Market Research Logo

USA - Mobile Market - Insights, Statistics and Analysis

USA - Mobile Market - Insights, Statistics and Analysis

The US mobile subscriber base is approaching 340 million. Although growth has slowed in line with high penetration levels, mobile data use remains strong, in line with the fast development of LTE networks and the high take-up of smartphones, which now account for about 80% of all handset devices on mobile networks. Data revenue also continues to grow steadily year-on-year, though is subject to considerable price competition among the main players. Growth in data ARPU is largely offsetting the ongoing decline in voice services ARPU. The US is now at the forefront of LTE services globally, with the main operators serving many millions of customers. A potential shift market dynamics can be expected in coming years following the FCC's recommendation that mobile broadband be subject to network neutrality rules. This report provides analyses, key statistics and forecasts on the US mobile market, including telcos' financial and operating data to Q1 2015, and an assessment of their strategies, regulatory policies, and market developments in emerging technologies.

Key developments:

FCC proceeds with Citizens Broadband Radio Service, securing an additional 100MHz in the 3.5GHz-3.7GHz bands; Google launches Project Fi MVNO; FCC concludes AWS auction, securing $44.9 billion, delays auction of broadcast spectrum to early 2016; Verizon Wireless prepares sale and lease-back deal for tower portfolio; AT&T to close down 2G infrastructure by end-2016; JPMorgan to develop proprietary m-payment platform to compete with Apple Pay; AT&T makes a bid for DirecTV's US and Latin American business; T-Mobile US and AT&T introduce VoLTE services; Verizon's LTE network providing 97% population coverage, Verizon secures AWS spectrum from cablcos; Sprint closes iDEN network; LightSquared files for bankruptcy and ends LTE ambitions; FCC concludes auction of H block spectrum in the 1900MHz band; FCC begins measuring mobile broadband performance; FCC deals with 3G dead zones with Mobility Fund auction; telcos' operating and financial data to Q1 2015; recent market developments.

Companies mentioned in this report include:

AT&T Mobility, Verizon Wireless, Sprint Corporation, T-Mobile US, Tracfone, MetroPCS Communications, Leap Wireless, Frontline, Alltel, US Cellular; Clearwire.


1. Synopsis
2. Overview of the USA's mobile market
3. Mobile statistics
3.1 General statistics
3.2 Mobile carrier statistics
3.3 Mobile voice
3.4 ARPU statistics
3.5 Fixed-line backhaul
3.6 Mobile broadband/data
3.6.1 SMS and MMS
3.7 Forecasts
3.7.1 Notes on scenario forecasts
4. Regulatory issues
4.1 FCC and NTIA develop Model City Program
4.2 Public Safety Network
5. Spectrum
5.1 AWS spectrum
5.2 600MHz
5.3 800MHz
5.4 2GHz
5.5 700MHz
5.6 1900MHz
5.7 3.5GHz
5.8 Spectrum swaps and acquisitions
5.8.1 T-Mobile US
5.8.2 AT&T
5.8.3 Verizon
6. Mobile infrastructure
6.1 Digital networks
6.1.1 3G/UMTS
6.1.2 Long-term Evolution (LTE)
6.2 Other infrastructure developments
6.2.1 High Seed Packet Access (HSPA)
6.2.2 Mobile VoIP (VoLTE)
6.2.3 Push-to-Talk (PTT)
6.3 Machine-to-Machine (M2M)
7. Major mobile operators
7.1 Industry body
7.2 AT&T
7.2.1 Acquisitions and sales
7.3 Verizon
7.4 T-Mobile US
7.4.1 Merger with MetroPCS
7.4.2 Interest from Softbank
7.4.3 Interest from Iliad
7.5 MetroPCS
7.6 Sprint Corporation
7.7 MVNOs
7.7.1 Google
8. Mobile content and applications
8.1 Overview
8.2 Mobile internet
8.3 Mobile music
8.4 Mobile TV
8.5 M-payment
8.6 M-commerce
9. Mobile handsets
10. Related reports
Table 1 Mobile market revenue, roaming revenue, ARPU 2000 - 2015
Table 2 Mobile subscribers and penetration 2002 - 2015
Table 3 Prepaid subscribers and market share 2008 - 2014
Table 4 Messaging traffic (SMS, MMS) 2009 - 2014
Table 5 Forecast mobile broadband users and mobile services revenue growth lower growth scenario 2011 - 2016
Table 6 Forecast mobile broadband users and mobile revenue growth higher growth scenario 2011 - 2016
Table 7 Mobile data traffic 2011 - 2015
Table 8 Verizon Wireless LTE device on network 2011 - 2015
Table 9 M2M connections 2009 - 2016
Table 10 AT&T wireless financial data 2009 - 2015
Table 11 AT&T wireless financial data by sector 2010 - 2013
Table 12 AT&T wireless subscribers 2002 - 2015
Table 13 Verizon wireless financial data by sector 2010 - 2015
Table 14 Verizon wireless subscribers 2005 - 2015
Table 15 T-Mobile wireless subscribers 2003 - 2014
Table 16 T-Mobile USA ARPU (annualised) 2009 - 2014
Table 17 T-Mobile USA financial data () 2009 - 2014
Table 18 MetroPCS financial data 2007 - 2012
Table 19 MetroPCS financial data 2007 - 2012
Table 20 Sprint financial data 2009 - 2014
Table 21 Sprint subscribers 2010 - 2014
Table 22 Sprint blended ARPU 2010 - 2014
Table 23 Wireless data revenue 2009 - 2014
Table 24 Tablets, smartphones in use 2009 - 2013
Table 25 Handset market share by manufacturer 2011 - 2012
Table 26 Handset sales by manufacturer 2011 - 2012
Table 27 Handset market share by platform 2012 - 2013
Chart 1 AT&T wireless financial data 2004 2015
Chart 2 Verizon wireless financial data by sector 2010 2015
Chart 3 Verizon wireless subscribers 2010 2015
Chart 4 T-Mobile USA subscribers 2009 2014
Chart 5 T-Mobile USA financial data () 2009 2014
Chart 6 Sprint financial data 2009 2014
Chart 7 Sprint operating data 2010 2014
Exhibit 1 AWS spectrum auction January 2015

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report