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Bulgaria - Fixed Broadband, Digital Economy and Digital Media - Statistics and Analyses


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Bulgaria - Fixed Broadband, Digital Economy and Digital Media - Statistics and Analyses

Bulgaria's broadband market enjoys excellent cross-platform competition, including DSL, cable, FttX, WiMAX and LAN-based services. The country has undertaken steps to develop an internet society encompassing commerce, health and government services. Cable TV penetration is well above the EU average and the market has undergone considerable consolidation. Digital TV is also widely available via broadband TV and satellite. The incumbent Vivacom has invested in fibre networks, and by mid-2015 its infrastructure passed almost one million premises. The number of fibre subscribers has grown rapidly in recent during the last two years as customers migrate from DSL infrastructure. By late 2015 an estimated two-thirds of subscribers were on fibre (FttX) networks.

This report provides an insight into Bulgaria's broadband and digital media markets. It includes an overview of the technologies, major players and market developments, as well as a variety of statistics and fixed broadband forecasts to 2020.

Key developments:

Telekom Austria Group acquires Blizoo Bulgaria from EQT; Vivacom re-acquires NURTS DTTV provider; Satellite BG ceases broadcasting; new cableco association launched; consolidation among cable TV players; Vivacom increases satellite broadband service to 18Mb/s; government investment program for broadband in rural areas; Vivacom's FiberNet offer passed 964,000 premises by mid-2015; regulator's market data updates for 2014; telcos' operating data to Q3 2015; recent market developments.

Companies covered in this report include:

MobilTel, Trans Telecom, Vivacom, Bulgarian Telecom and Television, Blizoo.


1. Synopsis
2. Introduction and statistical overview
2.1 Market analysis
2.2 Broadband statistics
2.3 Forecasts broadband subscribers 2015; 2017; 2020
2.3.1 Scenario 1 higher broadband subscriber growth
2.3.2 Scenario 2 lower broadband subscriber growth
2.3.3 Notes on scenario forecasts
3. Hybrid Fibre Coax (HFC) networks
4. Asymmetrical Digital Subscriber Line (ADSL)
5. Fibre-to-the-Premises (FttP)
6. Other fixed broadband services
6.1 World Interoperability for Microwave Access (WiMAX)
6.1.1 Nexcom
6.1.2 Cablenet/Max Telecom
6.1.3 M-Tel
6.1.4 Trans Telecom/Forever
6.2 Satellite broadband
7. Digital economy
7.1 Introduction
7.2 E-government
7.3 E-health
8. Digital media
8.1 Introduction
8.2 Bundled services
8.3 Digital TV
8.3.1 Broadband TV (IPTV)
8.3.2 Video-on-Demand (VoD)
8.3.3 Digital Terrestrial TV (DTTV)
8.3.4 Cable TV (CATV)
8.3.5 Satellite-based digital pay TV developments
9. Related reports
List of Tables, Exhibits and Charts
Table 1 Internet users and penetration rates 2000 - 2015
Table 2 Broadband market share by access type 2009 - 2014
Table 3 Fixed broadband subscribers and penetration 2005 - 2016
Table 4 Fixed broadband subscribers by data speed 2010- 2014
Table 5 Data/internet retail and wholesale revenue 2008 - 2014
Table 6 Forecast fixed broadband subscribers higher growth scenario 2015; 2017; 2020
Table 7 MobilTel broadband subscribers 2011 - 2015
Table 8 Cable broadband subscribers 2005 - 2015
Table 9 ADSL subscribers 2005 - 2015
Table 10 Vivacom broadband subscribers 2013 - 2015
Table 11 Vivacom fibre broadband connections and homes passed 2013 - 2015
Table 12 FttP subscribers 2008 - 2015
Table 13 ICT usage by businesses 2006 - 2011
Table 14 E-education usage by individuals 2007 - 2012
Table 15 E-education usage by businesses 2007 - 2012
Table 18 Proportion of analogue/digital viewing 2008 - 2014
Table 19 Broadcasting revenue by service 2010 2014
Table 20 Penetration of TV services 2009 - 2014
Table 21 Proportion of pay TV subscribers by platform 2012 - 2014
Table 22 TV service received in bundled offers 2010 - 2014
Table 23 IPTV subscribers 2008 - 2014
Table 24 IPTV revenue 2008 - 2014
Table 25 Cable TV subscribers 2006 - 2014
Table 26 Satellite TV subscribers 2006 - 2014
Table 27 Satellite broadcasting revenue 2008 - 2014
Chart 1 Fixed broadband subscribers and penetration 2005 2016
Exhibit 1 The Economist Intelligence Unit (EIU) annual E-readiness criteria

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