Bangladesh - Mobile Market Overview, Forecasts, and Broadcasting
After deregulation of the mobile market and the entry of two new operators (bringing the total number of mobile providers to five) in 2005, Bangladesh witnessed a period of booming growth in mobile subscriber numbers. While overall growth has slowed somewhat over the last two or three years, the market continues to expand in a healthy fashion. The issue of 3G licences by auction in late 2013 and the subsequent launch of 3G networks has given a huge boost to the mobile/internet segment. Foreign investment interest has also continued to be high. This report describes how the mobile market is growing and the impact this growth is having on the developing nation, as well as providing an outline of the main players. The introduction of 3G is particularly covered. The report also has a brief overview of the TV broadcasting sector.
the first 3G licence in the country was awarded to Teletalk;
the state-owned operator launched a pilot 3G offering in September 2012;
the much-anticipated 3G auction was finally held in September 2013;
four operators - GrameenPhone Banglalink, Robi Axiata and Bharti Airtel - acquired 3G spectrum in the auction;
the operators followed up quickly with network launches;
overall mobile penetration had grown to 74% by September 2014, the 100 million mobile subscriber milestone having been passed in 2013;
after banning the selling pre-activated SIM cards without proper subscriber identification, the BTRC continued follow up its decision with a strong enforcement policy;
CDMA operator CityCell's plan to launch a GSM network after being granted a licence in 2013 seemed to be running into difficulties;
the regulator was working to free up the 700MHz band to allow use by mobile operators for possible 4G LTE services.
Companies covered in this report include:
GrameenPhone; CityCell (PBTL); Orascom Telecom Bangladesh (formerly Sheba Telecom); Banglalink; Robi Axiata (formerly Aktel); Teletalk (Bangladesh Telegraph and Telephone Board); Airtel Bangla (formerly Warid Telecom)
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook