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Portugal - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

Portugal - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

Portugal’s medium-sized telecom market has a strong mobile sector and a growing broadband customer base focussed on the delivery of fibre-based services. The country shows signs of emerging from several years in which it suffered from poor economic conditions which dented telecom revenue. Although operators’ domestic revenue is still under strain, there are encouraging signs of developing growth. Under the management of the Altice Group, revenue for Portugal Telecom increased 0.5% in the fourth quarter of 2016, the first such increase in several years.

Pressure on operators has prompted considerable ownership changes in recent years. The market is now dominated by only a few players, including Portugal Telecom (with services marketed under the Meo brand), NOS (formerly Zon Multimédia) and Vodafone Portugal.

Despite some consolidation among players the Portuguese mobile market remains dominated by Portugal Telecom, followed by Vodafone and NOS. The market share held by Meo has fallen steadily in recent years, to below 44% by early 2017. The MVNO market remains undeveloped, partly because network operators have their own low-cost brands. Collectively, MVNOs have about 1.7% share of the market by subscribers.

Population coverage by 3G infrastructure is universal and so most investment has been directed to LTE and to incremental upgrades to network infrastructure. Altice Labs in February 2017 began working with Ericsson to develop 5G services and applications.

In recent years broadband penetration has grown rapidly, largely the result of joint efforts between the regulator and the key market operators which have invested in significant infrastructure upgrades focussed on fibre-based services. Portugal Telecom is aiming to cover 5.3 million premises with fibre by 2020. NOS and Vodafone Portugal are also pursuing fibre.

This report reviews the major elements of the Portuguese telecom market, presenting statistics on the fixed telephony sector as well as an analysis of the major market players. Additional information is provided on the key regulatory issues, noting the status of interconnection, local loop unbundling, number portability and carrier preselection. The report also covers converged media, including statistics on videostreaming and bundled services as well as an analysis of the major players and service offerings. In addition the report profiles the fixed and fixed-wireless broadband markets as well as the mobile voice and data markets, assessing network operators and the key regulatory issues. Subscriber forecasts are provided to 2022.

Key developments:

New cable to link Portugal with Brazil;

PT to replace copper network with FttP by 2020;

NOS avoids route to DOCSIS3.1 in preference for fibre;

Regulator decides not to impose regulations of PT’s fibre infrastructure in uncompetitive areas of the country;

PT revenue recovers in Q4 2016 under Altice Group ownership;

Vodafone achieves 1Gb/s downlink speeds in LTE-A trials;

Decline in SMS traffic in wake of messaging alternatives;

NOS network used for NB-IoT trials;

Vodafone retails 1Gb/s devises for customers;

Fibre showing strongest growth in broadband sector, accounting for 75% of all new subscribers;

Report update includes the regulator’s market data to Q4 2016, telcos’ operating and financial data to Q4 2016, recent market developments.

Companies mentioned in this report:

Portugal Telecom (Meo, TMN), NOS (Optimus, Zon Multimédia), Vodafone Portugal, CTT, Lycamobile, Sonaecom, Cabovisão.


  • EXECUTIVE SUMMARY
  • KEY STATISTICS
    • Table Country statistics - 2016 (e)
    • Table Telecom revenue and investment statistics - 2016 (e)
    • Table Telephone network statistics - 2016 (e)
    • Table Internet user statistics - 2016
    • Table Broadband statistics - 2016
    • Table Mobile statistics - 2016 (e)
    • Table National telecommunications authority
    • COUNTRY OVERVIEW
  • TELECOMMUNICATIONS MARKET
  • REGULATORY ENVIRONMENT
    • HISTORIC OVERVIEW
    • REVISED NFR
    • REGULATORY AUTHORITY
    • GOVERNMENT POLICIES
      • Privatisation of Telecom Portugal
    • INTERCONNECT
    • ACCESS
      • Table Number and type of access lines: analogue and digital - 2004 - 2016
    • FIBRE ACCESS
    • CARRIER PRESELECTION (CPS)
      • Table Fixed telephone customers, access type and shared access lines - 2004 - 2016
      • Table Portugal Telecom's share of direct access customers - 2005 - 2016
    • NUMBER PORTABILITY (NP)
      • Table Ported fixed-line numbers - 2001 - 2017
    • WHOLESALE LINE RENTAL (WLR)
  • FIXED NETWORK OPERATORS
    • INTRODUCTION
      • Table Multiplay and telephony services revenue - 2012 - 2016
      • Table Fixed-line revenue: subscription, traffic (historic) - 2007 - 2010
      • Table Fixed-telephony service revenue, by sector - 2012 - 2016
      • Table Total fixed-telephony service revenue - 2012 - 2016
      • Table Fixed-telephony traffic - 2012 - 2016
      • Table Share of fixed-line access installations by operator (old format) - 2010 - 2014
      • Table Share of fixed-line access installations by operator - 2012 - 2016
    • PORTUGAL TELECOM
      • Table Portugal Telecom DSL-based consumer accesses and subscribers by sector - 2009 – 2015
      • Table Portugal Telecom fibre-based RGUs - 2015 - 2016
      • Table Portugal Telecom domestic financial data (old style) - 2005 - 2011
      • Table Portugal Telecom domestic revenue by segment - 2010 - 2014
      • Table Portugal Telecom financial data - 2013 - 2014
      • Table Portugal Telecom (under Altice) revenue - 2014 - 2016
    • ONI COMMUNICATIONS
    • SONAECOM
      • Table Sonaecom financial data - 2006 - 2016
      • Table Sonaecom financial data (old format) - 2006 - 2012
      • Table Sonaecom fixed-line subscribers by sector (historic) - 2008 - 2012
      • Novis
    • AR TELECOM
      • Jazztel (historic)
    • NOS
      • Table NOS financial data - 2012 - 2016
      • Table NOS revenue by segment - 2014 - 2016
      • Table NOS subscribers - 2012 - 2016
      • Table Zon Multimédia subscribers by type (historic) - 2007 - 2012
      • Table Zon Multimédia financial data (historic) - 2007 - 2012
  • TELECOMMUNICATIONS INFRASTRUCTURE
    • NATIONAL TELECOM NETWORK
      • Table Historic - Fixed lines in service and teledensity - 1999 - 2009
      • Table Fixed lines in service and teledensity - 2010 - 2018
      • Table Fixed line telephony subscribers - 2011 - 2016
      • Table VoIP and mobile voice accesses - 2013 - 2016
      • Next Generation Networks (NGNs)
    • INTERNATIONAL INFRASTRUCTURE
      • Table International internet bandwidth - 2001 - 2015
    • DATA CENTRES
  • BROADBAND MARKET
    • INTRODUCTION AND STATISTICAL OVERVIEW
      • Market analysis
        • Table Fixed-line internet subscribers by access type - 2005 - 2016
        • Table Fixed-line internet revenue - 2014 - 2016
      • Broadband statistics
        • Table Historic - Internet users and penetration - 2000 - 2009
        • Table Internet users and penetration - 2010 - 2018
        • Table Proportion of broadband subscribers by access type - 2007 - 2016
        • Table Fixed broadband subscribers by type - 2000 - 2016
        • Table Broadband subscriber annual change year-on-year - 2002 - 2016
        • Table Broadband penetration by sector - 2007 - 2016
        • Table Share of broadband accesses by operator (old format) - 2010 - 2014
        • Table Share of broadband accesses by operator (new format) - 2011 - 2016
        • Table Fixed-line and mobile broadband traffic - 2008 - 2016
        • Table Fixed-line and mobile broadband traffic per month per customer - 2008 - 2016
        • Table Proportion of broadband subscribers by data rate (Mb/s) - 2011 - 2016
      • Forecasts - broadband subscribers - 2018; 2020; 2022
        • Table Forecast broadband subscribers - higher market growth scenario - 2018; 2020; 2022
    • HYBRID FIBRE COAX (HFC) NETWORKS
      • Table Cable DOCSIS3.0 connected premises - 2010 - 2016
      • NOS
        • Table NOS cable broadband subscribers - 2004 - 2016
      • Nowo (Cabovisao)
    • DIGITAL SUBSCRIBER LINE (DSL) NETWORKS
      • Portugal Telecom (Meo)
        • Table Portugal Telecom DSL broadband subscribers - 2006 - 2016
      • Sonaecom
    • FIBRE-TO-THE-PREMISES (FTTP)
      • Table FttP/B connected premises - 2010 - 2016
      • Table FttX subscribers - 2008 - 2016
      • Sonaecom
      • NOS
      • Portugal Telecom
        • Table Portugal Telecom fibred premises and subscribers - 2015 - 2016
      • Vodafone Portugal
        • Table Vodafone fixed-line broadband subscribers - 2012 - 2016
    • OTHER FIXED BROADBAND SERVICES
      • Broadband over Powerline (BPL)
      • Wireless broadband
    • COMPETITION ISSUES
      • Wholesale
        • Table Portugal Telecom wholesale accesses (historic) - 2004 - 2011
      • Naked DSL
  • DIGITAL MEDIA
    • OVERVIEW
    • KEY GENERAL TRENDS
    • BUNDELD SERVICES
      • Table Subscribers to bundled services (old style) - 2007 - 2013
      • Table Bundled services subscribers by type - 2011 - 2016
      • Table Proportion of bundles by type - 2014 - 2016
      • Table Bundled services market revenue by type - 2014 - 2016
      • Table Bundled services average revenue per subscriber - 2014 - 2016
      • Table NOS bundled services subscribers - 2007 - 2016
      • Table Bundled services market share by subscribers - 2011 - 2016
      • Table Penetration of bundled services by type - 2011 - 2016
    • DIGITAL TV (DTV)
      • Introduction
        • Table Revenue from subscription TV services - 2014 - 2016
        • Table TV accesses by platform - 2002 - 2016
      • Videostreaming
        • Table IPTV subscribers - 2009 - 2015
        • Table Portugal Telecom pay-TV subscribers - 2008 - 2016
        • Table Market share of DSL TV subscribers by operator - 2011 - 2016
        • Table Penetration of IPTV (FttP) subscribers by type - 2010 - 2016
        • Table FttH/B IPTV subscribers - 2007 - 2016
        • Table Market share of fibre TV subscribers by operator - 2011 - 2016
      • Communications: VoIP
        • Table VoIP subscribers - 2010 - 2016
        • Table Nomadic VoIP subscribers - 2006 - 2016
      • Cable TV (CATV)
        • Table Cable TV subscriber share by operator - 2004 - 2016
        • Table CATV subscribers - 2008 - 2016
        • Table Cabled households - 2000 - 2016
        • Table Penetration of TV cable subscribers by type - 2010 - 2016
        • Table NOS (Zon Optimus) cable and broadband TV subscribers - 2007 - 2015
      • Satellite-based digital pay-TV developments
        • Table Satellite TV subscriber households - 1998 - 2016
        • Table Market share of DTH subscriptions by operator - 2011 - 2016
        • Table Penetration of DHT subscribers by type - 2010 - 2016
      • Digital Terrestrial TV
  • MOBILE COMMUNICATIONS
    • MARKET ANALYSIS
    • MOBILE STATISTICS
      • General statistics
        • Table Historic - Mobile subscribers and penetration (regulator data) - 1999 - 2009
        • Table Mobile subscribers and penetration (regulator data) - 2010 - 2018
        • Table Active mobile subscribers (regulator data) - 2014 - 2016
        • Table Mobile sector revenue - 2004 - 2016
        • Table Mobile operators' market share of subscribers (main players) - 2004 - 2016
        • Table Outgoing mobile calls and traffic volume - 2002 - 2016
        • Table Mobile prepaid subscribers, proportion prepaid - 2003 - 2016
        • Table Average revenue per mobile subscriber - 2013 - 2016
      • Mobile voice
      • Mobile data
        • Table Mobile internet sessions and traffic - 2007 - 2016
        • Table Proportion of mobile subscribers using instant messaging - 2013 - 2016
        • Table SMS messages sent annually - 2004 - 2016
        • Table SMS messages sent per user per month - 2010 - 2016
        • Table Premium SMS messages sent - 2010 - 2016
        • Table MMS messages sent - 2007 - 2016
        • Table MMS messages sent per user per month - 2010 - 2016
        • Table Active mobile broadband subscribers - 2010 - 2016
        • Table Mobile broadband devices - 2010 - 2016
        • Table Share of mobile broadband subscribers by operator (cards/modems) - 2010 - 2015
        • Table Share of mobile broadband subscribers by operator - 2011 - 2016
        • Table Mobile broadband revenue - 2007 - 2015
        • Table NOS mobile data use per subscriber - 2012 - 2015
      • Forecasts - mobile subscribers - 2018; 2020; 2022
        • Table Forecast mobile subscribers - 2018; 2020; 2022
    • REGULATORY ISSUES
      • Spectrum regulations and spectrum auctions
        • Table Multiband auction results - 2012
      • Roaming
        • Table Roaming in call traffic volume and messages - 2003 - 2016
        • Table European roaming charges - 2007 - 2016
        • Table European data roaming charges - 2012 - 2016
      • Mobile Number Portability (MNP)
        • Table Accumulated mobile number portings - 2002 - 2017
      • Mobile Termination Rates (MTRs)
        • Table MTRs - 2009 - 2012
      • Network sharing
    • MOBILE INFRASTRUCTURE
      • Digital networks
      • Third Generation (3G) mobile
        • Table 3G video calls and traffic data - 2007 - 2016
        • Table 3G mobile subscribers - 2011 - 2016
      • Long-term Evolution (LTE)
      • 5G
      • Other infrastructure developments
      • Machine-to-Machine (M2M)
        • Table M2M subscriptions - 2012 - 2016
        • Table M2M sessions and traffic - 2013 - 2016
      • Internet-of-Things (IoT)
    • MAJOR MOBILE OPERATORS
      • Meo
        • Table Meo residential ARPU and data percentage - 2006 - 2016
        • Table Meo subscribers - 2006 - 2016
        • Table Meo mobile revenue - 2010 - 2016
      • Vodafone Portugal
        • Table Vodafone Portugal subscribers, proportion prepaid - 2006 - 2016
        • Table Vodafone monthly ARPU: prepaid, contract and blended - 2005 - 2016
        • Table Vodafone financial data - 2007 - 2017
      • NOS (Zon Optimus)
        • Table NOS blended mobile ARPU - 2014 - 2016
        • Table NOS mobile subscribers - 2003 - 2016
        • Table Historic - Optimus operational statistics - 2006 - 2012
        • Table Historic - Optimus financial data - 2006 - 2012
        • Table Historic - Optimus revenue by type - 2006 - 2012
      • Mobile Virtual Network Operators (MVNOs)
    • MOBILE CONTENT AND APPLICATIONS
      • Location-based services
      • Other developments
      • M-payments
      • Mobile TV
        • Table Mobile TV sessions and traffic - 2010 - 2016
        • Table Mobile TV subscribers - 2010 - 2016
        • Table Mobile TV revenue - 2007 - 2011
    • MOBILE HANDSETS

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