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Poland - Broadband Market Insights, Analysis and Forecasts


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Poland - Broadband Market Insights, Analysis and Forecasts

Poland's fixed broadband market is one of the largest in Eastern Europe due to its large population. DSL is the most popular fixed broadband access platform followed by cable delivered from the country's well-established cable TV operators. Fixed-line access is also available via FttX, though as yet this is limited to a number of urban areas. Mobile broadband in the most popular platform by subscribers, the result of mobile network operators having invested in infrastructure during the last few years, combined with the greater availability of sophisticated devices. The telecoms incumbent dominates the fixed broadband market although a tougher regulatory regime is improving wholesale market conditions. An emerging internet society is taking shape, encompassing commerce, health and government services. This report profiles Poland's fixed broadband market, including key market players, technology platforms, market developments, a variety of statistics, and forecasts for fixed broadband penetration to 2020.

Key developments:

Orange tests Fibre-to-the-Distribution-point (FttDp) technology; Liberty Global sells Aster network to Netia; UPC plans 250Mb/s cable trial, extends 150Mb/s service; Orange Poland losing DSL subscribers to Neostrada Fiber offer; EC fines Orange Poland 127.6 million for anti-competitive practices in the broadband market; Toya deploys 1Gb/s FttH network; Netia and Orange Poland head fibre-based consortia to extend broadband nationally; Milmex set to launch WiMAX in the 3.5GHz band; regulator signs off co-financing e-Services project; memorandum signed for constructing a national broadband infrastructure; cablecos step up network investment in 2012; regulator's 2012 market data; telcos' operating and financial data to Q3 2013; market developments to early 2014.

Companies covered in this report include:

UPC Poland, Telekomunikacja Polska, Netia, Aster, Multimedia Polska, Vectra, Telefonia Dialog, Polkomtel.


1. Synopsis
2. Fixed broadband market
2.1 Overview
2.2 Government and EU support
2.3 Poland's emerging internet society
2.3.1 E-commerce
2.3.2 E-government
2.3.3 E-health
2.4 Fixed broadband statistics
2.5 Cable broadband
2.6 Asymmetrical Digital Subscriber Line (ADSL)
2.7 Fibre-to-the-Premise (FttP) networks
2.8 Wireless broadband
2.8.1 WiFi
2.8.2 WiMAX
2.8.3 Internet via satellite
2.9 Mobile broadband
3. Forecasts
3.1 Forecasts fixed broadband subscribers 2010 - 2013; 2020
3.1.1 Scenario 1 higher broadband subscriber growth
3.1.2 Scenario 2 lower broadband subscriber growth
3.1.3 Notes on scenario forecasts
4. Related reports
Table 1 Broadband users by technology 2010 - 2014
Table 2 Broadband market revenue by sector 2006 - 2012
Table 3 Proportion of broadband market revenue by sector 2006 - 2012
Table 4 Broadband penetration by technology 2009 - 2012
Table 5 Fixed-line broadband market share by operator 2011 - 2012
Table 6 ISP market share 2008 - 2012
Table 7 Proportion of broadband connections by data rate 2010 - 2012
Table 8 Online purchases by individuals 2005 - 2013
Table 9 Internet users, subscribers and penetration rates 2000 - 2013
Table 10 Fixed and mobile broadband subscribers 2010 - 2014
Table 11 Fixed broadband subscribers and penetration rate 2001 - 2014
Table 12 Orange Poland broadband ARPU 2008 - 2013
Table 13 UPC Poland subscribers 2008 - 2013
Table 14 Cable market share of subscribers by operator 2010 - 2012
Table 15 Multimedia Polska broadband subscribers 2009 - 2012
Table 16 Orange Poland DSL subscribers 2003 - 2013
Table 17 Orange Poland VDSL subscribers 2011 - 2013
Table 18 Netia broadband subscribers 2008 - 2013
Table 19 DSL market share of subscribers by operator 2010 - 2012
Table 20 Mobile broadband market share of subscribers by operator 2008 - 2012
Table 21 Mobile broadband subscribers and penetration rate 2004 - 2014
Table 22 Orange dedicated mobile broadband subscribers 2007 - 2013
Table 23 Forecast fixed broadband subscribers higher growth scenario 2010 - 2013; 2020
Table 24 Forecast fixed broadband subscribers lower growth scenario 2010 - 2013; 2020
Chart 1 Broadband market revenue by sector 2006 2012
Chart 2 Proportion of broadband market revenue by sector 2006 2012
Chart 3 Fixed broadband subscribers and penetration rate 2001 2014
Chart 4 UPC Poland subscribers 2008 2013

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