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Australia - Data Centres


Attention: There is an updated edition available for this report.

BuddeComm has been supportive of the data centre market since the 1990s. However, it took nearly 20 years for the industry to reach its current position. The arrival of high-speed broadband networks allowed for a large range of new services and applications, especially aimed at small and medium organisations.

The data centre market includes telehousing facilities, co-location facilities, cloud and IT services, content hosting, connectivity and interconnection. They are important for a range of business and government applications including new developments of cloud computing and the Internet of Things (M2M).

The NBN in Australia has given an enormous boost to the data centre market, with investments totalling $5 billion over the 2011-2016 period. Currently the developments are highly centralised in the capital cities, but a more decentralised trend is expected to develop over time.

This report overviews the different forms of data centres, the growth of neutral facilities, and gives an insight into the size of the general data centre market, the trends occurring in it, and the major players in the sector. Of the major players the role of the telcos is included and a number of smaller independent providers are profiled.

Key developments:

Enterprise resource planning (ERP), customer relation management (CRM), internet exchanges (IX), outsourcing, infrastructure virtualisation, cloud computing.

Companied covered in this report include:

Telstra, Optus, Macquarie Telecom, Equant, Alphawest, Primus, Pipe Networks, Ausix, GlobalCenter, Datacom Systems, Global Switch, Hostworks, EDS, Fujitsu, Hewlett Packard, Equinix, Nexon Asia Pacific, NextDC, Polaris, ActewAGL, RightNow, WAIX, SAIX, VIX, Digital Realty Trust, Rackspace, Enterprise Data Corporation (EDS), IXnet, Habour MSP, Metronode-Leighton, Nextgen Networks, PSINet, Technical Real Estate, Intabank.


1. Synopsis
2. Market overview
3. The changing market of data centres - market analysis
3.1 The business concept of data centres
3.2 The broader market has changed
3.3 Changing technology environment
3.4 Data centre product sectors
3.5 Selective outsourcing
3.6 Glimpses of the future
3.7 Infrastructure requirements
4. Trends and developments
4.1 Call centres to go digital
4.2 Software-defined data centres (SDD)
4.3 How to manage and secure big data
4.4 Trans-sector outsourcing the way of the future
4.5 Infrastructure Virtualisation technology
5. Market statistics and surveys
5.1 Data Centre expenditure 2015
5.2 Revenue overview
5.3 Data centre survey 2014 Forrester Consulting
5.4 Market Sizing
5.5 Data Centre Services Market 2014 - Frost & Sullivan
5.6 Datacentre spending approached $2.1 billion in 2013
5.7 Hubs for M2M and the Internet of Things
6. Bandwidth on Demand
7. Telehousing (Co-location)
8. Internet Exchanges
8.1 Overview
8.2 Neutral IXs
9. Points of Interconnect (POI)
9.1 Overview
9.2 NBN POIs
10. Network Attached Storage (NAS)
11. Major Players
11.1 Amazon Web Services
11.2 Anchor
11.3 Barracuda Networks
11.3.1 Cloud options
11.4 Digital Realty Trust
11.5 Elastichosts
11.6 Equinix
11.7 Fujitsu
11.8 Geraldton datacentre
11.9 GlobalCenter (owned by Datacom Systems)
11.9.1 Background information
11.9.2 Datacom Systems
11.10 Global Switch
11.11 Government Data Centre - Canberra
11.12 Hewlett-Packard
11.13 Hostworks
11.14 IBM
11.15 LiveOps
11.16 Macquarie Telecom
11.17 Metronode - Nextgen Networks
11.18 Microsoft Azure
11.19 Mimecast
11.20 Nexon Asia Pacific
11.21 NEXTDC
11.21.1 Background information
11.21.2 Brisbane data centre
11.21.3 Melbourne data centre
11.21.4 Sydney data centre
11.21.5 Perth Data Centre
11.21.6 Canberra data centre
11.21.7 Cloud Centre portal
11.22 Optus data centre
11.22.1 Optus NEXTDC partnership
11.23 Pacnet
11.23.1 Company overview
11.23.2 Virtual data centre connectivity
11.24 Rackspace
11.25 Oracle RightNow
11.26 SAP Hana datacentre in Sydney
11.27 Telstra
11.28 Verizon
11.29 Vocus Communications
11.30 YourDC - Adelaide
12. Related reports
Table 1 Datacentre revenue by type 2011 2012; 2019
Table 2 Overview of datacentre hardware spending 2010 - 2012
Exhibit 1 - Pacnet
Exhibit 2 - Trans-sector vs. Cross-sector
Exhibit 3 Different names for similar concepts
Exhibit 4 Telehousing benefits

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