E-mail Marketing Software Procurement in the US
This report is intended to assist buyers of e-mail marketing software. Suppliers in this market help buyers target their audiences via e-mail marketing tools, such as subscriber segmentation and behavior analysis. Relevant services include e-mail creation, campaign management, reporting, analytics and data management. Key buyers of e-mail marketing software include digital marketing agencies, financial institutions and technology firms. Key suppliers include software companies. This report does not include direct mail advertising services.
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