Honduras - Telecoms Mobile and Broadband - Market Insights and Statistics

Attention: There is an updated edition available for this report.

Honduras - Telecoms Mobile and Broadband - Market Insights and Statistics

Hondutel continues losses into 2014 despite management shakeup

Among the poorest countries in Central America, Honduras has long been plagued by an unstable political framework which has rendered telecom reform difficult. Reform is critical if the country is to address some of the least impressive market statistics in the region.

The country has been on the cusp of bankruptcy for several years, and though a group of banks had written off US$3.5 billion of debt in 2007 accumulated debt since then has reached US$5 billion. The economic plight has contributed to crises within the government, with no consensus on how to formulate a budget for 2013.

These practical difficulties have had real effects on the country's telecom market. Fixed-line teledensity at only 7% is significantly lower than the Latin American and Caribbean average. Poor fixed-line infrastructure has been exacerbated by low investment and difficulties in local terrain which have made investment in rural areas unattractive or uneconomical. As a consequence, the internet has been slow to develop in Honduras: DSL and cable modem technologies are available but relatively expensive, while higher speed services are largely restricted to the major urban centres. Nevertheless, the demand for broadband is steadily increasing and there are has been some investment in network upgrades to fibre-based infrastructure, though this is restricted to the main cities. Poor fixed-line connectivity has also inhibited the take-up of VoIP, which would otherwise be a preferred communications medium to expensive domestic calls.

On the positive side, these factors have encouraged consumer take-up of mobile services, a sector where there is lively competition supported by international investment and know-how. As a result, mobile penetration is about 20% above the regional average. Revenue from the mobile sector looks promising in coming years as operators invest in their networks, expanding their reach and upgrading their capabilities to accommodate mobile broadband services. Mobile data as a proportion of overall mobile revenue is likely to double in 2013, though low-end SMS services will continue to account for the bulk of data revenue for some years.

Political developments during the last few years have not facilitated the much-needed reform of legislation governing the telecoms sector. Partly this is due to political stalemate and ineffective legislators, but underlying the difficulties are the close ties between executives at the incumbent Hondutel and key members of the government. Charges of bribery and corruption are rife, and though the framework for reforming the Telecommunications Act remains before the Honduran Congress, there is little prospect of effective change in the short term which would bring about a properly competitive and fair market for some services.

Honduras Key telecom parameters 2010; 2012
Penetration of services: | 2010 | 2012 (e)
Fixed-line | 8.3% | 7.2%
Internet | 11.2% | 16.1%
Mobile | 118.3% | 93.2%
(Source: BuddeComm)

Market highlights:

Despite infrastructure limitations VoIP telephony is increasingly used an as alternative phone, mainly for considerations of cost.

High mobile voice penetration has left limited room for further growth, yet low mobile data use will provide operators with considerable opportunities in coming years, stimulated by the migration among uses from basic handsets to smartphones and by the continuing shift from fixed telephony to mobile use. Although the 3G base remains low, at about 4% of all mobile subscribers, investment in network upgrades aims to address infrastructure shortcomings and increase the number of 3G subscribers as well as the proportion of high-end mobile data revenue to overall mobile revenue.

Despite a strong growth in Digicel's subscriber base since 2010, Digicel has sold its businesses in El Salvador and Honduras to América Movil, which operates the Claro brand. The deal has had significant implications for the sector's competitive environment, but will provide benefits of scale to América Movil which should assist its network development.

Hondutel's mobile JV, set up in 2012, relied on a foreign partnership to manage mobile services and so help solve the company's continuing financial difficulties. The failure to attract an investor contributed to the shake-up of Hondutel's management in a bid to resuscitate the ailing company.

Despite falling revenue in 2012, Hondutel plans a significant investment programme to deliver a fibre optic network to a number of cities on the north coast, affecting some 1.5 million people.

MNP, implemented from April 2014, will encourage competition among the three market players, leading to greater churn in the short term and anticipated cheaper prices for consumers.

The planned October 2014 auction to award licences for spectrum suitable for LTE services will encourage take-up of mobile broadband and data services in coming years, with operators obliged to provide LTE coverage to at least 15% of the country 9and the ten largest cities) by 2016. One of the three blocks was set aside for the troubled Hondutel in an effort to keep the company as a going concern.

Millicom's broadband and pay TV operations are to be branded as Tigo Star' by the end of 2014, linking the service more directly with its mobile offerings.

Data in this report is the latest available at the time of preparation and may not be for the current year.

This report covers trends and developments in the telecommunications, mobile, internet and broadband market in Honduras.

Subjects include:

Market and industry analyses, trends and developments;
Facts, figures and statistics;
Industry and regulatory issues;
Infrastructure development;
Major Players, Revenues, Subscribers;
Mobile Voice and Data Markets;
Internet and broadband markets (DSL, cable modem, wireless);
Mobile market (including 3G and mobile broadband).

Key developments:

Hondutel management shake-up fails to stem losses; MNP to be implemented from April 2014; spectrum auction to encourage mobile broadband services take-up; Tigo to rebrand broadband and pay-TV business as Tigo Star'; regulator's market data updates; telcos' operational data to Q1 2014; market developments to May 2014.

Companies covered in this report include:

Hondutel, Comunitel, MultiData, Millicom, Digicel, América Móvil.This report is essential reading for those needing high level strategic information and objective analysis on the telecom sector in Honduras.

It provides further information on:

Market liberalisation and regulatory issues;
The impact of the global economic crisis;
Telecoms operators privatisation, acquisitions, new licences;
Mobile data market developments in coming years in light of spectrum auctions and new license awards;
3G developments, regulatory issues and technologies including HSPA and LTE;
Broadband migration to an FttH architecture;
Historical and current subscriber statistics and forecasts;
ARPU statistics and forecasts.

1. Executive summary
2. Key statistics
3. Telecommunications market
3.1 Country overview
3.2 Overview of the Honduran telecom market
4. Regulatory environment
4.1 Regulatory authority
4.1.1 Comisión Nacional de Telecomunicaciones (Conatel)
4.2 Privatisation
4.4 Foreign investment
4.5 Telecom sector liberalisation in Honduras
4.6 Telephony For All' program
5. Fixed network operators in Honduras
5.1 Hondutel
5.2 Tele+ (Comunitel)
5.3 MultiData
6. Telecommunications infrastructure
6.1 National telecom network
6.1.1 Fixed-line statistics
6.2 International infrastructure
6.2.1 Interconnection with other Central American countries
6.2.2 Submarine cable networks
6.2.3 Satellite networks
6.3 Infrastructure developments
6.3.1 Wireless Local Loop (WLL)
6.3.2 IP and Voice over Internet Protocol (VoIP)
7. Broadband market
7.1 Overview
7.2 Internet statistics
7.3 Major ISPs and broadband players
7.4 Mobile broadband
7.5 Community Telecentres
7.6 Fibre broadband
8. Digital Media
8.1 Media convergence
8.2 Cable TV
8.3 Satellite-based digital pay TV developments
8.4 Digital terrestrial TV
9. Mobile communications
9.1 Overview of the Honduran mobile market
9.2 Mobile Number Portability (MNP)
9.3 Mobile statistics
9.4 Mobile technologies and data services
9.4.1 Third generation (3G) mobile
9.4.2 Fourth generation (4G) mobile
9.5 Major mobile operators
9.5.1 Tigo/Celtel (Millicom)
9.5.2 Claro/Sercom (América Móvil)
9.5.3 Hondutel
9.5.4 Digicel
10. Related reports
Table 1 Country statistics Honduras 2013 (e)
Table 2 Telephone network statistics 2012 (e)
Table 3 Internet user statistics Jun 2012
Table 4 Mobile statistics 2012 (e)
Table 5 National telecommunications authority
Table 6 Evolution of GDP in Honduras 2000 - 2013
Table 7 Fixed line traffic 2001 2013
Table 8 Market share of fixed lines in service 2003 - 2012
Table 9 Number of operators: fixed, mobile, data, ISP and CATV markets 2005 - 2010
Table 10 Hondutel revenue 2011 2012; 2014
Table 11 Hondutel fixed lines in service 1997 - 2011
Table 12 Fixed lines in service by operator 1996 - 2012
Table 13 Fixed lines in service annual change and teledensity 1996 - 2012
Table 14 Internet users and penetration rate 1997 - 2012
Table 15 Internet subscribers and penetration rate 2002 - 2012
Table 16 Cybercafé and CCI points 2002 - 2012
Table 17 Pay TV subscribers and penetration rates 2003 - 2012
Table 18 Mobile subscribers and penetration rate 1997 2012; 2015
Table 19 Mobile prepaid/postpaid ratio 1997 - 2012
Table 20 Mobile traffic 2001 2012
Table 21 Tigo mobile subscribers 2000 - 2014
Table 22 Tigo financial data 2009 - 2010
Table 23 Tigo mobile ARPU 2009 - 2010
Table 24 Claro mobile subscribers 2003 - 2013
Chart 1 Market share of fixed lines in service 2003 2012
Chart 2 Hondutel fixed lines in service 1997 2011
Chart 3 Fixed lines in service by operator 2004 2012
Chart 4 Internet users and penetration rate 1997 2012
Chart 5 Internet subscribers and penetration rate 2002 2012
Chart 6 Pay TV subscribers and household penetration 2003 2012
Chart 7 Mobile traffic 2001 2012
Exhibit 1 Major submarine cable networks connecting Honduras
Exhibit 2 Spectrum band allocations for LTE - 2013
Exhibit 3 Spectrum auction awards October 2013

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook