Ireland - Telecoms, Mobile and Broadband - Statistics and Analyses

Ireland - Telecoms, Mobile and Broadband - Statistics and Analyses

Ireland's regulator preps for multi-spectrum 5G auction by end-2021

In recent years Ireland's telecom market has rebounded from a long period in which fiscal constraints inhibited investment in the sector. Significant infrastructure projects are underway, including the NBN which aims to deliver a fibre-based service of at least 150Mb/s nationally by the end of 2022. The renewed optimism has been seen in operator investment in extending fibre-based networks providing 1Gb/s services. The incumbent telco eir is investing 1 billion in infrastructure, part of which is earmarked for its Ireland's Fibre Network which will deliver a 1Gb/s service to 85% of premises.

The mobile market is dominated by Vodafone Ireland and 3 Ireland, followed by eir. There is room for a small number of MVNOs, the largest of which is Tesco Mobile, though stiff competition and the deployment of low-cost sub-brands by the MNOs has made the MVNO model a difficult proposition and a few players have been forced to exit the market.

The mobile sector is preparing for a multi-spectrum auction later in 2021 which will greatly increase the amount of spectrum available, and so provide a boost for 5G services. The MNOs are rapidly expanding the reach of 5G, with eir alone covering about 57% of the population by March 2021.

This report provides statistics and analysis on the key sectors of the Irish telecom market, presenting an overview of the regulatory environment, the fixed network operators and services, and telecom infrastructure. In addition, the report covers the fixed and wireless broadband markets, together with developments in related technologies such as FttP, powerline broadband, wireless and mobile broadband, Wi-Fi and internet via satellite. Statistics and analyses on the mobile voice and data markets are reviewed, including the recent regulatory issues, a snapshot of the consumer market, and an assessment of emerging technologies and operator strategies. The report also includes a range of subscriber forecasts.

BuddeComm notes that the Covid-19 pandemic continues to have a significant impact on the telecoms market. On the consumer side, spending on telecoms services and devices is under pressure from the financial effect of large-scale job losses and the consequent restriction on disposable incomes. However, the crucial nature of telecom services, both for general communication as well as a tool for home-working, has offset such pressures. In many markets the net effect has been a reduced (and sometimes negative) subscriber growth, which will continue into 2021.

Overall progress towards 5G may be postponed or slowed down in some countries.

On the consumer side, spending on telecoms services and devices is under pressure from the financial effect of large-scale job losses and the consequent restriction on disposable incomes. However, the crucial nature of telecom services, both for general communication as well as a tool for home-working, will offset such pressures. In many markets the net effect should be a steady though reduced increased in subscriber growth.

Although it is challenging to predict and interpret the long-term impacts of the crisis as it develops, these have been acknowledged in the industry forecasts contained in this report.

The report also covers the responses of the telecom operators as well as government agencies and regulators as they react to the crisis to ensure that citizens can continue to make optimum use of telecom services. This can be reflected in subsidy schemes and the promotion of tele-health and tele-education, among other solutions.

Key developments:

National Broadband Ireland makes progress with the national broadband network;
Starlink begins trials of its satellite broadband service;
eir expands 5G services to 57% of the population;
Regulator rules that eir make fibre networks available to altnets; preps for multi-spectrum auction by late 2021;
Vodafone launches a commercial NB-IoT service, extend 5G services to more cities;
More operators become retail customers of SIRO's 'Gigabit Hub Initiative';
Report update includes the regulator's market data to Q4 2020, telcos' operating and financial data to Q1 2021, Telecom Maturity Index charts and analyses, assessment of Covid-19 on the telecoms sector, recent market developments.

Companies mentioned in this report:

Vodafone Ireland, O2, eir, eMobile; Tesco Mobile, Virgin Media Ireland, Casey CableVision, Digiweb, BT Ireland, Smart Telecom, Tele2


  • Executive Summary
  • Key statistics
    • Table Top Level Country Statistics and Telco Authorities - Ireland - 2021 (e)
  • Regional European Market Comparison
    • EUROPE TELECOM MATURITY INDEX BY TIER
      • Market Leaders
      • Market Challengers
      • Market Emergents
    • TMI VERSUS GDP
    • MOBILE AND MOBILE BROADBAND PENETRATION
    • FIXED VERSUS MOBILE BROADBAND PENETRATION
  • Country overview
  • Covid-19 and its impact on the telecom sector
    • ECONOMIC CONSIDERATIONS AND RESPONSES
    • SUBSCRIBERS
    • INFRASTRUCTURE
  • Telecommunications market
    • Table Development of telecom sector retail revenue by service (-million) - 2012 - 2020
    • Table Percentage change in retail revenue by fixed, mobile and broadcasting sectors - 2010 – 2020
    • Table Development of retail and wholesale revenue by sector (-million) - 2010 - 2020
    • Table Change in the share of market revenue by fixed, mobile and broadcasting – 2009 – 2020
  • Regulatory environment
    • HISTORICAL OVERVIEW
    • REGULATORY AUTHORITY
    • FIXED-LINE DEVELOPMENTS
      • Telecom sector liberalisation
      • Privatisation
      • Interconnect
      • Access
        • Table Change in the number of unbundled loops and access lines - 2011 - 2020
      • Wholesale bitstream
        • Table Change in the number of wholesale DSL bitstream access lines - 2009 - 2020
      • Leased lines
      • Fibre access
      • Number Portability (NP)
        • Table Increase in the number of fixed-line number portings - 2011 - 2020
      • Carrier PreSelection (CPS)
        • Table Change in the number of indirect access lines: CPS and WLR - 2011 - 2020
      • European Electronic Communications Code
    • MOBILE NETWORK DEVELOPMENTS
      • Spectrum regulations and spectrum auctions
      • Roaming
        • Table Change in mobile roaming voice traffic - 2016 - 2020
        • Table Change in mobile roaming data traffic - 2017 - 2020
      • Mobile Number Portability (MNP)
        • Table Change in the number of mobile numbers ported - 2011 - 2020
      • Mobile Termination Rate (MTR)
      • Wideband Digital Mobile Data Services (WDMDS)
      • Network sharing
  • Mobile market
    • MARKET ANALYSIS
      • Table Decline in mobile ARPU - 2011 - 2020
    • MOBILE STATISTICS
      • General statistics
        • Table Growth in the number of mobile subscribers (incl. M2M) and penetration – 2011 – 2020
        • Table Growth in the number of mobile subscribers (excl. mobile broadband, M2M) - 2011 – 2026
        • Table Development of mobile retail market revenue, voice and data (-million) – 2011 – 2020
        • Table Change in the share of mobile retail revenue by operator - 2011 - 2020
        • Table Change in the market share of mobile connections by operator (incl. M2M) - 2011 – 2020
        • Table Operator share of subscribers (excl. M2M and broadband) - 2014 - 2020
        • Table Decline in the proportion of prepaid mobile subscriptions - 2011 - 2020
        • Table Change in the proportion of prepaid subscribers by operator - 2011 - 2020
    • MOBILE INFRASTRUCTURE
      • Analogue networks
      • Digital networks
        • Table Change in the number of mobile subscribers by technology (thousand) – 2016 - 2020
        • Table Change in the share of mobile subscribers by technology - 2013 - 2020
      • Mobile voice
        • Table Increase in mobile voice traffic - 2011 - 2020
      • Mobile data
        • Table Growth in mobile data traffic - 2014 - 2020
        • Table Mobile data traffic share by technology - 2014 - 2020
        • Table Increase in data use per subscriber - 2011 - 2020
        • Table Decline in the number of SMS messages sent - 2011 - 2020
        • Table Decline in the number of SMS and MMS messages sent per subscriber – 2011 – 2020
        • Table Decline in SMS and MMS revenue - 2012 - 2020
        • Table Decline in the number of MMS messages sent - 2011 - 2020
      • Mobile broadband
        • Table Change in the number of dedicated mobile broadband subscribers - 2011 – 2020
        • Table Change in the market share of mobile broadband subscribers by operator – 2010 – 2020
        • Table Growth in the number of active mobile broadband subscribers and penetration - 2011 – 2026
      • Machine-to-Machine (M2M) networks
        • Table Increase in the number of M2M connections - 2013 - 2020
        • Table Market share of M2M connections by operator - 2016 - 2020
      • Internet of Things
    • MAJOR MOBILE OPERATORS
      • Vodafone Ireland
        • Table Change in the number of Vodafone Ireland's mobile subscribers - 2011 - 2021
        • Table Development of Vodafone Ireland's mobile service revenue - 2016 - 2021
      • O2 Ireland (historic)
      • eir
        • Table Change in the number of eir's mobile subscribers - 2009 - 2021
        • Table Development of eir's mobile services revenue - 2012 - 2021
        • Table Change in eir's mobile prepaid and contract ARPU - 2013 - 2021
      • 3 Ireland
        • Table 3 Ireland registered subscribers - 2011 - 2020
        • Table Growth in the number of 3 Ireland's active subscribers (thousand) - 2013 - 2020
        • Table Development of 3 Ireland's financial data (-million) - 2011 - 2020
        • Table Development of 3 Ireland's revenue by sector (-million) - 2013 - 2020
        • Table Decline in 3 Ireland's annualised ARPU (active subscribers) - 2013 - 2020
      • MVNOs
        • Table Growth in the number of Virgin Media's mobile subscribers - 2015 - 2021
    • MOBILE CONTENT AND APPLICATIONS
  • Fixed-line broadband market
    • INTRODUCTION AND STATISTICAL OVERVIEW
      • Market analysis
      • National Broadband Plan (NBP)
      • Government networks
      • Regional infrastructure
      • Broadband statistics
        • Table Increase in average fixed-line broadband traffic by platform - 2015 - 2020
        • Table Increase in fixed-line broadband traffic by platform - 2017 - 2020
        • Table Development of fixed broadband penetration by technology - 2011 - 2020
        • Table Change in fixed broadband penetration of households by technology - 2013 – 2020
        • Table Growth in the total number of fixed and mobile broadband subscribers - 2011 – 2020
        • Table Change in the number of fixed-line broadband subscribers and penetration - 2011 – 2026
        • Table Growth in retail broadband revenue - 2012 - 2020
        • Table Development in the number of fixed-line broadband subscribers by access type - 2011 – 2020
        • Table Change in the market share of broadband subscriptions by platform - 2011 – 2020
        • Table Change in the market share of fixed broadband subscriptions by operator – 2010 – 2020
        • Table Change in the number of fixed broadband connections by data rate - 2014 – 2020
        • Table Change in the share of residential broadband connections by data rate - 2012 – 2020
        • Table Change in the overall market share of broadband connections by data rate - 2013 – 2020
    • HYBRID FIBRE COAX (HFC) NETWORKS
      • Table Development of Virgin Media's Ireland subscribers by sector - 2011 - 2021
      • Table Growth in Virgin Media Ireland's revenue - 2013 - 2020
      • Table Change in the number of active cable broadband subscribers - 2011 - 2020
    • DIGITAL SUBSCRIBER LINE (DSL) NETWORKS
      • Table Change in the provision of DSL accesses by type - 2011 - 2020
      • Table Change in the number of eir's retail and wholesale broadband subscribers -
      • Table Decline in the number of DSL subscribers - 2011 - 2020
      • Alternative operators
      • VDSL
        • Table Increase in the number of VDSL connections - 2013 - 2020
        • Table Change in the proportion of VDSL connections by access type - 2014 - 2020
      • Vectoring DSL
    • FIBRE-TO-THE-PREMISES (FTTP) NETWORKS
      • Table Increase in the number of FttP connections - 2016 - 2020
      • Table Change in the market share of fibre broadband connections by operator – 2019 – 2020
      • eir
        • Table Growth in the number of eir's fibre broadband subscribers - 2013 - 2021
      • SIRO
        • Table Increase in the number of Vodafone Ireland's fixed broadband subscribers - 2010 – 2021
      • Sky Ireland
      • Other developments
    • BROADBAND POWERLINE (BPL)
    • WIRELESS BROADBAND
      • Table Change in the number of fixed wireless broadband subscribers - 2011 - 2020
      • 1.7GHz band
      • 10.5GHz band
      • 3.5GHz band
      • Digiweb
      • National Fixed Wireless Point to Multipoint Licences (FWPMA)
      • Other developments
      • Other bands
      • Wi-Fi
        • Table Growth in the number of hotspots and access points - 2011 - 2019
      • Worldwide Interoperability of Microwave Access (WiMAX)
      • Wi-Fibre
      • Internet via satellite
        • Table Change in the number of satellite broadband connections - 2016 - 2020
  • Fixed network operators
    • INTRODUCTION
      • Table Development of fixed-line and mobile voice traffic in (million minutes) - 2011 – 2020
      • Table Change in the fixed-line share of retail revenue by major operator - 2012 - 2020
    • EIR
      • Table Development of eir's financial data (-million) - 2009 - 2021
      • Table Development of eir's revenue by sector (-million) - 2012 - 2021
      • Table Change in the number of eir's subscribers by sector - 2010 - 2021
    • BT IRELAND
    • SMART TELECOM
    • OTHER OPERATORS
  • Telecommunications infrastructure
    • OVERVIEW OF THE NATIONAL TELECOM NETWORK
      • Table Change in the number of fixed voice subscriptions and penetration - 2011 – 2026
      • Table Decline in the number of PSTN/ISDN connections - 2011 - 2020
      • Table Change in the market share of fixed voice lines by operator - 2012 - 2020
      • Table Increase in the number of VoBB lines - 2010 - 2020
    • INTERNATIONAL INFRASTRUCTURE
      • Submarine cable networks
        • Table Development of Ireland's international internet bandwidth - 2011 - 2017
      • Satellite networks
  • Appendix - Historic data
    • Table Historic - Market revenue share of fixed, mobile and broadcasting subscribers - 2002 – 2010
    • Table Historic - Unbundled loops and access lines - 2005 - 2010
    • Table Historic - Mobile numbers ported - 2005 - 2010
    • Table Historic - Mobile ARPU - 2005 - 2010
    • Table Historic - Mobile retail market revenue, voice and data (-million) - 2005 - 2010
    • Table Historic - Mobile subscribers and penetration rate - 1995; 1997; 1999 - 2010
    • Table Historic - Prepaid versus postpaid share of subscribers - 2000 - 2010
    • Table Historic - Development of mobile voice traffic - 2005 - 2010
    • Table Historic - SMS messages sent - 2000 - 2010
    • Table Historic - MMS messages sent - 2005 - 2010
    • Table Historic - O2 mobile financial data (-million) - 2007 - 2014
    • Table Historic - O2 mobile data statistics - 2007 - 2013
    • Table Historic - O2 ARPU, blended, prepaid and contract - 2006 - 2013
    • Table Historic - O2 subscribers (thousand) - 2006 - 2014
    • Table Historic - eir Mobile's mobile subscribers - 2006 - 2010
    • Table Historic - eir Mobile's mobile services revenue - 2006 - 2010
    • Table Historic - eir Mobile's annualised blended mobile ARPU - 2006 - 2014
    • Table Historic - Dial-up internet subscribers - 2005 - 2015
    • Table Historic - Internet users - 2005 - 2016
    • Table Historic - Total fixed and mobile broadband subscribers - 2005 - 2010
    • Table Historic - Fixed-line broadband subscribers and penetration - 2002 - 2010
    • Table Historic - Fixed-line broadband subscribers by access type - 2002 - 2010
    • Table Historic - Virgin Media's Ireland subscribers by sector - 2006 - 2010
    • Table Historic - Cable broadband subscribers - 2002 - 2010
    • Table Historic - DSL access provision by type - 2002 - 2010
    • Table Historic - DSL subscribers - 2002 - 2010
    • Table Historic - eir financial data (-million) - 2001 - 2007
    • Table Historic - Smart Telecom financial data (-thousand) - 2003 - 2005
    • Table Historic - Fixed voice subscriptions in service and teledensity - 1995; 1997; 1999 – 2010
    • Table Historic - International internet bandwidth - 2000 - 2010
    • Table Historic - Change in the number of indirect access lines: CPS and WLR – 2006 – 2010
    • Table Historic - Growth in the number of mobile subscribers (excl. mobile broadband, M2M) - 2009 – 2010
    • Table Historic - Change in the share of mobile retail revenue by operator - 2006 – 2010
    • Table Historic - Change in the market share of mobile connections by operator (incl. M2M) - 2006 – 2010
    • Table Historic - Change in the proportion of prepaid subscribers by operator – 2008 – 2010
    • Table Historic - Change in the number of dedicated mobile broadband subscribers - 2007 – 2010
    • Table Historic - Growth in the number of active mobile broadband subscribers and penetration - 2009 – 2010
    • Table Historic - Fall in the number of Vodafone Ireland's mobile subscribers – 2006 – 2010
    • Table Historic - Development of Vodafone Ireland's mobile service revenue - 2010 – 2016
    • Table Historic - 3 Ireland registered subscribers - 2006 - 2010
    • Table Historic - Development of 3 Ireland's financial data (-million) - 2007 - 2010
    • Table Historic - Change in the market share of broadband subscriptions by platform - 2007 – 2010
    • Table Historic - Change in the number of fixed wireless broadband subscribers – 2005 – 2010
    • Table Historic - Growth in the number of hotspots and access points - 2007 - 2010
    • Table Historic - Development of fixed-line and mobile voice traffic in (million minutes) - 2008 – 2010
  • Related reports

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