Nearly 4 million babies are born in the U.S every year with demographers forecasting births to reach levels higher than those at the peak of the Baby Boom. Two major factors are in play: a large wave of Gen Y women is entering their child-bearing years and the Hispanic population in the U.S. is growing at a fast pace compounded with the fact that, on average, Hispanics have more children than other demographic groups. The study looks at the direction the market has taken and the factors that will fuel future growth in what is soon to be a baby booming industry.
Market Trends: Baby and Toddler Foods and Beverages In this Market Trend report, Packaged Facts examines the market for baby and toddler foods and beverages, assesses the markets strengths and weaknesses as it prepares for an oncoming baby boom. It provides a comprehensive analysis of the various products available in the U.S. baby and toddler food and beverages market, along with the manufacturer and retailer strategies that are being used to maximize growth and profitability. Trend coverage includes consumer usage, brand preference, retailing, new product, and growth markets such as organic.
Introducing Market Trends Market Trends is the latest product line from Packaged Facts. These timely, compact reports offer insight and analysis into new product trends, demographic shifts, and consumer behaviors that affect the food, beverage and consumer goods industries.
Report Methodology The information in Market Trends: Baby and Toddler Foods and Beverages is obtained from both primary and secondary research. Primary research data is provided by Simmons Market Research Bureau (consumer buying and usage data), Information Resources Inc. (market share data), and ProductScan (new product introduction data). Secondary research data has been obtained from trade association publications, business and medical journals, company literature and websites, databases, and investment reports.
What You’ll Get in this Report Market Trends: Baby and Toddler Foods and Beverages offers unique perspective on the baby and toddler food and beverage market. No other market research report provides the analysis and trends coverage that Packaged Facts offers. Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.
How You Will Benefit from this Report If your company wants to get a head’s up on the trends that will be driving the baby and toddler food and beverage market, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the factors that influence the development of this market.
This report will help:
Marketing Managers identify market opportunities and develop targeted promotion plans.
Research and development professionals stay on top of competitor initiatives and explore demand for new product introductions.
Advertising agencies working with clients in the baby and toddler food industry to help understand the product buyer to develop messages and images that compel parents to purchase these products.
Business development executives understand the dynamics of the market and identify possible partnerships.
Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.