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Czech Republic - Mobile Market Insights, Overview and Statistics


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Czech Republic - Mobile Market Insights, Overview and Statistics

Mobile penetration in the Czech Republic is among the highest in Central European nations and is high even by western European levels. With mobile voice markets saturated, the established operators, all owned by major Western European players, have focused on growing revenue by marketing mobile broadband and other value-added services such as mobile content and applications.

Mobile advertising has been identified as a future growth market opportunity for mobile operators due to changing media usage patterns, with Vodafone the most active in this area. This report covers the mobile market of the Czech Republic, providing an overview of the network operators Vodafone, T-Mobile, Telefónica and Air Telekom (formerly MobilKom), as well as technological, market and regulatory developments. A range of market and company statistics provide an insight into the state of both the mobile voice and data markets, as well as the network players that operate in these markets.

Key developments:

Telefónica sells Czech unit to PPF Group for 2.46 billion; MNOs promote m-payment services; T-Mobile launches DC-HSPA+ offering 42Mb/s; Telefónica and T-Mobile sign network sharing agreement; Vodafone upgrades network HSPA+; Telefónica, O2 and Vodafone consult on network sharing deal; regulator closes analogue NMT network; Vodafone trials LTE; spectrum auction in 800MHz band results; mobile ARPU continues to fall; regulator suspends multi-frequency spectrum auction; MVNO market developing with new players in 2013; MTRs reduced for incumbent MNOs; regulator's 2012 market data update; telco operating and financial data to end-2013; market developments to February 2014.

Companies covered in this report include:

Telefónica, T-Mobile, Vodafone and MobilKom.


1. Synopsis
2. Mobile communications
2.1 Overview of the Czech Republic's mobile market
2.1.1 Mobile statistics
2.2 Regulatory issues
2.2.1 Significant market power (SMP) obligations
2.2.2 Roaming tariffs
2.2.3 Mobile termination rates (MTR)
2.2.4 GSM licences
2.2.5 UMTS licences
2.2.6 Mobile data network tender
2.2.7 Mobile number portability (MNP)
2.2.8 Network sharing
2.2.9 Spectrum auctions
2.3 Mobile technologies
2.3.1 Analogue
2.3.2 GSM
2.3.3 Code division multiple access (CDMA)
2.3.4 3G UMTS
2.4 Major mobile operators
2.4.1 Overview
2.4.2 Telefónica O2 Czech Republic
2.4.3 T-Mobile Czech Republic
2.4.4 Vodafone Czech Republic
2.4.5 MobilKom/U:fon
2.4.6 Mobile Virtual Network Operators (MVNOs)
2.5 Mobile voice services
2.5.1 Prepaid cards
2.6 Mobile messaging
2.6.1 Short Message Service (SMS)
2.6.2 Multimedia message service (MMS)
2.6.3 TDD-UMTS
2.6.4 1x EV-DO
2.7 Mobile data services
2.7.1 Overview
2.7.2 General packet radio service (GPRS)
2.7.3 Push-to-talk (PTT)
2.7.4 Enhanced data for GSM evolution (EDGE)
2.7.5 High-speed packet access (HSPA)
2.7.6 Long-term Evolution (LTE)
2.8 Mobile content and applications
2.8.1 Mobile TV
2.8.2 Location-based services
2.8.3 Mobile advertising
2.8.4 M-commerce
2.8.5 M-payments
3. Related reports
Table 1 Historic - Mobile subscribers and penetration rate 1995 - 2004
Table 2 Mobile subscribers and penetration rate 2005 - 2014
Table 9 Telefónica O2 subscribers 2006 - 2013
Table 9 Telefónica O2 mobile service revenue 2006 - 2013
Table 10 Telefónica O2 ARPU 2006 - 2013
Table 11 T-Mobile subscribers 2006 - 2013
Table 12 T-Mobile revenue and EBITDA 2004 - 2013
Table 12 T-Mobile mobile services revenue 2009 - 2013
Table 13 T-Mobile blended ARPU 2004 - 2013
Table 14 Vodafone subscribers 2008 - 2013
Table 15 Ratio of prepaid to postpaid subscribers 2001 - 2013
Table 16 Prepaid and postpaid subscribers 2008 - 2010
Table 17 T-Mobile prepaid subscribers 2005 - 2013
Table 18 Telefónica prepaid subscribers 2004 - 2013
Table 19 Vodafone CR prepaid subscribers 2005 - 2013
Table 20 Total SMS messages sent 2003 - 2013
Chart 1 Mobile subscribers and penetration rate 2005 - 2014
Chart 2 Telefónica O2 ARPU 2006 - 2013
Chart 3 T-Mobile revenue and EBITDA 2004 - 2013
Chart 4 Prepaid and postpaid subscribers 2008 2010
Exhibit 1 2G spectrum awarded in the Czech Republic

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