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2006-2007 Europe - Telecoms, Mobile and Broadband in Germany and Austria


Attention: There is an updated edition available for this report.

This report covers Germany and Austria, profiling the two countries central to Europe’s telecom infrastructure and development. Subjects include:

Market and industry analyses, trends and developments
Facts, figures and statistics
Industry and regulatory issues
Research, Marketing, Benchmarking
Major Players, Revenues, Subscribers, Prepaid
VoIP, IPTV, VoD, digital TV and DTTV
Convergent media


BuddeComm’s latest Germany and Austria Annual Publication, ‘2006/2007 Telecoms, Mobile and Broadband in Germany and Austria’, profiles two countries central to Europe’s telecom infrastructure and development. A common language and border as well as close social and economic ties provide some synergies for operators and network sharing opportunities. Germany has Europe’s largest telecom market, while its investment in Europe draws it towards its western neighbours. Austria’s telecom market is one of the smallest in the European Union, yet its advanced and progressive infrastructure has placed its providers in an excellent position to exploit the opportunities in central and eastern Europe, and alleviate domestic pressure caused by a fierce competitive environment. Austria’s mobile and broadband penetration is strong, and its extensive cable footprint has proved to be a secure foundation for meeting customer demand for triple play services such as iTV, VoIP and VoD on both cable and DSL platforms. Germany’s broadband sector is less developed, but promises considerable opportunities in coming years as a result of Deutsche Telekom’s €3 billion investment in network fibre and VDSL infrastructure. Although plagued by the EC’s determination that the new network should be open to competition, once completed it should put the country in a leading position in the use of high-bandwidth services.

This report presents an overview of the telecom markets in these two vibrant countries, including an assessment of sector liberalisation and privatisation, together with the key regulatory measures which affect competition and investment. It also examines the product offerings for the mobile sector, and assesses the latest developments in advanced services such as mobile TV and HSDPA. The important broadband market is assessed, together with forecasts for broadband growth dependant on factors such as investment, the regulatory environment and consumer demand. The report provides essential statistics covering the broadband, mobile and digital TV sectors, highlighting technological developments and the emergence of media convergence and triple play offerings.

Key Highlights
Germany’s cable market underwent further consolidation during 2006, with the regional operator ewt buying Tele Columbus. The market has been stimulated by popular demand for high bandwidth applications such as VoD, prompting huge investment in regional cable networks which has strengthened the operators’ ability to carry triple play services ahead to 2007 and contest for customers against Deutsche Telekom.

IPTV remained negligible in Germany in 2006, but DSL and cable upgrades, together with greater customer awareness of the medium, promises strong growth in coming years. Telekom Austria’s aonDigital IPTV offering matured considerably in the year, with a strong channel selection and growing VoD presence.

Deutsche Telekom’s VDSL network went live for three million customers in ten cities in August 2006, providing 50Mb/s services. Dependant on the regulatory environment, a further 40 cities were to be switched on during 2007 in one of the largest infrastructure investments in Europe.

The popularity of VoIP in 2006, together with fixed-mobile substitution, has eroded the fixed-line voice market, prompting the company to look to data services to bolster stagnant revenue, and highlighting consumer awareness of emerging technologies.

The sophisticated mobile markets in Germany and Austria are fiercely competitive, with a growing number of MVNOs battling for customers. 3G has been slow to develop, but during 2006 the sector has shown considerable growth at the expense of GSM. Austria/s 3G take-up is twice that of Germany’s but both countries have shown solid growth and promise to perform well in 2007.

Germany’s DSL subscriber base grew 55% in 2005, and was likely to show about a further 45% growth in 2006 on the strength of the incumbent’s massive investment in network infrastructure, complementing cable improvement which has seen 10Mb/s services extending to a growing number of subscribers.

1. GERMANY
1.1 Key statistics
1.2 Telecommunications market
1.2.1 Overview of Germany’s telecom market
1.2.2 Market analysis
1.3 Regulatory environment
1.3.1 History
1.3.2 Regulatory authority
1.3.3 Telecom sector liberalisation in Germany
1.3.4 Number Portability
1.3.5 Carrier PreSelection (CPS)
1.4 Fixed network operators in Germany
1.4.1 Market overview
1.4.2 Deutsche Telekom
1.4.3 Mannesmann Arcor
1.4.4 mobilcom
1.4.5 BT Global Services
1.4.6 debitel
1.5 Telecommunications infrastructure
1.5.1 National telecom network
1.5.2 Next Generation Network (NGN)
1.5.3 International infrastructure
1.5.4 Regulatory issues
1.6 Broadband Market
1.6.1 Overview
1.7 Convergence
1.7.1 Overview of media convergence
1.7.2 Key general trends
1.7.3 Triple play models
1.7.4 Regulator issues
1.7.5 Digital TV
1.7.6 Cable TV
1.7.7 Satellite TV
1.8 Mobile communications
1.8.1 Overview of Germany’s mobile market
1.8.2 Regulatory issues
1.8.3 Mobile technologies
1.8.4 Major mobile operators
1.8.5 Mobile voice services
1.8.6 Mobile data services
2. AUSTRIA
2.1 Key statistics
2.2 Telecommunications market
2.2.1 Overview of Austria’s telecom market
2.3 Regulatory environment
2.3.1 History
2.3.2 Regulatory authorities
2.3.3 Telecom sector liberalisation in Austria
2.3.4 Number portability
2.3.5 Carrier PreSelection (CPS)
2.4 Fixed network operators in Austria
2.4.1 Telekom Austria
2.4.2 Tele2UTA
2.4.3 tele.ring
2.4.4 United Pan-Europe Communications (UPC)
2.4.5 eTel Austria
2.5 Telecommunications infrastructure
2.5.1 National telecom network
2.5.2 Wholesaling
2.5.3 International infrastructure
2.5.4 Regulatory issues
2.6 Broadband Market
2.6.1 Overview
2.6.2 Cable modems
2.6.3 Asymmetrical Digital Subscriber Line (ADSL)
2.6.4 Fibre-to-the-Home (FttH) networks
2.6.5 Broadband Powerline (BPL)
2.6.6 Wireless broadband
2.7 Convergence
2.7.1 Overview of media convergence
2.7.2 Key general trends
2.7.3 Triple play models
2.7.4 Regulatory issues
2.7.5 Digital TV
2.7.6 Cable TV
2.7.7 Satellite TV
2.8 Mobile communications
2.8.1 Overview of Austria’s mobile market
2.8.2 Regulatory issues
2.8.3 Mobile technologies
2.8.4 Major mobile operators
2.8.5 Mobile voice services
2.8.6 Mobile data services
2.8.7 Mobile applications
3. GLOSSARY OF ABBREVIATIONS
Exhibit 1 - Germany’s 3G auction winners - August 2000
Exhibit 2 - German 3G network sharing agreements
Exhibit 3 - Sample MMS launches in Europe
Exhibit 4 - 450MHz frequency allocation procedure - 2006
Exhibit 5 - 3G licence results


Table 1 - Broadband subscribers and penetration - 2002 - 2006
Table 2 - Country statistics Germany - 2006
Table 3 - Telecom revenue and investment statistics - 2005
Table 4 - Telephone network statistics - October 2006
Table 5 - Internet user statistics - September 2006
Table 6 - Broadband statistics - March 2006
Table 7 - Mobile statistics - June 2006
Table 8 - National telecommunications authority
Table 9 - Fixed network market and Deutsche Telekom share - 2004 - 2006
Table 10 - Deutsche Telekom share of retail call revenue - 2004 - 2005
Table 11 - Competitor telephone lines - 2001 - 2005
Table 12 - Fixed and mobile channels - 1999 - 2005
Table 13 - Telecoms investments: Deutsche Telekom and competitors - 1998 - 2005
Table 14 - Unbundled loops and access lines - 2004 - 2006
Table 15 - LLU, shared access price - connection, monthly rental - 2004 - 2005
Table 16 - Deutsche Telekom share of local calls - 2003 - 2005
Table 17 - Competitors’ share of local call market - 2003 - 2004
Table 18 - Fixed network call minutes: Deutsch Telekom / competitors - 2001 - 2005
Table 19 - Deutsche Telekom financial statistics and annual change - 2005
Table 20 - Deutsche Telekom financial statistics and annual change - H1 2006
Table 21 - Deutsche Telekom revenue by segment - 2003 - 2005
Table 22 - Deutsche Telekom domestic operating lines and annual change - 2005
Table 23 - Arcor financial statistics and annual change - 2005 - 2006
Table 24 - mobilcom fixed network subscribers - 2005 - 2006
Table 25 - mobilcom fixed network financial statistics - 2005 - 2006
Table 26 - debitel operating statistics - 2004 - 2005
Table 27 - Fixed lines in service and teledensity - 1991 - 2005
Table 28 - DSL lines: new entrants, DT and resale - 2001 - 2005
Table 29 - LLU and shared access price - connection, monthly rental - 2004 - 2005
Table 30 - Internet users and penetration - 1991 - 2006
Table 31 - Broadband subscribers by access type and market penetration - 2001 - 2006
Table 32 - Broadband subscribers as share of Internet users - 2002 - 2005
Table 33 - Narrowband Internet traffic - 1999 - 2005
Table 34 - Broadband subscriber growth - stronger market growth scenario - 2005 - 2010; 2015
Table 35 - Broadband subscriber growth - weaker market growth scenario - 2005 - 2010; 2015
Table 36 - Cable subscribers - 2000 - 2006
Table 37 - Unity Media financial statistics and annual change - 2005 - 2006
Table 38 - Unity Media financial statistics and annual change - 2005 - 2006
Table 39 - Tele Columbus financial statistics - 2005 - 2006
Table 40 - Tele Columbus operating statistics and subscribers - 2005 - 2006
Table 41 - DSL traffic - 2001 - 2004
Table 42 - DSL lines in operation: incumbent and competitors - 2000 - 2005
Table 43 - Deutsche Telekom broadband and narrowband access lines by market - 2005
Table 44 - Deutsche Telekom broadband lines, customers and annual change - 2005 - 2006
Table 45 - Deutsche Telekom narrowband lines, customers and annual change - 2005 - 2006
Table 46 - Arcor subscriber statistics - March 2006
Table 47 - TV statistics - 2005
Table 48 - Digital terrestrial TV penetration - 2002 - 2005
Table 49 - Cable TV subscribers and penetration - 1991 - 2005
Table 50 - Kabel Deutschland: TV, Internet and telephony subscribers - 2005 - 2006
Table 51 - Kabel Deutschland financial statistics - 2005 - 2006
Table 52 - Digital terrestrial TV penetration - 2001 - 2006
Table 53 - Digital multichannel households (Germany, Austria) - 2004 - 2008
Table 54 - ish/iesy broadband and digital TV subscribers - 2005 - 2006
Table 55 - Satellite pay TV subscribers and penetration - 1993 - 2006
Table 56 - Satellite pay TV subscribers and penetration - 2005
Table 57 - Mobile service revenue and annual change - 2005 - 2006
Table 58 - Mobile service revenue by operator - 2005 - 2006
Table 59 - Mobile subscribers and annual growth, by operator - June 2006
Table 60 - Mobile subscribers and penetration - 1995 - 2006
Table 61 - Mobile market share by operator - 2003 - 2006
Table 62 - Share of new subscribers by operator - June 2006
Table 63 - Mobile numbers ported - 2002 - 2005
Table 64 - Mobile termination tariffs - 2006 - 2008
Table 65 - T-Mobile International operating data and annual change - 2006
Table 66 - T-Mobile Germany financial statistics and annual change - 2005 - 2006
Table 67 - T-Mobile Germany subscribers (million) and annual change - 2005 - 2006
Table 68 - T-Mobile subscribers in Europe - 2001 - 2006
Table 69 - Vodafone mobile subscriber statistics and annual change - 2005 - 2006
Table 70 - Vodafone mobile financial statistics and annual change - 2005 - 2006
Table 71 - E-Plus mobile statistics: subscribers, ARPU and market penetration - 2004 - 2006
Table 72 - E-Plus net adds: prepaid / contract - 2005 - 2006
Table 73 - E-Plus service revenue - 2005 - 2006
Table 74 - O2 prepaid subscribe statistics - 2005 - 2006
Table 75 - Mobilcom operator statistics - 2004 - 2006
Table 76 - Mobilcom subscriber statistics - 2005 - 2006
Table 77 - Prepaid customer share of all subscribers - 2000 - 2006
Table 78 - Operator’s prepaid customers and market share - June 2006
Table 79 - Annual SMS traffic - 1998 - 2004
Table 80 - Subscriber monthly consumption of applications - June 2006
Table 81 - Annual MMS traffic - 2002 - 2004
Table 82 - E-Plus i-Mode subscribers - 2002 - 2005
Table 83 - Vodafone live! customers - 2002 - 2006
Table 84 - Country statistics Austria - 2006
Table 85 - Telecom revenue and investment statistics - 2004
Table 86 - Telephone network statistics - October 2006
Table 87 - Internet user statistics - Sept 2006
Table 88 - Broadband statistics - March 2006
Table 89 - Mobile statistics - June 2006
Table 90 - National telecommunications authorities
Table 91 - Retail telecoms revenue by sector - 2003 - 2006
Table 92 - Retail telecoms share of sales by sector - 2003 - 2006
Table 93 - LLU, shared access price - connection, monthly rental - 2004 - 2005
Table 94 - Unbundled loops and access lines - 2004 - 2006
Table 95 - Numbers ported - 2004 - 2005
Table 96 - Telekom Austria traffic market share - 2004 - 2006
Table 97 - Telekom Austria financial statistics - 2001 - 2006
Table 98 - Telekom Austria: ISDN and ADSL access lines and annual change - 2004 - 2006
Table 99 - Telekom Austria traffic statistics (million minutes) and change - 2004 - 2006
Table 100 - Telekom Austria wireline financial statistics - 2004 - 2006
Table 101 - Telekom Austria operating statistics and annual change - Q2 2006
Table 102 - Telekom Austria Internet subscribers - 2004 - 2006
Table 103 - Telekom Austria financial statistics and annual change - Q2 2006
Table 104 - UPC (Telekabel) revenue and annual change - 2005 - 2006
Table 105 - UPC (Telekabel) subscribers and operating statistics - June 2006
Table 106 - Fixed lines in service and teledensity - 1995 - 2005
Table 107 - Broadband connections by technology - 2005
Table 108 - Unbundled loops and access lines - 2004 - 2006
Table 109 - Telekom Austria wholesale and retail broadband subscribers and annual change - 2004 - 2006
Table 110 - Leased line revenue by segment - 2005
Table 111 - Internet user growth and penetration - 1995 - 2006
Table 112 - Total broadband subscribers by access type - 2002 - 2006
Table 113 - Broadband connections by infrastructure (retail) - 2004 - 2005
Table 114 - Broadband access by type - 2005
Table 115 - Broadband connections by infrastructure (wholesale) - 2004 - 2005
Table 116 - Total broadband connections by infrastructure - 2004 - 2005
Table 117 - Revenue from retail and wholesale broadband connections (€) - 2004 - 2005
Table 118 - Telekom Austria market share of broadband lines - 2004 - 2005
Table 119 - Broadband subscriber growth - stronger market growth scenario - 2005 - 2010; 2015
Table 120 - Broadband subscriber growth - weaker market growth scenario - 2005 - 2010; 2015
Table 121 - Telekabel broadband subscribers - 2005 - 2006
Table 122 - ADSL subscriber numbers and annual change - 2000 - 2006
Table 123 - Telekom Austria Internet subscribers and annual change - 2000 - 2006
Table 124 - Telekom Austria broadband subscribers - 2004 - 2006
Table 125 - WLL licenses in 3.5GHz spectrum - 2004
Table 126 - Online advertising expenditure - 2001 - 2005
Table 127 - Digital penetration by reception type - 2005
Table 128 - Cable and satellite TV penetration - 1992; 1994; 1999; 2002; 2005
Table 129 - Cable and satellite TV households - 1997; 2000 - 2005
Table 130 - Household TV reception by technology - 2005
Table 131 - Telekabel subscribers and operating statistics - 2005 - 2006
Table 132 - Telekabel revenue and annual change - 2005 - 2006
Table 133 - Revenue breakdown by sector - 2005
Table 134 - Mobile subscribers and annual growth, by operator - June 2006
Table 135 - Mobile subscribers by operator - regulator data - 2006
Table 136 - Mobile subscribers and penetration - 1995 - 2006
Table 137 - Mobile revenue (€) and call minutes - 2004 - 2005
Table 138 - GSM and 3G subscriber growth - 2004 - 2005
Table 139 - Activated SIM cards by type - 2004 - 2005
Table 140 - Mobile market share by operator - 2005 - 2006
Table 141 - Share of new subscribers by operator - 2005 - 2006
Table 142 - Roaming destinations by call volume - 2005
Table 143 - Ported mobile numbers - 2004 - 2005
Table 144 - Mobile termination charges by operator - 2005 - 2006
Table 145 - mobilkom austria group subscriber growth in Europe and Austria - 2000 - 2006
Table 146 - mobilkom austria group subscriber breakdown, annual change - 2005
Table 147 - mobilkom austria group wireline financial statistics and annual change - 2004 - 2006
Table 148 - mobilkom austria financial statistics - 2005 - 2006
Table 149 - mobilkom austria subscribers and market share - 2005 - 2006
Table 150 - tele.ring: mobile subscribers, revenue and market share - 2005
Table 151 - T-Mobile Austria revenue and ARPU - 2003 - 2006
Table 152 - T-Mobile Austria subscribers - 2004 - 2006
Table 153 - mobilkom prepaid customers and market share - 1998 - 2005
Table 154 - Telekom Austria prepaid and contract subscribers - 2004 - 2006
Table 155 - Data services revenue as % of total - 1999 - 2005
Table 156 - mobilkom austria SMS sent - 2004 - 2005
Table 157 - mobilkom austria data: proportion of revenue - 2004 - 2006
Table 158 - SMS sent, all operators - 2004 - 2005

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