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Global Kombucha Market Insights, Opportunity Analysis, Market Shares and Forecast, 2016 - 2022

Global Kombucha Market Insights, Opportunity Analysis, Market Shares and Forecast, 2016 - 2022

The global kombucha market size is projected to reach USD 1.95 Billion by 2022, at a CAGR of 26.0% during 2016 to 2022.

Due to the characteristics of microbial cellulose such as non-toxic behavior and eco-friendly nature, kombucha is expected to have significant growth in textile colors. The culture yields different textile colors by utilizing many broth medium such as coffee and black tea. Such characteristics are expected to drive the demand for kombucha over the forecast periods. Kombucha is also used in segments like drugs and medicine. Due to its associated health benefits, the demand for kombucha tea and other beverage is continuously rising. The market has seen remarkable growth in the past years and is about to witness more growth and high competition and expansion on the basis of its innovative product line.

Rise in health consciousness among people due to the rising health disorders and chronic diseases have made the people to get attract towards healthy and nutritious beverages. Moreover rise in employment opportunity have led the change in lifestyle among individuals which led to improper diet and other health issues and to resolve these health issues rise in functional beverage is seen. Due to rise in purchasing power of consumer expenditure on health drinks has simultaneously raised.

In terms of growth strategy, North America is the strongest and largest market for kombucha market globally and holds the market share of about 39.4% and this region has seen the highest sale for kombucha beverages. US has abundant manufacturers of this product which are expanding their global reach continuously in kombucha market.

The global kombucha market is segmented based upon the type of microorganisms that are used in its production, based upon the flavor and on the basis of geography. On the basis of type of microorganisms the market is sub segmented in to bacteria, yeast, mold and others. Based upon the flavor the kombucha market is further sub segmented by citrus, berries, herbs & spices, coconut, mangoes, apple, flowers and others.

Today, kombucha is the fastest growing market in the category of functional beverage. The growth of kombucha is also getting promoted due to rise in demand for healthy and natural food beverages. Although, the application of kombucha in healthcare is estimated to hold highest share over the coming years.

On the basis of geography, the global kombucha market is segmented by North America, Europe, Asia Pacific and rest of the world. In 2014, North America dominated the market of kombucha in terms of revenue highly contributed by US. Emerging economies like India and China are expected to experience a strong rise in demand for this product during the forecast period. Also, a similar pace of growth is expected in countries like Japan and Germany during the next seven years.

The kombucha market is dominated by some of the major key players such are Millennium Products, Inc. (US), The Hain Celestial Group (US), Kosmic Kombucha (US), Humm Kombucha and Kombucha Wonder Drink (US).These are the key player who dominate the world market with 50% share of global cement additive market.

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1. INTRODUCTION
1.1. EXECUTIVE SUMMARY
1.2. ESTIMATION METHODOLOGY
2. MARKET OVERVIEW
2.1. MARKET DEFINITION AND SCOPE
2.2. KEY FINDINGS
2.3. PARAMETRIC ANALYSIS
2.3.1. SALES OF TOP 5 BRANDS
2.3.2. PRICE TREND OF KOMBUCHA
2.3.3. ADAPTATION ACROSS GEOGRAPHIES
2.4. KEY MARKET INSIGHTS
2.4.1. TOP EMERGING COUNTRIES
2.4.2. TOP REVENUE GENERATING SEGMENTS
2.4.3. EMERGING TRENDS
2.5. COMPETITIVE LANDSCAPE
2.5.1. MARKET SHARE ANALYSIS
2.5.2. TOP WINNING STRATEGIES
2.5.3. CASE STUDIES: TOP COMPETITIVE MOVES
2.6. PORTER’S FIVE FORCE MODEL
2.6.1. THREAT OF NEW ENTRANTS
2.6.2. THREAT OF SUBSTITUTE PRODUCTS OR SERVICES
2.6.3. BARGAINING POWER OF BUYER
2.6.4. BARGAINING POWER OF SUPPLIER
2.6.5. INTENSITY OF COMPETITIVE RIVALRY
2.7. KEY BUYING CRITERIA
2.8. STRATEGIC RECOMMENDATION
2.9. STRATEGIC CONCLUSIONS
3. MARKET DETERMINANTS
3.1. MARKET DRIVERS
3.1.1. CHANGING LIFESTYLE OF INDIVIDUALS
3.1.2. INCREASING PREVALENCE OF HEALTH DISORDERS
3.1.3. INCREASING DISPOSABLE INCOME
3.1.4. RISING AWARENESS RELATED TO HEALTHCARE
3.1.5. INCREASE IN DEMAND FOR FORTIFIED FOOD AND BEVERAGE PRODUCTS
3.1.6. INNOVATIONS TO EXPAND APPLICABILITY
3.1.7. GROWING CONSUMPTION OF ALCOHOLIC BEVERAGES
3.1.8. EASY MANUFACTURING PROCESS
3.2. MARKET RESTRAINTS
3.2.1. COMPLEXITY OF SUPPLY CHAIN
3.2.2. STRICT REGULATIONS FOR THE USAGE OF MICROORGANISMS
3.2.3. RISE IN INCIDENCES OF BEVERAGE RECALL
3.2.4. HIGH INVENTORY CARRYING COSTS
3.2.5. HIGH TIME CONSUMPTION FOR REGULATORY APPROVAL
3.3. MARKET OPPORTUNITIES
3.3.1. GROWTH IN CONSUMPTION OF FUNCTIONAL BEVERAGES
3.3.2. RISING DEMAND FROM EMERGING ECONOMIES
3.4. MARKET CHALLENGES
3.4.1. REGULATORY FRAMEWORK
4. SECTOR ANALYSIS
4.1.1. PARENT MARKET
4.1.2. COMPETITORS/ ALTERNATIVE MARKET
5. MARKET SEGMENTATION
5.1. BY TYPE
5.1.1. GLOBAL KOMBUCHA MARKET BY BACTERIA 2014-2022 ($MILLIONS)
5.1.2. GLOBAL KOMBUCHA MARKET BY YEAST 2014-2022 ($MILLIONS)
5.1.3. GLOBAL KOMBUCHA MARKET BY MOLD 2014-2022 ($MILLIONS)
5.1.4. GLOBAL KOMBUCHA MARKET BY OTHERS 2014-2022 ($MILLIONS)
5.2. BY FLAVOR
5.2.1. GLOBAL KOMBUCHA MARKET BY CITRUS 2014-2022 ($MILLIONS)
5.2.2. GLOBAL KOMBUCHA MARKET BY APPLE, COCONUT, AND MANGOS2014-2022 ($MILLIONS)
5.2.3. GLOBAL KOMBUCHA MARKET BY HERBS & SPICES 2014-2022 ($MILLIONS)
5.2.4. GLOBAL KOMBUCHA MARKET BY FLOWERS 2014-2022 ($MILLIONS)
5.2.5. GLOBAL KOMBUCHA MARKET BY BERRIES 2014-2022 ($MILLIONS)
5.2.6. GLOBAL KOMBUCHA MARKET BY OTHERS 2014-2022 ($MILLIONS)
6. GEOGRAPHIC ANALYSIS
6.1. NORTH AMERICA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.1.1. UNITED STATES (U.S.) KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.1.2. CANADA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2. EUROPE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.1. UNITED KINGDOM (UK) KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.2. FRANCE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.3. GERMANY KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.4. SPAIN KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.5. ITALY KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.2.6. ROE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3. ASIA PACIFIC KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.1. INDIA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.2. CHINA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.3. JAPAN KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.4. KOREA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.5. AUSTRALIA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.3.6. RO APAC KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.4. REST OF THE WORLD KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.4.1. LATIN AMERICA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
6.4.2. MENA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
7. COMPANY PROFILE: - (OVERVIEW, SCOT ANALYSIS, STRATEGIC REVIEW)
BUCHI KOMBUCHA
CELL - NIQUE CORPORATION
GT’S KOMBUCHA
HAIN CELESTIAL GROUP
KEVITA, INC.
KOMBUCHA WONDER DRINK
KOSMIC KOMBUCHA
LIVE SODA KOMBUCHA
MAKANA BEVERAGES INC.
NESALLA KOMBUCHA
RED BULL GMBH
REED’S INC.
REVIVE KOMBUCHA
THE HUMM KOMBUCHA LLC
TOWNSHEND’S TEA COMPANY
LIST OF TABLES
GLOBAL KOMBUCHA MARKET BY TYPE2014-2022 ($MILLIONS)
GLOBAL BACTERIA KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL YEAST KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL MOLD KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL OTHERS KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY FLAVOR 2014-2022 ($MILLIONS)
GLOBAL CITRUS KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL APPLE, COCONUT, AND MANGO KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL HERBS & SPICES KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL FLOWERS KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL BERRIES KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
GLOBAL OTHER FLAVORS KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
NORTH AMERICA KOMBUCHA MARKET BY GEOGRAPHY 2014-2022 ($MILLIONS)
EUROPE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
ASIA PACIFIC KOMBUCHA MARKET 2014-2022 ($MILLIONS)
REST OF THE WORLD KOMBUCHA MARKET 2014-2022 ($MILLIONS)
LIST OF FIGURES
GLOBAL KOMBUCHA MARKET BY BACTERIA 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY YEAST 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY MOLD 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY OTHERS 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY CITRUS 2014-2022 ($MILLION)
GLOBAL KOMBUCHA MARKET BY APPLE, COCONUT, AND MANGO 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY HERBS & SPICES 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY FLOWERS 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY BERRIES 2014-2022 ($MILLIONS)
GLOBAL KOMBUCHA MARKET BY OTHERS 2014-2022 ($MILLIONS)
UNITED STATES (U.S.) KOMBUCHA MARKET 2014-2022 ($MILLIONS)
CANADA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
UNITED KINGDOM (UK) KOMBUCHA MARKET 2014-2022 ($MILLIONS)
FRANCE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
GERMANY KOMBUCHA MARKET 2014-2022 ($MILLIONS)
SPAIN KOMBUCHA MARKET 2014-2022 ($MILLIONS)
ITALY KOMBUCHA MARKET 2014-2022 ($MILLIONS)
ROE KOMBUCHA MARKET 2014-2022 ($MILLIONS)
INDIA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
CHINA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
JAPAN KOMBUCHA MARKET 2014-2022 ($MILLIONS)
KOREA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
AUSTRALIA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
ROAPAC KOMBUCHA MARKET 2014-2022 ($MILLIONS)
LATIN AMERICA KOMBUCHA MARKET 2014-2022 ($MILLIONS)
MENA KOMBUCHA MARKET 2014-2022 ($MILLIONS)

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