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Portugal - Broadband Market Insights, Statistics and Forecasts


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Portugal - Broadband Market Insights, Statistics and Forecasts

Portugal's broadband penetration is considerably lower than the European average, though the efforts of a capable and robust regulator coupled with infrastructure upgrades in both the cable and DSL sectors have narrowed the gap during the last two years. Cable has showed strong growth in recent years, partly through the efforts of the rebranded dominant operator ZON Multimédia. The incumbent, Portugal Telecom, and its subsidiaries control most of the DSL market, but new regulatory provisions have granted easier and cheaper access for alternative ISPs.

All operators have focussed on increasing broadband speed, while the regulator has encouraged and maintained the impetus for local loop unbundling. The fibre market remains underdeveloped, though regulatory measures coupled with substantial investments planned by the major operators should see significant growth in coming years. This report profiles Portugal's fixed and wireless broadband markets, providing key statistics on the retail and wholesale sectors as well as subscriber forecasts to 2020.

Key developments:

Fibre sector showing strongest growth, accounting for 75% of all new subscribers; Cogeco sells Cabovisão for 45 million; regulator's market data to Q3 2013; telcos' operating and financial data to Q3 2013; market developments to January 2014.

Companies covered include:

Portugal Telecom, Sonaecom, Cabovisão, Vodafone, ZON Multimedia.


1. Synopsis
2. Overview
2.1 Broadband statistics
3. Cable modems
3.1 ZON Multimédia
3.2 ZON Optimus
3.3 Cabovisão
4. Asymmetrical Digital Subscriber Line (ADSL)
4.1 Portugal Telecom
4.2 Sonaecom
4.3 ADSL2+
4.4 Wholesale
4.4.1 Naked DSL
4.5 Wholesale prices and retail price difference
5. Fibre-to-the-premise (FttP) networks
5.1 Sonaecom
5.2 ZON Multimédia
5.3 Portugal Telecom
5.4 Vodafone
6. Broadband over Powerline (BPL)
7. Mobile broadband
8. Wireless broadband
8.1 Wireless Local Loop (WLL)
8.2 WiFi
9. Forecasts broadband subscribers 2009 - 2012; 2020
9.1 Scenario 1 higher broadband subscriber growth
9.2 Scenario 2 lower broadband subscriber growth
9.3 Notes on scenario forecasts
10. Related reports
Table 1 Fixed-line internet subscribers by access type 2005 - 2013
Table 2 Internet revenue, fixed and mobile 2008 2012
Table 3 Proportion of broadband subscribers by access type 2007 - 2013
Table 4 Total broadband subscribers by type 2000 - 2013
Table 5 Broadband subscriber annual change year-on-year 2002 - 2013
Table 6 Broadband penetration by sector 2007 - 2013
Table 7 Share of broadband accesses by operator 2010 - 2013
Table 8 Fixed-line broadband traffic 2008 - 2014
Table 9 Fixed-line and mobile broadband traffic per month per customer 2008 - 2013
Table 10 Proportion of broadband subscribers by data rate 2010 - 2012
Table 11 ZON Multimédia cable broadband subscribers 2004 - 2012
Table 12 ZON Optimus broadband subscribers 2012 - 2013
Table 13 Portugal Telecom DSL broadband subscribers 2006 - 2013
Table 14 Sonaecom broadband subscribers 2008 - 2012
Table 15 Sonaecom equipped exchanges 2008 - 2011
Table 16 Portugal Telecom wholesale accesses 2004 - 2011
Table 17 FttX subscribers 2008 - 2013
Table 18 Mobile broadband subscribers 2007 - 2013
Table 19 Share of mobile broadband subscribers by operator 2010 - 2013
Table 20 Mobile broadband traffic 2007 - 2013
Table 21 Mobile broadband revenue 2007 - 2014
Table 22 Forecast broadband subscribers higher market growth scenario 2010 - 2013; 2020
Table 23 Forecast broadband subscribers lower market growth scenario 2010 - 2013; 2020
Chart 1 - Fixed-line internet subscribers by access type 2005 - 2013
Chart 2 Proportion of broadband subscribers by access type 2007 - 2013
Chart 3 Total broadband subscribers by type 2000 2014
Chart 4 Portugal Telecom wholesale accesses 2004 2011
Chart 5 Mobile broadband subscribers 2007 - 2012
Chart 6 Share of mobile broadband subscribers by operator 2010 - 2013

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