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Global Gift Cards Market Intelligence, Innovation, Strategy, and Future Growth Dynamics - Market Size and Forecast (2011-2020) for Top 20 Global Markets, Targeting Strategies, Emerging Avenues and Business Models, Strategic Insight, Key Trends, and Innova

Global Gift Cards Market Intelligence, Innovation, Strategy, and Future Growth Dynamics - Market Size and Forecast (2011-2020) for Top 20 Global Markets, Targeting Strategies, Emerging Avenues and Business Models, Strategic Insight, Key Trends, and Innovation

In the past few years, usage of gift cards has gone beyond the traditional boundaries and new value proposition is emerging both for retail and corporate customers. While in retail segment, gift cards are increasingly being used for self-use by millennials; the card category is being utilized by businesses to strengthen brand loyalty, increase market share, and enhance product and service offering. Innovative gift cards such as Gift Cards for Stock, Lottery Retail Gift Card, and Donation Gift Cards are redefining the scope and use of gift cards and helping to keep the card category exciting and fresh.

This report from PayNXT360 provides a detailed analysis of gift card innovation and strategies adopted to gain market share. The report focuses on offering innovative examples from global markets on how gift cards are evolving and how this space is expected to pan out over the next five years. In addition, the report offers in-depth market size and forecast of gift cards for leading 20 countries, breaking it down by key functional (open loop and closed loop) and consumer (retail and business) segments.

Functional Breakdown: Drawing from proprietary survey results, this report provides in-depth analysis of opportunities in both open loop and closed loop prepaid gift card categories.
Consumer Segments: Assesses consumer behavior by type of consumer (retail and corporate)
Innovation and Market Strategies: Explores gift card strategies, including innovations across categories, competitive positioning, and new product launches.


Market Data and Insights: It details market opportunities and forecast of gift cards across 20 leading countries for the period 2011-2020 and identifies potential risks.
Market Size by Other Attributes: Offers insights into market size by gifting occasion, card type (paper, plastic, digital), and market share by retail categories.
Gift Card Segments by Card Function: Closed loop and open loop segments
Consumer Segments: Retail and corporate
Countries Covered: Australia, Brazil, Chile, China, Colombia, France, India, Indonesia, Italy, Mexico, Nigeria, Philippines, Russia, Singapore, South Africa, Thailand, Turkey, United Arab Emirates, United Kingdom, United States

1. About this Report
1.1 Summary
1.2 Scope
1.3 Methodology
1.4 Definitions
1.5 Disclaimer
2. Gift Card Strategy and Product Innovation
2.1 Future Market Drivers of the Gift Card Market
2.2 Emerging Avenues in the Gift Card Market
2.3 Consumer Targeting Strategies
2.4 Strategies for Increasing Sales
2.5 New Business Models
2.6 Technology Platforms
3. Australia Gift Cards Market Size and Forecast, 2011-2020
3.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
3.2 Market Size and Forecast by Functional Attribute
3.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
3.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
3.3 Market Size and Forecast by Consumer Segments
3.3.1 Trend Analysis by Retail Consumer Segment
3.3.2 Trend Analysis by Corporate Consumer Segment
3.4 Market Share Analysis by Retail Categories
3.5 Market Share Analysis by Gifting Occasion
3.6 Market Share Analysis by Card Type
4. Brazil Gift Cards Market Size and Forecast, 2011-2020
4.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
4.2 Market Size and Forecast by Functional Attribute
4.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
4.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
4.3 Market Size and Forecast by Consumer Segments
4.3.1 Trend Analysis by Retail Consumer Segment
4.3.2 Trend Analysis by Corporate Consumer Segment
4.4 Market Share Analysis by Retail Categories
4.5 Market Share Analysis by Gifting Occasion
4.6 Market Share Analysis by Card Type
5. Chile Gift Cards Market Size and Forecast, 2011-2020
5.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
5.2 Market Size and Forecast by Functional Attribute
5.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
5.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
5.3 Market Size and Forecast by Consumer Segments
5.3.1 Trend Analysis by Retail Consumer Segment
5.3.2 Trend Analysis by Corporate Consumer Segment
5.4 Market Share Analysis by Retail Categories
5.5 Market Share Analysis by Gifting Occasion
5.6 Market Share Analysis by Card Type
6. China Gift Cards Market Size and Forecast, 2011-2020
6.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
6.2 Market Size and Forecast by Functional Attribute
6.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
6.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
6.3 Market Size and Forecast by Consumer Segments
6.3.1 Trend Analysis by Retail Consumer Segment
6.3.2 Trend Analysis by Corporate Consumer Segment
6.4 Market Share Analysis by Retail Categories
6.5 Market Share Analysis by Gifting Occasion
6.6 Market Share Analysis by Card Type
7. Colombia Gift Cards Market Size and Forecast, 2011-2020
7.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
7.2 Market Size and Forecast by Functional Attribute
7.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
7.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
7.3 Market Size and Forecast by Consumer Segments
7.3.1 Trend Analysis by Retail Consumer Segment
7.3.2 Trend Analysis by Corporate Consumer Segment
7.4 Market Share Analysis by Retail Categories
7.5 Market Share Analysis by Gifting Occasion
7.6 Market Share Analysis by Card Type
8. France Gift Cards Market Size and Forecast, 2011-2020
8.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
8.2 Market Size and Forecast by Functional Attribute
8.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
8.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
8.3 Market Size and Forecast by Consumer Segments
8.3.1 Trend Analysis by Retail Consumer Segment
8.3.2 Trend Analysis by Corporate Consumer Segment
8.4 Market Share Analysis by Retail Categories
8.5 Market Share Analysis by Gifting Occasion
8.6 Market Share Analysis by Card Type
9. India Gift Cards Market Size and Forecast, 2011-2020
9.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
9.2 Market Size and Forecast by Functional Attribute
9.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
9.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
9.3 Market Size and Forecast by Consumer Segments
9.3.1 Trend Analysis by Retail Consumer Segment
9.3.2 Trend Analysis by Corporate Consumer Segment
9.4 Market Share Analysis by Retail Categories
9.5 Market Share Analysis by Gifting Occasion
9.6 Market Share Analysis by Card Type
10. Indonesia Gift Cards Market Size and Forecast, 2011-2020
10.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
10.2 Market Size and Forecast by Functional Attribute
10.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
10.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
10.3 Market Size and Forecast by Consumer Segments
10.3.1 Trend Analysis by Retail Consumer Segment
10.3.2 Trend Analysis by Corporate Consumer Segment
10.4 Market Share Analysis by Retail Categories
10.5 Market Share Analysis by Gifting Occasion
10.6 Market Share Analysis by Card Type
11. Italy Gift Cards Market Size and Forecast, 2011-2020
11.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
11.2 Market Size and Forecast by Functional Attribute
11.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
11.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
11.3 Market Size and Forecast by Consumer Segments
11.3.1 Trend Analysis by Retail Consumer Segment
11.3.2 Trend Analysis by Corporate Consumer Segment
11.4 Market Share Analysis by Retail Categories
11.5 Market Share Analysis by Gifting Occasion
11.6 Market Share Analysis by Card Type
12. Mexico Gift Cards Market Size and Forecast, 2011-2020
12.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
12.2 Market Size and Forecast by Functional Attribute
12.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
12.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
12.3 Market Size and Forecast by Consumer Segments
12.3.1 Trend Analysis by Retail Consumer Segment
12.3.2 Trend Analysis by Corporate Consumer Segment
12.4 Market Share Analysis by Retail Categories
12.5 Market Share Analysis by Gifting Occasion
12.6 Market Share Analysis by Card Type
13. Nigeria Gift Cards Market Size and Forecast, 2011-2020
13.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
13.2 Market Size and Forecast by Functional Attribute
13.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
13.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
13.3 Market Size and Forecast by Consumer Segments
13.3.1 Trend Analysis by Retail Consumer Segment
13.3.2 Trend Analysis by Corporate Consumer Segment
13.4 Market Share Analysis by Retail Categories
13.5 Market Share Analysis by Gifting Occasion
13.6 Market Share Analysis by Card Type
14. Philippines Gift Cards Market Size and Forecast, 2011-2020
14.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
14.2 Market Size and Forecast by Functional Attribute
14.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
14.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
14.3 Market Size and Forecast by Consumer Segments
14.3.1 Trend Analysis by Retail Consumer Segment
14.3.2 Trend Analysis by Corporate Consumer Segment
14.4 Market Share Analysis by Retail Categories
14.5 Market Share Analysis by Gifting Occasion
14.6 Market Share Analysis by Card Type
15. Russia Gift Cards Market Size and Forecast, 2011-2020
15.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
15.2 Market Size and Forecast by Functional Attribute
15.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
15.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
15.3 Market Size and Forecast by Consumer Segments
15.3.1 Trend Analysis by Retail Consumer Segment
15.3.2 Trend Analysis by Corporate Consumer Segment
15.4 Market Share Analysis by Retail Categories
15.5 Market Share Analysis by Gifting Occasion
15.6 Market Share Analysis by Card Type
16. Singapore Gift Cards Market Size and Forecast, 2011-2020
16.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
16.2 Market Size and Forecast by Functional Attribute
16.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
16.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
16.3 Market Size and Forecast by Consumer Segments
16.3.1 Trend Analysis by Retail Consumer Segment
16.3.2 Trend Analysis by Corporate Consumer Segment
16.4 Market Share Analysis by Retail Categories
16.5 Market Share Analysis by Gifting Occasion
16.6 Market Share Analysis by Card Type
17. South Africa Gift Cards Market Size and Forecast, 2011-2020
17.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
17.2 Market Size and Forecast by Functional Attribute
17.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
17.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
17.3 Market Size and Forecast by Consumer Segments
17.3.1 Trend Analysis by Retail Consumer Segment
17.3.2 Trend Analysis by Corporate Consumer Segment
17.4 Market Share Analysis by Retail Categories
17.5 Market Share Analysis by Gifting Occasion
17.6 Market Share Analysis by Card Type
18. Thailand Gift Cards Market Size and Forecast, 2011-2020
18.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
18.2 Market Size and Forecast by Functional Attribute
18.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
18.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
18.3 Market Size and Forecast by Consumer Segments
18.3.1 Trend Analysis by Retail Consumer Segment
18.3.2 Trend Analysis by Corporate Consumer Segment
18.4 Market Share Analysis by Retail Categories
18.5 Market Share Analysis by Gifting Occasion
18.6 Market Share Analysis by Card Type
19. Turkey Gift Cards Market Size and Forecast, 2011-2020
19.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
19.2 Market Size and Forecast by Functional Attribute
19.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
19.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
19.3 Market Size and Forecast by Consumer Segments
19.3.1 Trend Analysis by Retail Consumer Segment
19.3.2 Trend Analysis by Corporate Consumer Segment
19.4 Market Share Analysis by Retail Categories
19.5 Market Share Analysis by Gifting Occasion
19.6 Market Share Analysis by Card Type
20. UAE Gift Cards Market Size and Forecast, 2011-2020
20.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
20.2 Market Size and Forecast by Functional Attribute
20.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
20.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
20.3 Market Size and Forecast by Consumer Segments
20.3.1 Trend Analysis by Retail Consumer Segment
20.3.2 Trend Analysis by Corporate Consumer Segment
20.4 Market Share Analysis by Retail Categories
20.5 Market Share Analysis by Gifting Occasion
20.6 Market Share Analysis by Card Type
21. United Kingdom Gift Cards Market Size and Forecast, 2011-2020
21.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
21.2 Market Size and Forecast by Functional Attribute
21.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
21.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
21.3 Market Size and Forecast by Consumer Segments
21.3.1 Trend Analysis by Retail Consumer Segment
21.3.2 Trend Analysis by Corporate Consumer Segment
21.4 Market Share Analysis by Retail Categories
21.5 Market Share Analysis by Gifting Occasion
21.6 Market Share Analysis by Card Type
22. United States Gift Cards Market Size and Forecast, 2011-2020
22.1 Gift Cards – Transaction Value Trend Analysis, 2011-2020
22.2 Market Size and Forecast by Functional Attribute
22.2.1 Open Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
22.2.2 Closed Loop Gift Card – Transaction Value Trend Analysis, 2011-2020
22.3 Market Size and Forecast by Consumer Segments
22.3.1 Trend Analysis by Retail Consumer Segment
22.3.2 Trend Analysis by Corporate Consumer Segment
22.4 Market Share Analysis by Retail Categories
22.5 Market Share Analysis by Gifting Occasion
22.6 Market Share Analysis by Card Type
23. Further Reading
23.1 About PayNXT360
23.2 Related Research
23.3 PayNXT360 Knowledge Center
List of Table
Table 1: Canada Prepaid Card – Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Table 2: Canada Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020
Table 3: Canada Prepaid Card – Transaction Volume Trend Analysis (Million), 2011-2020
Table 4: Canada Prepaid Card – Number of Cards Trend Analysis (‘000), 2011-2020
Table 5: Canada Prepaid Cards – Market Share Analysis (Value) by Open Loop vs. Closed Loop, 2011 – 2020
Table 6: Canada Open Loop Prepaid Card – Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Table 7: Canada Open Loop Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020
Table 8: Canada Open Loop Prepaid Card – Transaction Volume Trend Analysis (Million), 2011-
Table 9: Canada Open Loop Prepaid Card – Number of Cards Trend Analysis (‘000), 2011-2020
Table 10: Canada Travel Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020
List of Figure
Figure 1: PayNXT360’s Methodology Framework
Figure 2: Canada Prepaid Card – Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Figure 3: Canada Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020
Figure 4: Canada Prepaid Card – Transaction Volume Trend Analysis (Million), 2011-2020
Figure 5: Canada Prepaid Card – Number of Cards Trend Analysis (‘000), 2011-2020
Figure 6: Canada Prepaid Cards – Market Share Analysis (Value) by Open Loop vs. Closed Loop, 2011 – 2020
Figure 7: Canada Prepaid Card Market Share Analysis by Consumer Segments (Value)
Figure 8: Global Prepaid Card Industry Snapshot – Top 40 Markets and Hotspots
Figure 9: Prepaid Cards Benchmarking Canada Open Loop with Key Global Markets, 2011-2020
Figure 10: PayNXT360 Global Prepaid Card Risk Index, 2015
Figure 11: Canada Prepaid Cards Fraud Statistics by Type of Fraud, 2011-2020
Figure 12: Canada Open Loop Prepaid Card – Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Figure 13: Canada Open Loop Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020
Figure 14: Canada Open Loop Prepaid Card – Transaction Volume Trend Analysis (Million), 2011-2020
Figure 15: Canada Open Loop Prepaid Card – Number of Cards Trend Analysis (‘000), 2011-
Figure 16: Canada Open Loop Prepaid Card – Market Share Analysis by Open Loop Prepaid Card Categories
Figure 17: Canada Prepaid Card – Usage Analysis
Figure 18: Canada Prepaid Card – Analysis by Transaction Size
Figure 19: Canada Open Loop Travel Prepaid Card – Transaction Value Trend Analysis (US$ Million), 2011-2020

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