Market Research Logo

Smartphone Market in India, Q2 2015

Executive Summary
Introduction
Key competitors.
Market Trends
Figure 1: Smartphones volumes, India, Q2 2014 - Q2 2015
Table 1: Smartphones volumes, India, Q2 2014 - Q2 2015
Figure 2: Smartphone sales by price bands (INR), volumes. <5k, 5k - 10k, 10k - 15k, 15k - 20k, >20k
Table 2: Smartphone volumes by price bands. <5k, 5k - 10k, 10k - 15k, 15k - 20k, >20k+
Figure 3: Smartphone breakdown by price bands (INR), percentages. <5k, 5k - 10k, 10k - 15k, 15k - 20k, >20k
Table 3: Smartphone sales by price bands (INR), percentages. <5k, 5k - 10k, 10k - 15k, 15k - 20k, >20k
Figure 4: Smartphone revenues in USD, trade pricing, Q2 2014 - Q2 2015
Table 4: Smartphone revenues, trade pricing, Q2 2014 - Q2 2015
Figure 5: Smartphone sell-in unit sales by vendor (top vendors), Q2 2014 - Q2 2015
Table 5: Smartphone sell-in unit sales by vendor, Q2 2014 - Q2 2015
Figure 6: Smartphone vendor sell-in unit shares, Q2 2014 - Q2 2015
Table 6: Smartphone vendor sell-in unit shares, Q2 2014 - Q2 2015
Figure 7: Vendor smartphone revenues, trade pricing, Q2 2014 - Q2 2015
Table 7: Vendor smartphone revenues, trade pricing USD, Q2 2014 - Q2 2015
Figure 8: Vendor smartphone revenue shares, trade pricing, Q2 2014 - Q2 2015
Table 8: Vendor smartphone revenue shares, trade pricing, Q2 2014 - Q2 2015
Figure 9a: Smartphone revenue shares, price band.<5,000 INR, trade pricing, Q2 2014 - Q2 2015
Table 9a: Smartphone volume shares, price band < 5,000 INR, Q2 2014 - Q2 2015
Figure 10: Vendor average selling prices, trade-pricing level, Q2 2014 - Q2 2015
Table 10: Vendor average selling prices, USD, trade-pricing level, Q2 2014 - Q2 2015
Figure 11: Key market smartphone feature: Dual SIM volumes, Q2 2014 - Q2 2015
Table 11: Key market smartphone feature: Dual SIM volumes, Q2 2014 - Q2 2015
Figure 12: Key market feature: Dual SIM, % Q2 2014 - Q2 2015
Table 12: Key market feature: Dual SIM, % Q2 2014 - Q2 2015
Figure 13: Selected smartphone models: Q2 2015
Table 13: Selected smartphone model sales volumes, ASP & revenues (trade-pricing levels): Q2 2015
Figure 14: Smartphone platform volumes: Q2 2014 - Q2 2015
Table 14: Smartphone platform volumes: Q2 2014 - Q2 2015
Figure 15: Smartphone platform shares: Q2 2014 - Q2 2015 .
Table 15: Smartphone platform shares: Q2 2014 - Q2 2015
Figure 16: India-based smartphone vendors shares vs others
Table 16: India-based Smartphone Vendors, Market Shares: Q2 2014 - Q2 2015
Smartphone forecast, full year 2015

Smartphone Market in India, Q2 2015

This quarterly report provides details on the Indian smartphone market. India has established itself as the world's third largest smartphone market after China and the US in volume terms. India continues to offer significant opportunities for growth given its current low smartphone saturation rates. Smartphones made up close to 50% of total handset sales during Q2, a record for the Indian market. Included are sell-in volumes, revenues, average-selling prices, and market shares for the past six quarters for the top-20 vendors. Included is a list of volume sales of individual smartphone models from all key device vendors such as Apple, Samsung, Micromax, Intex, Lava, Xiaomi, Lenovo, Sony, Panasonic, plus many lesser-known brands. Of particular interest during Q2 was the continued success of Apple at the high end as well as strong sales of Samsung's new Galaxy line. Particularly notable during the quarter was the continued success of Indian brands at 42% of the market.


Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report

;