Retail Business Market Research Handbook 2015-2016
Retail Business Market Research Handbook 2015-2016 provides the most comprehensive retail market data and analyses available in any reference.
Now in its 16th edition, Retail Business Market Research Handbook 2015-2016 presents the following:
Year-end and historical market data by sector
Trends and current business activities
Discussion of emerging e-commerce, mobile commerce, and social commerce markets
Review of the financial performance of market leaders
Retail brand valuations
Assessment of retail shopper satisfaction
Profile of malls and shopping centers
Assessment of consumer packaged goods, health/beauty/cosmetics, home furnishings,
licensed merchandise, and luxury brands
Holiday, back-to-school, and back-to-college spending data
In-depth analysis of supermarket and drugstore segments
Analysis of the bridal and wedding market
Over 800 website links – directly embedded into the electronic edition – provide access to additional market research and other useful resources.