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Estonia - Digital Economy and Broadband Market - Overview, Statistics and Forecasts


Attention: There is an updated edition available for this report.

Estonia has the highest broadband penetration rate of all the Eastern European countries. Broadband access is available via ADSL2+, FttH, cable, WiFi, WiMAX and mobile networks. The telecoms incumbent Elion is the dominant provider of ADSL services, with cable broadband the main competing platform. Widespread broadband usage has underpinned Estonia’s emerging internet economy, with various e-commerce, e-government, e-education and e-health services available and widely used. The cable TV market is well developed and hence cable TV operators have been well-positioned to offer bundled play services. IPTV has been launched by Elion, with considerable success. This report provides statistics and an overview of broadband market developments and trends in Estonia, as well as forecasts to 2020. It also includes major market developments in the country’s converging media and digital economy.

Key developments:

Analogue cable services end; EstWin NGN opens in several counties; operator data to end-2011; Statistics Estonia data to end-2012; regulator’s 2011 market data report; ETSA’s 2012 annual report; market developments to April 2012.

Companies covered in this report include:

Elion, Starman, STV, Viasat, Levira, Baltic Broadband.


1. Synopsis
2. Estonian Information Society Strategy 2013
2.1 Legislation
2.2 E-government
2.2.1 Infrastructure
2.2.2 eID card
2.2.3 EEBone
2.3 E-commerce
2.4 E-education
2.5 E-health
3. Broadband market
3.1 Overview
3.1.1 Broadband statistics
3.2 Cable modems
3.3 Asymmetric Digital Subscriber Line (ADSL)
3.4 Fibre-to-the-Home (FttH) networks
3.5 Wireless broadband
3.5.1 WiFi
3.5.2 WiMAX
3.5.3 Mobile broadband
4. Overview of digital TV market
4.1 Digital TV
4.1.1 Broadband TV (IPTV)
4.1.2 Cable TV (CATV)
4.1.3 Satellite-based digital pay TV developments
4.1.4 Digital Terrestrial TV (DTTV)
5. Forecasts
5.1 Forecasts – broadband subscribers 2010-2013; 2020
5.1.1 Scenario 1 – higher broadband subscriber growth
5.1.2 Scenario 2 – lower broadband subscriber growth
5.1.3 Notes on scenario forecasts
6. Related reports
Table 1 – Internet users and penetration rate – 1998 - 2013
Table 2 – Fixed-broadband subscribers and penetration rate – 2004 - 2013
Table 3 – Cable and DSL broadband subscribers – 2003 - 2013
Table 4 – Households with internet and broadband; penetration – 2005 - 2012
Table 5 – Elion fixed-broadband subscribers – 2006 - 2012
Table 6 – Elion fixed-broadband ARPU – 2006 - 2012
Table 7 – Proportion of broadband connections by data speed – 2010 - 2011
Table 8 – Mobile broadband subscribers – 2008 - 2013
Table 9 – TV access method – 2008 - 2011
Table 10 – Elion IPTV subscribers – 2006 - 2012
Table 11 – Viasat subscribers – 2005 - 2010
Table 12 – Forecast broadband subscribers – higher market growth scenario – 2010 - 2013; 2020
Table 13 – Forecast broadband penetration – higher market growth scenario – 2010 - 2013; 2020
Table 14 – Forecast broadband subscribers – lower market growth scenario – 2010 - 2013; 2020
Table 15 – Forecast broadband penetration – lower market growth scenario – 2010 - 2013; 2020
Chart 1 – Internet users, subscribers and penetration rates – 2003 - 2013
Chart 2 – Fixed-broadband subscribers and penetration rate – 2004 - 2013
Chart 3 – Forecast broadband subscribers – higher market growth scenario – 2010 - 2013; 2020
Chart 4 – Forecast broadband subscribers – lower market growth scenario – 2010 - 2013; 2020

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