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Austria - Digital Economy and Digital TV - Insights, Statistics and Analysis

Austria - Digital Economy and Digital TV - Insights, Statistics and Analysis

Austria's market for converged media benefits from excellent upgraded broadband networks and a strong TV market served by mature cable and satellite sectors as well as a fast developing DTTV infrastructure. Cable and DSL networks support popular demand for bundled services offerings including IPTV, VoD and interactive TV. Digital services have been available since 2006, with three multiplexes assigned to national and regional services and a fourth reserved for mobile broadcasting. This report profiles media convergence in Austria, including developments in the digital broadcast market, IPTV and VoD, as well as regulatory measures on the switch to digital TV.

Key developments:

Telekom Austria joins with Eutelsat to launch satellite services to businesses in CEE; ASO completed in mid-2011 with 98% DTTV coverage; regulator prepares DTT Muxes for DVB-T2; Telekom Austria's IPTV service rebranded as A1 Kabel TV; regulator data for 2012 and updates to Q3 2013; operator data to Q4 2013, market developments to April 2014.

Companies covered in this report include:

UPC Austria, Telekom Austria, ORF.


1. Synopsis
2. Digital media
2.1 Key general trends
2.2 Business models
2.2.1 Bundled services
2.3 Regulatory issues
3. Digital TV
3.1 Overview
3.2 TV-over-DSL (IPTV)
3.2.1 Video-on-Demand (VoD)
3.3 Cable TV
3.3.1 UPC Austria
3.3.2 Digital cable TV
3.4 Satellite TV
3.4.1 Digital satellite TV
3.5 Digital terrestrial TV
3.5.1 DVB-T2
3.6 Free-to-Air (FTA) TV
3.7 VoIP (Voice over Internet Protocol) services
4. Related reports
Table 1 Subscribers to bundled services 2012 - 2013
Table 2 TV households by technology 2000 - 2012
Table 3 Digital receiver sales by technology (historic) 2006 - 2009
Table 4 Telekom Austria IPTV subscribers 2007 - 2011
Table 5 Cable and satellite TV households 2000 - 2013
Table 6 UPC Austria revenue and annual change 2005 - 2013
Table 7 UPC Austria subscribers by service 2006 - 2013
Chart 1 TV households by technology 2000 - 2012
Chart 2 UPC Austria subscribers 2006 2013
Exhibit 1 Overview of digital media

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