Singapore - Mobile Communications - Market Overview
The mobile market in Singapore is characterised by its energy and innovation. Even as growth rates slowed, there has been considerable effort still going into value-added products and services, and most importantly into new generation technologies. The market initially approached the launch of 3G with a degree of caution. As the licences were issued and the networks rolled out, some of the major operators and, to some extent, the government were circumspect about the prospect of next generation of mobiles. However, by 2012 3G subscriptions comprised three quarters of the total mobile subscriber base of almost eight million. Then with the arrival of 4G/LTE services and their rapid take up in 2013, the 3G numbers started a modest decline. Overall mobile penetration had reached 155%. Singapore had the lowest mobile prices in the world as a proportion of income, according to the ITU's ICT development index.
SingTel announces major corporate restructure; SingTel, MobileOne and StarHub launch 4G/LTE networks; 4G subscribers reach 1.3 million by mid-2013; spectrum rights for 4G to be auctioned in 2013; volume of SMS traffic starting to decline; mobile subscriber penetration passes 150% milestone.