Planogram Services Procurement in the US
This report is intended to assist buyers of planogram (POG) services, also known as space optimization services or space planning services. Vendors in this market provide consulting services to help retailers organize and lay out merchandise at their locations as well as to time sales, merchandising and other marketing schemes to maximize profit. Firms solely offering POG software are not included as vendors in this market, although POG software is a substitute for market services. This report does not cover related marketing services such as product promotion services or promotional products.