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European Mobile Operators

This report covers developments among Europe’s mobile network operators, assessing their strengths and strategies in a market characterised by increasing competition from MVNOs and resellers.  

The countries covered in this report include: Albania, Austria, Belarus, Belgium, Bosnia-Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Macedonia (FYROM), Malta, Moldova, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Russia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Ukraine and United Kingdom.


Most of Europe’s mobile markets are saturated, with only France in early 2010 having mobile penetration below 100%. Continuing growth has largely shifted to the 3G sector - stimulated by emerging technologies such HSPA and LTE - as subscribers migrate from GSM networks. Average mobile (SIM card) penetration across Europe reached about 125% by early 2010 while still sustaining subscriber growth of between 5% and 8%, though some of the more saturated markets have lower growth of only 2-3%.

Operators had hoped that the introduction of 3G would increase ARPU but this has not yet been the case. It is likely that overall data ARPU will fall for the next two to three years at least - the increase in data ARPU for some operators will be insufficient to counteract the effect of falling voice revenues. Growth in the overall market will stagnate through to 2011 as operators reduce prices in the face of competition from MVNOs and resellers, as continuing regulatory measures reduce roaming and interconnection revenue.

As for mobile Value Added Services (VAS), these markets have been artificially stymied because of the high charges that apply to them, and because mass popular use of such services could easily lead to network congestion. These restrictions are being addressed rapidly by ongoing investment in network upgrades and new business models which encourage mobile data use.

Markets highlights:Austria’s mobile market is fiercely contested by four network operators and a growing number of MVNOs and resellers;In Spain competition between the four network operators has driven down the cost of calls by more than a quarter since 2005. About a dozen MVNOs have been launched, further intensifying price competition;Russia has the largest mobile market in Europe.

The rapidly growing sector is dominated by three major service providers - MTS, VimpelCom and MegaFon;Hutchison Telecommunications is a leading mobile player in Europe, with operations in Austria, Denmark, Ireland, Italy, Sweden and the UK. The company operates its mobile division under the 3 Group brand;Deutsche Telekom manages its extensive mobile operations through its wholly-owned subsidiary T-Mobile International. T-Mobile owns network operators in Germany (T-Mobile Deutschland), the UK (T-Mobile UK), Austria (T-Mobile Austria), and the Netherlands (T-Mobile Netherlands). In the Czech Republic it has a majority stake in T-Mobile Czech Republic, a major holding in Poland (PTC), as well as indirect shares in Belarus. In addition to these complete and partial ownerships of T-Mobile, Deutsche Telekom is represented with mobile operators in Hungary (T-Mobile Hungary) Croatia (T-Mobile Croatia), Macedonia, Bosnia-Herzegovina, and Slovakia;Orange’s main markets are France and the UK, where it is a top-three carrier. Orange has a 100% interest in its mobile operations in Denmark, the Netherlands, Switzerland, Spain, France and the UK, and also has stakes in several other European operators, including Germany’s MobilCom and Belgium’s Mobistar. It also has a reach in Romania, Poland and Slovakia.Mobile operator revenue by source in Europe - 2007 - 2010Year | Voice | SMS/MMS | Internet access |
2007 | 87% | 11% | 2% |
2008 | 83% | 13% | 4% |
2009 (e) | 78% | 15% | 7% |
2010 (e) | 71% | 18% | 11% |
(Source: BuddeComm based on EC and industry data) 
Data in this report is the latest available at the time of preparation and may not be for the current year.

1. Albania
1.1 Overview of Albania’s mobile market
1.1.1 Operator statistics
1.2 Major mobile operators
1.2.1 Albanian Mobile Communications (AMC)
1.2.2 Vodafone
1.2.3 Eagle Mobile
2. Austria
2.1 Overview of Austria’s mobile market
2.1.1 Mobile statistics
2.1.2 Operator market shares
2.2 Major mobile operators
2.2.1 Orange
2.2.2 Hutchison 3 Austria
2.2.3 mobilkom austria
2.2.4 tele.ring
2.2.5 T-Mobile
2.2.6 Mobile Virtual Network Operators (MVNO)
3. Belarus
3.1 Overview of Belarus’ mobile market
3.1.1 Mobile statistics
3.2 Major mobile operators
3.2.1 Belcel / Diallog
3.2.2 Mobile Digital Communications (MDC) / Velcom
3.2.3 Mobile TeleSystems (MTS)
3.2.4 BeST / life :)
4. Belgium
4.1 Overview of Belgium’s mobile market
4.1.1 Mobile statistics
4.1.2 Operator market shares
4.2 Major mobile operators
4.2.1 Proximus
4.2.2 Mobistar
4.2.3 BASE
4.2.4 Mobile Virtual Network Operators (MVNOs)
5. Bosnia-Herzegovina
5.1 Overview of Bosnia-Herzegovina’s mobile market
5.1.1 Mobile statistics
5.2 Mobile operators
5.2.1 Overview of operators
5.2.2 GSM BiH
5.2.3 Mobilna Srpske (m:tel)
5.2.4 HT Mobile (Eronet)
6. Bulgaria
6.1 Overview of Bulgaria’s mobile market
6.1.1 Mobile statistics
6.2 Major mobile operators
6.2.1 Overview of operators
6.2.2 RTC Mobikom/Vivatel
6.2.3 MobilTel/M-Tel
6.2.4 Cosmo Bulgaria Mobile/GloBul
7. Croatia
7.1 Overview of Croatia’s mobile market
7.1.1 Mobile statistics
7.2 Major mobile operators
7.2.1 Overview of operators
7.2.2 T-Mobile Hrvatska
7.2.3 VIPnet
7.2.4 Tele2 Croatia
7.2.5 Mobile Virtual Network Operators (MVNOs)
8. Cyprus
8.1 Overview of Cyprus’ mobile market
8.1.1 Mobile statistics
8.2 Major mobile operators
8.2.1 Overview of operators
8.2.2 Cytamobile-Vodafone
8.2.3 MTN Cyprus
8.2.4 Kibris Telekom
9. Czech Republic
9.1 Overview of the Czech Republic’s mobile market
9.1.1 Mobile statistics
9.2 Major mobile operators
9.2.1 Overview of operators
9.2.2 Telefónica O2 Czech Republic
9.2.3 T-Mobile
9.2.4 Vodafone Czech Republic
9.2.5 MobilKom / U:fon
10. Denmark
10.1 Overview of Denmark’s mobile market
10.1.1 Mobile statistics
10.1.2 Operator market shares
10.2 Major mobile operators
10.2.1 TDC
10.2.2 Telenor Denmark
10.2.3 Telia Danmark
10.2.4 3 Scandinavia
10.2.5 Mobile Virtual Network Operators (MVNOs)
11. Estonia
11.1 Overview of Estonia’s mobile market
11.1.1 Mobile statistics
11.2 Major mobile operators
11.2.1 Overview of operators
11.2.2 Eesti Mobiltelefon (EMT)
11.2.3 Radiolinja Eesti/Elisa
11.2.4 Tele2 Eesti
11.2.5 Mobile Virtual Network Operators (MVNOs)
12. Finland
12.1 Overview of Finland’s mobile market
12.1.1 Mobile statistics
12.1.2 Operator market shares
12.2 Major mobile operators
12.2.1 TeliaSonera
12.2.2 DNA
12.2.3 Elisa
12.2.4 Mobile Virtual Network Operators (MVNOs)
13. France
13.1 Overview of France’s mobile market
13.1.1 Mobile statistics
13.1.2 Operator market shares
13.2 Major mobile operators
13.2.1 Orange
13.2.2 SFR
13.2.3 Free Mobile
13.2.4 Bouygues Telecom
13.2.5 MVNOs
14. Germany
14.1 Overview of Germany’s mobile market
14.1.1 Mobile statistics
14.1.2 Operator market shares
14.2 Major mobile operators
14.2.1 T-Mobile
14.2.2 Vodafone
14.2.3 E-Plus
14.2.4 O2
14.2.5 Mobile Virtual Network Operators (MVNOs)
14.2.6 Regional operators
15. Greece
15.1 Overview of Greece’s mobile market
15.1.1 Mobile statistics
15.2 Major mobile operators
15.2.1 Wind Hellas (TIM Hellas)
15.2.2 Vodafone Greece
15.2.3 Cosmote
16. Hungary
16.1 Overview of Hungary’s mobile market
16.1.1 Mobile statistics
16.2 Major mobile operators
16.2.1 T-Mobile
16.2.2 Pannon GSM
16.2.3 Vodafone Hungary
17. Iceland
17.1 Overview of Iceland’s mobile market
17.1.1 Mobile statistics
17.2 Major mobile operators
17.2.1 Operator market shares
18. Ireland
18.1 Overview of Ireland’s mobile market
18.1.1 Mobile statistics
18.1.2 Operator market shares
18.2 Major mobile operators
18.2.1 Vodafone Ireland
18.2.2 O2 Ireland
18.2.3 Meteor Mobile Communications
18.2.4 3 Ireland
18.2.5 Mobile Virtual Network Operators (MVNOs)
19. Italy
19.1 Overview of Italy’s mobile market
19.1.1 Mobile statistics
19.1.2 Operator market shares
19.2 Major mobile operators
19.2.1 3 Italia
19.2.2 TIM
19.2.3 Vodafone Italy
19.2.4 Wind
19.2.5 MVNOs
20. Kosovo
20.1 Overview of Kosovo’s mobile market
20.1.1 Mobile statistics
20.2 Major mobile operators
20.2.1 Vala
20.2.2 IPKO
20.2.3 Mobile Virtual Network Operators (MVNO)
21. Latvia
21.1 Overview of Latvia’s mobile market
21.1.1 Mobile statistics
21.2 Major mobile operators
21.2.1 Latvia Mobilais Telefons (LMT)
21.2.2 Tele2
21.2.3 Telekom Baltija/Triatel
21.2.4 Bite
21.2.5 Mobile Virtual Network Operators (MVNOs)
22. Lithuania
22.1 Overview of Lithuania’s mobile market
22.1.1 Mobile statistics
22.2 Major mobile operators
22.2.1 Overview of operators
22.2.2 Omnitel
22.2.3 Bite
22.2.4 Tele2
23. Luxembourg
23.1 Overview of Luxembourg’s mobile market
23.1.1 Mobile statistics
23.2 Major mobile operators
23.2.1 LuxGSM
23.2.2 Tango
23.2.3 VOXMobile
24. Macedonia
24.1 Overview of Macedonia’s mobile market
24.1.1 Mobile statistics
24.2 Mobile operators
24.2.1 Overview of operators
24.2.2 T-Mobile
24.2.3 Cosmofon
24.2.4 VIP
25. Malta
25.1 Overview of Malta’s mobile market
25.1.1 Mobile statistics
25.2 Major mobile operators
25.2.1 Vodafone Malta
25.2.2 GO mobile
25.2.3 Melita Mobile
25.2.4 MVNOs
26. Moldova
26.1 Overview of Moldova’s mobile market
26.1.1 Mobile statistics
26.2 Major mobile operators
26.2.1 Overview of operators
26.2.2 Orange / VoxTel
26.2.3 Moldcell
26.2.4 Eventis
26.2.5 UNITE
26.2.6 IDC
27. Montenegro
27.1 Overview of Montenegro’s mobile market
27.1.1 Mobile statistics
27.2 Major mobile operators
27.2.1 ProMonte
27.2.2 T-Mobile Montenegro
27.2.3 m:tel (MTEL CG)
28. Netherlands
28.1 Overview of the Netherlands’ mobile market
28.1.1 Mobile statistics
28.1.2 Operator market shares
28.2 Major mobile operators
28.2.1 KPN
28.2.2 Vodafone
28.2.3 T-Mobile
28.2.4 .mobi domain name
28.2.5 Mobile Virtual Network Operators (MVNOs)
29. Norway
29.1 Overview of Norway’s mobile market
29.1.1 Mobile statistics
29.1.2 Operator market shares
29.2 Major mobile operators
29.2.1 Telenor Mobile
29.2.2 NetCom
29.2.3 Mobile Norway
29.2.4 Teletopia
29.2.5 Mobile Virtual Network Operators (MVNOs)
30. Poland
30.1 Overview of Poland’s mobile market
30.1.1 Mobile statistics
30.2 Major mobile operators
30.2.1 PTK Centertel/Orange
32.2.3 Vodafone
32.2.4 Mobil Rom / Orange
32.2.5 Cosmote Romania / Cosmorom
32.2.6 DigiMobil
33. Russia
33.1 Overview & analysis of Russia’s mobile market
33.1.1 Mobile statistics
33.2 Major mobile operators
33.2.1 Overview of operators
33.2.2 Mobile TeleSystems (MTS)
33.2.3 VimpelCom
33.2.4 MegaFon
33.2.5 Tele2 Russia
33.2.6 SMARTS Group
33.2.7 Skylink
33.2.8 Uralsvyazinform
33.2.9 Mobile Virtual Network Operators (MVNOs)
34. Serbia
34.1 Overview of Serbia’s mobile market
34.1.1 Mobile statistics
34.2 Major mobile operators
34.2.1 Telenor
34.2.2 Mobilna Telefonija Srbija (MTS)
34.2.3 VIP Mobile
35. Slovakia
35.1 Overview of Slovakia’s mobile market
35.1.1 Mobile statistics
35.2 Major mobile operators
35.2.1 T-Mobile Slovensko
35.2.2 Orange Slovensko
35.2.3 Telefónica 02
36. Slovenia
36.1 Overview of Slovenia’s mobile market
36.1.1 Mobile statistics
36.2 Major mobile operators
36.2.1 Overview of operators
36.2.2 Mobitel
36.2.3 Si.Mobil
36.2.4 Tus Mobil
36.2.5 T-2
36.2.6 Mobile Virtual Network Operators (MVNOs)
37. Spain
37.1 Overview of Spain’s mobile market
37.1.1 Mobile statistics
37.1.2 Operator market shares
37.2 Major mobile operators
37.2.1 Telefónica Móviles
37.2.2 Vodafone
37.2.3 Orange
37.2.4 MVNOs
38. Sweden
38.1 Overview of Sweden’s mobile market
38.1.1 Mobile statistics
38.1.2 Operator market shares
38.2 Major mobile operators
38.2.1 Telia Mobile
38.2.2 Tele2 Mobile
38.2.3 Telenor Mobile
38.2.4 Hutchison 3G Sweden
38.2.5 Mobile Virtual Network Operators (MVNOs)
38.2.6 Mobile Virtual Network Enablers (MVNEs)
39. Switzerland
39.1 Overview of Switzerland’s mobile market
39.1.1 Mobile statistics
39.1.2 Mobile market shares
39.2 Major mobile operators
39.2.1 Swisscom Mobile
39.2.2 Network contracts
39.2.3 TDC (Sunrise)
39.2.4 Orange
39.2.5 Merger of Orange - Sunrise
39.2.6 Mobile Virtual Network Operators (MVNOs)
40. Ukraine
40.1 Overview of Ukraine’s mobile market
40.1.1 Mobile statistics
40.2 Major mobile operators
40.2.1 Overview of operators
40.2.2 Ukrainian Mobile Communications (UMC) / MTS Ukraine
40.2.3 Kievstar
40.2.4 Ukrainian Radio Systems (URS) / Beeline Ukraine
40.2.5 Astelit / Life:)
40.2.6 Ukrtelecom (Utel)
40.2.7 Mobile Virtual Network Operators (MVNOs)
41. United Kingdom
41.1 Overview of the UK’s mobile market
41.1.1 Mobile statistics
41.1.2 Operator market shares
41.2 Major mobile operators
41.2.1 Hutchison 3
41.2.2 O2
41.2.3 Vodafone
41.2.4 T-Mobile
41.2.5 Orange
41.2.6 Mobile Virtual Network Operators (MVNOs)
42. Glossary of Abbreviations
Table 1 - Mobile operators, subscribers and annual change in Albania - March 2009
Table 2 - AMC financial data - 2005 - 2009
Table 3 - AMC operational data - 2006 - 2009
Table 4 - Vodafone subscribers - 2008 - 2009
Table 5 - Mobile market revenue (regulator data) in Austria - 2007 - 2011
Table 6 - Mobile operators, subscribers and annual change in Austria - 2009
Table 7 - Mobile subscribers by operator (regulator data) in Austria - 2005 - 2009
Table 8 - Mobile market share by operator in Austria - 2006 - 2009
Table 9 - 3 Austria subscribers - August 2009
Table 10 - 3 Austria revenue and ARPU- 2008 - 2009
Table 11 - mobilkom austria group subscribers; Europe and Austria - 2000 - 2009
Table 12 - mobilkom austria group subscriber breakdown - 2005 - 2009
Table 13 - mobilkom austria - mobile financial data - 2004 - 2009
Table 14 - mobilkom austria monthly ARPU - 2004 - 2009
Table 15 - tele.ring subscribers (historic) - 2005
Table 16 - T-Mobile Austria revenue, subscribers, ARPU - 2003 - 2009
Table 17 - Mobile operators, subscribers and annual change in Belarus - March 2009
Table 18 - MDC financial data - 2007 - 2009
Table 19 - MDC postpaid, prepaid and blended ARPU - 2007 - 2009
Table 20 - MDC subscribers & monthly minutes of use (MOU) - 2007 - 2009
Table 21 - MDC prepaid users - 2007 - 2009
Table 22 - MTS subscribers - 2004 - 2009
Table 23 - MTS operational data and ARPU - 2004 - 2009
Table 24 - Mobile service revenue in Belgium - 2004 - 2011
Table 25 - Mobile operators, subscribers and annual change in Belgium - 2009
Table 26 - Market share by operator in Belgium - 2002 - 2009
Table 27 - Proximus revenue by sector (CBU) - 2004 - 2009
Table 28 - Proximus subscribers and prepaid proportion - 2004 - 2009
Table 29 - Proximus CBU subscribers - 2007 - 2009
Table 30 - Proximus net ARPU (CBU) by sector - 2007 - 2009
Table 31 - Mobistar subscribers and prepaid proportion - 2003 - 2009
Table 32 - Mobistar data ARPU as proportion total mobile ARPU - 2007 - 2009
Table 33 - Mobistar mobile and fixed-services revenue - 2008 - 2009
Table 34 - Mobistar Group financial data and annualised ARPU - 2005 - 2009
Table 35 - BASE financial data - 2005 - 2009
Table 36 - BASE subscribers, prepaid proportion and ARPU by contract type - 2004 - 2009
Table 37 - Mobile operators, subscribers and annual change in Bosnia-Herzegovina - March 2009
Table 38 - Mobile market share by revenue Bosnia-Herzegovina - 2008
Table 39 - Mobile network call termination cost Bosnia-Herzegovina - January 2009
Table 40 - Mobile operators, subscribers and annual change in Bulgaria - September 2009
Table 41 - MobilTel operational data - 2005 - 2009
Table 42 - MobilTel prepaid, postpaid & blended monthly ARPU - 2004 - 2009
Table 43 - MobilTel Subscribers & Monthly Minutes of Use (MOU) - 2007 - 2009
Table 44 - GloBul financial data - 2005 - 2009
Table 45 - GloBul operational data - 2007 - 2009
Table 46 - Mobile operators, subscribers and annual change in Croatia - September 2009
Table 47 - T-Mobile financial and operational data - 2004 - 2008
Table 48 - T-Mobile - churn, subscriber acquisition costs & ARPU - 2005 - 2008
Table 49 - VIPnet financial data - 2004 - 2009
Table 50 - VIPnet prepaid, postpaid & blended monthly ARPU - 2004 - 2009
Table 51 - VIPnet subscribers & Minutes of Use (MOU) - 2007 - 2009
Table 52 - Tele2 financial data - 2007 - 2009
Table 53 - Tele2 subscribers - 2007 - 2009
Table 54 - Mobile operators, subscribers and annual change in Cyprus - March 2009
Table 55 - Mobile operators, subscribers and annual change in the Czech Republic - March 2009
Table 56 - Telefónica O2 subscribers - 2006 - 2009
Table 57 - Telefónica O2 ARPU & MOU - 2006 - 2009
Table 58 - T-Mobile subscribers - 2006 - 2009
Table 59 - T-Mobile financial and operational data - 2004 - 2009
Table 60 - Vodafone subscribers - 2008 - 2009
Table 61 - Mobile operators, subscribers and annual change in Denmark - September 2009
Table 62 - Mobile subscribers by operator (regulator data) in Denmark - 2007 - 2009
Table 63 - Market share of subscribers by operator (regulator data) in Denmark - 2007 - 2009
Table 64 - TDC domestic subscribers (retail, wholesale and Telmore) - 2003 - 2009
Table 65 - TDC Mobile Nordic revenue - 2006 - 2008
Table 66 - TDC mobile services revenue - 2008 - 2009
Table 67 - Telenor Denmark mobile subscribers and ARPU - 2004 - 2009
Table 68 - Telenor Denmark financial data - 2005 - 2009
Table 69 - TeliaSonera (Denmark) mobile ARPU and subscribers - 2005 - 2009
Table 70 - TeliaSonera (Denmark) mobile financial data - 2006 - 2009
Table 71 - 3 Scandinavia subscribers by sector - Aug 2009
Table 72 - 3 Scandinavia revenue and growth by sector - H1 2009
Table 73 - 3 Scandinavia annualised ARPU by sector - 2008
Table 74 - 3 Scandinavia annualised ARPU by sector - 2008
Table 75 - Mobile operators, subscribers and annual change in Estonia - September 2009
Table 76 - Mobile service provider market share by active SIM cards in Estonia - January 2009
Table 77 - EMT subscribers & ARPU - 2005 - 2009
Table 78 - Elisa - financial data - 2008 - 2009
Table 79 - Tele2 financial data - 2008 - 2009
Table 80 - Tele2 subscribers - 2007 - 2009
Table 81 - Mobile operators, subscribers and annual change in Finland - 2009
Table 82 - Mobile operators - monthly ARPU in Finland - 2004 - 2009
Table 83 - Mobile market share by operator (regulator data) in Finland - 2006 - 2009
Table 84 - TeliaSonera Finland mobile financial data - 2005 - 2009
Table 85 - TeliaSonera Finland blended ARPU - 2003 - 2009
Table 86 - TeliaSonera Finland mobile subscribers - 2002 - 2009
Table 87 - DNA financial data and annualised monthly ARPU - 2006 - 2009
Table 88 - DNA mobile subscribers - 2007 - 2009
Table 89 - Elisa mobile financial data - 2004 - 2009
Table 90 - Elisa mobile subscribers in Finland and Estonia - 2004 - 2009
Table 91 - Elisa mobile operating statistics and ARPU - 2006 - 2009
Table 92 - Mobile operators, subscribers and annual change in France - 2009
Table 93 - Mobile operator market share in France - 2005 - 2009
Table 94 - Mobile operator share of net adds in France - 2005 - 2008
Table 95 - Orange mobile subscribers (France) - 2005 - 2009
Table 96 - Orange annualised ARPU - 2005 - 2009
Table 97 - Orange mobile consumer revenue - 2005 - 2009
Table 98 - Orange mobile customer acquisition costs - 2007 - 2009
Table 99 - SFR mobile revenue and ARPU - 2004 - 2009
Table 100 - SFR subscribers - 2006 - 2009
Table 101 - Bouygues Telecom subscribers - 2005 - 2009
Table 102 - Bouygues Telecom financial data - 2005 - 2009
Table 103 - MNO, MVNO subscribers and MVNO market share (metropolitan) in France - 2005 - 2009
Table 104 - Mobile operator share of revenue in Germany - 2008 - 2009
Table 105 - Mobile operators, subscribers and annual change in Germany - 2009
Table 106 - Mobile market share of subscribers by operator in Germany - 2000 - 2009
Table 107 - T-Mobile financial data (Germany) - 2005 - 2009
Table 108 - Deutsche Telekom domestic revenue and annual change - 2008 - 2009
Table 109 - T-Mobile subscribers in selected European countries - 2001 - 2008
Table 110 - T-Mobile revenue in selected European countries - 2001 - 2008
Table 111 - T-Mobile monthly ARPU (Germany) - 2005 - 2007
Table 112 - Vodafone Germany mobile subscriber statistics - 2002 - 2009
Table 113 - Vodafone Germany - mobile financial data - 2003 - 2009
Table 114 - Vodafone mobile customer cost - 2007 - 2009
Table 115 - E-Plus - mobile operating and financial data - 2005 - 2009
Table 116 - E-Plus net adds: prepaid / contract - 2006 - 2009
Table 117 - O2 subscribers - contract and prepaid - 2005 - 2009
Table 118 - O2 revenue and monthly ARPU - 2006 - 2009
Table 119 - Mobile service provider share of subscribers - 2006 - 2009
Table 120 - Freenet Group subscribers - 2007 - 2009
Table 121 - Freenet Group ARPU - 2007 - 2009
Table 122 - Freenet (mobile) financial data - 2007 - 2009
Table 123 - Mobile operators, subscribers and annual change in Greece - March 2009
Table 124 - Wind Hellas financial data - 2008 - 2009
Table 125 - Wind Hellas ARPU - 2008 - 2009
Table 126 - Cosmote financial data - 2007 - 2009
Table 127 - Cosmote subscribers and ARPU - 2006 - 2009
Table 128 - Mobile operators, subscribers and annual change in Hungary - September 2009
Table 129 - T-Mobile subscribers - 2004 - 2009
Table 130 - T-Mobile financial and operational data - 2004 - 2008
Table 131 - T-Mobile - churn, subscriber acquisition costs & ARPU - 2005 - 2008
Table 132 - Pannon GSM subscribers - 2004 - 2009
Table 133 - Pannon GSM financial data - 2007 - 2009
Table 134 - Pannon GSM Monthly ARPU and MOU - 2007 - 2009
Table 135 - Vodafone subscribers - 2007 - 2009
Table 136 - Mobile operators, subscribers and annual change in Iceland - March 2009
Table 137 - Mobile subscribers by operator (regulator data) in Iceland - 2005 - 2008
Table 138 - Mobile market share by operator (regulator data) in Iceland - 2006 - 2008
Table 139 - Mobile voice traffic by sector in minutes in Iceland - 2000 - 2008
Table 140 - Operator blended ARPU in Ireland - 2005 - 2010
Table 141 - Mobile operators, subscribers and annual change in Ireland - September 2009
Table 142 - Mobile share of subscribers by operator in Ireland - 2005 - 2009
Table 143 - Mobile share of revenue by operator in Ireland - 2005 - 2009
Table 144 - Vodafone subscribers - 2006 - 2009
Table 145 - Vodafone ARPU: blended, prepaid and contract - 2006 - 2008
Table 146 - O2 mobile financial data - 2007 - 2009
Table 147 - O2 annualised ARPU, blended, prepaid and contract - 2006 - 2009
Table 148 - O2 subscribers - 2006 - 2009
Table 149 - Meteor Mobile subscribers - 2006 - 2009
Table 150 - Meteor Mobile services revenue and annual change - 2008 - 2009
Table 151 - Meteor Mobile ARPU - 2006 - 2009
Table 152 - 3 Ireland subscribers - 2006 - 2009
Table 153 - 3 Ireland financial data - 2007 - 2008
Table 154 - Mobile operators, subscribers and annual change in Italy - September 2009
Table 155 - Mobile market share by operator in Italy - 2004 - 2009
Table 156 - 3 Italia mobile subscribers - 2008 - 2009
Table 157 - 3 Italia ARPU - 2008 - 2009
Table 158 - 3 Italia mobile revenue - 2008 - 2009
Table 159 - TIM mobile subscribers and traffic in minutes - 2005 - 2009
Table 160 - TIM monthly ARPU - 2005 - 2009
Table 161 - TIM revenue - 2005 - 2009
Table 162 - TIM revenue by sector, annual change - 2008 - 2009
Table 163 - Vodafone subscribers - 2001 - 2009
Table 164 - Vodafone revenue by sector - 2008 - 2009
Table 165 - Vodafone half-year financial data - 2007 - 2009
Table 166 - Vodafone prepaid, contract and blended ARPU (€) - 2004 - 2009
Table 167 - Vodafone mobile customer cost - 2007 - 2009
Table 168 - Wind operational statistics and revenue - 2005 - 2008
Table 169 - Wind annualised mobile ARPU - 2005 - 2008
Table 170 - Wind mobile subscriber statistics - 2005 - 2009
Table 171 - Mobile operators, subscribers and annual change in Kosovo - March 2009
Table 172 - Mobile network termination rates in Kosovo - 2008
Table 173 - Mobile operators, subscribers and annual change in Latvia - March 2009
Table 174 - LMT subscribers & ARPU - 2006 - 2009
Table 175 - Tele2 financial data - 2007 - 2009
Table 176 - Tele2 subscribers - 2008 - 2009
Table 177 - Mobile operators, subscribers and annual change in Lithuania - March 2009
Table 178 - Omnitel subscribers - 2007 - 2009
Table 179 - Omnitel ARPU - 2005 - 2009
Table 180 - Omnitel MOU & Churn - 2005 - 2009
Table 181 - Tele2 financial data - 2007 - 2009
Table 182 - Tele2 subscribers - 2007 - 2009
Table 183 - Mobile operators, subscribers and annual change in Luxembourg - June 2008
Table 184 - Market share by operator in Luxembourg - 2005 - 2008
Table 185 - VOXMobile subscribers, revenue and ARPU - 2007 - 2009
Table 186 - Mobile operators, subscribers and annual change in Macedonia - March 2009
Table 187 - Mobile network call termination costs in Macedonia - January 2009
Table 188 - T-Mobile subscribers - 2004 - 2009
Table 189 - T-Mobile MOU and ARPU - 2004 - 2009
Table 190 - T-Mobile revenue and EBITDA - 2004 - 2008
Table 191 - Cosmofon financial data - 2007 - 2008
Table 192 - Cosmofon operational data - 2007 - 2008
Table 193 - VIP financial data - 2007 - 2009
Table 194 - VIP Mobile subscribers - 2007 - 2009
Table 195 - Mobile operators, subscribers and annual change in Malta - March 2009
Table 196 - Mobile market share by operator in Malta - 2007 - 2008
Table 197 - Vodafone Malta subscribers and ARPU - 2005 - 2009
Table 198 - Mobile operators, subscribers and annual change in Moldova - March 2009
Table 199 - Mobile market revenue by operator in Moldova - 2004 - 2008
Table 200 - Mobile market ARPU by operator in Moldova - 2004 - 2008
Table 201 - Moldcell subscribers & MOU - 2006 - 2008
Table 202 - Mobile operators, subscribers and annual change in Montenegro - March 2009
Table 203 - Mobile network call termination cost by operator in Montenegro - January 2009
Table 204 - ProMonte subscribers - 2004 - 2009
Table 205 - ProMonte financial data - 2005 - 2009
Table 206 - ProMonte monthly ARPU and monthly MOU - 2005 - 2009
Table 207 - T-Mobile subscribers - 2005 - 2009
Table 208 - T-Mobile MOU and ARPU - 2005 - 2009
Table 209 - T-Mobile Revenue & EBITDA - 2006 - 2008
Table 210 - Mobile services market revenue in the Netherlands - 2004 - 2010
Table 211 - Operator share of mobile market revenue in the Netherlands - 2007 - 2008
Table 212 - Mobile operators, subscribers and annual change in the Netherlands - June 2009
Table 213 - Market share of subscribers by operator in the Netherlands - 2006 - 2009
Table 214 - KPN mobile subscribers by country - 1998 - 2009
Table 215 - KPN Mobile consumer retail subscribers - 2006 - 2009
Table 216 - KPN mobile service revenue by operator - 2006 - 2009
Table 217 - KPN mobile monthly ARPU - 2006 - 2009
Table 218 - Vodafone Netherlands operating statistics - 2004 - 2009
Table 219 - Vodafone Netherlands financial data - 2007 - 2009
Table 220 - T-Mobile (Netherlands) operating statistics - 2006 - 2008
Table 221 - MVNO subscribers - 2005 - 2009
Table 222 - Mobile market turnover by sector in Norway - 2006 - 2008
Table 223 - Mobile operators, subscribers and annual change in Norway - September 2009
Table 224 - Subscriber, traffic, SMS and turnover by provider in Norway - H1 2009
Table 225 - Telenor Mobil - subscribers, prepaid, SMS and market share - 2000 - 2009
Table 226 - Telenor Mobil financial data - 2005 - 2009
Table 227 - Telenor Mobil ARPU: blended, contract and prepaid - 2004 - 2009
Table 228 - NetCom subscribers and ARPU: blended, contract and prepaid - 2002 - 2009
Table 229 - NetCom revenue - 2004 - 2009
Table 230 - Mobile Norway subscribers by sector - 2007 - 2009
Table 231 - Mobile Norway financial data by sector - 2007 - 2009
Table 232 - Mobile operators, subscribers and annual change in Poland - March 2009
Table 233 - Orange subscribers - 2007 - 2009
Table 234 - Orange Total Monthly ARPU & MOU - 2008 - 2009
Table 235 - Orange data ARPU - 2008 - 2009
Table 236 - PTC subscribers - 2007 - 2009
Table 237 - PTC financial and operational data - 2005 - 2009
Table 238 - Mobile operators, subscribers and annual change in Portugal - 2009
Table 239 - Mobile operators’ market share in Portugal - 2004 - 2009
Table 240 - TMN subscribers, ARPU and data percentage - 2006 - 2009
Table 241 - TMN financial data - 2006 - 2009
Table 242 - Vodafone Portugal subscribers - 2006 - 2009
Table 243 - Vodafone monthly ARPU: prepaid, contract and blended - 2005 - 2009
Table 244 - Vodafone financial data - 2007 - 2009
Table 245 - Optimus mobile subscribers - 2003 - 2009
Table 246 - Optimus operational statistics - 2006 - 2009
Table 247 - Optimus financial data and annual change - 2006 - 2009
Table 248 - Mobile operators, subscribers and annual change in Romania - March 2009
Table 249 - Vodafone subscribers & voice minutes - 2008 - 2009
Table 250 - Vodafone ARPU - 2008 - 2009
Table 251 - Orange subscribers - 2007 - 2009
Table 252 - Orange Monthly total and data ARPU - 2008 - 2009
Table 253 - Cosmote Romania financial data - 2006 - 2009
Table 254 - Cosmote Romania subscribers and ARPU - 2009 - 2009
Table 255 - Moscow mobile subscribers by operator in Russia - May 2009
Table 256 - Mobile operators, subscribers and annual change in Russia - May 2009
Table 257 - St Petersburg mobile subscribers - May 2009
Table 258 - Total MOU for MTS, VimpelCom & MegaFon - 2005 - 2012
Table 259 - MTS group financial data - 2005 - 2009
Table 260 - MTS subscribers - 2004 - 2009
Table 261 - MTS operational data and ARPU - 2001 - 2009
Table 262 - VimpelCom subscribers - 2005 - 2009
Table 263 - VimpelCom ARPU and Churn - 2007 - 2009
Table 264 - VimpelCom group financial data - 2007 - 2009
Table 265 - Tele2 financial data - 2007 - 2009
Table 266 - Tele2 subscribers - 2007 - 2009
Table 267 - Mobile operators, subscribers and annual change in Serbia - March 2009
Table 268 - Telenor subscribers - 2006 - 2009
Table 269 - Telenor financial data - 2007 - 2009
Table 270 - Telenor prepaid and postpaid ARPU and MOU - 2007 - 2009
Table 271 - VIP Mobile financial data - 2007 - 2009
Table 272 - VIP Mobile subscribers - 2007 - 2009
Table 273 - Mobile operators, subscribers and annual change in Slovakia - September 2009
Table 274 - T-Mobile subscribers - 2006 - 2009
Table 275 - T-Mobile financial data and monthly ARPU - 2004 - 2009
Table 276 - Orange subscribers - 2007 - 2009
Table 277 - Orange Slovensko revenue and monthly ARPU - 2003 - 2009
Table 278 - Orange Monthly total and data ARPU - 2008 - 2009
Table 279 - Telefónica O2 subscribers - 2007 - 2009
Table 280 - Mobile operators, subscribers and annual change in Slovenia - March 2009
Table 281 - Active user market share by mobile service provider in Slovenia - 2006 - 2009
Table 282 - Mobitel financial data - 2007 - 2008
Table 283 - Si.Mobil financial data - 2004 - 2009
Table 284 - Si.Mobil prepaid, postpaid & blended monthly ARPU - 2004 - 2009
Table 285 - Si.Mobil subscribers and Minutes of Use (MOU) - 2007 - 2009
Table 286 - Mobile operators, subscribers and annual change in Spain - 2009
Table 287 - Mobile subscribers by operator (regulator data) in Spain - 2006 - 2009
Table 288 - Mobile market revenue by operator in Spain - 2004 - 2008
Table 289 - Subscriber market share by operator in Spain - 2004 - 2009
Table 290 - Telefónica mobile subscribers and ARPU - 2005 - 2009
Table 291 - Telefónica Móviles financial data - 2006 - 2009
Table 292 - Vodafone financial data - 2007 - 2009
Table 293 - Vodafone mobile subscribers, and ARPU statistics - 2006 - 2009
Table 294 - Vodafone mobile customer retention cost - 2007 - 2009
Table 295 - Orange mobile subscribers prepaid and contract - 2005 - 2009
Table 296 - Orange mobile revenue - 2006 - 2009
Table 297 - Orange annualised ARPU by sector - 2005 - 2009
Table 298 - Orange mobile customer acquisition costs - 2007 - 2009
Table 299 - Mobile operators, subscribers and annual change in Sweden - September 2009
Table 300 - Market share of subscribers by operator (regulator data) in Sweden - 1995 - 2009
Table 301 - Telia Mobile subscribers - 2002 - 2009
Table 302 - Telia Mobile blended, contract and prepaid ARPU - 2002 - 2009
Table 303 - Telia Mobile financial data - 2007 - 2009
Table 304 - Tele2 Mobile (Sweden) subscribers, ARPU and revenue - 2005 - 2009
Table 305 - Telenor Mobile Sweden financial data - 2004 - 2009
Table 306 - Telenor Mobile Sweden subscriber statistics and ARPU - 2005 - 2009
Table 307 - H3 subscribers (Sweden and Denmark) - August 2009
Table 308 - H3 revenue (Sweden and Denmark) - H1 2009
Table 309 - H3 ARPU (Sweden and Denmark) - H1 2009
Table 310 - Mobile operators, subscribers and annual change in Switzerland - June 2009
Table 311 - Share of subscribers by operator in Switzerland - 2005 - 2009
Table 312 - Swisscom Mobile blended ARPU - 2006 - 2009
Table 313 - Swisscom Mobile revenue - 2003 - 2009
Table 314 - Swisscom Mobile subscribers - 2006 - 2009
Table 315 - TDC Sunrise subscribers - 2004 - 2009
Table 316 - TDC Sunrise revenue and annual change - 2006 - 2009
Table 317 - Orange mobile subscribers - 2000 - 2009
Table 318 - Orange revenue - 2005 - 2009
Table 319 - Orange annualised ARPU - 2006 - 2009
Table 320 - Orange mobile data as % of revenue - 2003 - 2009
Table 321 - Mobile subscribers and ARPU by operator in Ukraine - June 2009
Table 322 - UMC subscribers - 2004 - 2009
Table 323 - UMC revenue - 2008 - 2009
Table 324 - UMC ARPU, MOU and churn rate - 2003 - 2009
Table 325 - Kievstar financial data - 2007 - 2009
Table 326 - Kievstar prepaid, postpaid & blended monthly ARPU - 2007 - 2009
Table 327 - Kievstar total subscribers and MOU - 2004 - 2009
Table 328 - URS mobile revenue - 2008 - 2009
Table 329 - URS subscribers - 2005 - 2009
Table 330 - URS monthly ARPU & MOU - 2008 - 2009
Table 331 - Life:) subscribers and ARPU - January - June 2009
Table 332 - Mobile call revenue by operator in the UK - 2002 - 2009
Table 333 - Mobile operators and subscribers in the UK - 2009
Table 334 - Mobile subscribers by operator in the UK - 2000 - 2009
Table 335 - Mobile retail revenue by operator in the UK - 2000 - 2009
Table 336 - Average retail revenue by subscribers, operator in the UK - 2008 - 2009
Table 337 - Mobile market share by operator in the UK - 2004 - 2009
Table 338 - Mobile operator share of revenue in the UK - Q2 2009
Table 339 - 3 UK and Ireland subscribers by sector and annual change - 2008 - 2009
Table 340 - 3 UK and Ireland revenue; annual change - 2008 - 2009
Table 341 - O2 financial data - 2007 - 2009
Table 342 - O2 quarterly ARPU - blended, contract, prepaid and data - 2006 - 2009
Table 343 - O2 subscribers, prepaid and contract - 2005 - 2009
Table 344 - Vodafone ARPU - blended, contract and prepaid - 2005 - 2009
Table 345 - Vodafone mobile non-voice as % service revenue - 2005 - 2009
Table 346 - Vodafone 3G and live! subscribers - 2005 - 2009
Table 347 - Vodafone (UK) subscribers and proportion prepaid - 2001 - 2009
Table 348 - Vodafone (UK) financial data - 2008 - 2009
Table 349 - Vodafone Group revenue by sector - 2007 - 2009
Table 350 - Vodafone UK service revenue by sector - 2008 - 2009
Table 351 - Vodafone mobile customer retention cost - 2007 - 2009
Table 352 - T-Mobile financial data - 2005 - 2009
Table 353 - T-Mobile subscribers - 2005 - 2009
Table 354 - Orange subscribers, contract and prepaid - 2006 - 2009
Table 355 - Orange subscribers by type, 3G, MVNO - 2006 - 2009
Table 356 - Orange revenue - 2005 - 2009
Table 357 - Orange data revenue as proportion of total - 2007 - 2009
Table 358 - Orange annualised ARPU by category - 2006 - 2009
Table 359 - Orange mobile customer acquisition and retention cost - 2007 - 2009
Table 360 - MNO and MVNO share of subscribers in the UK - 2004 - 2008
Table 361 - Virgin Mobile subscribers - 2005 - 2009
Table 362 - Virgin Mobile financial data - 2005 - 2009
Table 363 - Carphone Warehouse subscribers - 2007 - 2009
Table 364 - Carphone Warehouse mobile revenue - 2006 - 2009
Exhibit 1 - Chart showing mobile service revenue, wholesale and retail in Austria - 1997 - 2008
Exhibit 2 - Active mobile providers in Austria - 2010
Exhibit 3 - Operating MVNOs launch dates and network provider in France - 2001 - 2010
Exhibit 4 - Graph showing MVNO subscribers and market share (metropolitan) in France - 2006 - 2009

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