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Spain - Telecoms, IP Networks, Digital Media and Forecasts


Attention: There is an updated edition available for this report.

DTT may lose half channel capacity in 2015BuddeComm’s annual publication, Spain - Telecoms, IP Networks, Digital Media and Forecasts, provides a comprehensive overview of the trends and developments in the telecommunications and digital media markets in one of Europe’s largest countries. The report includes the regulator’s market data to the end of 2011 and 2012 updates, telcos’ financial and operating data to March 2012, and market developments into mid-2012.

Economic background

Spain’s economy has been among the worst affected by the global financial crisis. In mid-2012 the newly elected government set in train a new round of austerity measures aimed at cutting a further €65 billion off the state budget by 2015. The Eurozone stepped in to fund Spanish banks with some €30 billion, while overall banking assistance has reached €100 billion. Falling GDP and collapsing tax revenue has slowed economic recovery and forced the government to ease its deficit reduction schedule, amending this to 2.8% of economic output by 2014.

Telecom market overview

Spain’s telecom market is one of the largest in Europe, accounting for around 4% of GDP. Market revenue has fallen steadily in recent years, a trend likely to continue to 2013 as the economic crisis dampens consumer spend. The deregulated market remains dominated by Telefónica though the operators is steadily losing market share in revenue and subscribers. Investment in broadband and mobile networks has defied the economic slowdown as operators struggle to secure future revenue from emerging digital content and services.

Mobile market

Mobile revenue will be under pressure to 2014 as the market responds to regulatory measures and competitive pressure on pricing, as also on the economic climate. Improved revenue from data and subscriptions has helped slow down overall revenue declines. Spectrum originally set aside for DTT from 2015 may be reallocated for mobile broadband.

Key telecom parameters – 2010; 2013
Sector | 2010 | 2012

Subscribers by sector (million):

Fixed broadband subscribers | 10.46 | 11.75
Mobile phone | 56.2 | 55.6
Fixed-line telephony | 19.9 | 18.8

Penetration of services:

Fixed broadband | 22.4% | 25.2%
Mobile | 111% | 109%
Fixed-line | 43% | 41%
(Source: BuddeComm)

Market Highlights

TeliaSonera in mid-2012 appointed a bank to manage its potential sale of Yoigo. The move may lead to further market consolidation, or allow outside players such as the acquisitive America Movil to establish a base in Spain.

Telefónica has activated an LTE network using the 2.6GHz band, reporting downloads at up to 100Mb/s and uploads ranging at between 40Mb/s and 60Mb/s.

The number of subscribers has fallen dramatically in 2011 following the end of a promotion undertaken by Movistar.

Government proposals that the 45 channels available on DTTV may be reduced by half 2015 reflects the sector’s poor business sustainability as well as the potential to secure €2 billion from operators which would use the freed frequencies to develop mobile broadband services.

The FttH subscriber base may reach 270,000 by the end of 2012, showing strong growth at the expense of the cable and DSL sectors.

This report is essential reading for those needing high level strategic information and objective analysis on the telecom sector in Spain. It provides further information on:

Market liberalisation and regulatory issues;
The impact of the global economic crisis;
Telecoms operators – privatisation, acquisitions, new licences;
Mobile data market developments in coming years in light of spectrum auctions and new license awards;
3G developments, regulatory issues and technologies including HSPA and LTE;
Broadband migration to an FttH architecture;
Historical and current subscriber statistics and forecasts;
ARPU statistics and forecasts.


  • EXECUTIVE SUMMARY
    • Table Key telecom parameters - 2010; 2013
  • KEY STATISTICS
    • Table Country statistics - 2012
    • Table Telecom revenue and investment statistics - 2012 (e)
    • Table Telephone network statistics - April 2012
    • Table Internet user statistics - 2012 (e)
    • Table Broadband statistics - April 2012
    • Table Mobile statistics - April 2012
    • Table National telecommunications authority
  • TELECOMMUNICATIONS MARKET
    • ECONOMIC BACKGROUND
    • OVERVIEW OF SPAIN'S TELECOM MARKET
      • Table Telecom revenue, retail and wholesale - 2000 - 2012
      • Table Telecom revenue annual change - 2000 - 2012
      • Table Telecom retail revenue by sector - 2005 - 2011
      • Table Telecom retail revenue annual change, by sector - 2002 - 2011
      • Table Telecom investment and annual change - 2000 - 2012
      • Table Proportion of fixed-line and mobile traffic - 2000 - 2012
    • E-COMMERCE
      • Table E-commerce revenue - 2005 - 2012
    • AVANZA PLAN
  • REGULATORY ENVIRONMENT
    • HISTORY
      • EU regulatory framework
    • REGULATORY AUTHORITY
      • Telecommunications Market Commission (CMT)
    • TELECOM SECTOR LIBERALISATION IN SPAIN
      • Privatisation of Telefónica
      • Interconnect
        • Table Wholesale interconnection revenue - 2007 - 2011
      • Access
        • Table Access lines by type (regulator data) - 2008 - 2011
        • Table Subscribers by type of access - 2006 - 2011
      • Number portability
        • Table Cumulative fixed lines ported - 2002 - 2011
      • Carrier PreSelection (CPS)
        • Table Carrier PreSelection lines - 2006 - 2011
      • Wholesale Line Rental (WLR)
  • FIXED NETWORK OPERATORS
    • OVERVIEW OF OPERATORS
      • Table Fixed-line market share of revenue by operators - 2007 - 2011
      • Table Fixed-line subscribers, by operator - 2008 - 2011
      • Table Fixed-line subscriber market share, by operator - 2008 - 2011
      • Table Fixed-line price index - 2004 - 2011
      • Table Household penetration of telephony services, by type - 2004 - 2011
    • TELEFÓNICA
      • Table Telefónica Group financial data - 2006 - 2012
      • Table Telefónica de España EBITDA - 2007 - 2012
      • Table Telefónica de España revenue by type - 2007 - 2012
      • Table Telefónica de España fixed-line revenue by sector - 2005 - 2011
      • Table Telefónica de España wireline line revenue by type - 2011 - 2012
      • Table Telefónica de España access lines by service - 2005 - 2012
      • Table Telefónica de España wholesale access by type - 2005 - 2012
      • Company restructure
      • Performance in 2012
    • ORANGE
      • Table Orange subscribers by sector - 2005 - 2012
      • Table Orange EBITDA, capex - 2007 - 2011
      • Table Orange revenue - 2007 - 2012
    • VODAFONE ESPAÑA
      • Table Vodafone financial data - 2008 - 2012
    • JAZZTEL
      • Table Jazztel revenue by sector - 2008 - 2012
      • Table Jazztel broadband subscribers by sector - 2006 - 2012
    • ONO
      • Table ONO financial data by sector - 2006 - 2012
      • Table ONO residential RGUs by sector- 2006 - 2012
  • TELECOMMUNICATIONS INFRASTRUCTURE
    • NATIONAL TELECOM NETWORK
      • Table Fixed lines in service and penetration - 2003 - 2012
    • INTERNATIONAL INFRASTRUCTURE
      • Satellite networks
      • Submarine cable
    • NEXT GENERATION NETWORKS (NGN)
  • BROADBAND MARKET
    • OVERVIEW
      • Table Broadband revenue, DSL and cable - 2003 - 2013
      • Table Internet market revenue - 2006 - 2013
      • Table Internet users and penetration rate - 1996 - 2012
      • Table Dial-up internet subscribers - 2005 - 2013
      • Table Total broadband subscribers, DSL, cable, total - 2001 - 2012
      • Table Fixed-line broadband penetration - 2001 - 2012
      • Table Annual growth of broadband by technology - 2004 - 2012
      • Table Proportion of broadband lines by data speed and operator - 2011
      • Table Number of broadband lines by data speed - 2005 - 2011
      • Table Proportion of broadband subscribers by sector - 2004 - 2012
      • Table Broadband lines by operator - 2008 - 2011
      • Table Broadband penetration by technology - 2004 - 2011
      • Government initiatives
    • CABLE MODEMS
      • Table Cable modem subscribers - 2000 - 2012
      • Table Share of cable accesses - 2006 - 2011
      • Table Cable subscribers by operator - 2007 - 2011
      • ONO
        • Table ONO financial data by sector - 2006 - 2012
        • Table ONO subscribers by sector- 2006 - 2012
    • ASYMMETRICAL DIGITAL SUBSCRIBER LINE (ADSL)
      • Table ADSL subscribers - 2000 - 2012
      • Table DSL subscribers by operator - 2008 - 2011
      • Table Movistar naked DSL subscribers - 2009 - 2012
      • Movistar
        • Table Movistar internet subscribers (Spain) - 2006 - 2012
        • Table Movistar internet revenue by sector (Spain) - 2007 - 2011
        • Table Movistar wholesale broadband accesses by sector (Spain) - 2007 - 2012
      • Other DSL developments
        • Table JAZZTEL broadband subscribers by type - 2008 - 2012
      • ADSL2+
      • VDSL
    • FIBRE-TO-THE-HOME (FTTH) NETWORKS
      • Regulatory issues
      • Fibre market - 2012
        • Table FttH subscribers, consumers and business - 2009 - 2013
        • Table FttH subscribers by operator - 2009 - 2011
        • Table FttH and FttN accesses - 2007 - 2013
      • Movistar
      • Orange
      • Other developments
    • WIRELESS BROADBAND
      • Table WiFi/WiMAX subscribers - 2009 - 2013
      • Wireless Local Loop (WLL)
        • Table Narrowband and broadband wireless licensees - 2000
      • WiFi
      • WiMAX
      • Internet via satellite
      • Mobile broadband
        • Table Mobile broadband subscribers by MNO; market share - 2011
    • BROADBAND POWERLINE (BPL)
  • DIGITAL MEDIA
    • KEY GENERAL TRENDS
      • Table Audiovisual revenue by service - 2007 - 2011
    • BUSINESS MODELS
      • Bundled services
    • REGULATORY ISSUES
      • VoIP
    • DIGITAL TV
      • Table TV revenue by technology - 2002 - 2011
      • Table Proportion of households with DTTV - 2003 - 2012
      • Table Proportion of pay-TV subscribers by technology - 2005 - 2011
      • Table Pay TV market subscribers by technology - 2002 - 2011
      • Table Forecast TV market subscribers by technology - 2014; 2019; 2023
      • Table Digital TV revenue by operator - 2007 - 2011
      • Table Pay TV subscribers by operator - 2007 - 2011
      • Table Pay TV subscriber market share by operator- 2009 - 2011
      • Pay DTTV
      • Regulatory environment
      • TV-over-DSL (IPTV)
        • Table IPTV revenue - 2005 - 2011
        • Table IPTV subscribers - 2005 - 2011
        • Table Telefónica pay-TV subscribers - 2008 - 2012
        • Table Orange IPTV subscribers - 2007 - 2012
      • Video-on-Demand (VoD)
      • Personal Video Recorders (PVRs)
      • Cable TV (CATV)
        • Table Cable TV subscribers - 1996 - 2012
        • Table Cable TV revenue - 2004 - 2012
        • Table ONO financial data by sector - 2006 - 2012
        • Table ONO residential RGUs by sector- 2006 - 2012
      • Satellite TV
        • Table Satellite TV subscribers - 1997 - 2010; 2015
        • Table Satellite broadcasting revenue - 2004 - 2011
        • Table Canal+ ARPU - 2006 - 2012
        • Table Prisa TV financial data - 2006 - 2012
        • Table Sogecable Cuatro financial data (historic) - 2006 - 2009
        • Table Prisa Group financial data - 2008 - 2012
        • Table Prisa DTH subscribers - 2002 - 2012
      • Digital Terrestrial TV (DTTV)
        • Table DTTV subscribers - 2009 - 2011
      • FTA TV
      • VoIP
  • MOBILE COMMUNICATIONS
    • OVERVIEW OF SPAIN'S MOBILE MARKET
      • Table Mobile market revenue - 2000 - 2012
      • Table Mobile traffic prepaid and contract in minutes - 2000 - 2012
      • Table Mobile market revenue by sector - 2006 - 2011
      • Table Mobile market revenue by contract and prepaid sectors - 2000 - 2011
      • Mobile statistics
        • Table Mobile operators, subscribers and annual change - Mar 2012
        • Table Mobile subscribers and penetration rate - 1997; 1999 - 2012
        • Table Mobile price index, prepaid, contract - 2005 - 2011
        • Table Cost per invoiced minute of use: contract, prepaid; all operators - 2001 - 2011
        • Table Mobile subscribers by technology platform- 2001 - 2011
        • Table Subscriber market share by operator - 2004 - 2012
    • REGULATORY ISSUES
      • Spectrum regulations and spectrum auctions
        • Table 3G licence results in Spain - March 2000
        • Table Overview of spectrum allocations - 2011
      • Roaming
        • Table European roaming charges - 2007 - 2012
        • Table European retail voice and data roaming charges - 2012 - 2014
        • Table European wholesale voice and data roaming charges - 2012 - 2014
      • Mobile number portability
        • Table Cumulative mobile number portings - 2002 - 2011
      • Mobile termination rates (MTRs)
        • Table Mobile termination rates by operator - 2007 - 2013
        • Table Mobile interconnection revenue - 2003 - 2011
    • MOBILE TECHNOLOGIES
      • Digital
      • Third Generation (3G) mobile
        • Table Orange UMTS subscribers - 2007 - 2012
    • MAJOR MOBILE OPERATORS
      • Movistar
        • Table Movistar mobile subscribers - 2005 - 2012
        • Table Movistar ARPU - 2005 - 2012
        • Table Movistar mobile financial data - 2006 - 2011
      • Vodafone
        • Table Vodafone revenue by type - 2007 - 2012
        • Table Vodafone prepaid and data revenue statistics - 2006 - 2012
        • Table Vodafone mobile subscribers and traffic statistics - 2006 - 2012
        • Table Vodafone ARPU - 2006 - 2012
        • Table Vodafone Spain customer churn - 2007 - 2012
        • Table Vodafone mobile customer retention cost - 2007 - 2012
      • Orange
        • Table Orange mobile subscribers prepaid and contract - 2005 - 2012
        • Table Orange mobile revenue - 2006 - 2011
        • Table Orange ARPU by sector - 2005 - 2012
        • Table Orange customer churn - 2007 - 2012
        • Table Orange mobile customer acquisition costs - 2007 - 2011
      • Yoigo
        • Table Yoigo subscribers - 2007 - 2012
        • Table Yoigo financial data - 2008 - 2012
      • MVNOs
        • Table MVNO subscriber market share - 2008 - 2012
    • MOBILE VOICE SERVICES
      • Prepaid
        • Table Mobile subscribers: prepaid, contract - 2006 - 2012
        • Table Proportion of subscribers by operator: prepaid, contract - 2010 - 2011
    • MOBILE MESSAGING
      • Table SMS revenue and messages sent - 2006 - 2011
      • Table Premium SMS revenue and messages sent - 2005 - 2010
      • Table MMS revenue and messages sent - 2004 - 2011
    • MOBILE DATA SERVICES
      • Table Mobile data revenue - 2007 - 2012
      • Table Mobile datacards per UMTS and HSPA - 2006 - 2011
      • General Packet Radio Service (GPRS)
      • Enhanced data for GSM Evolution (EDGE)
      • Push-to-Talk (PTT)
      • High-Speed Packet Access (HSPA)
        • Table HSPA subscribers - 2006 - 2013
      • Long-Term Evolution (LTE)
      • Femtocells
      • Mobile TV
        • Table Mobile TV subscribers by operator - 2008 - 2011
        • Table Mobile TV revenue - 2006 - 2011
    • MOBILE CONTENT AND APPLICATIONS
  • FORECASTS
    • FORECASTS - BROADBAND SUBSCRIBERS 2008-2013; 2020
      • Scenario 1 - stronger broadband subscriber growth
        • Table Forecast broadband subscribers - higher market growth scenario - 2008 - 2013;2020
        • Table Forecast broadband penetration - higher market growth scenario - 2008 - 2013;2020
      • Scenario 2 - lower broadband subscriber growth
        • Table Forecast broadband subscribers - lower market growth scenario - 2008 - 2013; 2020
        • Table Forecast broadband penetration - lower market growth scenario - 2008 - 2013; 2020
    • FORECASTS - MOBILE ARPU 2005-2011; 2015
      • Table Forecast mobile monthly ARPU - 2005 - 2011; 2015
  • GLOSSARY OF ABBREVIATIONS

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