Packaged Facts’ Executive Summaries provide a comprehensive overview of the contents contained in our full-length market intelligence reports.
Containing a snapshot of the overall market analysis, each Executive Summary provides a description of the scope and methodology used in the report; chapter overviews complete with statistical data; a sampling of charts and graphs when applicable; a brief look at the trends shaping the market; and projected future growth or demise of each market sector with relevant sales figures.
The report from which this Executive Summary is compiled is U.S. Market for Asian Foods and Beverages, and the full study abstract is as follows:
This Packaged Facts report examines “Americanized” (or “mainstream”) Asian and
Indian packaged products sold through major mass-market retail channels (e.g.,
supermarkets, mass merchandisers, drugstores, warehouse clubs) as well as more
authentic products sold through other retail outlets (e.g., ethnic grocers, health/natural food
stores). Packaged Facts groups Asian and Indian Foods that are tracked by Information
Resources, Inc. into eight categories: Ramen, Refrigerated “Supermarket Sushi,” Oriental
Sauces, Oriental Foods (Shelf-Stable), Asian and Indian Frozen Entrees, Asian and Indian
Frozen Appetizers, Asian and Indian Rice and Rice Mixes, and Refrigerated and Frozen Egg
Roll/Wonton Wrappers. While its primary focus is on packaged products sold to consumers
at retail, the report also examines foodservice trends within the context of this market.