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Ghana's Mobile Services Market (Volume and Revenue Analytics) to 2021: Review of Mobile Subscriptions Segmentation, Usage, ARPS, Churn and Overall Revenues

Ghana's Mobile Services Market (Volume and Revenue Analytics) to 2021: Review of Mobile Subscriptions Segmentation, Usage, ARPS, Churn and Overall Revenues

Summary

Pyramid Research report "Ghana's Mobile Services Market (Volume and Revenue Analytics) to 2020: Review of Mobile Subscriptions Segmentation, Usage, ARPS, Churn and Overall Revenues" built using extensive market research carried out in telecommunication market of Ghana. The report provides a top-level overview of Mobile services subscription volumes and revenue at segment level from 2011 through 2020.Apart from providing subscription volumes and revenue information, the report also provides insights in to Ghana’s demographic and economic data. This helps in establishing a framework to better formulate the Mobile services market forecasts. Information such as population, nominal GDP, consumer price inflation and currency exchange rates are included to ascertain market sophistication, current and projected demand, and future opportunities.

  • Subscription / User base Volumes split by: Operators, Type of Package, Consumer Segment and by Technology
  • Service Revenue (ARPS) split by: Operators, Subscription Type, Service Line, Messaging, Applications and Technology Generation.
  • Usage Analytics for: Voice MOU, SMS, MMS and by Applications
Key Findings

This report offers a concise breakdown of Ghana’s Mobile Services market operating environment, with forecasts to 2020. The report contains quantitative data which covers demographics, Mobile Services market consumption data, total Service subscribers and revenue data.Synopsis

"Ghana's Mobile Services Market (Volume and Revenue Analytics) to 2020: Review of Mobile Subscriptions Segmentation, Usage, ARPS, Churn and Overall Revenues" is a comprehensive research report outlaying Mobile Service user’s base statistics by top Network Operators and MNVOs, by Business and Consumer segments, by Type of Package and by Technology in Ghana along with Total Mobile Revenue, Usage, and Average Revenue per Subscription (ARPS) from 2011 to 2020. (Wherever applicable)

Reasons To Buy
  • Allows you to analyze Mobile Services market in Ghana by way of Subscription Volumes and Revenue at segment levels.
  • Enhances your knowledge on the usage and service revenue generated in the Mobile Services market at category level.
  • Allows you to plan future business decisions using the report’s forecast figures for the market.


1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
1.3 Methodology
2 GHANA DEMOGRAPHICS
2.1 Ghana Population [Thousands], 2012 – 2021
2.2 Ghana Households [Thousands], 2012 – 2021
2.3 Ghana Nominal GDP [US$ Million], 2012 – 2021
2.4 Ghana Nominal GDP per Capita [US$], 2012 – 2021
2.5 Ghana PPP Adjusted GDP per Capita [US$], 2012 – 2021
2.6 Ghana Consumer Price Inflation (%), 2012 – 2021
2.7 Exchange Rate [GHS / US$], 2012 – 2021
3 GHANA MOBILE PENETRATION OF POPULATION
3.1 Ghana Main Lines [% of Population], 2012 – 2021
3.2 Ghana Mobile Users [% of Population], 2012 – 2021
3.3 Ghana Mobile Subscriptions [% of Population], 2012 – 2021
3.4 Ghana Mobile Data Users [% of Population], 2012 – 2021
4 GHANA MOBILE SUBSCRIPTIONS BY OPERATORS
4.1 Ghana Total Mobile Subscriptions - Network Operators [Thousands], 2012 – 2021
5 GHANA MOBILE SUBSCRIPTIONS BY TYPE OF PACKAGE
5.1 Ghana Prepaid [Thousands], 2012 – 2021
5.2 Ghana Post paid [Thousands], 2012 – 2021
6 GHANA MOBILE CHURN
6.1 Ghana Mobile Churn [%], 2012 – 2021
7 GHANA MOBILE SUBSCRIPTIONS BY TECHNOLOGY
7.1 Ghana Total Mobile Subscriptions [Thousands], 2012 – 2021
8 GHANA MOBILE SUBSCRIPTIONS BY SEGMENT
8.1 Ghana Consumer Subscriptions [Thousands], 2012 – 2021
8.2 Ghana Business Subscriptions [Thousands], 2012 – 2021
9 GHANA MOBILE DATA USERS BY APPLICATION
9.1 Ghana Messaging [Thousands], 2012 – 2021
9.2 Ghana Applications [Thousands], 2012 – 2021
10 GHANA MOBILE USAGE
10.1 Ghana Average Monthly Voice MOU [Units / Month], 2012 – 2021
10.2 Ghana Average Monthly SMS [Units / Month], 2012 – 2021
10.3 Ghana Average Monthly MMS [Units / Month], 2012 – 2021
11 GHANA MOBILE ARPS
11.1 Ghana Mobile ARPS by Operator [US$ / Month], 2012 – 2021
11.2 Ghana Mobile ARPS by Subscription Type [US$/ Month], 2012 – 2021
11.3 Ghana Mobile ARPS by Service Line [US$/ Month], 2012 – 2021
11.4 Ghana Messaging [US$/ Month], 2012 – 2021
11.5 Ghana Applications [US$/ Month], 2012 – 2021
11.6 Ghana Mobile ARPS by Technology Generation [US$/ Month], 2012 – 2021
12 GHANA MOBILE REVENUES
12.1 Ghana Total Mobile Revenues [US$ Million], 2012 – 2021
12.2 Ghana Messaging Revenue [US$ Million], 2012 – 2021
12.3 Ghana Applications Revenue [US$ Million], 2012 – 2021
13 APPENDIX
13.1 About Pyramid Research
13.2 Disclaimer
List of Tables
Table 1: Definitions
Table 2: Ghanaian Population [Thousands], 2012 – 2021
Table 3: Ghanaian Households [Thousands], 2012 – 2021
Table 4: Ghanaian Nominal GDP [US$ Million], 2012 – 2021
Table 5: Ghanaian Nominal GDP per Capita [US$], 2012 – 2021
Table 6: Ghanaian PPP Adjusted GDP per Capita [US$], 2012 – 2021
Table 7: Ghanaian Consumer Price Inflation (%), 2012 – 2021
Table 8: Ghanaian Exchange Rate [GHS/US$], 2012 – 2021
Table 9: Ghanaian Main Lines [% of Population], 2012 – 2021
Table 10: Ghanaian Mobile Users [% of Population], 2012 – 2021
Table 11: Ghanaian Mobile Subscriptions [% of Population], 2012 – 2021
Table 12: Ghanaian Mobile Data Users [% of Population], 2012 – 2021
Table 13: Ghanaian Total Mobile Subscriptions - Network Operators [Thousands], 2012 – 2021
Table 14: Ghanaian Prepaid [Thousands], 2012 – 2021
Table 15: Ghanaian Post paid [Thousands], 2012 – 2021
Table 16: Ghanaian Mobile Churn [%], 2012 – 2021
Table 17: Ghanaian Total Mobile Subscriptions [Thousands], 2012 – 2017
Table 18: Ghanaian Total Mobile Subscriptions [Thousands], 2017 – 2021
Table 19: Ghanaian Consumer Subscriptions [Thousands], 2012 – 2021
Table 20: Ghanaian Business Subscriptions [Thousands], 2012 – 2021
Table 21: Ghanaian Messaging [Thousands], 2012 – 2021
Table 22: Ghanaian Applications [Thousands], 2012 – 2021
Table 23: Ghanaian Average Monthly Voice MOU [Units / Month], 2012 – 2021
Table 24: Ghanaian Average Monthly SMS [Units / Month], 2012 – 2021
Table 25: Ghanaian Average Monthly MMS [Units / Month], 2012 – 2021
Table 26: Ghanaian Mobile ARPS by Operator [US$/ Month], 2012 – 2021
Table 27: Ghanaian Mobile ARPS by Subscription Type [US$/ Month], 2012 – 2021
Table 28: Ghanaian Mobile ARPS by Service Line [US$/ Month], 2012 – 2021
Table 29: Ghanaian Messaging [US$/ Month], 2012 – 2021
Table 30: Ghanaian Applications [US$/ Month], 2012 – 2021
Table 31: Ghanaian Mobile ARPS by Technology Generation [US$/ Month], 2012 – 2021
Table 32: Ghanaian Total Mobile Revenues [US$ Million], 2012 – 2021
Table 33: Ghanaian Messaging Revenue [US$ Million], 2012 – 2021
Table 34: Ghanaian Applications Revenue [US$ Million], 2012 – 2021
List of Figures
Figure 1: Ghanaian Population [Thousands], 2012 – 2021
Figure 2: Ghanaian Households [Thousands], 2012 – 2021
Figure 3: Ghanaian Nominal GDP [US$ Million], 2012 – 2021
Figure 4: Ghanaian Nominal GDP per Capita [US$], 2012 – 2021
Figure 5: Ghanaian PPP Adjusted GDP per Capita [US$], 2012 – 2021
Figure 6: Ghanaian Consumer Price Inflation (%), 2012 – 2021
Figure 7: Ghanaian Exchange Rate [GHS/US$], 2012 – 2021
Figure 8: Ghanaian Main Lines [% of Population], 2012 – 2021
Figure 9: Ghanaian Mobile Users [% of Population], 2012 – 2021
Figure 10: Ghanaian Mobile Subscriptions [% of Population], 2012 – 2021
Figure 11: Ghanaian Mobile Data Users [% of Population], 2012 – 2021
Figure 12: Ghanaian Total Mobile Subscriptions - Network Operators [Thousands], 2012 – 2021
Figure 13: Ghanaian Prepaid [Thousands], 2012 – 2021
Figure 14: Ghanaian Post paid [Thousands], 2012 – 2021
Figure 15: Ghanaian Mobile Churn [%], 2012 – 2021
Figure 16: Ghanaian Total Mobile Subscriptions [Thousands], 2012 – 2021
Figure 17: Ghanaian Consumer Subscriptions [Thousands], 2012 – 2021
Figure 18: Ghanaian Business Subscriptions [Thousands], 2012 – 2021
Figure 19: Ghanaian Messaging [Thousands], 2012 – 2021
Figure 20: Ghanaian Applications [Thousands], 2012 – 2021
Figure 21: Ghanaian Average Monthly Voice MOU [Units / Month], 2012 – 2021
Figure 22: Ghanaian Average Monthly SMS [Units / Month], 2012 – 2021
Figure 23: Ghanaian Average Monthly MMS [Units / Month], 2012 – 2021
Figure 24: Ghanaian Mobile ARPS by Operator [US$/ Month], 2012 – 2021
Figure 25: Ghanaian Mobile ARPS by Subscription Type [US$/ Month], 2012 – 2021
Figure 26: Ghanaian Mobile ARPS by Service Line [US$/ Month], 2012 – 2021
Figure 27: Ghanaian Messaging [US$/ Month], 2012 – 2021
Figure 28: Ghanaian Applications [US$/ Month], 2012 – 2021
Figure 29: Ghanaian Mobile ARPS by Technology Generation [US$/ Month], 2012 – 2021
Figure 30: Ghanaian Total Mobile Revenues [US$ Million], 2012 – 2021
Figure 31: Ghanaian Messaging Revenue [US$ Million], 2012 – 2021
Figure 32: Ghanaian Applications Revenue [US$ Million], 2012 – 2021

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