Market Research Logo

Czech Republic - Mobile Market Insights, Overview and Statistics


Attention: There is an updated edition available for this report.

Mobile penetration in the Czech Republic is among the highest in Central European nations and is high even by western European levels. With mobile voice markets saturated, the established operators, all owned by major Western European players, have focused on growing revenue by marketing mobile broadband and other value-added services such as mobile content and applications.

Mobile advertising has been identified as a future growth market opportunity for mobile operators due to changing media usage patterns, with Vodafone the most active in this area. Czech Republic - Mobile Market Insights, Overview and Statistics covers the mobile market of the Czech Republic, providing an overview of the network operators Vodafone, T-Mobile, Telefónica and MobilKom, as well as technological, market and regulatory developments. A range of market and company statistics provide an insight into the state of both the mobile voice and data markets, as well as the network players that operate in these markets.

Key developments:

MNOs promote m-payment services; T-Mobile launches DC-HSPA+ offering 42Mb/s; Telefónica and T-Mobile sign network sharing agreement; Vodafone upgrades network HSPA+; regulator closes analogue NMT network; Vodafone trials LTE; spectrum auction in 800MHz band delayed to later in 2013; mobile ARPU continues to fall; regulator suspends multi-frequency spectrum auction; MVNO market developing with new players in 2013; MTRs reduced for incumbent MNOs; regulator’s 2011 market data update; telco operating and financial data to Q1 2013; market developments to mid-2013.

Companies covered in this report include:

Telefónica, T-Mobile, Vodafone and MobilKom.


1. Synopsis
2. Mobile communications
2.1 Overview of the Czech Republic’s mobile market
2.1.1 Mobile statistics
2.2 Regulatory issues
2.2.1 Significant market power (SMP) obligations
2.2.2 Roaming tariffs
2.2.3 Mobile termination rates (MTR)
2.2.4 GSM licences
2.2.5 UMTS licences
2.2.6 Mobile data network tender
2.2.7 Mobile number portability (MNP)
2.2.8 Network sharing
2.2.9 Spectrum auctions
2.3 Mobile technologies
2.3.1 Analogue
2.3.2 GSM
2.3.3 Code division multiple access (CDMA)
2.3.4 3G UMTS
2.4 Major mobile operators
2.4.1 Overview
2.4.2 Telefónica O2 Czech Republic
2.4.3 T-Mobile
2.4.4 Vodafone Czech Republic
2.4.5 MobilKom/U:fon
2.4.6 Mobile Virtual Network Operators (MVNOs)
2.5 Mobile voice services
2.5.1 Prepaid cards
2.6 Mobile messaging
2.6.1 Short message service (SMS)
2.6.2 Multimedia message service (MMS)
2.6.3 TDD-UMTS
2.6.4 1x EV-DO
2.7 Mobile data services
2.7.1 Overview
2.7.2 General packet radio service (GPRS)
2.7.3 Push-to-talk (PTT)
2.7.4 Enhanced data for GSM evolution (EDGE)
2.7.5 High-speed packet access (HSPA)
2.7.6 Long-term Evolution (LTE)
2.8 Mobile content and applications
2.8.1 Mobile TV
2.8.2 Location-based services
2.8.3 Mobile advertising
2.8.4 M-commerce
2.8.5 M-payments
3. Related reports
Table 1 – Mobile subscribers and penetration rate – 1995 - 2013
Table 8 – Telefónica O2 subscribers – 2006 - 2013
Table 9 – Telefónica O2 ARPU – 2006 - 2013
Table 10 – T-Mobile subscribers – 2006 - 2013
Table 11 – T-Mobile financial and operational data – 2004 - 2013
Table 12 – T-Mobile blended ARPU – 2004 - 2013
Table 13 – Vodafone subscribers – 2008 - 2013
Table 14 – Ratio of prepaid to postpaid subscribers – 2001 - 2013
Table 15 – Prepaid and postpaid subscribers – 2008 - 2010
Table 16 – T-Mobile prepaid subscribers – 2005 - 2013
Table 17 – Telefónica prepaid subscribers – 2004 - 2013
Table 18 – Vodafone CR prepaid subscribers – 2005 - 2013
Table 19 – Total SMS messages sent – 2003 - 2013
Chart 1 – Mobile subscribers and penetration rate – 2003 - 2013
Chart 2 – Telefónica O2 ARPU – 2006 - 2013
Chart 3 – T-Mobile financial and operational data – 2004 - 2013
Chart 4 – Prepaid and postpaid subscribers – 2008 – 2010
Exhibit 1 – 2G spectrum awarded in the Czech Republic

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report