrons
- 48.3 Market Resources
- 49 MUSEUMS
- 49.1 Overview
- 49.2 Types Of Museums
- 49.3 Most Visited Museums
- 49.4 Exhibitions
- 49.5 Market Resources
- 50 MUSIC CONCERTS & FESTIVALS
- 50.1 Concert Tours
- 50.2 Music Festivals
- 50.3 Top Grossing Music Festivals
- 51 MUSICIANS
- 51.1 Participation
- 51.2 Amateur Musicians
- 51.3 Music Retail Sector
- 51.4 Market Resources
- 52 NIGHTLIFE
- 52.1 Market Assessment
- 52.2 Bars & Night Clubs
- 52.3 Jazz Clubs
- 52.4 Market Resources
- 53 OUTDOOR LEISURE & RECREATION
- 53.1 Overview
- 53.2 Camping
- 53.3 Gold Prospecting
- 53.4 Kiteflying
- 53.5 Paddling Sports
- 53.6 Skydiving
- 53.7 Treasure Hunting
- 53.8 Ultimate Frisbee
- 53.9 Market Resources
- 54 PARKS - CITY
- 54.1 Overview
- 54.2 Market Assessment
- 54.3 Top City Parks
- 54.4 ParkScore
- 54.5 New Parks
- 54.6 Fitness Parks
- 54.7 Market Resources
- 55 PARKS - NATIONAL
- 55.1 National Park Properties
- 55.2 Market Resources
- 56 PARKS - STATE
- 56.1 State Park Visitors
- 56.2 Economic Impact
- 56.3 Most Popular State Parks
- 56.4 Market Resources
- 57 PHOTOGRAPHY
- 57.1 Photo Enthusiasts
- 57.2 Digital Photography
- 57.3 Photo Sharing Creators And Curators
- 57.4 Retail Sector
- 57.5 Market Resources
- 58 PRIVATE CLUBS
- 58.1 Overview
- 58.2 Private Clubs
- 58.3 Market Resources
- 59 READING
- 59.1 Adult Reading
- 59.2 Most Literate Cities
- 59.3 eBooks
- 59.4 Audio Books
- 59.5 Book Clubs
- 59.6 Book Festivals
- 59.7 Market Resources
- 60 RECREATIONAL BOATING
- 60.1 Boat Ownership
- 60.2 Market Assessment
- 60.3 Boat Shows
- 60.4 Marinas
- 60.5 Market Resources
- 61 RODEOS
- 61.1 Overview
- 61.2 Professional Rodeos
- 61.3 Fan Demographics
- 61.4 Major Events
- 61.5 Market Resources
- 62 RUNNING
- 62.1 Overview
- 62.2 Running Events
- 62.3 Top Events
- 62.4 Marathons
- 62.5 Triathlons
- 62.6 Market Resources
- 63 SKIING
- 63.1 Market Assessment
- 63.2 Skier Demographics
- 63.3 Ski Resorts: State-by-State
- 63.4 Top Ski Resorts
- 63.5 Market Resources
- 64 SOCIAL ORGANIZATIONS & SERVICE CLUBS
- 64.1 Overview
- 64.2 Profiles of Major Organizations
- 64.3 Market Resources
- 65 SPAS
- 65.1 Spa Visits and Spending
- 65.2 Local Spas
- 65.3 Market Resources
- 66 SPECTATOR SPORTS
- 66.1 Sports Fans
- 66.2 Favorite Sports
- 66.3 Major Events
- 66.4 Avid Sports Fans City-by-City
- 66.5 Attending Spectator Sports Events
- 66.6 Market Resources
- 67 SPIRITUAL & WELLNESS RETREATS
- 67.1 Overview
- 67.2 Census of Retreats
- 67.3 Popular Retreats
- 67.4 Market Resources
- 68 SPORTS BETTING
- 68.1 A New Era In Legal Sports Wagering
- 68.2 Market Assessment
- 68.3 Nevada Sports Books
- 68.4 Esports Betting
- 69 SPORTS & RECREATION PARTICIPATION
- 69.1 Conditioning and Fitness
- 69.2 Individual Sports
- 69.3 Racquet Sports
- 69.4 Team Sports
- 69.5 Outdoor Sports
- 69.6 Water Sports
- 69.7 Winter Sports
- 69.8 Market Resources
- 70 STREET FESTIVALS & BLOCK PARTIES
- 70.1 Overview
- 70.2 Block Parties
- 70.3 Street Festivals
- 71 SWIMMING
- 71.1 Participation
- 71.2 Competitive Swimming
- 71.3 Swimming Pools
- 71.4 Market Resources
- 72 TAILGATING
- 72.1 Overview
- 72.2 Market Assessment
- 72.3 Tailgating Events
- 72.4 Tailgating Hospitality Services
- 72.5 Best Cities For Tailgating
- 73 TARGET SPORTS
- 73.1 Participation
- 73.2 Demographics
- 73.3 Archery
- 73.4 Sporting Clays
- 73.5 Market Resources
- 74 TENNIS
- 74.1 Participation
- 74.2 Spending
- 74.3 Demographics
- 74.4 Market Resources
- 75 THEATRE
- 75.1 Overview
- 75.2 Local Theatre
- 75.3 National Theatre
- 75.4 Touring Broadway
- 75.5 Market Resources
- 76 TRADING-CARD GAMES
- 76.1 Overview
- 76.2 Magic: The Gathering
- 76.3 Other Games
- 77 TRAILS - WALKING/JOGGING/BIKING
- 77.1 Overview
- 77.2 Rails-to-Trails
- 77.3 Best City Trails
- 77.4 Market Resources
- 78 URBAN EXPLORATION
- 78.1 Overview
- 78.2 Waymarking UE Points Of Interest
- 78.3 UE Tours
- 78.4 UE Online
- 79 VENUES
- 79.1 Overview
- 79.2 Amphitheatres
- 79.3 Arenas
- 79.4 Club Venues
- 79.5 Stadiums and Outdoor Venues
- 79.6 Theatres
- 79.7 Market Resources
- 80 VOLUNTEERING
- 80.1 Overview
- 80.2 Volunteer Activities
- 80.3 Volunteering While Traveling
- 80.4 Charity Walks
- 80.5 Market Resources
- 81 WALKING
- 81.1 Overview
- 81.2 Walking For Fitness
- 81.3 Top Walking Cities
- 82 WILDLIFE WATCHING
- 82.1 Overview
- 82.2 State-by-State Assessment
- 82.3 Birdwatching
- 82.4 Backyard Habitats
- 82.5 Market Resources
- 83 WRITING
- 83.1 Overview
- 83.2 Writer’s Workshops
- 83.3 Magazines for Writers
- 84 YOGA
- 84.1 Market Assessment
- 84.2 Yoga Studios
- 84.3 Top Towns for Yoga
- 84.4 Yoga Festivals
- 84.5 Market Resources
- 85 ZOOS & AQUARIUMS
- 85.1 Market Assessment
- 85.2 Most-Visited Zoos and Aquariums
- 85.4 Market Resources
- APPENDIX A - ACADEMIC PROGRAMS
- APPENDIX B - ANALYSTS
- APPENDIX C - ASSOCIATIONS
- APPENDIX D - COLLECTORS’ ASSOCIATIONS
- APPENDIX E - PARKS & RECREATION ASSOCIATIONS
- REFERENCES
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBookOther tasks
