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Educational Materials Trends Report

Educational Materials Trends Report

Educational Materials Trends, the third report in MDR's State of the K-12 Market series, is based on district-level market research, providing an overview of the K-12 instructional materials landscape. Based on a national survey of district curriculum leaders, this report combines external research findings and relevant market data to offer a wealth of practical, actionable advice for providers of education products and services. It also describes various aspects of K-12 education with commentaries about issues and trends impacting the industry. Specifically, it examines districts’ instructional priorities and initiatives and details districts’ ongoing transition to digital resources, assessment products, and online instruction. Additional topics covered are instructional budgets and purchasing plans, formative and summative assessment needs, online and blended learning, the emerging STEM/STEAM market. From the survey data reported in Educational Materials Trends over 60% of curriculum directors said they wanted more evidence of product efficacy. Nearly as many said they are looking for digital instructional materials that are compatible with multiple computing devices. Other clear trends indicate that educators want products that support differentiated and personalized learning requirements and rigorous evaluation criteria before purchasing digital content.

From the survey data reported in Educational Materials Trends over 60% of curriculum directors said they wanted more evidence of product efficacy. Nearly as many said they are looking for digital instructional materials that are compatible with multiple computing devices. Other clear trends indicate that educators want products that support differentiated and personalized learning requirements and rigorous evaluation criteria before purchasing digital content.

Please note: the online download version of this report is for a global site license.


Chapter 1: Overview
Methodology
National Surveys of Decision Makers
The Sample Universe
Chapter 2: Instructional Materials Market
The Size of the Instructional Materials Market
District Expenditures on Instructional Materials
Instructional Budget Outlook
District Purchasing Plans
English/Language Arts Materials
Math Materials
Science Materials
Social Studies Materials
Key Takeaways: Instructional Materials Market
Chapter 3: Instructional Models and Strategies
Instructional Models Emerge and Evolve
Personal Technologies in the Classroom
Focused Instructional Approaches
Hybrid Instructional Models
An Emerging STEM Market
Implementation of STEM/STEAM Programs in U.S. Schools
District Efforts on Implementing STEM
Next Generation Science Standards
The Changing Face of Career and Technical Education and Other Areas
World Languages
Key Takeaways: Instructional Models and Strategies
Chapter 4: Instructional Content and Materials
Transition to Digital Content
Factors Influencing Purchasing Decisions
Resources Available to Evaluate New Digital Products and Apps
How Districts Actually Evaluate New Digital Products
Developments Affecting the Instructional Content Market
Market Disruptors and New Players
Impact of the Common Core and State Standards
Educator Concerns with New Curriculum Materials
Evolving Business Model: Online Marketplace for Materials
Defining and Using Instructional Materials in the Classroom
Key Takeaways: Instructional Content and Materials
Chapter 5: Assessment
Overview
State-Level Assessments
Market Size
Penetration Rates: Providers of Assessment Programs
Developments Affecting the State-Level Assessment Market
Building- and District-Level Assessments
Benchmark or Interim Assessment
Classroom or Formative Assessment
Moving District Assessment Online
Key Takeaways: Assessment
Chapter 6: Online and Blended Learning
Overview
Blended Learning
The Many Faces of Online Learning
State Policy Issues
District Use of Online and Blended Learning
Current Usage of Online and Blended Learning
Student Participation in Online Learning Courses
Penetration Rates: Providers of Online Courses
Key Takeaways: Online and Blended Learning
References
Appendix A: Tables
Appendix B: Survey Materials

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