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Bulgaria - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses


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Bulgaria - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Bulgaria has a strong mobile market, with effective competition provided by Telekom Austria's M-Tel, Telenor's local unit, and the incumbent Vivacom. Mobile penetration is relatively high, the result of a significant trend for fixed-mobile substitution in recent years. Competition among network operators has intensified given the recent implementation of a streamlined mobile number portability process. Vivacom has also branched into the fixed-line market, acquiring a number of fibre-based broadband internet service providers. Mobile data offerings are focused on mobile broadband, resulting in considerable investment in network upgrades among all players. This report presents a concise overview of Bulgaria's mobile market, offering a variety of statistics and insightful analysis covering the major operators, market developments and services offered.

Key developments:

Blizoo launches LTE services on MAX's network; regulator re-opens tender for spectrum in the 2.5-2.6GHz band; GloBul rebranded as Telenor Bulgaria; Max Telecom launches Bulgaria's first commercial LTE network; regulator consults on the use of remaining 1800MHz band; MobilTel extends its GSM licence; MNOs fined for MNP non-compliance; HSPA+ coverage extended; mobile sector representing nearly half of all telecom sector revenue; Vivacom reports strong growth in mobile broadband subscriber base; mobile termination rates reduced; MNP takes off under new regulatory measures; 1800MHz spectrum licensees fail to pay for fees; M-Tel extends LTE roll-out; regulator's market data for 2014; telcos' operating and financial data to Q3 2015; recent market developments.

Companies covered in this report include:

Vivacom, MobilTel, Telenor Bulgaria (GloBul).


1. Synopsis
2. Market analysis
3. Mobile statistics
3.1 General statistics
3.2 Market share
3.3 Mobile data
3.3.1 Short Message Service (SMS)/Multimedia Messaging Service (MMS)
3.4 Mobile broadband
4. Regulatory issues
4.1 First GSM licence
4.2 Second GSM licence
4.3 Third GSM licence
4.4 Fourth GSM licence
4.5 Third generation (3G) licences
4.6 Fourth Generation spectrum auction
4.7 1800MHz band
4.8 2.5-2.6GHz
4.9 TETRA licences
4.10 Mobile Number Portability (MNP)
4.11 Roaming
4.12 Mobile Termination Rates (MTR)
5. Mobile infrastructure
5.1 Digital networks
5.1.1 GSM
5.1.2 Third Generation mobile (3G)
5.1.3 Long-term Evolution (LTE)
5.2 Other infrastructure developments
5.2.1 General Packet Radio Service (GPRS)
5.2.2 Enhanced Data for GSM Evolution (EDGE)
5.2.3 Evolved High Speed Packet Access (HSPA+)
5.2.4 TETRA
6. Major mobile operators
6.1 Vivacom
6.2 MobilTel/M-Tel
6.3 Telenor Bulgaria (Cosmo Bulgaria Mobile/GloBul)
6.4 Mobile content and applications
6.4.1 M-commerce (micropayments)
6.4.2 Mobile TV
7. Related reports
List of Tables and Charts
Table 1 Mobile network coverage by operator 2014
Table 2 Historic - Mobile subscribers and penetration 1995 - 2004
Table 3 Mobile subscribers and penetration 2005 - 2016
Table 4 Mobile sector revenue 2009 - 2015
Table 5 Proportion of mobile revenue by service 2010 - 2014
Table 6 Mobile market share of subscribers by operator 2006- 2014
Table 7 Mobile market share of revenue by operator 2007- 2014
Table 8 Mobile market revenue share by service 2008 - 2014
Table 9 Ratio of prepaid to postpaid subscribers 2002 - 2014
Table 10 MobilTel prepaid subscribers 2004 - 2015
Table 11 Total SMS messages sent 2003 - 2015
Table 12 Total MMS messages sent 2003 - 2015
Table 13 Active mobile broadband subscribers and penetration 2009 - 2015
Table 14 MobilTel mobile broadband subscribers 2008 - 2015
Table 15 UMTS population coverage by operator 2014
Table 16 Cumulative mobile number portings 2008 - 2012
Table 17 European roaming charges 2007 - 2014
Table 18 European retail data roaming charges 2012 - 2014
Table 19 European wholesale roaming charges 2012 - 2014
Table 20 Vivacom mobile subscribers 2012 - 2015
Table 21 Vivacom mobile service revenue 2009 - 2015
Table 22 MobilTel financial data 2005 - 2015
Table 23 MobilTel prepaid, postpaid and blended monthly ARPU 2004 - 2015
Table 24 MobilTel mobile subscribers 2007 - 2015
Table 25 MobilTel Minutes of Use (MOU) 2007 - 2015
Table 26 Telenor Bulgaria financial data () 2009 - 2013
Table 27 Telenor Bulgaria mobile services revenue () 2011 - 2013
Table 28 Telenor Bulgaria financial data (NOK) 2013 - 2015
Table 29 Telenor Bulgaria subscribers 2007 - 2015
Chart 1 Mobile subscribers and penetration 2002 - 2016
Chart 2 Mobile market share of subscribers by operator 2006- 2014
Chart 3 Mobile market revenue share by service 2008 2014
Chart 4 MobilTel financial data 2005 - 2015
Chart 5 MobilTel prepaid, postpaid and blended monthly ARPU 2004 - 2015
Chart 6 Telenor Bulgaria financial data 2009 - 2013

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