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Australia - Fixed & Mobile Telecoms Statistics (tables only)

Australia’s $43 billion telecoms market

National Broadband Network

Several things became clear during the privatisation process of Telstra in the 00s. Broadband quality was below the international benchmark; end-user and wholesale prices were above that mark; and there was no economically viable business case for high-speed broadband infrastructure for regional and rural Australia. At that time both sides of government were in favour of government intervention in order to rectify this situation. Telstra, however, was determined to maintain its monopoly and in the end the government had to step in. This led to the structural separation of the company.

At the same time, because of the GFC, the government decided to change its broadband infrastructure plan from a regional to a national one. They also linked that to the development of the digital economy and launched supporting policies in e-commerce, e-health, e-education and smart grid, all aimed at utilising the NBN for those purposes. The $36 billion plan includes a government investment of $27 billion and needs to be seen in the context of the $60 billion raised by the privatisation of Telstra.

Smart grids

Smart grids support the delivery of electricity to consumers using digital communications technology to improve efficiency and reduce costs. The major players building smart grids in Australia are mostly large energy retailers and producers supported by IT and telecommunications firms.

Mobile operations

The mobile communications market in Australia has seen lots of infrastructure activity in the last year from the mobile network operators (MNOs), with some of the results of that activity still to come to fruition into 2013 and beyond. New investments are driven by a rapidly changing market led by consumer demand, handset saturation and the demand of faster-speed technologies in the fixed- broadband market. Competition in the mobile sector is driving the mobile market to a lower dollar value return on a user basis. This is being compensated by more data use on a variety of mobile devices and growth in the emerging M2M market.

With the mobile handset market being driven by smartphone uptake, this is also driving mobile broadband usage and the increase of over-the-top applications that are now depriving the mobile network operators from their traditional income streams. Mobile voice calls have now reached their peak and will start a slight level of ongoing decrease over coming years.

As the smartphone sector in Australia takes off, in mid-2012 we see that the Android market has overtaken the iPhone as the user’s choice as the top smartphone. But with the 4G handset market about to expand as users come off plans, the changing of leading brands may occur once again and we will see applications and data usage further increase placing strains on the limited spectrum availability.

While overall mobile services revenue growth by the mobile network operators over the last financial years has decreased on a year-on-year bases, in 2012 we are seeing a further slowdown in growth with revenue growth going negative for Vodafone.

Mobile broadband

Broadband is the facilitator for a range of services that are of great value to governments, businesses and people in rural and regional areas as well as in the cities. Mobile broadband can also increase this value even further. With around 5.5 million mobile broadband subscribers in Australia, the release of a 4G network by one mobile network operator saw uptake of more than 300,000 services in just over half a year.

The use of Long-term evolution (LTE) mobility broadband has boosted the uptake of mobile broadband usage and this is also likely to expand further as the National Broadband Network (NBN) use of wireless services commence. Australia will see the NBN connect around 7% of all premises in the country to fixed-wireless networks.

The availability of mobile broadband has seen social networking boom on the move, so we need a fast upload speed to allow the 35% of Australians who use Facebook on their mobile. The high uptake of these mobile services will also see more and more users adding to the mobile broadband user base.

Major telcos

Telstra


Telstra is Australia’s largest telecommunications provider offering a full range of telecom services throughout Australia. The company provides basic access services to most homes and businesses, local and long-distance telephone call services, and mobile and Internet services including just under seven million fixed lines and more than 13 million mobile connections.

Wholesale services are also provided to ISPs and RSPs while advertising and subscription television services are provided through subsidiary companies. By September-2012 Telstra is seeing large increases in 4G LTE voice and mobile broadband services and is keen to expand in this growing area over the next couple of years. The last couple of years have seen extraordinary growth in prepaid mobile connections and in 2012 prepaid numbers now exceed postpaid services.

Optus

Optus provides a range of communications services that include mobile, national and long-distance services, local and international telephony, business network services, internet and satellite services, subscription TV and digital media services.

Into 2012 the company is aiming to expand its customer base through new services. These include the provision of MeTV, an IPTV service with FetchTV, expanded mobile coverage in Tasmania, refarming 2G to 3G, the launch of 4G services and an agreement providing interim satellite services in the National Broadband Network. These new and additional services will allow Optus to gain new subscribers across its coverage areas and to more remote and regional communities.

The numbers of wireless broadband subscribers continues to boom rising 28% year-on-year in mid-2012 and is continuing to deliver higher data revenue, although as the market rises to saturation levels BuddeComm believes that the rising returns will slowly diminish. The takeover of vividwireless from Seven Media will boost the amount of 4G spectrum and subscribers and market share in the markets where vividwireless operates. The restaurant review company Eatability purchased by the company in mid-2012 will add a digital media and content service flavour to the company.

Second tier telcos

Telecommunications regulatory reform will continue to feature into 2012 as the Telecommunications Consumer Protection (TCP) Code will see the power of pricing and usage monitoring become easier for consumers, with service providers possibly being overseen by the regulators. The other major feature will be the new regulations governing the transition period between now and the arrival of the NBN. Subsequently other smaller and niche market operators will look for opportunities to gain a greater market share of the telecommunications revenue streams to shore up their returns.

The second-tier market is making gains in broadband and they are gearing up for IPTV which will then be bundled into their other product offerings. Although the bundled market often sees overall revenues fall but it generally maintains a higher ARPU. Also in 2012 further consolidation is expected.

While the fixed-voice market revenue declines in the second-tier market so too are mobile and broadband revenues. Falling revenue reflects increased bundle value as well as consumers moving away from fixed-voice services, but it may also be a symptom of increased reliance on VoIP-based and naked DSL platforms in the second-tier market. Nevertheless, overall revenues in second-tier mobile services and data services (including internet access) continue to show growth.

Data in this report is the latest available at the time of preparation and may not be for the current year.


  • EXECUTIVE SUMMARY
  • FIXED-LINE OPERATIONS
    • NATIONAL BROADBAND NETWORK
      • NBN plans
        • Table NBN budgeted and actual expenditure - 2008 - 2015
        • Table NBN pricing schedule for access virtual circuit
      • Deployment
        • Table Deployment schedule
        • Table Deployment schedule for 2012-15 corporate plan
        • Table Numbers of premises passed
        • Table NBN Co 2012 rollout schedule
        • Table NBN take up rates first release sites
      • Forecasts
        • Table Broadband uptake* scenario forecasts - 2015; 2020 (household penetration)
        • Table Impacts of the NBN on industry output at 2020 (% change)
      • Market research
        • Table What does a better broadband service look like?
        • Table Will better broadband increase your digital economy participation?
        • Table What do you value in a broadband service?
    • SMART GRIDS
      • Table Machine-to-machine applications and technologies, by dispersion and mobility
      • Market research
        • Table Percentage of respondents that rank specific risks related to smart meters and energy data collection in their top three concerns
        • Table Percent of respondents who do not know the answer to the specified question or statement
  • MOBILE OPERATIONS
    • 3G INFRASTRUCTURE
      • Table Mobile base stations - 2009; 2011 - 2012
      • Table Crown Castle mobile tower acquisitions - 2000 - 2012
    • SUBSCRIBER STATISTICS
      • Table Mobile market subscribers and penetration rate - 2000 - 2012
      • Table Number of mobile phone services in operation - prepaid and postpaid - 2006 - 2013
      • Operator statistics
        • Table Mobile subscribers by carrier - 1993; 1997; 2000 - 2013
        • Table Annual change of mobile subscribers by carrier - 1995; 1997; 2000 - 2013
        • Table Mobile subscriber market share by operator - 1993; 1997; 2000 - 2013
        • Table 3G mobile subscribers by carrier - 2003 - 2012
        • Table Annual change of 3G mobile subscribers by carrier - 2007 - 2012
        • Table Proportion of 3G mobile subscribers versus total subscribers by carrier - 2006 - 2012
        • Table 2G mobile subscribers by carrier - 2006 - 2012
        • Table Annual change of 2G mobile subscribers by carrier - 2006 - 2012
        • Table Prepaid subscribers by mobile network operator - 2006 - 2013
        • Table Prepaid subscribers market share by mobile network operator - 2006 - 2013
        • Table Wholesale subscribers - Telstra and Optus - 2006 - 2013
    • INDUSTRY REVENUE STATISTICS
      • Table Total mobile services market revenue - 1993 - 2014
      • Table Mobile broadband monthly ARPU - 2010 - 2012
      • Table Estimated mobile broadband revenues - 2010 - 2012
      • Table Total mobile services market revenue - 2010 - 2013
      • Table Revenue by business area - Jan 2011
      • Table Overview of selected Amaysim versus Woolworths prepaid plans - July 2012
      • Operator statistics
        • Table Mobile services market revenue per major operator - 1993 - 2014
        • Table Annual change of mobile services market revenue per major operator - 1994; 1997; 2000 - 2014
        • Table Annual change of mobile services market share per major operator - 2000 - 2013
        • Table Estimated proportion of mobile service revenue from voice services - 2007 - 2013
        • Table Total mobile voice revenue per major operator - 2007 - 2013
        • Table Mobile voice revenue per major operator as a proportion of total mobile services revenue - 2007 - 2013
        • Table Mobile data revenue per major operator - 2007 - 2012
        • Table Annual change in data revenue per major operator as a proportion of total mobile services revenue - 2008 - 2012
      • ARPU comparisons
        • Table Blended ARPU per month per major operator - 2000 - 2012
        • Table Blended ARPU per month per major operator - annual change - 2004 - 2012
        • Table Postpaid ARPU per month - Telstra, Optus and Vodafone - 2004 - 2010
        • Table Mobile data ARPU per month - Telstra and Hutchison - 2004 - 2010
      • Mobile Satellite Services
        • Table Estimate mobile satellite users - 2007 - 2012
        • Table Revenue by business area - Jan 2011
        • Table Pivotel Globalstar satellite data costs - July 2012
        • Table Optus satellite revenue - 2007 - 2013
    • RETAIL MARKET
      • Table Estimated number of outlets and market share of leading retailers - 2011 - 2012
      • Table Selected retailers - number of outlets by state - mid-2012
    • WIRELESS BROADBAND
      • Subscribers
        • Table Wireless broadband subscribers by access type - 2007 - 2012
        • Table 3G mobile broadband subscribers by mobile network operator - 2007 - 2012
        • Table Fixed wireless broadband subscribers by major operator - 2008 - 2012
      • Data downloads
        • Table Estimated mobile broadband data downloaded in Petabytes - 2007 - 2012; 2015
      • Industry revenues
        • Table Estimated mobile broadband revenues - 2007 - 2012
        • Table Overall estimated total mobile data revenue - 2008 - 2013
        • Table Mobile broadband monthly ARPU - 2007 - 2012
        • Table Forecast mobile broadband and voice revenues - 2008; 2013; 2018
      • Operator revenues
        • Table Estimated mobile data revenues by mobile network operator - 2008 - 2012
        • Table Estimated mobile data revenue by operator - 2009 - 2011
        • Table Blended mobile data ARPU per customer by operator - 2010 - 2011
        • Table Telstra average mobile broadband revenue per user per month - 2008 - 2012
      • Broadband speed
        • Table Average 3G mobile broadband speed data in Australia - 2008 - 2012
        • Table Average 4G mobile broadband speed data in Australia - 2010 - 2012
      • Surveys and Statistics
      • Mobile Media Market
        • Table Mobile Embrace key financial statistics - 2010 - 2011
        • Table Mobi.moki key financial statistics - 2010 - 2011
        • Table Enero (Photon Group) - key financial parameters - 2010 - 2011
        • Table Enero (Photon Group) - key financial parameters - H12011 - H12012
        • Table App usage download by selected demographic - 2010 - 2011
        • Table App usage by mobile brand - 2011
        • Table Estimated app usage by selected demographic - 2011
        • Table Estimated app market revenue - 2009 - 2015
        • Table Users who pay for mobile applications by app type - 2010 - 2011
        • Table Mobile premium service complaints by major provider - 2010 - 2011
        • Table Estimated revenues - PSMS market - 2004 - 2012
      • Messaging
        • Table Cost of sending a standard SMS by mobile network operator - 2012
        • Table MMS and SMS numbers SMS sent - 2008 - 2011
        • Table Estimated numbers of SMS sent - 2003 - 2012
        • Table Number of Telstra sent SMSs - 2005 - 2012
        • Table The decline in SMS data revenues - 2008 - 2011
      • M-Commerce
        • Table Popularity of contactless payments using smartphones- 2011 -2012
    • HANDSET MARKET
      • Table Australian handset shipments - 2004 - 2012
      • Table Seasonal comparison - Australian shipments per quarter - 2004 - 2011
      • Table Seasonal comparison - Australian shipments per quarter as a proportion of annual shipments - 2004 - 2011
      • Table Change in Australian shipments per quarter - seasonally adjusted - 2005 - 2011
      • Table Key recycling indicators - Mobile Muster - 2006 - 2012
      • Table Low-end, mid-tier and high-end mobile device markets - percentage of units sold - 2007; 2013.
      • Table Payment plan data - 2009 - 2011
      • Table Sale percentage of paid-for applications - 2010 -2011
      • Table Typical weekly usage pattern of a smartphone user - 2009 - 2011
      • Table Customer loyalty with phone OS - % likely to stay with their existing operating system for next phone purchase
      • Table Use of advanced phone features - % of mobile users who access rich media and other smartphone features
      • Table Smartphone usage by children in Australia - 2009
      • Table Smartphone users accessing the Internet - 2009 - 2011
      • Table Smartphone use of the Internet - 2010 - 2011
      • Handset supplier statistics
        • Table Estimated Australian handset supplier market share - major suppliers - 2008 - 2011
        • Table Australian 3G handset market - by major operator - 2008 - 2010
  • AUSTRALIAN TELCOS
    • TELSTRA
      • Financial statistics
        • Table Telstra Group total revenue - 1994 - 2013
        • Table Telstra Group revenue by segment - 2008 - 2012
        • Table Telstra Group key performance indicators - 2002 - 2012
        • Table Telstra Group key performance indicators by annual change - 2003 - 2012
        • Table Telstra Group EBITDA by segment - 2009 - 2012
        • Table Telstra Group revenue by service - 2009 - 2012
        • Table Selected Telstra revenues by service - 2009 - 2012
        • Table Telstra PSTN products revenue - 2009 - 2012
        • Table Telstra mobile revenue - 2009 - 2012
        • Table Telstra mobile ARPU - 2009 - 2012
        • Table Telstra mobile prepaid and postpaid revenue - 2008 - 2012
        • Table Telstra fixed broadband revenue by service stream - 2009 - 2012
        • Table Telstra IP and data access revenue - 2009 - 2012
      • Subsidiaries and offshore
        • Table Sensis financial summary - 2009 - 2012
        • Table Telstra offshore controlled entities revenue - 2009 - 2012
        • Table CSL New World revenue, expenses, EBITDA, EBIT, capex - 2009 - 2012
        • Table TelstraClear revenue, expenses, EBITDA, EBIT, capex - 2009 - 2012
      • Operating statistics
        • Table Statistical overview of network traffic counts - 2008 - 2012
        • Table Statistical overview of network and operational services - 2008 - 2012
        • Table Statistical overview of mobile operational services - 2008 - 2012
        • Table Statistical overview of online operational services - 2008 - 2012
        • Table Annual change of calls/subscribers/networks/operations - 2008 - 2012
        • Table Telstra 4G / LTE devices - voice versus mobile broadband - 2011 - 2012
    • OPTUS
      • Parent company
      • Financial statistics
        • Table Optus business and wholesale statistics - 2009 - 2013
        • Table Optus consumer Internet statistics by technology - 2009 - 2013
        • Table Total internet subscribers (broadband and dialup) - 1996; 1998; 2000 - 2013
      • Operating statistics
        • Table Optus mobile pre/postpaid customers - breakdown by quarter - 2011 - 2013
        • Table Optus mobile subscribers - 1998 - 2013
        • Table Optus mobile subscribers - key operating statistics - 2008 - 2012
        • Table Optus consumer telephony statistics - 2008 - 2012
        • Table Optus mobile subscriber ARPU, acquisition cost breakdown by quarter - 2011 - 2013
        • Table Optus mobile ARPU figures - 2008 - 2012
        • Table Optus on-net ARPU - 2008 - 2012
    • SECOND TIER TELCOS
      • Table Selected second-tier telco revenues by service - 2003 - 2011
      • Table Selected second-tier telco revenues by service - annual change - 2004 - 2011
      • Table Second-tier telcos - revenue by provider - 2008 - 2011
      • Table Second-tier telcos - revenue by major provider - annual change - 2008 - 2011
      • Table Second-tier telcos - revenue by major provider - relative market shares - 2008 - 2011
      • Table Second-tier telcos - revenue by provider (historic) - 2004 - 2007
      • Table Second-tier telcos - revenue by major provider (historic) - relative market shares - 2004 - 2007
      • Table Dodo subscribers by market segment - 2010 - 2011

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