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Digital Media - Video Streaming Insights - Global Trends and Statistics

Digital Media - Video Streaming Insights - Global Trends and Statistics

Video applications over broadband are being used by many different industries for advertising, marketing, demonstration, entertainment and communication purposes. Video streaming already makes up the largest component of internet traffic, and is set to continue growing faster than other digital formats.

Digital applications like video streaming are becoming key growth areas for the telecoms operators and associated providers. Streaming video providers themselves face increasing competition as more and more companies enter this extremely promising market. The most successful of these has been US-based Netflix.

This report provides an insight into the key trends taking place in online and mobile video media. For information on IPTV and home networking systems, see separate report: Digital Media - Broadcasting Transformation - Smart TV, Pay TV and Digital TV Insights.

Companies mentioned in this report:

Google YouTube; Facebook; Netflix; Amazon; Hulu; BBC iPlayer; ABC iView; Microsoft Zune; Walmart Vudu; Playstation; Apple; Blockbuster (Dish Network); Blinkx; Barnes and Noble; Walt Disney, China Telecom, AT&T, Orange, Verizon.


1. Synopsis
2. The video streaming market
2.1 Market Overview
2.2 Market statistics
2.3 Market fragmentation inhibits growth
3. Online video media
3.1 Introduction
3.2 Online video media versus IPTV
3.3 Advantages of video streaming
4. Video-On-Demand services
5. Industry insights
5.1 TV Everywhere (TVE) and multi-screens
5.2 Video Content Delivery Network (CDN) services
5.3 Geo-blocking
5.4 Copyright and internet media
6. Brief case studies
6.1 Netflix
6.2 YouTube
7. Video streaming over mobile networks
7.1 On-demand mobile TV and download to-mobile
7.2 Broadcast mobile TV
7.3 Mobile TV market summary
7.4 Smartphones and mobile TV
8. Conclusion: The future of video in telecoms
9. Related reports
Table 1 Global IPTV subscribers 2010 2017
Table 2 Global OTT video streaming revenue 2015; 2021
Table 3 Netflix subscriptions 2011 Q1 2017
Table 4 Netflix consolidated revenue 2009 Q1 2017
Exhibit 1 Defining the market
Exhibit 2 Examples of key IPTV vendors worldwide
Exhibit 3 Equivalence between access modes and traditional audiovisual use
Exhibit 4 Historical - Blockbuster closed its stores across America
Exhibit 4 Definition: Content Delivery Networks (CDN)

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