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The U.S. Market for Automotive Aftermarket Service Specialists - 3rd Edition

This fully updated Packaged Facts report examines the $11.5 billion U.S. market for automotive aftermarket service specialists. You’ll find a thorough analysis of the size and structure of this complex market, as well as a discussion of new economic, technological and competitive developments in the broader automotive aftermarket and the effect on service specialists’ growth potential. Competitive profiles of major service providers such as Jiffy Lube, Midas, Meineke, and Precision Auto Care are included, and Simmons Market Research Bureau data forms the basis of an in-depth analysis of the service specialist consumer.

The service specialists covered in this report account for approximately 10 percent of sales in the larger service repair market—yet there is no single, authoritative source of information about the specialists’ sales and structure, or about the trends and competitive challenges unique to their segment of the market. This report offers “one-stop shopping” for information about the providers, their consumers, the competitive situation within the service specialist market and with other sectors of the larger service market; as well as about the providers’ sensitivity to developments in the parts market, in automotive technology, the economy, and government regulation of the automotive industry.


Scope And Methodology

Scope of Report

This Packaged Facts report focuses on automotive aftermarket service specialists—those service providers who offer specialized maintenance and repair services for general-use passenger vehicles. Packaged Facts breaks out automotive aftermarket service specialists into four segments: oil change/quick lube, transmission, undercar, and underhood. Other aftermarket service providers—such as service stations, auto parts retailers, car dealers, tire retailers, and mass merchandisers, as well as consumer “do-it-yourselfers”—are considered more generally within the context of this analysis, from the perspective of their competitive relationship with service specialists. Other types of automotive parts and service providers—such as auto body shops, paint specialists, high performance shops, car washes, windshield repair facilities, and providers of other cosmetic or optional services—are not covered by this report.

Report Methodology

In compiling this report, Packaged Facts has considered data from a variety of sources, including the U.S. Department of Commerce; the U.S. Department of Transportation; and leading authoritative automotive aftermarket trade organizations, including the Automotive Aftermarket Industry Association and the Motor Equipment Manufacturers Association. We have also examined financial data on public companies, consulted with corporate spokespersons regarding privately held companies, and considered industry estimates and the opinions of leading experts in the field. Figures provided on national consumer advertising expenditures are based primarily on data (copyright 2001) compiled by CMR, a Taylor Nelson Sofres company and the nation’s largest advertising tracking service, while the analysis of consumer demographics derives from Simmons Market Research Bureau survey data for fall 2001, which is based on a sample of 21,452 adults.

Increase in Number of Vehicles Drives Aftermarket Service Sales to $123 Billion

New York, September 26/PRNewswire - With well over 200 million passenger cars, vans, pick-up trucks and sport utility vehicles out on the roads in the United States, demand for automotive aftermarket services such as oil and transmission maintenance has grown steadily in recent years. According to The U.S. Market for Automotive Aftermarket Service Specialists, a newly published Packaged Facts report available at MarketResearch.com, the number of cars in the U.S. has grown by about one million vehicles per year and the service sectors have seen a corollary expansion.

"The fact that we now have a larger vehicle fleet than ever before has combined with the growing number of older vehicles and increasing federal and state regulations to create a very healthy market for service specialists," said Don Montuori, Acquisition Editor for Packaged Facts. "We predict that the annual growth rate for the market will be at about 4% for the next five years."

The total aftermarket industry had estimated sales of $179 billion in 2001, according to the report and the Automotive Aftermarket Industry Association (AAIA). Of these sales, service repair constituted 69% of all aftermarket expenditures, making it the largest category within the industry. As technology renders automotive products more complicated the percentage of Americans who turn their car over to a professional for repairs and maintenance has grown significantly, resulting in over $123 billion in service sales in 2001 (AAIA figures).

The U.S. Automotive Aftermarket Products Market provides detailed information about consumer demographics, as well as distribution and marketing trends, product development, and emerging promotional campaigns. The report also includes historical sales data, as well as market projections through the year 2006.

About Packaged Facts
Packaged Facts, a division of MarketResearch.com, produces research reports on a wide range of consumer industries, including information on domestic and global market trends and opportunities.

About MarketResearch.com
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  1. Executive Summary
    Scope and Methodology
    • Scope of Report
    • Report Methodology

    The Services
    • Total Aftermarket Estimated At $175 Billion
    • Service Repair Is Largest Aftermarket Category
    • Four Service Specialist Market Segments
    • Service Traditions Developed In Early Days Of Automobile
    • "Do-It-For-Me" Consumers Demanding Greater Value
    • Parts, Other Product Sales Important Element Of Service Specialist Market
    • Aftermarket Industry Subject To Government Legislation

    The Market
    • Market To Reach $14.1 Billion By 2006
    • Table 1-1: U.S. Sales of Automotive Aftermarket Service Specialists By Segment, 1997-2006 (Dollars): Oil Change/Quick Lube, Transmission, Undercar, Underhood
    • Over 200 Million Vehicles On The Road
    • Longer Periods Between Servicing Challenge Specialists
    • Service Specialists Find A Home On The Internet

    The Service Providers
    • Shared Characteristics Offer Competitive Advantages
    • Most Companies Expanding Range Of Services, Products
    • Lines Blurring As Specialists Diversify
    • Limits To Expansion For Most Segments
    • Marketers Succeed Via Expansion, Acquisition
    • Industry Targets Consumer Confidence Issue
    • Marketing To Women A Key Emphasis
    • Specialists Log On For Internet Advertising

    The Retail Competition
    • Retail Outlets Expanding In All Areas
    • Service Bay Counts Drop Overall, But Certain Providers Add On
    • Mergers And Strategic Alliances Drive Aftermarket
    • Independent Garages And Repair Shops: The Traditional Service Providers
    • Dealerships And Dealer-Sponsored Stand-Alone Outlets: About 22,000 New Car Dealerships
    • Retailers With Service Bays: Autozone Leads Auto Parts Retailers
    • Tire Retailers Roll With $20 Billion In Sales
    • Figure 1-1: Consumer Usage Rates For Selected Automotive Maintenance/Repair Services And Service Outlets, 2001 (Percent): 9 Classifications

    The Consumer
    • 65% Rate For Auto Maintenance/Repair
    • Auto Repair An Upmarket Sport
    • Car Dealerships Vs. Garages
    • Affluent Skew Across Services
  2. The Services
    Market Definitions
    • Scope of Report
    • Total Aftermarket Estimated At $175 Billion
    • Three Primary Aftermarket Categories
    • Service Repair Is Largest Category
    • Five Types of Aftermarket Service Repair Providers
    • Four Service Specialist Market Segments

    Market Background
    • Service Traditions Developed In Early Days Of Automobile
    • Increased Competition And Market Demands
    • The Rise of Service Specialists
    • “Do-It-For-Me” Consumers Demanding Greater Value

    Parts and Parts Distribution
    • Parts, Other Product Sales Important Element Of Service Specialist Market
    • Parts Aftermarket Resists Recession
    • More Light Vehicles Reaching Prime Service Years
    • More Sophisticated Parts, Supplies Continue To Evolve
    • Hybrid Vehicles Enter Mainstream
    • Long-Lasting Parts Offer New Challenges
    • Parts Proliferation Remains A Key Concern
    • Brand Names Important
    • Slowing Growth In Parts Sales, But Profits Up
    • E-Commerce Smoothes Rough Distribution, Expands Markets
    • Technology Prolongs Consumer Relationship With Dealer
    • Parts Distribution Landscape Changing
    • Dominant Retail Parts Stores Shift Focus
    • Marketing Groups Target Service Installers
    • Licensing Programs Grab The Spotlight
    • Jobbers File Suit Against Big Retailers

    Regulatory Environment
    • Aftermarket Industry Subject To Government Legislation
    • Federal Standards Tightening
    • Environmental Concerns Prompt Bulk of Regulatory Action
    • Emissions Regulations and Other Air Pollution Control Efforts
    • Clean Air Act Revised In 1990
    • States Test Vehicles To Keep Cars Safe
    • Obd Regulations Also Affect Market
    • California's More Stringent Requirements
    • California Regulations Stir Ire Among Aftermarket Service Providers
    • Suvs Enjoy Looser Standards—For Now
    • Disposal of Used Motor Oil and Oil Filters
    • Refrigerants Also Federally Regulated
    • Antifreeze Also Regulated
    • Other Regulated Materials
    • The Bush Administration and The Regulatory Environment

    Industry Groups
    • Industry Groups Offer Educational, Marketing, And Political Support
    • Associations Offer Training, Certification Programs
    • Aftermarket Plans For Industry-Wide Campaign
    • Automotive Parts and Service Alliance Seeks More Legislative Clout
    • University of The Aftermarket
    • Nascar Technical Institute
  3. The Market
    • Figure 3-1: U.S. Sales of Automotive Aftermarket Service Specialists, 1997-2001 (Dollars)

    Market Size And Growth
    • Methodology For Determining Sales Estimates
    • Service Specialist Sales Total $11.3 Billion In 2001
    • Table 3-1: U.S. Sales of Automotive Aftermarket Service Specialists, 1997-2001 (Dollars)
    • Sales And Growth By Market Segment
    • Table 3-2: U.S. Sales of Automotive Aftermarket Service Specialists By Segment, 1997-2001 (Dollars): Oil Change/Quick Lube, Transmission, Undercar, Underhood
    • Oil Change/Quick Lubes Claim One-Third Of Market
    • Figure 3-2: Share of U.S. Automotive Aftermarket Service Specialist Sales By Segment, 2001 (Percent): Oil Change/Quick Lube, Transmission, Undercar, Underhood

    Market In Perspective
    • Overall Aftermarket Industry Market Size Estimates, Breakouts Vary
    • Total 2001 U.S. Auto Service Repair Sales Estimated At $123 Billion
    • Table 3-3: Overall U.S. Automotive Aftermarket Service Repair Market, 1997-2001 (Dollars)
    • Service Repair Comprises More Than Two-Thirds of Aftermarket Sales
    • Figure 3-3: Share of Total U.S. Automotive Aftermarket Sales, 2001 (Percent): Service Repair, Do-It-Yourself, Tires
    • Total 2001 Aftermarket Estimated At $179 Billion
    • Table 3-4: Total Sales Of U.S. Automotive Aftermarket, 1997-2001 (Dollars)
    • Sema Sees Growth In Specialty Equipment
    • Census Bureau Data Chart Sales Increase

    Factors To Market Growth
    • Aftermarket Resists Economic Downturn
    • Over 200 Million Vehicles On The Road
    • Americans Driving Further
    • Drivers Taking More, And Longer, Trips
    • More Drivers Go Solo
    • Longer-Lasting Vehicles Still Require Basic Service
    • Nation's Passenger Fleet Older Than Ever
    • Leasing Poised For Growth As New Car Deals Disappear
    • Certification Programs Emerge In Aftermarket
    • Longer Periods Between Servicing Challenge Specialists
    • Severe Driving Habits Could Benefit Aftermarket
    • Manufacturer Warranties Tie Consumer To Dealership
    • Record Number of Vehicles Coming Off Warranty
    • Service Specialists Find A Home On The Internet
    • Internet Advertising On The Rise For Independent Providers
    • Vehicle Tracking, Customer Communication Enhanced
    • E-Commerce Works Behind The Scenes
    • Education Comes Online For Service Specialists
    • Women Drive A Significant Portion of Aftermarket Sales
    • Complex Epa-Mandated Internal Systems Hold Potential, But Car Dealers Stingy With Obd Repairs
    • Epa Regulations Also Affect Diagnostic Market
    • Vehicle Inspection Programs Continue Growth
    • Technological Advancements Entering Market Rapidly
    • More Cars Per Service Bay
    • Trained Labor Shortage Drives Up Cost Of Doing Business
    • Fewer Diyers Mean More Difm Business
    • Auto Aftermarket Service Specialist Image On The Rise
    • Figure 3-4: Projected U.S. Sales of Automotive Aftermarket Service Specialists, 2001-2006 (Dollars)

    Projected Market Growth
    • Market To Reach $14.1 Billion By 2006
    • Table 3-5: Projected U.S. Sales of Automotive Aftermarket Service Specialists By Segment, 2001-2006 (Dollars): Oil Change/Quick Lube, Transmission, Undercar, Underhood
  4. The Service Providers
    Overview
    • Five Types of Service Providers Vie For Sales In Overall Automotive Aftermarket
    • Four Types Of Service Specialists
    • Shared Characteristics Offer Competitive Advantages
    • Most Companies Expanding Range Of Services, Products
    • Lines Blurring As Specialists Diversify
    • Limits To Expansion For Most Segments
    • Most Service Specialists Belong To Chains
    • Franchising A Growing Trend
    • Independents Maintain Certain Advantages, Adopt Strategies To Compete
    • Branded Independents A Growing Trend
    • Marketers Succeed Via Expansion, Acquisition
    • Asa Survey Asks Shop Owners “How's Your Business?”
    • Table 4-1: U.S. Market For Automotive Aftermarket Service Specialists: Selected Providers And Services, 2002 (26 Providers)

    Competitive Focus: Oil Change and Quick Lube Specialists
    • Oil Change/Quick Lube Characteristics
    • Mobile Service Providers Capitalize On Customers’ Need For Convenience
    • Pennzoil-Quaker State Dominates Oil Change/Quick Lube Service Specialist Market
    • Table 4-2: Leading U.S. Oil Change/Quick Lube Specialists, 2002 (Number): 10 Service Specialists
    • Top Chains Post Healthy Growth
    • Pennzoil-Quaker State Controls Two-Thirds of Oil Change/Quick Lube Market
    • Figure 4-1: Estimated Share of Top 10 Oil Change/Quick Lube Service Specialist Outlets, 2002 (Percent): 4 Service Specialist Outlets, All Others
    • Specialists Offer Oil Companies Retail Profit Center

    Competitive Profile: Ashland, Inc. (Valvoline Instant Oil Change/Valvoline Express Care)
    • Ashland, Inc. Is Corporate Parent
    • Valvoline A Valued Subsidiary
    • Number of Valvoline Instant Oil Change Franchises Up
    • Table 4-3: Number of Valvoline Instant Oil Change Outlets, 2000-2002
    • A Pioneering Nationwide Computer System
    • Marketing Efforts Include Sponsorships
    • Valvoline Express Care Explodes Into Quick Lube Market

    Competitive Profile: Pennzoil-Quaker State Company (Jiffy Lube, Q Lube)
    • Pennzoil-Quaker State Merger Creates Industry Powerhouse
    • Table 4-4: Number Of Pennzoil-Quaker State Oil Change Outlets, 2000-2002
    • Performance Mixed Following Merger
    • Jiffy Lube A Merger Success Story
    • Quick Lube Strategies Aimed At Market Domination
    • Competitors React To Merger
    • Dealerships Take On Jiffy Lube
    • Signature Service Features Basic Oil Change
    • Jiffy Lube Aggressively Pursuing Diagnostic Market
    • Jiffy Lube Stays In Texas Inspection Business
    • Experts Put Jiffy Lube On Top Of Franchise Heap
    • Lucor, Inc. Jiffy Lube’s Largest Franchisee
    • Shell Oil Company To Acquire Pennzoil-Quaker State

    Competitive Profile: Express Oil Change
    • Express Sets Sights On Expansion
    • Table 4-5: Number Of Express Oil Change Outlets, 2000-2002
    • Express Keeps The Focus On Oil
    • Franchisee Rewards Prime New Growth

    Competitive Focus: Transmission Specialists
    • Transmission Specialists A Unique Breed
    • Aamco Dominates Market Segment
    • Table 4-6: Leading U.S. Transmission Service Specialists, 2001 (Number): 5 Service Specialists
    • Transmission Market Segment In Holding Pattern
    • Required Tools: Wrenches, Screwdrivers, And…Computers
    • High-Tech Cars Demand Highly Trained Technicians
    • Transmission Specialists Slow To Expand Offerings
    • New Materials Delay Transmission Repairs, Replacements

    Competitive Profile: Aamco Transmissions, Inc.
    • Outranks Nearest Competitor Three To One
    • Table 4-7: Number of Aamco Transmissions Outlets, 1999-2001
    • National Brand Recognition A Key Asset
    • Focus On Transmission Service
    • Family, Loyalty Keys To Success
    • Aamco And Job Corps Fill The Technician Gap
    • Actor James Brolin Is High-Profile Spokesman

    Competitive Profile: Cottman Transmission Systems, Inc.
    • Industry Veteran A National Leader
    • Table 4-8: Number Of Cottman Transmission Systems Outlets, 1999-2001
    • 40th Anniversary Nascar Promotion

    Competitive Profile: Moran Industries, Inc. (Transmission Usa)
    • Three Brands Under One Roof
    • Transmission Usa
    • New Leadership And A New Franchise Relationship
    • Economic Slowdown A Boon To Franchise Growth
    • Service Menu Unified Across Chain
    • Gary Goodgear Helps Troubled Franchisees

    Competitive Focus: Undercar Specialists
    • Undercar Specialist Characteristics
    • National Firms And Regional Powerhouses Dominate
    • Midas Is Muffler King, Meineke Close Behind
    • Table 4-9: Leading U.S. Undercar Service Specialists, 2001 (Number): 10 Service Specialists
    • Meineke Rated Top Franchise
    • Exhaust Sales Decline Sharply, But Specialists Retain An Interest
    • Tightening Environmental Regulations Spur Growth
    • New Materials: Boom Or Bust?

    Competitive Profile: Brake Masters
    • Entrepreneurs Build Southwest Muffler Chain
    • Table 4-10: Number Of Brake Masters Outlets, 2000-2002
    • Big Growth For A Small Company
    • Wide Range of Services, Lifetime Warranty
    • Family Service Attitude Sets Brake Masters Apart
    • Eight Licenses May Be Revoked In California

    Competitive Profile: Gkn Plc (Meineke Discount Muffler Shops, Inc.)
    • An Industrial Auto Leader
    • The Second Largest Muffler And Brake Specialist
    • Table 4-11: Number of Meineke Discount Mufflers Outlets, 2000-2002
    • National Support Aids Franchises
    • Meineke University Hits The Internet

    Competitive Profile: Midas, Inc.
    • The Top-Ranked Undercar Specialist
    • First Midas Shop Opened In 1956
    • Table 4-12: Number of Midas Outlets, 1999-2001
    • Midas Moves To Retain Golden Touch
    • Midas Moves Into Tire Sales

    Competitive Profile: Monro Muffler Brake, Inc.
    • A Growing Regional Presence
    • Partnerships And Alliances Spur Growth
    • Speedy Muffler King Acquired In 1998
    • Monro Adds Kimmel Stores In 2002
    • Monro Doctrine Courts Consumer Trust
    • Competitive Profile: Tuffy Associates Corp. (Tuffy Auto Service Centers)/
    • Smk Speedy International Inc. (Car-X Auto Service)
    • A Focus On Specialized Auto Repair Services
    • Merging Chains Follow Trend To Expand Services
    • Customer Assurance Program Promotes Consumer Confidence
    • Courtesy Car A Customer Convenience

    Competitive Focus: Underhood Specialists
    • Underhood Specialist Characteristics
    • Precision Tune, All Tune Lead Market Segment
    • Table 4-13: Leading U.S. Underhood Service Specialists, 2001 (Number): 3 Service Specialists
    • Underhood Segment Posts Slow Unit Growth
    • A Portrait Of Underhood Service Providers
    • Increasingly Complex Cars Fuel Market Growth

    Competitive Profile: Precision Auto Care, Inc.
    • Market Leader Offers Menu of Services
    • Expansion Through Acquisition, Diversification
    • But Changes In Store After Period of Decline
    • Precision Tune Auto Care Shops Offer Variety Of Services
    • Precision Lube Express

    Competitive Profile: Atl International, Inc. (All Tune And Lube)
    • Company Promotes Multi-Branded Franchise Concept
    • Table 4-14: Number of All Tune And Lube Outlets, 1999-2001
    • “Total Car Care”
    • Six Bays Preferred

    Competitive Profile: Tunex Automotive Specialists
    • A Regional Specialist
    • Table 4-15: Number of Tunex Outlets, 1999-2001
    • Focus On Diagnostics And Tune-Ups
    • Tunex Tunes In

    Competitive Trends
    • Acquisitions Reshape Market
    • Franchising A Powerful Trend Throughout Industry
    • Diversification of Services A Leading Trend
    • Fluid Exchange Services Profitable
    • Retail Products Are Additional Revenue Source
    • Used Car Certification
    • Computerization Improves Performance In Front Office And Service Bay
    • Looking For Mr. Goodwrench: Shortage Of Qualified Staff Challenges Employers
    • Labor Shortage Addressed On Many Fronts
    • Environmental Regulations Affect Service Providers
    • Equipment Acquisition Driven By Market, Regulatory Actions

    Marketing And Retailing Trends
    • A Recipe For Success
    • Industry Targets Consumer Confidence Issue
    • The Promise Of Quality Service
    • Service Providers Overhaul Their Image
    • Retailers Attract Customers With Loaners, Pagers, Other Amenities
    • Marketing To Women A Key Emphasis
    • Stressing The Need For Repair, Maintenance Services

    Advertising Trends
    • Ad Spending Totals $80 Million In 2001
    • Midas Is Top Spender
    • Second Tier Boosts Ad Spending
    • Full Gamut Of Media Employed
    • 93% Of Repair Shops Advertise Their Business
    • Brand Recognition And Emotionally Based Messages Pay Off
    • Manufacturers Offer Marketing Support
    • Auto Racing Delivers Built-In Audience
    • Community Programs Enhance Image
    • Use Of Celebrities In Advertising
    • Customer Promotions Include Free Gifts, Return Service Discounts
    • Specialists Log On For Internet Advertising
    • Trade Advertising In Decline
  5. The Retail Competition
    Overview
    • Service Specialists Vie With Four Primary Competitors
    • Independent Garages And Repair Shops
    • Dealerships And Dealership-Sponsored Stand-Alone Outlets
    • Retailers With Service Bays
    • Tire Stores
    • Retail Outlets Expanding In All Areas
    • Service Bay Counts Drop Overall, But Certain Providers Add On
    • Independents, Specialists Capture Most Post-Warranty Service
    • Mergers And Strategic Alliances Drive Aftermarket

    Independent Garages And Repair Shops
    • The Traditional Service Providers
    • The Largest Service Segment
    • Independents Face Challenges
    • Independents Provide Best Service Experience
    • Independents Still Own Most Service Bays, But Their Number Declining

    Dealerships And Dealer-Sponsored Stand-Alone Outlets
    • About 22,000 New Car Dealerships
    • Parts And Service Sales Important To Dealerships
    • Dealers Well-Positioned For Strong Service Sales
    • Luxury Dealers Lead In Service Satisfaction
    • Yet Dealerships Struggling To Retain Service Customers
    • Dealers Adopt Aggressive Tactics To Increase Business
    • Dealers Drill For Profits In Oil Change, Other Service Categories
    • Longer Warranties, Contracts Extend Dealer Service

    Retailers With Service Bays
    • Autozone Leads Auto Parts Retailers
    • Pep Boys Dominates Auto Parts Service Sales
    • Pep Boys' Competition Lags Far Behind
    • Mass Merchandisers Expand Auto Departments
    • Wal-Mart Rules Among Mass Retailers
    • #2 Retailer Sears Offers Auto Centers
    • Sears Partners With Jiffy Lube
    • Kmart Teams Up With Penske

    Tire Stores
    • Tire Retailers Roll With $20 Billion In Sales
    • Tire Stores Establish Firm Grip On Service Business
    • Service Accounts For Nearly Half Of Tire Store Earnings
    • Tire Dealers Offer Variety Of Services
    • Goodyear Is Leading Tire Retailer And Service Provider
    • Bridgestone's Firestone Struggles

    Other Retail Competitors
    • Internet Companies Fall Short Of Expectations, Modify Role In Market
    • Used Car Superstores Adding Service, Guarantees
  6. The Consumer
    • Figure 6-1: Consumer Usage Rates For Selected Automotive Maintenance/Repair Services And Service Outlets, 2001 (Percent): 9 Classifications

    Consumer Overview
    • Note On Simmons Market Research Bureau Data
    • 65% Rate For Auto Maintenance/Repair
    • Auto Repair An Upmarket Sport
    • Table 6-1: Automotive Maintenance/Repair Services: Overview Of Consumer Usage, 2001 (Percent): 21 Classifications
    • Table 6-2: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Service In Last Year, 2001 (U.S. Adults)

    Consumer Focus: Auto Maintenance/Repair By Service Outlet Type
    • Car Dealerships Vs. Garages
    • Patterns For Other Outlets
    • Table 6-3: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Car Dealership, 2001 (U.S. Adults)
    • Table 6-4: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Repair Shop/Garage, 2001 (U.S. Adults)
    • Table 6-5: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Quick Lube Center, 2001 (U.S. Adults)
    • Table 6-6: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Tire Store Or Dealer, 2001 (U.S. Adults)
    • Table 6-7: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Gas Station, 2001 (U.S. Adults)
    • Table 6-8: Demographic Characteristics Favoring Use Of Automotive Maintenance/Repair Services By Outlet Type: Chain Store With Auto Repair Facility, 2001 (U.S. Adults)

    Consumer Focus: Auto Services By Type
    • Affluent Skew Across Services
    • Asians As Prime Consumers
    • Table 6-9: Demographic Characteristics Favoring Use Of Automotive Services By Type: Tune-Up, 2001 (U.S. Adults)
    • Table 6-10: Demographic Characteristics Favoring Use Of Automotive Services By Type: Brake Service, 2001 (U.S. Adults)
    • Table 6-11: Demographic Characteristics Favoring Use Of Automotive Services By Type: Realignment, 2001 (U.S. Adults)
    • Table 6-12: Demographic Characteristics Favoring Use Of Automotive Services By Type: Transmission Services, 2001 (U.S. Adults)

    Consumer Focus: Muffler Installation
    • A Blue-Collar Streak
    • Midas Vs. Meineke
    • Table 6-13: Demographic Characteristics Favoring Use Of Muffler Installation Services In Last Year, 2001 (U.S. Adults)
    • Table 6-14: Demographic Characteristics Favoring Light Use Of Muffler Installation Services, 2001 (U.S. Adults)
    • Table 6-15: Demographic Characteristics Favoring Heavy Use Of Muffler Installation Services, 2001 (U.S. Adults)
    • Table 6-16: Demographic Characteristics Favoring Use Of Muffler Installation Services By Outlet Type: Specialty Muffler Shop, 2001 (U.S. Adults)
    • Table 6-17: Demographic Characteristics Favoring Use Of Muffler Installation Services By Outlet Type: Repair Shop/Garage, 2001 (U.S. Adults)
    • Table 6-18: Demographic Characteristics Favoring Purchasing Of Mufflers By Brand: Midas, 2001 (U.S. Adults)
    • Table 6-19: Demographic Characteristics Favoring Purchasing Of Mufflers By Brand: Meineke, 2001 (U.S. Adults)

    Appendix I: Examples Of Consumer Advertising
    Appendix II: Addresses Of Selected Service Providers And Retail Competitors

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