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Containing a snapshot of the overall market analysis, each Executive Summary provides a description of the scope and methodology used in the report; chapter overviews complete with statistical data; a sampling of charts and graphs when applicable; a brief look at the trends shaping the market; and projected future growth or demise of each market sector with relevant sales figures.
The report from which this Executive Summary is compiled is U.S. Market for Sauces, Spices, Seasonings and Dressings, and the full study abstract is as follows:
The purpose of this report is to present an in-depth performance analysis of the U.S. retail market for sauces, spices, seasonings, dressings and dips, or, as short-hand, the food “add-on” market. Key issues and trends affecting the market are identified and performance highlights of market players and leading brands are analyzed. Based on data available through the middle of 2004, projections for the period ranging from 2004 to 2009 are provided.
The report covers four major food accompaniments:
2. Seasonings & Spices
Seasonings and spices have been dealt with as a single category in the report. Within these four categories the sub-categories covered are given below in Table 1-1. Traditional condiments (such as standard mayonnaise, ketchup, mustard or relish) are not included in this report, unless these products have been used to create a sauce or dressing. Dessert sauces (e.g., hot fudge sauce, caramel sauces, chocolate sauces) are also not covered, although fruitoriented dips are factored into sales of dips.
The report covers the in-home consumption only, not restaurant consumption. This report covers the sale of products through channels covered by Information Resource, Inc. (IRI) (food, drug and mass-merchandiser, excluding Wal-Mart). However, in arriving at the estimate for the overall market and for, market trends and competitive analysis, all the major marketers have been covered.
Please Note: Due to the brevity and/or nature of the content posted, there is no table of contents available for this report.