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Market Trends: Low-/No-Sugar Foods

  • Executive Summary
    • Scope And Methodology
      • Scope Of Report
      • Low-/No-Sugar Products
      • Report Methodology
      • Sugar Substitutes
    • The Market
      • The Market For Low-/No-Sugar Foods
        • Table Estimated U.S. Sales Of Sugar-Free Foods, 2003-2008 (In $ Billions)
      • Sugarless Gum
        • Table U.S. Retail Sales Of Sugarless Gums, 2003
      • Diet Candy
        • Table U.S. Retail Sales Of Diet Candy, 2003
      • Sugar-Free Cookies
      • Low-/No-Sugar Cereals
      • Sugar Substitutes
      • No-Sugar Added Ice Cream
    • Factors To Future Growth
      • Diabetes, Obesity Rates To Influence Low-Sugar Product Growth
      • The "Stigma" Of Sugar Substitutes
    • The Competitive Situation
      • Proliferation Of Sugar-Free Candies/Products
      • Marketers Join Diabetes-Fighting Efforts
    • The Low-Sugar Consumer
    • Low-/No-Sugar And The Overall Food Industry
  • The Market
    • Market Definition-Low-/No-Sugar
    • Methodology For Sales Estimates
    • Sugar Substitutes
      • Saccharin
      • Aspartame
      • Acesulfame-K
      • Sucralose
      • Other Sweeteners
      • Polyols Or Sugar Alcohols
    • Wide Variety Of Products
      • Candies
      • Gums
      • Ice Cream
      • Baked Goods
      • Beverages
    • Sugar And Diet
      • Sugar Busters Diet
    • Purchasing Patterns Of The "Low-Sugar" Consumer
      • Survey Data And Figures
      • Use Of Sugar Substitutes: Overview
        • Table Demographic Characteristics Favoring Use Of Sugar Substitutes/Artificial Sweeteners
        • Table Demographic Characteristics Favoring Use Of Equal As A Sugar Substitute
        • Table Demographic Characteristics Favoring Use Of Splenda As A Sugar Substitute
        • Table Demographic Characteristics Favoring Use Of Sweet 'N Low As A Sugar Substitute
      • Sugarless Chewing/Bubble Gum
        • Table Demographic Characteristics Favoring Use Of Sugarless Chewing/Bubble Gum
        • Table Demographic Characteristics Favoring Use Of Hershey's Carefree Koolerz
        • Table Demographic Characteristics Favoring Use Of Hershey's Ice Breakers
        • Table Demographic Characteristics Favoring Use Of Cadbury Adams' Trident
        • Table Demographic Characteristics Favoring Use Of Wrigley's Eclipse
        • Table Demographic Characteristics Favoring Use Of Wrigley's Extra
        • Table Demographic Characteristics Favoring Use Of Wrigley's Orbit
      • Sugarless Breath Mints/Strips
        • Table Demographic Characteristics Favoring Use Of Sugarless Breath Mints/Strips
        • Table Demographic Characteristics Favoring Use Of Wrigley's Eclipse Flash Strips
        • Table Demographic Characteristics Favoring Use Of Hershey's Ice Breakers
      • Sugar-Free Desserts
        • Table Demographic Characteristics Favoring Use Of Sugar-Free Flavored Gelatin Desserts
      • Sugar-Free Cookies-Snackwell's
        • Table Demographic Characteristics Favoring Use Of Snackwell's Brand Of Sugar-Free Cookies
      • No-/Reduced-Sugar Jams, Jellies And Preserves
        • Table Demographic Characteristics Favoring Use Of No-Sugar-Added Jams, Jellies &Am Preserves
        • Table Demographic Characteristics Favoring Use Of "Light"/Reduced-Sugar Jams, Jellies &Amp; Preserves
      • Light/ Reduced-Calorie Pancake And Table Syrup
        • Table Demographic Characteristics Favoring Use Of "Light"/Reduced-Calorie Pancake And Table Syrup
      • Sugar-Free Pudding
        • Table Demographic Characteristics Favoring Use Of Sugar-Free Pudding
      • Sugar-Free Yogurt
        • Table Demographic Characteristics Favoring Use Of "Light"/Sugar-Free Yogurt
    • The Overall Market
      • Current State Of The Overall Weight-Loss Market
      • The Low-/No-Sugar Food Market Estimated At $2 Billion
      • Factors To Growth
      • Sugar Substitutes Have A Mixed Health Record
      • New Wave Of Sugar Substitutes May Boost Market
    • Projected Market Growth
      • Low-/No-Sugar Food Market To Reach $4.1 Billion By 2008
  • Competitive Situation
    • Impact Of Low-Carb On The Low-Sugar Market
    • Is There A Low-/No-Sugar Bandwagon?
    • Marketer And Brand Shares
      • Sugarless Gum
        • Table Top Marketers Of Sugarless Gum By Iri-Tracked Sales And Shares, 2003
        • Table Top Brands Of Sugarless Gum Based On Increase In Sales, 2002-2003
      • Diet Candy
        • Table Top Marketers Of Diet Candy By Iri-Tracked Sales And Shares, 2003 - Part 1
        • Table Top Marketers Of Diet Candy By Iri-Tracked Sales And Shares, 2003 - Part 2
        • Table Top Brands Of Diet Candy Based On Increase In Sales, 2002-2003 - Part 1
        • Table Top Brands Of Diet Candy Based On Increase In Sales, 2002-2003 - Part 2
      • Sugar-Free Cookies
      • Low-Sugar Cereals
      • Low-/No-Sugar Desserts
      • No-Sugar-Added Ice Cream
      • Food Bars Move Beyond Diabetic Products
      • Sugar Substitutes: Splenda Takes Control
        • Table Top Marketers Of Sugar Substitutes By Iri-Tracked Sales And Shares, 2003
    • Marketing Trends
      • Retailers Showing Interest In Low-Sugar Lines
      • Educating The Consumer
      • Russell Stover Targets Pharmacy Section
      • Pricing Sugar-Free Products
      • Brand Association
    • Advertising And Promotion Trends
      • Splenda-Getting Closer To Natural
      • Kraft Targets Hispanics In Partnership With H-E-B
      • Hershey Teams With Cooking Lite
      • Sugarless Gums-Wrigley And Cadbury Fight It Out
    • New Product Trends
      • Splenda-The Preferred Sweetener
      • Championlyte Introduces First Sugar-Free Isotonic Sports Drink
      • Mid-Calorie Drinks Set For Launch
    • New Product Introductions
      • Table Low-/No-Sugar Chocolate Candy Introductions, 2003-2004 - Part 1
      • Table Low-/No-Sugar Chocolate Candy Introductions, 2003-2004 - Part 2
      • Table Low-/No-Sugar Chocolate Candy Introductions, 2003-2004 - Part 3
      • Table Low-/No-Sugar Chocolate Candy Introductions, 2003-2004 - Part 4
      • Table Low-/No-Sugar Non-Chocolate Candy Introductions, 2003-2004 - Part 1
      • Table Low-/No-Sugar Non-Chocolate Candy Introductions, 2003-2004 - Part 2
      • Table Low-/No-Sugar Non-Chocolate Candy Introductions, 2003-2004 - Part 3
      • Table Low-/No-Sugar Crackers Introductions, 2003-2004
      • Table Low-/No-Sugar Desserts Introductions, 2003-2004
      • Table Low-/No-Sugar Jams, Jellies, Marmalades And Sweet Butters Introductions, 2003-2004
      • Table Low-/No-Sugar Ice Cream, Novelties And Frozen Yogurt Introductions, 2003-2004 - Part 1
      • Table Low-/No-Sugar Ice Cream, Novelties And Frozen Yogurt Introductions, 2003-2004 - Part 2
      • Table Low-/No-Sugar Ice Cream, Novelties And Frozen Yogurt Introductions, 2003-2004 - Part 3
      • Table Low-/No-Sugar Meal Replacements And Special Diet Food Introductions, 2003-2004
      • Table Low-/No-Sugar Pastry And Baked Product Introductions, 2003-2004
      • Table Low-/No-Sugar Snack Bars And Snacks Introductions, 2003-2004 - Part 1
      • Table Low-/No-Sugar Snack Bars And Snacks Introductions, 2003-2004 - Part 2
      • Table Low-/No-Sugar Snack Bars And Snacks Introductions, 2003-2004 - Part 3
      • Table Low-/No-Sugar Snack Bars And Snacks Introductions, 2003-2004 - Part 4
      • Table Low-/No-Sugar Staple Introductions, 2003-2004
      • Table New Low-/No-Sugar Sweet Toppings Introductions, 2003-2004
      • Table Low-/No-Sugar Yogurt And Yogurt Imitations Introductions, 2003-2004
    • Competitive Profiles
      • Russell Stover Candies, Inc.
      • Hershey Foods Corp.
      • William Wrigley Jr. Co.
      • Unilever
      • Kraft/Nabisco
      • Nestl‚ Usa
      • Carbolite Foods
  • Low-/No-Sugar And The Overall Food Industry
    • Overall Impact On The Retail Food Industry
    • Nca Seeking To Debunk Myths About Sugar-Based Candy
    • Is Low-/No-Sugar A Selling Point?
      • Table Product Introductions Tagged As Low-/No-Sugar, 2003-2004
    • Americans Love Their Sugar...
    • But Will Better Tasting Substitutes Compete For That Love?
    • "Health" Products Benefit From Improved Formulations
    • Room For a Middle Ground?
    • Sugar-Free Products -The Future

Market Trends: Low-/No-Sugar Foods In this Market Trend report, Packaged Facts examines the market for low-/no-sugar foods (beverages are excluded) to assess their strengths in the face of formidable competition from the low-carb explosion, looking at whether low-carb is actually helping low-sugar and assessing the impact of new substitutes such as Splenda on the market. Low- and no-sugar foods have long been a staple of the diet market; this report examines segments of the market (including diet candies, sugarless gums, energy bars, and sugar substitutes) and selected marketers (e.g., Russell Stover, Wrigley, Carbolite), and offers a profile of the consumer for low- and no-sugar foods.

Introducing Market Trends Market Trends is the latest product line from Packaged Facts. These timely, compact reports offer insight and analysis into new product trends, demographic shifts, and consumer behaviors that affect the food, beverage and consumer goods industries.

Report Methodology The information in Market Trends: Low-/No-Sugar Foods is based on both primary and secondary research. Primary research involved interviews with marketing, public relations and industry analysts within the food and ingredient markets and consultants to the industry. Secondary research entailed data-gathering from relevant trade, business, and government sources, including company literature. The analysis of consumer demographics derives from Simmons Market Research Bureau survey data for fall 2003.

What You’ll Get in this Report Market Trends: U.S. Low-/No-Sugar Foods offers unique perspective on the diet foods market. No other market research report provides the analysis and trends coverage that Low-/No-Sugar offers. Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report If your company wants to get a head’s up on the trends that will be driving the low-sugar foods market, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the factors that influence the development of this market.

This report will help:

  • Marketing Managers identify market opportunities and develop targeted promotion plans for low-sugar foods.
  • Research and development professionals stay on top of competitor initiatives and explore demand for new product introductions.
  • Advertising agencies working with clients in the food industry to help understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.


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