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Portugal - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses


Attention: There is an updated edition available for this report.

The Portuguese mobile market is dominated by the incumbent Portugal Telecom, owned by Altice Group and operating as Meo, followed by Vodafone and NOS. The market share held by Meo has fallen steadily in recent years. The MVNO market remains undeveloped, partly because network operators have their own low-cost brands. Collectively, MVNOs have about 2.1% share of the market.

Population coverage by 3G infrastructure is universal and so most investment has been directed to LTE and to incremental upgrades to network infrastructure. Altice Labs in February 2017 began working with Ericsson to develop 5G services and applications.

This report profiles Portugal's mobile market, providing statistics on network operators, a review of the key regulatory issues, a snapshot of the consumer market, and an analysis of mobile data services.

Key developments:

Regulator sets reduced MTRs from July 2018;
Vodafone achieves 1Gb/s downlink speeds in LTE-A trials;
Decline in SMS traffic in wake of messaging alternatives;
NOS trialling NB-IoT;
M-payment solution developments;
Report update includes the regulator's market data to Q4 2017, telcos' operating and financial data to Q1 2018, recent market developments.

Companies mentioned in this report:

Meo (TMN, Portugal Telecom), NOS (Optimus, Zon Multimedia), Vodafone Portugal, CTT, Lycamobile.


1. Synopsis
2. Market analysis
3. Mobile statistics
3.1 General statistics
3.2 Forecasts mobile subscribers 2019; 2021; 2023
4. Mobile infrastructure
4.1 Digital networks
4.2 5G
4.3 Long-term Evolution (LTE)
4.4 Third Generation (3G) mobile
5. Machine-to-Machine (M2M)
6. Internet-of-Things (IoT)
7. Mobile voice
8. Mobile data
8.1 Short Message Service (SMS)
8.2 Multimedia Messaging Service (MMS)
9. Mobile broadband
10. Regulatory issues
10.1 Spectrum regulations and spectrum auctions
10.1.1 GSM licence renewal
10.1.2 3G
10.1.3 3G at 900MHz
10.1.4 450MHz
10.1.5 800MHz
10.1.6 3.4GHz
10.1.7 2.6GHz and 800MHz
10.2 Roaming
10.2.1 Data roaming
10.3 Mobile Number Portability (MNP)
10.4 Mobile Termination Rates (MTRs)
10.5 Network sharing
11. Major mobile operators
11.1 Meo
11.2 Vodafone Portugal
11.3 NOS (Zon Optimus)
11.4 Mobile Virtual Network Operators (MVNOs)
12. Mobile content and applications
12.1 Location-based services
12.2 M-payments
12.3 Mobile TV
13. Related reports
Table 1 Historic - Mobile subscribers and penetration (regulator data) 1999 - 2009
Table 2 Mobile subscribers and penetration (regulator data) 2010 - 2019
Table 3 Active mobile subscribers (regulator data) 2010 - 2017
Table 4 Mobile sector revenue 2004 - 2017
Table 5 Mobile operators' market share of subscribers (main players) 2004 - 2017
Table 6 Outgoing mobile calls and traffic volume 2002 - 2017
Table 7 Mobile prepaid subscribers, proportion prepaid 2003 - 2017
Table 8 Average revenue per mobile subscriber 2013 - 2017
Table 9 Forecast mobile subscribers 2019; 2021; 2023
Table 10 3G video calls and traffic data 2007 - 2017
Table 11 3G mobile subscribers 2011 - 2017
Table 12 M2M subscriptions 2012 - 2017
Table 13 M2M sessions and traffic 2013 - 2017
Table 14 Mobile internet sessions and traffic 2007 2017
Table 15 Proportion of mobile subscribers using instant messaging 2013 - 2017
Table 16 SMS messages sent annually 2004 - 2017
Table 17 SMS messages sent per user per month 2010 - 2016
Table 18 MMS messages sent 2007 - 2017
Table 19 MMS messages sent per user per month 2010 - 2017
Table 20 Active mobile broadband subscribers 2010 - 2017
Table 21 Mobile broadband devices 2010 - 2017
Table 22 Share of mobile broadband subscribers by operator (cards/modems) 2010 - 2015
Table 23 Share of mobile broadband subscribers by operator 2011 - 2016
Table 24 Mobile broadband revenue 2007 - 2015
Table 25 NOS mobile data use per subscriber 2012 - 2015
Table 26 Principal mobile broadband use among subscribers 2016 - 2017
Table 27 Multiband auction results 2012
Table 28 European roaming charges 2007 - 2016
Table 29 Roaming in call traffic volume and messages 2003 - 2017
Table 30 European data roaming charges 2014 - 2017
Table 31 Accumulated mobile number portings 2002 - 2018
Table 32 MTRs 2009 2012; 2016 - 2018
Table 33 Meo residential ARPU and data percentage 2006 - 2017
Table 34 Meo subscribers 2006 - 2017
Table 35 Meo mobile revenue 2010 - 2017
Table 36 Altice Portugal mobile revenue 2016 - 2018
Table 37 Altice Portugal revenue by quarter 2016 - 2018
Table 38 Vodafone Portugal subscribers, proportion prepaid 2006 - 2018
Table 39 Vodafone monthly ARPU: prepaid, contract and blended 2005 - 2018
Table 40 Vodafone financial data 2007 - 2018
Table 41 NOS blended mobile ARPU 2014 - 2017
Table 42 NOS mobile subscribers 2003 - 2018
Table 43 Historic - Optimus operational statistics 2006 - 2012
Table 44 Historic - Optimus financial data 2006 - 2012
Table 45 Historic - Optimus revenue by type 2006 - 2012
Table 46 Mobile TV sessions and traffic 2010 - 2017
Table 47 Mobile TV subscribers 2010 - 2017
Chart 1 Active mobile subscribers and SIM penetration rate (regulator data) 2003 - 2019
Chart 2 Mobile operators' market share 2004 - 2017
Chart 3 Mobile prepaid subscribers, proportion prepaid 2003 2017
Chart 4 3G video calls and traffic data 2007 - 2017
Chart 5 Mobile broadband subscribers 2010 - 2017
Chart 6 Roaming in call traffic volume and messages 2003 - 2017
Chart 7 Vodafone monthly ARPU: prepaid, contract and blended 2005 - 2018
Chart 8 Vodafone financial data (year to Mar) 2007 - 2018

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