The business market in Australia was quick to embrace broadband, and by 2012 the vast majority of this sector had made the transition. A major reason many businesses initially moved to broadband was for faster speed, yet many still suffer from slow speeds and low quality broadband.
Some businesses have now switched to mobile broadband while those in NBN access areas are now making the switch to the fast fibre broadband that is necessary for some businesses to compete in the global economy. The faster speeds of this network will see business use explode with the uptake of services such as software as a service, together with cloud computing, online interactions, and media conferencing, as all these services need high-speed broadband to succeed.
Business broadband expansion continues with many individual employees now also being connected to mobile broadband, smartphones and tablets are increasingly becoming a part of the business ICT environment. Wireless broadband uptake by business has also seen an increase of numbers into 2012, while business with fast fibre spreads greater than 24Mb/s have seen a huge uptake over the past year.
This report provides a detailed overview of the key drivers and trends behind broadband adoption in the Australian business market. A number of market surveys are also included across a wide range of topics including e-business, broadband usage, small and medium enterprise readiness, and usage of the internet sectors.
mobile broadband, internet uptake in business increasing, fast fibre connections by business are increasing, smartphones, tablets, M2M, SMEs, VPN, internet access, National Broadband Network (NBN).
Companied covered in this report include:
Telstra, Exetel, Optus, Vodafone, Sensis, NBN Co
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