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The U.S. Market for Gourmet Foods and Beverages: Volume 1 -- Market, Products and Trends


Attention: There is an updated edition available for this report.

A broad spectrum of food products from an increasingly wide range of gourmet marketers is rapidly finding a place in mainstream grocery channels and on mainstream American tables. Several key developments are expanding the appeal of gourmet/premium foods and beverages to consumers: Americans’ growing interest in world cuisines and flavors, growing concern with health and wellness, rising discretionary income, and an overall penchant for indulgence. The upshot is consumers with more sophisticated palates, higher nutritional demands, the ability to afford premium products, and the desire to enjoy them on a regular basis. While none of these trends is completely new, there are signs that they have been accelerating. At the same time, the current upswing in “channel blurring” is expanding retail distribution of gourmet/premium foods and beverages as grocers seek to distinguish themselves by luring shoppers with premium products they cannot find elsewhere.

This all-new Packaged Facts report, The U.S. Market for Gourmet Foods and Beverages: Market, Products and Trends, analyzes sales and growth potential for gourmet and premium foods and beverages, focusing on ready-to-eat meals (including frozen, refrigerated, and shelf-stable meals, soups, appetizers, and frozen pizza); baked goods (from artisan breads to crackers, cookies, and cakes), pasta, and grains; cheese; fresh produce (including packaged salads); condiments and sauces; candy, both chocolate and non-chocolate; ice cream and frozen desserts; and non-alcoholic beverages (from bottled water and ready-to-drink “adult sodas” to specialty coffees and teas). The report pinpoints the factors that continue to shape the market, including demographic trends, mergers and acquisitions, and new product development; compiles historical sales figures and projections for the 2000-2009 period; and presents marketer and brand share estimates for gourmet/premium products sold through mass-market outlets.

Gourmet Foods and Beverages: Market, Products and Trends is the first of two volumes in Packaged Fact’s overall report, The U.S. Market for Gourmet Foods and Beverages. Volume 2 addresses Consumer Profiles in the gourmet market.

Report Methodology
The information in The U.S. Market for Gourmet Foods and Beverages: Market, Products and Trends is based on both primary and secondary research. Primary research involved on-site examination of the retail milieu, interviews with marketing, public relations and industry analysts within the food market and consultants to the industry. Market size data was derived from Information Resources, Inc. Secondary research entailed data-gathering from relevant trade, business, and government sources, including company literature. New product information is gathered via literature research, personal interviews and data compiled by ProductScan, a service of Marketing Intelligence Service Ltd.

What You’ll Get in this Report
The U.S. Market for Gourmet Foods and Beverages: Market, Products and Trends makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The U.S. Market for Gourmet Foods and Beverages: Market, Products and Trends offers. The report addresses the following segments:

  • The Market (including market size and composition, and projected market growth)
  • The Marketers (including discussions of specific marketer brand and market shares)
  • Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
  • The Products
  • Trends and Opportunities

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the gourmet and specialty food industry, or is considering making the leap, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for gourmet and specialty foods and beverages, as well as projected sales and trends through 2009.

This report will help:

  • Marketing Managersidentify market opportunities and develop targeted promotion plans for gourmet foods and beverages.
  • Research and development professionals stay on top of competitor initiatives and explore demand for gourmet and specialty foods and beverages.
  • Advertising agencies working with clients in the food and beverage industries understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.


  • Executive Overview
    • Introduction
      • Market Definition: Gourmet/Premium Foods and Beverages
      • Focus on Eight Categories
      • Report Methodology
      • Gourmet Foods and Beverages 2003: Comparison and Review
    • Market Trends and Forecasts
      • Retail Sales Top $41.2 Billion in 2004
        • Table U.S. Retail Sales of Gourmet/Premium Foods and Beverages, 2000-2009 (in millions
      • Gourmet/Premium Beverages Almost One-Third of Sales
      • Retail Channels
      • Seasonal Sales Vary by Category and Subcategory
      • Overview of Factors Favoring Gourmet/Premium Foods
      • Demographic Shifts
        • Table Projected U.S. Population by Age Bracket, 2000-2010 (in thousands)
      • The Global Palate
      • The Wellness Factor
      • "Entitlement" and Self-Rewards
      • "Channel Blurring" Expands Distribution of Gourmet/Premium Foods and
      • The Convenience Factor
    • Competitive Trends
      • A Cast of Thousands
      • From Artisans to Conglomerates
      • An Industry Founded on Entrepreneurs
      • The Gourmet/Natural Foods Synergy
      • Private-Label Products
    • The Retail Picture
      • Focus on Supermarkets
      • Focus on Gourmet/Specialty Stores
      • Focus on Natural Food Stores
      • Focus on Warehouse Clubs
      • Focus on Mass Merchandisers
      • Focus on Convenience Stores
      • Focus on the Web: E-Commerce
    • Looking Ahead
      • The Shrinking Globe
      • Health and Wellness
      • Meals for Two
      • Growing Interest in Artisan Foods
      • Ethical Foods
  • Highlights
  • Gourmet/Specialty Beverages
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet/Specialty Beverages Market Tops $13.5 Billion
        • Table U.S. Retail Sales of Gourmet/Specialty Beverages, 2000-2004 (in millions of
      • Retail Sales Divided Among Supermarkets, Convenience Stores, and Specialty
      • A Lifestyle Choice
      • New Product Excitement Keeps Gourmet/Premium Beverages Fresh
      • Distribution Channels Expanding
      • Retail Sales to Top $21.8 Billion in 2009
        • Table Projected U.S. Retail Sales of Gourmet/Specialty Beverages, 2004–2009 (in
    • Competitive Trends
      • Gourmet/Specialty Beverage Leaders
      • Joint Ventures Can Provide Synergies
      • Regional and Niche Players
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Specialty Beverages, 2005
    • Marketer and Brand Shares
      • Nestlé Leads $2.3 Billion Mass Market for Single-Serve Bottled Water;
      • Nestlé Also Leads $280 Million Sparkling Water Market with Perrier
      • Kraft/Starbucks Leads $643 Million Gourmet/Premium Coffee Category
      • Celestial Seasonings and Bigelow Lead $352 Million Market for Gourmet/Premium
      • AriZona Dominates $179 Million Gourmet/Premium RTD Iced Tea Market
      • Snapple, SoBe Lead $173 Million RTD Juice & Juice Drinks Market
      • Odwalla and POM Wonderful Lead $152 Million Refrigerated Juice Sector
      • Starbucks Sweeps $152 Million RTD Iced Coffee Market with 98% Share
        • Table IRI-Tracked Sales and Shares of Convenience/PET Still Water, 2003 vs. 2004 (in
        • Table IRI-Tracked Sales and Shares of Sparkling/Mineral Water, 2003 vs. 2004 (in
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Ground Coffee and Coffee
        • Table IRI-Tracked Sales and Shares of Gourmet/Specialty Tea (Bags/Loose Tea), 2003 vs.
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Ready-to-Drink Tea, 2003 vs.
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium RTD Bottled & Canned
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Refrigerated Juices/Juice
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium RTD Coffee, 2003 vs. 2004 (in
    • Marketing and New Product Trends
      • SoBe and Fuze Making a Big Ad Splash
      • Low-Calorie, Low-Carb, Low- or No Sugar
      • Selling Health Benefits
      • Flavor Trends: A Desire for the Exotic
      • Packaging Trends
      • Bottled Water
      • Specialty Tea
      • Specialty Coffee
      • RTD Tea
      • RTD Coffee
      • Juices and Adult Soft Drinks
      • Off the Beaten Track
        • Table The U.S. Market for Gourmet/Specialty Beverages: Selected New Product
  • Baked Goods, Pasta, and Grains - Highlights
  • Baked Goods, Pasta, and Grains
    • Market Trends and Forecasts
      • Market Definition
      • A $6.8 Billion Market
        • Table U.S. Retail Sales of Gourmet Baked Goods, Pasta, and Grains, 2000-2004 (in
      • Market Rebounds from Low-Carb Fad
      • Restaurant Trends Presage Trends at Retail
      • Ethnic Diversity Broadens the Menu
      • Convenience Trends
      • Retail Sales to Approach $10.5 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet Baked Goods, Pasta, and Grains,
    • Competitive Trends
      • Marketer Overview
      • Hundreds of Niche Marketers
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet Baked Goods, Pasta, and Grains, 2005
    • Marketer and Brand Shares
      • $2.4 Billion Gourmet/Premium Packaged Breads Market Heavily Fragmented
      • Pepperidge Farm Hold 55% Share of $480 Million Premium Crackers Market
      • Pepperidge Farm Also Dominates $445 Million Premium Cookies Market
      • Barilla Leads $274 Million Gourmet/Premium Dry Pasta Market with 69% Share
      • Zatarain's and Mahatma Vie for Lead of $254 Million Gourmet/Premium Rice and
      • Nestlé Leads Dwindling $126 Million Refrigerated Pasta Market
        • Table IRI-Tracked Sales and Share of Gourmet/Premium Fresh and Frozen Bread, 2004 (in
        • Table IRI-Tracked Sales and Share of Gourmet/Specialty/Premium Crackers, 2004 (in
        • Table IRI-Tracked Sales and Share of Gourmet/Specialty/Premium Cookies, 2004 (in
        • Table IRI-Tracked Sales and Share of Gourmet/Specialty/Premium Dry Pasta, 2004 (in
        • Table IRI-Tracked Sales and Share of Gourmet/Specialty/Premium Rice and Grains, 2004
        • Table IRI-Tracked Sales and Share of Gourmet/Specialty/Premium Refrigerated Pasta,
    • New Product Trends
      • Breads: Whole-Grain Goodness
      • Pasta and Rice Go Whole Grain, Too
      • Rice: Great Grains-Fast
      • Crackers: Stretching the Market
      • Mini Mouthfuls
      • Sweet Indulgences
        • Table The U.S. Market for Gourmet Pasta, Grains, and Baked Goods: Selected New Product
  • Gourmet/Premium Fresh Produce - Highlights
  • Gourmet/Premium Fresh Produce
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet/Premium Fresh Produce a $4.7 Billion Market
        • Table U.S. Retail Sales of Gourmet/Premium Fresh Produce, 2000-2004 (in millions of
      • Supermarkets the Dominant Retail Outlet with 80% of Sales
      • More Exposure to Gourmet/Specialty Produce
      • Convenience a Big Selling Point
      • Thinking Healthy
      • New Products, Technical, and Shipping Advances Feed Growth
      • Retail Sales to Top $6.8 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet/Premium Fresh Produce, 2004–2009
    • Competitive Trends
      • Gourmet/Premium Fresh Produce Leaders
      • New Players Joining the Field
      • Many Local Marketers
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Premium Fresh Produce, 2005
    • Marketer and Brand Shares
      • Fresh Express, Dole Control 75% of $2.1 Billion Fresh-Cut Salads Category
      • Over Two-Thirds of $607 Million Packaged Fresh Lettuce Market Is Private-
      • Packaged Fresh Spinach Sales Surge to $292 Million; Fresh Express Leads
      • Premium Coleslaw Mix and Other Salads Rack Up Sales of $102 Million Led by
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Packaged Fresh-Cut Salad, 2003
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Packaged Fresh Lettuce, 2003 vs.
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Packaged Fresh Spinach, 2003 vs.
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Packaged Coleslaw Mix and Other
    • New Product Trends
      • Packaged Salads: Bagged Salads Go Greener and More Sophisticated
      • Convenient Prepped Vegetables
      • Baby Vegetables Appeal to Foodies
      • Organic Offerings
      • Fresh-Cut Fruits
        • Table The U.S. Market for Gourmet/Premium Fresh Produce: Selected New Product
  • Gourmet/Specialty/Premium Ready-to-Eat Meals - Highlights
  • Gourmet/Specialty/Premium Ready-to-Eat Meals
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet RTE Meals a $4.2 Billion Market
        • Table U.S. Retail Sales of Gourmet RTE Meals, 2000-2004 (in millions of dollars)
      • Convenience Is Main Market Driver
      • New Products and Technological Advances Fuel Growth
      • Tight Shelf Space Hinders Smaller Marketers
      • Retail Sales to Top $5.6 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet RTE Meals, 2004–2009 (in millions
    • Competitive Trends
      • Marketer Overview
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet RTE Meals, 2005
    • Marketer and Brand Shares
      • Kraft's DiGiorno Dominates $831 Million Premium/Superpremium Pizza Market
      • ConAgra, Heinz Lead $657 Million Premium Frozen Dinners and Entrées
      • Advanced Fresh Concepts Dominates $233 Million Refrigerated Sushi Market
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Frozen Pizza, 2003 vs. 2004 (in
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Frozen Dinners/Entrees, 2003 vs.
        • Table IRI-Tracked Sales and Share of Gourmet/Premium Refrigerated Sushi, 2003 vs. 2004
    • New Product Trends
      • Packaging to Suit Different Size Families
      • White Toque Launching Chain of Frozen Food Specialty Stores
      • Frozen Entrees
      • Frozen Pizza Active with Introductions
      • Sushi Is Hot-or Refrigerated or Frozen
      • Frozen Appetizers
      • Refrigerated Heat-and-Eat Entrees
      • Soup's In
      • Delis Developing
      • Shelf-Stable Meals in Retort Pouches
      • Instant Cup Meals and Beyond
        • Table The U.S. Market for Gourmet RTE Meals:
  • Gourmet/Premium Condiments and Sauces - Highlights
  • Gourmet/Premium Condiments and Sauces
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet/Premium Condiments and Sauces a $3.0 Billion Market
        • Table U.S. Retail Sales of Gourmet/Premium Condiments and Sauces, 2000-2004 (in
      • Condiments Sales Peak in the Summer
      • Market Dynamics
      • Retail Sales to Reach $3.7 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet/Premium Condiments and Sauces,
    • Competitive Trends
      • Marketer Overview
      • Condiments Leaders
      • Smaller Condiments Marketers
      • Private Label a Strong Competitor
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Premium Condiments and Sauces, 2005
    • Marketer and Brand Shares
      • Bertolli Leads Burgeoning $485 Million Olive Oil Market
      • Classico Dominates $361 Million Gourmet/Premium Pasta Sauce Market
      • T. Marzetti Leads in $344 Million Market for Gourmet/Premium Salad Dressings
      • Heinz Leads $124 Million Marinades Market
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Olive Oil, 2003 vs. 2004 (in
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Pasta Sauces, 2003 vs. 2004 (in
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Salad Dressings, 2003 vs. 2004
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Meat Sauces/Marinades/Glazes,
    • New Product Trends
      • Ethnic Flavors
      • Restaurant Recipes
      • Celebrity Sauces
      • Fruit Flavors
      • Salt of the Earth
      • Natural and Organic
      • Convenience Rules
        • Table The U.S. Market for Gourmet/Premium Condiments and Sauces: Selected New Product
  • Gourmet/Specialty Cheese - Highlights
  • Gourmet/Specialty Cheese
    • Market Trends and Forecasts
      • Market Definition
      • Total Gourmet/Specialty Cheese Retail Sales Near $2.6 Billion
        • Table U.S. Retail Sales of Gourmet/Specialty Cheese, 2000-2004 (in millions of
      • Supermarkets Ring Up 48% of Retail Sales
      • Specialty Cheese Consumption Zooming
      • Cheese Flourished During Low-Carb Rush
      • Growing Ethnic Population Driving Hispanic Cheeses
      • American-Made Cheeses Proliferating
      • Sticker Shock and Import Restrictions for European Cheeses
      • Convenience Another Emphasis
      • Retail Sales to Top $4.2 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet/Specialty Cheese, 2004–2009 (in
    • Competitive Trends
      • Gourmet/Specialty Cheese Leaders
      • Niche Cheese Marketers
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Specialty Cheese, 2005
    • Marketer and Brand Shares
      • Tillamook, Craft Lead Fragmented $887 Million Packaged Specialty Cheese
        • Table IRI-Tracked Sales and Shares of Gourmet/Specialty Cheese, 2003 vs. 2004 (in
    • New Product Trends
      • Specialty Cheese Varieties Becoming More Diverse
      • Flavorful Additions
      • Creamier Textures
      • New Versions of Traditional Cheeses
      • New Hispanic Cheese Lines
      • Cheese for Convenience
      • Light Cheeses
        • Table The U.S. Market for Gourmet/Specialty Cheese: Selected New Product
  • Gourmet/Premium Candy - Highlights
  • Gourmet/Premium Candy
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet/Premium Candy a $2.1 Billion Market
        • Table U.S. Retail Sales of Gourmet/Premium Candy, 2000-2004 (in millions of dollars)
      • Gourmet/Specialty Stores Lead Retail Market with Nearly Half of Sales
      • Luxury for the Masses
      • Expanded Distribution Channels
      • Beyond the Caste System
      • Retail Sales to Approach $4.0 Billion by 2009
        • Table Projected U.S. Retail Sales of Gourmet/Premium Candy, 2004–2009 (in
    • Competitive Trends
      • Gourmet/Premium Candy Leaders
      • Smaller Marketers
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Premium Candy, 2005
    • Marketer and Brand Shares
      • Russell Stover Leads $489 Million Gourmet/Premium Chocolate Mass Market
      • Kraft and Ferrero Lead $206 Million Premium Non-Chocolate Candy Market
      • Russell Stover Dominates $110 Million Diet Candy Segment with 92% of Sales
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Chocolate Candy, 2003 vs. 2004
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Non-Chocolate Candy, 2003 vs.
        • Table IRI-Tracked Sales and Shares of Gourmet/Premium Diet Candy, 2003 vs. 2004 (in
    • Marketing and New Product Trends
      • Overview
      • Pushing the Flavor Envelope
      • Vintage Chocolate
      • Growth in Organics
      • Artisan Chocolates
      • Low-Carb and Dietetic Candy
      • In Good Company
      • A Flash to the Past
      • Marketing to Women: It's the Emotions
      • Functional Chocolates for Health and Beauty
      • Upscale Non-Chocolate Candy
      • Energizing the Candy Market
        • Table The U.S. Market for Gourmet/Premium Candy: Selected New Product Introductions,
  • Gourmet/Superpremium Ice Cream/ Frozen Desserts - Highlights
  • Gourmet/Superpremium Ice Cream/ Frozen Desserts
    • Market Trends and Forecasts
      • Market Definition
      • Gourmet/Superpremium Ice Cream/Frozen Dessert Market Approaches $1.3 Billion
        • Table U.S. Retail Sales of Gourmet/Superpremium Ice Cream/Frozen Desserts, 2000-2004
      • Supermarkets Lead Retail Market with Almost Half of Sales
      • An Affordable Luxury and a Self-Treat
      • Expanded Distribution Milks Sales
      • Competition from Scoop Shops
      • Retail Sales to Surpass $1.5 Billion by 2008
        • Table Projected U.S. Retail Sales of Gourmet/Superpremium Ice Cream/Frozen Desserts,
    • Competitive Trends
      • Gourmet/Superpremium Ice Cream/Frozen Dessert Leaders
      • Regional and Niche Players
      • Recent Mergers and Acquisitions
        • Table Selected U.S. Marketers of Gourmet/Superpremium Ice Cream/Frozen Desserts, 2005
    • Marketer and Brand Shares
      • Häagen-Dazs Dominates $760 Million Superpremium Ice Cream/Frozen
        • Table IRI-Tracked Sales and Shares of Gourmet/Superpremium Ice Cream/Frozen Desserts,
    • Marketing and New Product Trends
      • Overview
      • The Light Fantastic
      • Sugar Rush
      • Going Organic
      • Hot Novelties
      • Ethnic Appeal
      • Off the Beaten Track
        • Table The U.S. Market for Gourmet/Superpremium Ice Cream/Frozen Desserts: Selected New
  • Addresses of Selected Marketers

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