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Poland - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses


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Poland - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

Polish government completes fibre backhaul investment program

Poland’s mature and liberalised telecom market has seen considerable development in the broadband and mobile sectors, while network upgrades are facilitating markets as diverse as videostreaming and e-commerce. The privatised incumbent, recently rebranded as Orange Poland, has benefited from its parent company’s technical experience and know-how in the region. Regulatory measures have promoted competition, allowing a number of operators to enter the market. Recently this extended to opening Orange Poland’s fibre network to access and pricing regulation.

The fixed broadband market is one of the largest in Europe, with effective cross-platform competition. A comprehensive DSL infrastructure is complemented by extensive cable networks and a growing fibre presence. Commercial considerations meant that fibre was for some years restricted to a number of urban areas, though more recently the sector has received considerable financial support from the government and the European Union. This support is aimed at building fibre-based networks across the country (particularly in eastern areas) and promoting fibre connectivity to end-users.

Orange Poland dominates the fixed broadband market although there is in place a regulatory regime designed to improving wholesale market access.

The mobile market has been characterised by rapid development of LTE networks and services. By early 2016 mobile penetration was about 155%, among the highest rates in the region and reflecting the popularity among consumers for keeping two or more SIM cards. With more than 59 million subscribers, the market has room for 26 licensed operators, including 19 MVNOs. The relatively high number of network operators suggests that there will some market consolidation in coming years, as has been seen in other European markets. ARPU has stabilised after falling in recent years in the wake of retail tariff competition, and regulatory mandated reductions in mobile termination rates and in roaming tariffs. LTE networks provide extensive population coverage, which will increase further into 2016 as operators make use of concessions in the 800MHz and 2600MHz bands which were released to them in January 2016.

This report covers the key aspects of Poland’s evolving telecom market, presenting comprehensive data on market players, fixed-line networks and technologies, the wholesale market, as well as an overview of key regulatory developments. The report also reviews the mobile market, providing profiles of the major operators together with updated operating and financial results, and covering recent regulatory measures and spectrum auction results. It also assesses the reach and capabilities of mobile technologies, and details developments in mobile services and applications. In addition the report profiles the fixed broadband market, including a review of the key market players, statistics and technology platforms, and an assessment of recent market developments. It also includes forecasts to 2021.

Key developments:

Cyfrowy Polsat acquires a majority stake in Polkomtel;
Orange Poland sells EmiTel for PLN1.7 billion;
Netia buys Aster’s former infrastructure from UPC Poland;
Government creates Ministry of Administration and Digitalisation to oversee telecom sector development;
Deutsche Telekom acquires GTS Central Europe;
Orange Poland revenue decline prompts outsourcing and disposal strategy;
Regulator enforces EC’s access and price ruling on Orange Poland’s fibre network;
Regulator releases to licensees spectrum in the 800MHz and the 2.6GHz bands won at auction in October 2015;
Polkomtel trials LTE-B and VoWi-Fi technologies;
PTK Centertel adopts Orange brand following merger;
SMS use falls in the wake of OTT alternative services;
T-Mobile Poland and Orange Poland joint venture approved by the Office of Competition;
Cyfrowy Polsat launches LTE service;
regulator eases cuts in MTR in exchange for network investment;
Orange tests Fibre-to-the-Distribution-point (FttDp) technology;
UPC Poland launches 250Mb/s cable services;
National broadband infrastructure investment program completed;
Report update includes the regulator’s market data report and 2015 infrastructure report; telcos’ operating and financial data for Q4 2015, recent market developments.

Companies mentioned in this report:

Orange Poland (Telekomunikacja Polska), Netia, Telefonia Dialog, GTS Energis, Exatel, Telekomunikacja Kolejowa, UPC Poland, Aster, Multimedia Polska, Vectra, Polkomtel, CenterNet, T-Mobile Poland, P4/Play, PTK Centertel, Mobyland, UPC Polska, Vectra, Cyfra+, Cyfrowy Polsat, N/TNK, TVP.


  • EXECUTIVE SUMMARY
  • KEY STATISTICS
    • Table Country statistics - 2015 (e)
    • Table Telephone network statistics - 2015 (e)
    • Table Internet user statistics - 2015 (e)
    • Table Broadband statistics - 2015 (e)
    • Table Mobile statistics - 2015 (e)
    • Table National telecommunications authority
    • COUNTRY OVERVIEW
  • TELECOMMUNICATIONS MARKET
    • HISTORICAL OVERVIEW
      • Table Telecom revenue - 2008 - 2016
      • Table Telecom revenue by sector - 2010 - 2014
      • Table IT market revenue and growth - 2004 - 2012
    • MARKET ANALYSIS
      • Table Market share of investments by technology - 2012 - 2014
      • Table Telecom investment - 2011 - 2014
  • REGULATORY ENVIRONMENT
    • HISTORIC OVERVIEW
    • TELECOMMUNICATIONS ACT (2001)
    • TELECOMMUNICATIONS ACT (2004)
    • EU REGULATORY FRAMEWORK
      • Revised NFR
    • REGULATORY AUTHORITY
    • TELECOM SECTOR LIBERALISATION IN POLAND
    • PRIVATISATION
    • INTERCONNECTION
      • Table Interconnection revenue - 2009 - 2015
    • CARRIER SELECTION AND CARRIER PRESELECTION
    • ACCESS
      • Table Proportion of bitstream lines by operator - 2012 - 2014
      • Table Wholesale access as proportion of DSL lines, by type - 2009 - 2013
      • Fibre access
    • FUNCTIONAL SEPARATION
    • NUMBER PORTABILITY (NP)
      • Table Numbers ported (from networks) - 2009 - 2013
  • FIXED NETWORK OPERATORS
    • INTRODUCTION
      • Table Fixed-line telephony revenue - 2005 - 2016
      • Table Market share of revenue by main operator - 2010 - 2014
      • Table Market share of subscribers, Orange and altnets - 2006 - 2014
      • Table Fixed-line call traffic - 2007 - 2016
      • Table Market share of fixed-line accesses by technology - 2012 - 2014
      • Table Fixed-line telephony ARPU - 2009 - 2015
    • ORANGE POLAND
      • Table Orange Poland total retail WRL and POTS lines - 2011 - 2015
      • Table Orange Poland fixed-line ARPU - 2009 - 2015
      • Table Orange Poland financial data (PLN) - 2006 - 2015
      • Table Orange Poland financial data by type (€) - 2013 - 2015
    • NETIA
      • Table Netia financial data - 2007 - 2015
      • Table Netia subscribers by type - 2008 - 2015
    • TELEFONIA DIALOG
    • TELEKOMUNIKACJA KOLEJOWA (TKTELEKOM)
    • T-MOBILE POLAND
    • EXATEL
  • TELECOMMUNICATIONS INFRASTRUCTURE
    • OVERVIEW OF THE NATIONAL TELECOM NETWORK
      • Table Fixed lines in service and teledensity - 2000 - 2016
      • Table Fixed-line call traffic in service and teledensity - 2010 - 2016
      • Table International bandwidth - 2000 - 2014
    • ORANGE POLAND
    • ALTERNATIVE OPERATORS
    • SMART INFRASTRUCTURE
      • Smart cities
        • Table Smart infrastructure funding by program - 2014 - 2020
    • WHOLESALE
  • BROADBAND MARKET
    • INTRODUCTION AND STATISTICAL OVERVIEW
      • Market analysis
        • Table Broadband market revenue by sector - 2006 - 2013
        • Table Proportion of broadband market revenue by sector - 2006 - 2014
        • Table Broadband penetration by technology - 2009 - 2014
        • Table Internet market share of subscribers by technology - 2013 - 2014
        • Table Fixed-line broadband market share by operator - 2011 - 2014
        • Table ISP market share by operator - 2008 - 2013
        • Table Proportion of broadband connections by data rate - 2010 - 2014
      • Broadband statistics
        • Table Internet users, subscribers and penetration rates - 2000 - 2016
        • Table Fixed broadband subscribers and penetration rate - 2004 - 2016
        • Table Internet penetration rates - 2012 - 2016
      • Forecasts - broadband subscribers - 2016; 2018; 2021
        • Table Forecast fixed broadband subscribers - higher growth scenario - 2016; 2018; 2021
    • HYBRID FIBRE COAX (HFC) NETWORKS
      • Table Cable subscribers - 2004 - 2016
      • Table UPC Poland subscribers - 2008 - 2015
      • Table Cable market share of subscribers by operator - 2010 - 2014
      • Table Multimedia Polska broadband subscribers - 2009 - 2015
    • DIGITAL SUBSCRIBER LINE (DSL) NETWORKS
      • Table DSL broadband subscribers - 2003 - 2016
      • Table Orange Poland DSL subscribers - 2003 - 2015
      • Table Orange Poland VDSL and FttP subscribers - 2011 - 2015
      • Table Orange Poland broadband ARPU - 2008 - 2015
      • Table Netia broadband subscribers - 2008 - 2015
      • Table DSL market share of subscribers by operator - 2010 - 2014
      • Table Multimedia broadband subscribers - 2014 - 2015
    • FIBRE-TO-THE-PREMISES (FTTP)
    • OTHER FIXED BROADBAND SERVICES
      • Wi-Fi
      • WiMAX
      • Internet via satellite
        • Table Satellite broadband subscribers - 2008 - 2016
  • DIGITAL MEDIA
    • OVERVIEW OF DIGITAL MEDIA MARKET
    • BUSINESS MODELS
      • Bundled services
        • Table Proportion of subscribers to bundled services by type - 2010 - 2014
        • Table Proportion of subscribers by bundle - 2011 - 2014
        • Table Market share of TV and broadband bundles by operator - 2010 - 2013
    • DIGITAL TV (DTV)
    • VIDEOSTREAMING
      • Table Orange Poland Livebox, IPTV customers - 2008 - 2015
    • COMMUNICATIONS: VOIP
      • Table VoIP traffic and subscribers - 2008 - 2015
      • Cable TV (CATV)
        • Table UPC - homes passed - 2003 - 2015
        • Table UPC - subscribers by service type - 2003 - 2015
        • Table Multimedia Polska financial data - 2009 - 2015
        • Table Multimedia Polska revenue by sector (old format) - 2009 - 2013
        • Table Multimedia Polska revenue by sector (new format) - 2012 - 2015
        • Table Multimedia Polska RGUs - 2009 - 2015
        • Table Multimedia Polska triple play subscribers by service - 2009 - 2015
      • Satellite-based digital pay TV developments
        • Table Cyfrowy Polsat financial data - 2004 - 2015
        • Table Cyfrowy Polsat operational data (old style) - 2004 - 2012
        • Table Cyfrowy Polsat operational data (new style) - 2012 - 2015
        • Table N financial data - 2010 - 2011
        • Table N subscriber data - 2010 - 2011
        • Table Orange DTH subscribers - 2008 - 2015
      • Digital Terrestrial TV (DTTV)
  • DIGITAL ECONOMY
    • OVERVIEW
    • E-COMMERCE
    • E-GOVERNMENT
      • Infrastructure
    • E-HEALTH
  • MOBILE COMMUNICATIONS
    • MARKET ANALYSIS
      • Table Mobile market revenue - 2009 - 2016
    • MOBILE STATISTICS
      • General statistics
        • Table Mobile subscribers and penetration rate - historic - 1995 - 2004
        • Table Mobile subscribers and penetration rate - 2005 - 2016
        • Table Mobile market share of revenue by operator - 2009 - 2014
        • Table Mobile market share of subscribers by operator - 2009 - 2014
        • Table Mobile market traffic and annual change - 2006 - 2016
      • Prepaid cards
        • Table Ratio of prepaid to postpaid subscribers - 2003 - 2016
        • Table Orange prepaid subscribers - 2003 - 2015
        • Table T-Mobile prepaid subscribers - 2005 - 2015
      • Mobile voice
      • Mobile data
        • Table Mobile data traffic- 2008 - 2016
        • Table SMS messages sent and annual growth - 2006 - 2016
        • Table MMS messages sent and annual growth- 2006 - 2016
      • Mobile broadband
        • Table Mobile broadband market share of subscribers by operator (2G/3G) - 2008 - 2014
        • Table Dedicated mobile broadband subscribers and penetration rate - 2004 - 2015
        • Table Active mobile broadband subscribers - 2009- 2015
        • Table Orange dedicated mobile broadband subscribers - 2007 - 2015
    • REGULATORY ISSUES
      • GSM licences
        • Table 2G spectrum awarded in Poland
      • Third Generation licences awarded
      • Fourth GSM licence/fourth 3G licence auction
      • 800MHz and 2600MHz
      • 1800MHz
      • 3600MHz
      • Mobile Number Portability (MNP)
        • Table Mobile number portings - 2009 - 2014
      • Mobile Termination Rates (MTRs)
      • Roaming
        • Table Retail roaming charges, voice, SMS, data - 2010; 2012; 2014
        • Table European roaming charges - 2007 - 2016
        • Table European retail data roaming charges - 2012 - 2014
        • Table European wholesale voice and data roaming charges - 2012 - 2014
        • Table Roaming traffic (voice, SMS, data) - 2007 - 2014
      • Network sharing
      • Standard interfacing
    • MOBILE INFRASTRUCTURE
      • Digital networks
      • Other infrastructure developments
      • M2M networks
    • MAJOR MOBILE OPERATORS
      • PTK Centertel/Orange
        • Table Orange mobile services revenue - 2010 - 2015
        • Table Orange subscribers - 2007 - 2015
        • Table Orange total monthly voice ARPU - 2010 - 2015
        • Table Orange data ARPU share - 2008 - 2015
      • Polkomtel/Plus GSM
        • Table Polkomtel subscribers - 2009 - 2010; 2012 - 2015
        • Table Polkomtel financial data (historic) - 2009 - 2013
      • T-Mobile Poland
        • Table T-Mobile subscribers - 2007 - 2015
        • Table T-Mobile mobile financial data - 2005 - 2015
        • Table T-Mobile ARPU and churn - 2005 - 2015
      • Mobyland
      • Mobile Virtual Network Operators (MVNOs)
        • Table Play mobile subscribers - 2007 - 2015
        • Table Netia mobile subscribers - 2010 - 2015
    • MOBILE CONTENT AND APPLICATIONS
      • Mobile TV
      • M-payment

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