Global Mobile Devices Market - Smartphones, Handsets, Tablets - Statistics and Insights
The Apple corporation must surely rue the day Android arrived on the scene as over the past few years Android OS has continued to erode the lead Apple acquired when it first launched its iPhone. In 2014 the leading smartphone handset worldwide is Samsung Galaxy (based on Android) with over 35% market share, while the iPhone captures less than 15%.
The news is no more positive for Apple when looking at mobile Operating Systems with Android OS accounting for around 80% global market share.
Looking at the touchscreen tablet sector however - the Apple iPad retains its dominance in 2014. Again Samsung is hot on its heels and Apple will need to act quickly to remain in the lead. At this stage the rise of Samsung is mostly at the expense of lesser tablet players.
The next frontier will be new markets that can be built on the smartphone platform. Of course this market is already well and truly underway with over 2 million apps now available from Google Play and Apple App store. Another threat to the smartphone business is the limitations of the mobile broadband infrastructure. You can develop all of these new applications and services but if the infrastructure cannot handle the capacity there will be little use for them. Developed markets are now eating up new spectrum with a voracious appetite.
This Buddecomm report provides overall global statistics and forecasts for mobile smartphones and handsets, including growth, sales and revenue. Current and historical global market share for the top handset suppliers is also included. The report provides information on Touchscreen Tablets including the major devices and Operating System market share. For information on wearable technology see separate BuddeComm report: BuddeComm Intelligence Report - Wearable Devices Trends and Statistics.
Smart phones account for over 60% of global overall handset sales in 2014; A potential security flaw dubbed Heartbleed was discovered for Android in 2014; With slow sales of MotoX Google announced in early 2014 it was selling Motorola Mobility to Lenovo; Jolla launched a new smart phone in 2013 based on Sailfish OS; In late 2013 a struggling Nokia sold its Devices & Services unit to Microsoft.
Companies mentioned in this report:
Apple iPhone; Nokia; Motorola Mobility; Google Android; Samsung; Jolla; other handset and touchscreen market leaders.
Financial information in this report includes:
Global handset sales; global handset revenue; handset supplier market share; Smartphones sales; smartphones operating system market share; Global touchscreen tablet operating system market share; Global touchscreen tablet sales.
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